2. The artist
profile: LUNA
Luna is a 20-year-old singer-songwriter, known in
her music to explore tragic romance, glamour and
melancholy themes. Her music is noted for its
cinematic sound with references to contemporary
pop-culture and 1950s-70s Americana.
Her first album "honeymoon" was released in
2020 and immediately kick-started her career at the
age of 17.
The song "The Other Woman" was the first single
released on her most recent album "Ultraviolence"
(2023) and has already hit the top 10 in charts and
touched a lot of people's hearts.
3. The Music Video
The story behind ‘The Other Woman’ is the
tragedy of a wife being cheated on, but
also the perspective of the other woman
and her spiral. The video starts from the
wife's perspective and her struggle to
understand why she herself is not enough
for her husband. And as the song
progresses tells the story from the other
womans perspective and how much she
envy's and wants to be the wife.
In the end neither of the woman are
happy.
4. Cast:
Tevy Maynard as the
Husband
Iris Banner as the
wife.
Jasmine Angel as
The other Woman
(LUNA).
5. Props/Costumes
The costumes within the video are quite
old-fashioned/timely outfits- E.g. simple
suit, dresses, floral and retro-coloured
clothes. This is to add to the aesthetic of the
video and match with the theme of the
song.
In terms of props, there wasn’t much used
for on screen other than the flowers,
perfume and picnic items, which conveyed
the meaning of romantic gifts/gestures.
Off camera props were a film camera,
phone camera, a feedback set-up on a
laptop and a tripod used to film.
Inspiration for items:
6. Logo ideas:
• The font of this logo is a bold, whimsical, quite magical feeling typography.
• Its quite a retro font to reflect the genre and themes of the artists music and
video aesthetics,
• The typography is swirly, which conveys emotion and a visual tone/mood.
• The font is recognisable and establishes a brand identity.
• I also liked the idea of playing around with images of my artist in the back,
and recreating a similar vibe to this one. Maybe could be helpful to
incorporate this on a poster or song/album cover.