The document outlines an activity for primary school students where they work in groups to create a 2-minute TV advertisement, including analyzing example ads, developing slogans and descriptions for their fictional products, and performing their ads for evaluation. The lesson plan provides example ad videos, group roles and a checklist, and assesses students on pronunciation, cooperation, and creative presentation through a teacher rubric and student feedback cards.
1. DRAMA YOUR TV SPOT
WALTS
- We Are Learning To… DO A TV ADVERT IN GROPUS
This activity will allow learners to:
- Understand how language for specific purposes (commercial use) have specific
characteristics (abundance of adjectives and adverbs)
- Practice pronunciation and intonation in a specific context
- Create their own product working as a team
TARGET GROUP
Primary education, year 5
LESSON PLAN
- Explain activity: aim and procedure
o On thisactivitystudentswill have to create in groups of 4 students each a
2 minutes drama with the title a TV AD
o Before theystartthe activitythe teacherwill show some examples on the
youtube
https://www.youtube.com/watch?v=KwAPuVYJzSA
https://www.youtube.com/watch?v=CiAfC5YDHAg
2. o Once we have watched the videos, we will analyse what a TV advert
should contain: SLOGAN, DESCRIPTION OF THE PRODUCT, CATCHY STORY,
PRICE… and very important: explain them the importance of persuasive
language andintonationand pronunciation when working with marketing
o We will create the groups and give each of them a TASK CARD
o Thentheywill startworkingat theirownpeace ingroups;here the teacher
will goaroundmonitoring,helping,doinglanguage assistance… the CHEAT
SHEET will be on the smart whiteboard for them to check.
o Theywill we able towrite down,create aposter or a picture and rehearsal
the performance as much as they will need
o Nextday, whenitistime to presenttothe classroom they can have access
to any material they need, the rest of the classroom will have to do an
group-assessment (student’s evaluation card)
o Whenall the presentationsare concluded, we will vote which product we
will like to buy most and we will give argument to our choose
- TIMING:
o One session to analyse and prepare and one session to perform and vote
3. CHECK LEARNING
- Teacher’s rubric:
Insuficiente Suficiente Bien Notable Sobresaliente
OBSERVATION
St. hardly
takes part in
the activity
and when
he/she
does,
he/she
utters very
few words
although
they have
been
previously
worked.
He/she
does not
work with
their team
mates.
St.
participates in
the activity
producing
very few
words
although
mistakes are
made and
he/she tries to
use gestures
and facial
expressions
accompanying
the meaning.
He/she hardly
cooperate with
their team
mates.
St. takes part in
the activity
expressing
sentences but
he/she doesn’t
use
paralinguistic
elements to
support
communicative
intention and
he/she tries to
use gestures
and facial
expressions
accompanying
the meaning.
He/she
cooperate with
their team mates
in a positive way
.
St. participates
in the activity
expressing
sentences with
a few mistakes
and with
communicative
intention and
he/she uses
gestures and
facial
expressions
accompanying
the meaning.
He/she works
in the team
trying to
develop the
activity in a
successful way.
St. takes part in
the activity
producing
correctly
(pronunciation
and intonation)
sentences with a
clear
communicative
intention and
he/she uses
gestures and
facial
expressions
accompanying
the meaning.
He/she works in
the team trying
to develop the
activity in a
successful way
and help his/her
mates to
achieve the
objectives.
- Student evaluation card:
ASSESSING TV ADVERTS:
Whichwas your favourite advert?_____ Why?___________________________________
Whichgroup had the best slogan?_____________________________________________
Whichgroup had the best presentation?________________________________________
Whichproduct would you like to buy?_____ Why?________________________________
Whichgroup you did not like so much?_____Why?________________________________
Whichmark do you think your group deserves?_______
If you could change anything in your group what wouldyou change?
_____________________________________________________________________________
_____________________________________________________________________________
Whichproblemsdid you face during the activity and how did you solve them?
_____________________________________________________________________________
_____________________________________________________________________________
4. TASK CARD
CHEAT SHEET: for advertisement language
CHEAT SHEET FOR ADVERTISEMENT LANGUAGE
ADVERBS VERBS ADJECTIVES NOUNS
Endlessly
Firmly
Delightfully
Quickly
Lightly
Eternally
Delicately
Here
There
Everywhere
Now
First
Last
Early
Never
Always
Usually
...
Run
Jump
Dance
Write
Think
Guess
Imagine
Wonder
Buy
Go
Try
...
Sweet
Delicious
Soft
Cool
Melodic
Dark
Light
Majestic
Huge
Wide
Modern
Lucky
Jolly
Cheerful
Terrific
Fancy
Lovely
Amazing
...
He
dog
restaurant
ball
lamp
Money
Love
Idea
Life
Power
Team
Bed
Book
Clock
Movie
Cheese
Food
...
How can you match adverbs and verbs to make a catchy action?_________ ___________
Can you think on two of these words that really do not match?_________ ___________
What about captivating adjectives+nouns? _____________ ______________
Something that you would never buy? __________ _________