How to convince your boss that social media is a powerful internal communications tool so you can have more fun at work.

1. Social Media for Internal Communications Amanda Laird, Communications Specialist March 18

2. How to convince your boss social media is a powerful internal communications tools so you can have more fun at work

4. But first, why am I qualified to be here? #1. Two-time Humber grad (Go Hawks!) #2. Communications Specialist at CNW Group, Canada’s leading newswire #3. Social Media Enthusiast (i.e. I spend way too much time on the Internet) #4. Food blogger #5. This photo was taken at an actual social media conference, so that makes me an expert, right?

5. These days, we all understand social media. But what does social media have to do with work?

6. 61% of consumers are going online to research purchasing decisions Social Media Reality Check, April 2009

7. 36% of consumers depend on social media to help them with purchase decisions Social Media Reality Check, April 2009

10. Evolution of Communications (thanks, NATIONAL!)

11. Companies that use social media achieved year-over-year improvement in employee engagement of 18% compared to 1% in those who didn’t Aberdeen, 2008

12. Social Media for Internal Communications Communication Collaboration Connection

17. Blogging bonus tip: Do not, ever, ever, ever, never, not once, don’t even think about it, get that thought of your mind, did I mention do NOT ghost write your CEO’s blog.

23. Connection: Facebook

24. Blogging bonus tip: If you do not give your employees a place to talk they will create one on their own.

25. Ultimately, content is king.

26. IF YOUR CONTENT IS BORING NO ONE WILL READ IT NO MATTER HOW SOCIAL YOU MAKE IT!