Travel and tourism in india powerpoint presentation for class 10th or any other

1. TRAVEL AND TOURISM IN INDIA
CONTENTS
INCREDIBLE INDIA
ATITHI DEVO
BHAVA
ECO – TOURISM

2. WHAT IS TRAVEL AND TOURISM ? WHY WE
TRAVEL ?
Travel, is just a quick way for keeping our minds
mobile and awake, to broaden our minds.
travel is related to an individual's movement
from one place to another due to work, to meet
family/friends for a short while or healthcare.
Tourism, on the other hand, refers to the
movement of an individual for recreational
purposes. People travel to all sorts of locations
and places, however, tourism is mainly limited to
locations with tourism potential, such as
national parks, monuments, museums, beach,
big cities, etc.

3. RELATION BETWEEN THE TWO
• The two activities are related. Tourism is the business of providing
the infrastructure and services to facilitate the visit of travellers
and tourists.
• People spend capital during their travel and the tourism industry
makes sure that the traveller's stay is comfortable.
• In this way, people achieve their purpose and the tourism
industry gets the capital and stays in business.

5. Incredible India is the name of an international marketing
campaign by the Government of India to promote tourism in
India in 2002 to an audience of global appeal. In 2008, the
Ministry of Tourism launched a campaign targeted at the local
population to educate them regarding good behaviour and
etiquette when dealing with foreign tourists. Indian actor Aamir
Khan was commissioned to endorse the campaign which was
titled 'Atithidevo Bhava', Sanskrit for 'Guests are like God'.
Atithidevo Bhava aimed at creating awareness about the effects
of tourism and sensitising the local population about
preservation of India's heritage, culture, cleanliness and
hospitality. The concept was designed to complement the
‘Incredible India’ Campaign.[6]
Incredible !ndia

7. Atithi Devo Bhava (Atithidevo Bhava, Sanskrit:
अतितिदेवो भव; English: 'The guest is equivalent to
God') is taken from an ancient Hindu scripture
which became part of the "code of conduct" for
Hindu society.

8. MORE TO KNOW
• India attracts millions of tourists each year. The country had 3.3
million in 2003, but it still lags far behind other destinations. To
attempt to improve the number of tourists traveling to India, the
Tourism Department of India started the Atithi Devo Bhavah
campaign with the theme Incredible India.
• 'Atithi Devo Bhavah' is a social awareness campaign that aimed at
providing the inbound tourist a greater sense of being welcomed to
the country. The campaign targets the general public, while focusing
mainly on the stakeholders of the tourism industry. The campaign
provides training and orientation to taxi driver, guides, immigration
officers, police, and other personnel who interact directly with the
tourist.

9. HOW AMBASSADOR WAS SELECTED ?
• The Ministry of Tourism (MoT), selected Aamir Khan as the brand
ambassador for their Atithi Devo Bhava Campaign. The decision was
taken at a meeting between the Union Tourism and Culture Minister
Ambika Soni and Aamir Khan. Aamir promotes Ministry of Tourism’s
efforts for attracting both domestic and foreign tourists through ad-
campaigns in print and electronic media. He also increases social
awareness about the needs of the domestic and foreign tourists,
especially women tourists.

10. ECO TOURISM
ECO TOURISM MEANS RESPONSIBLE TRAVEL TO NATURAL AREAS CONSERVING THE
ENVIRONMENT AND IMPROVING THE WELL BEING OF LOCAL PEOPLE

11. OBJECTIVES OF ECO TOURISM
1.Make strategy for ensuring long term sustenance of the
environment.
2.Work with empowered bodies to establish carrying capacity and
sustainable tourism practices which include conservation of nature
and wildlife, and allow local communities to benefit from tourism.
3.To balance tourists and visitors' numbers and ensure good tourism
practices that would allow nature to re-generate itself.
4.To work with government bodies to develop policies and code of
conduct for promotion of sustainable tourism, and help implement
the same.
5.To work towards certification of tourism service providers.

12. 6. To act as watchdog for excessive consumption
of natural resources and any negative impact
in the tourism sector.
7. To support research in tourism environment
related areas.
8. Work with service providers to enhance
quality of their products and eco-friendly
services.
9. Encourage use of appropriate local practices,
materials, art, craft, architecture and food.
10.Encourage minimal conspicuous consumption
and prevent excessive consumption of
electricity.

13. 11.Encourage energy saving practices, water harvesting, use of
solar and other natural energy sources.
12.Encourage good waste management practices especially
non-biodegradable materials.
13.Encourage low pollution-generating practices to minimize
carbon footprints.
14.Organize training and other activities to create awareness on
ecotourism, sustainable and responsible tourism.
15.To collaborate with like minded bodies and implement
ecotourism objectives all over the world.

14. IMAGES OF SOME TOURIST PLACES

16. FINISH

17. FINISH