India has diverse natural beauty ranging from deserts to forests to mountains. It was once considered the ultimate destination for travelers due to its renowned hospitality. However, tourism has declined as tourists now often face mistreatment, cheating, and rude behavior. To increase tourism by 100%, India needs to improve its treatment of visitors by returning to its historical tradition of treating all guests with respect.

4.  India is a vast country and includes dry desert
areas, evergreen forests, snowy Himalayas, a long
coast, and fertile plains.
 The natural beauty and cultural diversity of
the place echoes a rich tradition.
 India flaunts with equal grandeur bays and
beaches, deserts and mountains, enigmatic green
valleys and backwaters.

6. If we want to increase our number of tourists by 100%.
To do this we need to change our attitude towards those who
visit us. Often tourists are mistreated, cheated and rudely dealt
with. It is simple logic: if someone in a house is rude to you, as a
guest, you don't encourage your friends and relations to go
there.

7. Respect has always been an integral part of the Indian soul.
From time immemorial we have always respected our teachers,
our elders, our parents and our guests. Perhaps this is why a
great Indian Emperor once observed-'In Hindustan our manner
is very respectful and our hearts are always open'. In many
ways, at that time India was the ultimate destination for the
enlightened travelers. Now, thousands of years later, we can
bring that golden age back again. This inspired us to go back to
those years, when Indian hospitality set the standard for the
world. And we found the keystone of what we want to do
Or guest is blessed
Our visitor is God
That was how we arrived at our mission called 'Atithi Devo
Bhavah'

8. Communication in newspapers, TV, cinema and outdoors
is also carried out to create general awareness about
the Atithi Devo Bhavah programme and to communicate
to key stakeholders as to how it is in their own interest
that foreign tourists be treated well so that they will
go back happily carrying fond memories.

9. sensitize various sections of the tourism
industry about how each of them has to contribute for
the growth of the tourism industry and how they will
benefit from the programme.
explaining to them the needs
and expectations of the tourist, how they should
respond and behave in order to satisfy the needs and
expectations of the tourist.
must be generated to participate in this
programme through various measures e.g. Awards for
the best worker in the segment. An enthused worker
can do wonders.

10. to ensure standards at various stages.
Feedback must be obtained from tourists
about the service they have received and the
experience they have had, in order to improve the
training programme on a continuous basis.
The mass media communication
campaign must be undertaken to create general
awareness among the public about the necessity and
the benefits of the Atithi Devo Bhavah Programme.
The Atithi Devo Bhavah programme is a
movement which will urge all segments of the Indian
society to adopt, and look upon it as their own.

11. Eco tourism means responsible travel to
natural areas conserving the environment and
improving the well being of local people.

12. 1. Make strategy for ensuring long-term (perpetual) sustenance of the
environment.
2. Work with empowered bodies to establish carrying capacity and sustainable
tourism practices which include conservation of nature and wildlife, and
allow local communities to benefit from tourism.
3. To balance tourists and visitors' numbers and ensure good tourism practices
that would allow nature to re-generate itself.
4. To work with government bodies to develop policies and code of conduct for
promotion of sustainable tourism, and help implement the same.
5. Encourage good waste management practices especially non-biodegradable
materials.
6. Organize training and other activities to create awareness on ecotourism,
sustainable and responsible tourism.
7. To collaborate with like-minded bodies and implement ecotourism objectives
all over the world.

13. A Tourism Brochure is
a flyer, pamphlet or leaflet that is
used to pass information about a
place of tour or a tourism package.

15. History
-Gujarat is the 7th largest state in India. It is one of the most
popular tourist regions in the country, and was visited by 19.8
million tourists in 2010-11.
How to reach
GujaratBy Air-
Gujarat is well connected to all the major cities which include
Delhi, Mumbai, Kolkata, Jodhpur and Udaipur.
By Train-
Gujarat is on the Broad Gauge and hence connected to all
the metro cities of India. You can reach Gujarat from Delhi by
Shatabdi Express.

16. Best time to
visit-Between October and March.
Accommodation-
Accommodation for tourists in Gujarat ranges from five star
deluxe hotels to budget hotels. Heritage hotels also offer
immaculate hospitality to guests.
In summers- Max 49 °C Min 30 °C
In Winters- Max 29 °C Min 12 °C
Rainy season starts around in mid JuneRainy season-
Weather

17. Global Garba
Kite Festival
Rann Utsav
Tarnetar Fair
Vautha Mela
Various festivals and
fairs
Local Sightseeing
Hill Stations
Wilson Hills
Saputara
Pavagadh

18. Laxmi Vilas Palace
Gandhi Ashram
Heritage Sites
Wildlife Tourism
Gir National Park
Marine National Park
Vansda National Park
Nalsarovar Bird
Sanctuary
Kutch Bustard Sanctuary
Blackbuck National Park

19. Religious Places
Dwarka
Dakor
Ambaji
Shankheshwar
Somnath
Sun Temple, Modhera
Akshardham
(Gandhinagar)