Presentation of CliqTags in English with Swedish examples.

1. Engaging Mobile Campaign Sites

2. Customer Communication Today
Direct Mail
Magazines
Web Pages
Apps and SMS

3. Status and Consequences
• Your mobile phone is always with you and always on
• Mobile sites are considerably less expensive and quicker to
deploy than apps, that often require external help
• Printed media is static and expensive
• Mobile sites complement and can be made focused, interactive
and engaging
Mobile
Information

4. Solution: CliqTags
Consumers
CompanyAccess methods:
• QR Codes
• Bulk SMS
• SMS requests
• iBeacon
• NFC tags
• Augmented Reality
• Direct links
• Wrapper apps
• etc CliqTags Functions:
• Create many sites
• Create many pages of
different types, including
interactive
• Create access methods
• Schedule content
• Detailed statistics
• etc

5. Simple Example
• Lokaltidningen (magazine) in collaboration with
Handelsföreningen (customer)
• “Vote for the best shopping window”
Shown on a poster by
the shopping window

6. Value Chain
etc
Customers
(SMBs)
Consumers,
users
Ad
agencies
Media,
magazine
s
Print
houses
Carriers
Channel
partners etc

7. Values for Channels
• A supplement to your existing SMB offerings
• A minimal effort for you
– Abiro hosts and maintains with full responsibility
– Your customers or you create the content or delegate to Abiro
• End-to-end solution for mobile content and access to that content
• The solution can be instantiated and adapted to your specific needs
– This is only applicable for large distributors, a la carriers etc

8. Values for Companies
• Increase customer loyalty and sales by providing relevant and current
information adapted to place and situation
• The content can be created by the content owner without having to
delegate that to the IT department or external partners
• The solution is a complete end-to-end solution for creating content and
related access methods
• Scheduling enables long term roll-out of content over time
• Completely cloud-based, which provides access from anywhere, with
nothing to install on your device
• No expensive and slow app development

9. Values for Consumers
• Focused, current and interactive content that is simple and quick to
access and consume, and relevant for the situation and time
• Simple access via QR Codes, bulk SMS, SMS requests etc
• No specific app needs to be installed, except for reading QR Codes

10. Example Use: Retail
• Digital coupons
• Customer club information
• Contests/sweepstakes
• Feedback from customers
• Sales supporting and
customer-advising information
• Offerings can be scheduled in advance
• New content can be added by the content owner
• The same QR Code / site can be used for completely different content
over time

11. Business Model
• Opt-out monthly subscription
• Payment on-line via PayPal
• Plans:
– Apprentice: 1 site, 4 pages, free
– Adept: 10 sites, 40 pages, $29
– Expert: 100 sites, 400 pages, $59
– More information about the plans is available at cliqtags.com

12. Business Model cont.
• Other plan configurations can be provided, based on need
• Distribution partners can manage their own customers
– Requires distribution agreement
• Training/coaching as well as feature, site, wrapper app
development
– Price on request, separate from subscription

13. More Examples
Profiling
Social media Coupons
Marketing Product
information
Purchase
advice
Education
Imaging
Resource AB

14. Information

15. Administration: Pages

16. Administration: Page Types

17. Administration: Access Methods

18. Contact Information
http://cliqtags.com (English and Swedish)
http://cqt.se/cliqtags (English)
http://cqt.se/info (Swedish)
info@cliqtags.com