2. Silver ScreenSilver Screen
• We believe this is an appropriate name because it refers to films. Also, itWe believe this is an appropriate name because it refers to films. Also, it
gives a professional feel that we are aiming to achieve. We want it togives a professional feel that we are aiming to achieve. We want it to
be clear that the magazine is promoting films, this name will appealbe clear that the magazine is promoting films, this name will appeal
to our audience because it is short and easy to remember, but it isto our audience because it is short and easy to remember, but it is
also easy to understand. Therefore, when people see the magazine,also easy to understand. Therefore, when people see the magazine,
they automatically know what it is going to include. As we arethey automatically know what it is going to include. As we are
inspired by the magazine “Empire”, we believe that “Silver Screen” isinspired by the magazine “Empire”, we believe that “Silver Screen” is
capable of offering the same kind of content and professionalism.capable of offering the same kind of content and professionalism.
• Furthermore, the title gives the impression that the films that will beFurthermore, the title gives the impression that the films that will be
promoted are of good quality, therefore, as our film will be promotedpromoted are of good quality, therefore, as our film will be promoted
by it, the audience will know it is going to be enjoyable.by it, the audience will know it is going to be enjoyable.
3. The PicturesThe Pictures
• In the past, people used to refer to movies as “the pictures”. People whoIn the past, people used to refer to movies as “the pictures”. People who
are fans of films will be aware of this and therefore they will be interestedare fans of films will be aware of this and therefore they will be interested
in buying the magazine. However, this means the magazine will onlyin buying the magazine. However, this means the magazine will only
appeal to a certain audience, as not everyone will acknowledge whatappeal to a certain audience, as not everyone will acknowledge what
this title means.this title means.
• This title will also give a sense of professionalism, because it means that itThis title will also give a sense of professionalism, because it means that it
will offer good information and content about films. Although somewill offer good information and content about films. Although some
people may not be aware of what the magazine is about if they arepeople may not be aware of what the magazine is about if they are
judging by the title, a glance at the front cover will solve this problem.judging by the title, a glance at the front cover will solve this problem.
They may be attracted to it as it is an unusual name and they will want toThey may be attracted to it as it is an unusual name and they will want to
find out more about it.find out more about it.
