1. In what ways did your media
product use, develop or challenge
forms and conventions of real
media products?
(magazine and poster)
2. Magazine : Structure
The structure for our magazine was
very important as is what really made it
look the way it looked. We first of all had
to actually decide what movie magazine
it was that we wanted to go for and as a
group decided on Fangoria. Fangoria
has a theme of colors from reds to
blacks to whites. This is very eye
catching and intriguing for the audience,
Fangoria magazine are also a very well
known horror magazine and we chose it
to keep within our theme of a horror
trailer. As a group we decided to keep
within all the traditions of past Fangoria
covers and use that as a template for
our own cover. Below are some
examples of Fangoria covers we used
as templates for our own:
Throughout making our magazine
cover, constant changes were made
based around what looked good and
what didn't’t etc. For example, in the
end we decided against the film strip on
the left hand side as it made our
magazine cover look to busy and
3. Masthead:
We took our masthead
for our magazine cover from
Google and using Photoshop we cut around
it and added it to our magazine. Placing it at
the top of the page seemed most suitable as
this was the same for every single issue of
Fangoria magazine covers. Throughout our
magazine cover we also kept the white, red
and black colors to show a theme in which
allows the audience to connect with our
product.
As you can see from the image adjacent, we
used selling points unique to Fangoria
magazine in order to persuade our audience
into buying the product; “Giant Adeline poster
inside”. We also made sure to make the
readers aware of interviews and other things
going on inside the magazine. All of this
works out as promoting our product.
We included other things in which
made the audience want to read the
magazine and buy the product. We
took these images from Google and
photo shopped them into our
magazine cover in order to look busy
and professional. We didn't’t want to
create an empty and boring poster.
4. The title and tagline that appeared in all three
conventions of our product is very crucial. As a
group we ensured that the title we used in the
teaser trailer and again in the poster also had to
be included in the magazine. The title we
actually used we got from a site call dafont.com,
this font was named ‘face your fears’ and has
connotations of blood being splattered and
smeared on a wall etc. We decided on the color
red to connote blood and fear. Our tagline and
title appeared at the bottom of the magazine
slightly to the right, just under the main
characters head. Placing the title and tagline
here ensured that it was clear and could be
easily read and understood by audience and
readers. We used the same tagline as we did in
the poster to create that continuity and
connection between the two. We have used the
main characters doll like face as our USP. In
choosing this as our USP we have created a
character that the audience can then easily
recognize and relate to the film Adeline. Having
a USP will help our poster, magazine and teaser
trailer to become successful.
5. Poster: Setting and
location
Before beginning to make our poster, we decided to stick to the typical horror
movie poster conventions, and used the movies we had researched for our
teaser trailer, as templates to create our poster. Here are some examples of
what we used as templates:
Both these movies have used a creepy and dark, mysterious background for
their poster. This then gave us the idea of having the
USP (main doll character) in the woods.
Having a dark background was also
crucial to the look of our poster which is how we
came to the decision of placing a black and white
filter over the top of our poster.
6. Title and placement:
When deciding the name for our teaser trailer we were specifically
looking at the film Annabelle. Annabelle is a very common name for a doll
and is the reason we used ‘Adeline’ as the name of our teaser trailer.
This also created a character from the very beginning and gave the
audience a good idea of what the film is actually based around. We used
the very famous and unique font ‘face your fears’ and made it red to give
connotations of blood. We did not make this black and white like the rest
of the poster because we wanted to make it stand out and catch the
audiences eye. We placed our title at the very top of our poster
(landscape) in-between star ratings and reviews. We also placed it on a
black background to make it stand out even more. This worked really well
and I think looked very professional and clean cut.
7. Structure and layout
Structure for certain aspects of our poster was key. Things we needed to
arrange and organize were first of all the billing blocks, we decided to
place these at the very bottom of the poster, laying across from the left
hand side, through the middle to the right. We then placed the age
certificate next to that, this kept it out of the way to not mess up the poster
however also in clear eye line for the audience. It is important to warn the
audience of the age restrictions. We decided to have the main doll
characters figure slightly off center, leaning towards the left hand side.
This made it unusual and weird to the eye, it is something I learnt in
photography and helps catch your attention of the viewer.
Having reviews on the poster also helps to inform
the audience of what the movie is actually like
and how others responded to it. It is a very useful
way of promoting the movie and using
advertising upon advertising. These positive
reviews and star ratings make the audience want
to watch the movie and have an opinion for
themselves.