3. About me
Professional: former execu6ve
director, nonprofit exec, business
consultant, and teacher.
Strategic perspec(ve: business
consultant, campaign director,
social strategist.
It’s all about strategy for me.
B.A. Emory University
…and I LOVE research!
M.B.A. Bar Ilan University
9. The Culture of Social
Belief in Interest in
Transparency Listening
Willing to Take
Ability to Risks
Respond Quickly
Belief in Stakeholder
Engagement
hZp://www.flickr.com/photos/71325969@N00/2634561264/
12. Support Organiza(onal
Func(ons
Human Resources:
recrui6ng, reten6on, job descrip6ons
Internal Communica(on
collabora6on, communica6on, resource sharing
hZp://www.flickr.com/photos/32955500@N08/3084647270/
13. Support Organiza(onal
Func(ons
Staff Development:
tools, processes, informa6on‐sharing, knowledge‐
building
hZp://www.flickr.com/photos/32955500@N08/3084647270/
14. Support Organiza(onal
Func(ons
Program Development:
research, sen6ment, real‐6me feedback
hZp://www.flickr.com/photos/32955500@N08/3084647270/
15. Support Organiza(onal
Func(ons
Stakeholder Engagement:
volunteer recruitment, program recruitment and
par6cipa6on, board development
hZp://www.flickr.com/photos/32955500@N08/3084647270/
19. Adver(sing expense Cost of hiring
replacements
Cost of retraining
Human Resources ROI
Interview and recrui(ng
(me
hZp://www.flickr.com/photos/38726791@N06/4067195335/
22. More efficient use of Cost of (me
(me
Internal Communica(ons ROI
Program delivery,
organiza(onal
Be9er ideas improvements
hZp://www.flickr.com/photos/38726791@N06/4067195335/
24. Staff Development: Online Listening
We urge every employee to listen to online
conversa6ons about their area of exper6se – it
makes them more knowledgeable in their own
fields – American Red Cross
25. Trained Staff Be9er service
delivery
Staff Development ROI
Staff input and Be9er programs/
contribu(on services, less burnout
hZp://www.flickr.com/photos/38726791@N06/4067195335/
28. Gather ideas Create appropriate
services, metrics,
outcomes
Program Development ROI
New or
improved ideas Improved service delivery
hZp://www.flickr.com/photos/38726791@N06/4067195335/
31. Look at Real‐(me Sen(ment
Pla_orms!
Video sharing (YouTube)
Google Buzz
Facebook
Online forums/niche forums
Social networks
TwiZer
Social bookmarking sites
35. Be Proac(ve
1. Develop a social media presence for volunteer
recruitment
2. Tweet it, blog it, talk about it on Facebook and 4sq
3. List opportuni6es on volunteer sites
4. Ask volunteer sites and strategic geographic
partners to talk about it on social media
40. Direct touch with Be9er
stakeholders understand
and serve the
organiza(on
Board Development
Dona(ons,
Increased engagement recruitment, etc.
hZp://www.flickr.com/photos/38726791@N06/4067195335/
49. Don’t miss our upcoming webinars!
5/5: Modernizing Execu6ve Search for a New
Economy
5/12: Building Donor Loyalty
5/19: Strategic Planning as Organiza6onal
Development
5/26: Hire Like a Search Firm 101
6/2: What Is a Social Media Strategy, Anyway?
Register at www.nonprofitwebinars.com
Enter code: co2comp for a complimentary webinar