2. Audience Profile:
Gender: Male or Female (Primarily towards Male).
Age: 16-30.
Interests: Indie Music, TV, Film, Technology.
Personal Life: Primary focus towards students (college or university) due to the language choices
throughout. They would have a genuine passion for music across most genres and possess an
enjoyment for most forms of media entertainment. Also partial to sports primarily football.
3. Example of Target Audience
James Hopkins is a 17 year old college student at
Priestley College. At college he is studying Geology,
Geography, Physics, Chemistry. Although he does have a
true passion for music which can be seen through the
image provided. Also he is a lover of film especially
Marvel and DC as he enjoys the superhero genre. Also
he plays football as a goalkeeper for Culcheth Athletic.
Within music his favourite band is Oasis and he loves
indie music due to his dad being a massive Beatles and
Oasis fan himself, so he was raised with indie music.
Furthermore, he does have a slight liking towards rock
music e.g. the Foo Fighters.
