The Meanings And Perceptions That Viewers Take From...

The Meanings And Perceptions That Viewers Take From...
DGMD 4850
Audience Ethnographic Criticism
Amanda T. Smith
17 November 2015 The meanings and perceptions that viewers take from television commercials are subjective. The purpose of a commercial and the
way the audience understands a commercial has a lot to do with the personality of the individual watching. Race, gender, socioeconomic status, age,
and religion are all factors which contribute to how given audiences understand pop culture and Television. Audience ethnography is a tool used by
television critics to describe and understand how different groups construct meaning from television texts and mediums. This tool is useful because it
helps producers connect to their audience and allows them to assume what their implied viewers ... Show more content on Helpwriting.net ...
The woman begins to look flustered and aggravated. As the camera focuses on the woman, we see that her attention has moved to a bag of Doritos
that is on the table in front of them. The woman, with a smirk on her face, takes the bag of Doritos and leaves the couch. At this time, the man runs
out of Doritos and looks for the second bag. He soon realizes that the woman has taken his second bag of Doritos and goes to find her to ask where
the chips are. As he enters the room, where the woman is, his face lights up with excitement, as he sees the woman on the bed. The woman is naked
with Doritos covering her entire body. She is in the bed eating as the man nears closer and closer. In the background we hear the sports announcer
shouting out that the football player is close to making a touchdown. This implies that the man and woman are about to engage in sexual activity. As
the man jumps on the bed on top of the woman, we hear "Touchdown"! The commercial ends as we hear the announcer say "That's excessive
celebration in the end zone", and the screen goes black.
What does this ad tells us about the relationships between men and women? It tells us that the only way to gains a man's full attention is to be naked
and initiate sex. It tells us that small gestures, like the woman was doing in the beginning of the commercial, are not enough to gain a man's attention
and the only way men will pay attention to a woman is if she has
... Get more on HelpWriting.net ...

Positioning the Viewer in Frontline to Receive a...
Positioning the Viewer in Frontline to Receive a Particular Version of Telling the Truth
All composers of texts position the responder of that text to view their version of the truth in different ways. In the case of Frontline, Rob Stitch and
his team position the viewers using a satirical documentary style approach to mock low brow journalism and indeed real life current affairs programs.
The easily accessible medium of television encourages the responder to interrogate the events as reality and suggest they are a dramatic reconstruction
of events.
Through the documentary style on television the Frontline team position to viewer to accept the images presented as reality. Although Frontline... Show
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For example, in the episode "We ain't got Dames" the fact that Mike is presented as such a fool undermines the credibility of the process of telling the
truth. In the episode, crude noises are put onto Mike's computer, with him unable to fix the problem or stand up to Marty who did it. Furthermore,
this foolishness presented by the host of the program undermines the media's authority as an institution to tell the truth. Even Mike's very appearance
seems to be ridiculous, for example his hair. Mikes hair is fashioned by hairspray to look perfect, which looks ridiculous. Craig Reucassel and Chris
Taylor who are presented as anchors on CNNNN are also caricatures of real hosts. They, like Mike, exaggerate mainly gestures and on screen reactions
to stories to make them, appear to be sincere, yet at the same time exposing the insincerity of the institution.
Moreover, media institutions can pick stories to determine their infotainment value, or their usefulness to the people in power. This is most apparent
in the Frontline episode "Smaller fish to fry" where a big fish is presented to Mike Moore yet he cannot chase it because of the interests of the station
from upstairs. This is a prominent example of a media institution choosing a news story because of the effect it would have on the rich and powerful
that controls

Video Games Are Not Safe For Young Viewers
Vanderbilt blogger Emily Hughes states that video games have been around for over 50 years, starting as coin–operated console and computer games.
Video games have progressed from simple 2–dimentional videos with simple controller actions to realistic and 3–dimentional videos that involve full
attention mentally and physically. The first video game launched was Spacewar in 1962 where the objective of the game was for spaceships to battle
to the death in space. The theme of fighting to the death has progressed on as a main theme in video games today. The growing theme of violence,
fighting to the death, and gore have been becoming more popular and expected in video games leading to parents and the government to step in to set
the boundaries of what type of video games are and are not safe for young viewers.
The first uproar in the United States about violent video games was in 1976, over gaming company Exidy's Death Race, an 8–bit arcade game in
which a player's car runs over stick figures, turning them into tombstones (Suddath). Death Race caused the United States' first video gaming ethical
terror. The United States was unsure on how to deal with young children getting ahold of violent video games and were focused on finding a way to
keep the mental development of young child out of the games harmful way. The growth of moral uproar continued in 1993 where Mortal Kombat,
which included extremely violent graphics and "fatality" moves, and Night Trap, in which a male

From Viewers And Cohorts. After, Klas Identifies Key Insights
from viewers and cohorts. After, KLAS identifies key insights from interviews. Afterward, KLAS make the decisions manufactured from the
analysis and publish for public review. The next header provides tools and resources such as industry reports, performance reviews, insight, and
analysis. Kent, Leonard, Adam, and Scott (KLAS) partners with healthcare professionals to provide "unlimited access to peer review and scores for
hundreds of products and vendors" (KLAS). At the end of the page is the KLAS blog that encourages active involvement from viewers to chat about
the specific healthcare related topics. For example, one blog that grabbed Ms. News's interest is the blog topic titled To Hire by Character First. The
blog shares the... Show more content on Helpwriting.net ...
All our reports are available to health professionals who are willing to share their experience with KLAS. One article Ms. New finds helpful to the
course study, and final research essay is the report titled Healthcare IT Investor Update 2017 Q1. Also, KLAS gives viewers a sneak peek of
upcoming reports. Each report contains the following core features: Easy to digest information Key findings from in–depth peer interviews Advice &
insights from actual healthcare professionals Most recent reports. (KLAS) INSIGHT AND ANALYSIS SERVICES The Kent, Leonard, Adam, and
Scotts (KLAS') Analysis & Insight team can work directly with health organizations to accelerate healthcare providers' decision process. KLAS' sole
mission is "to help provide organizations with transparency through research so that health professionals can make sound decisions quickly" (KLAS).
KLAS ratings and reports base on broad trends across all customers. Most IT solutions require some compromises for different stakeholder
groups.KLAS INVESTOR SERVICES The Kent, Leonard, Adam and Scotts (KLAS') investment services team evaluates the current success of
healthcare technology and services companies along with projected future success through the KLAS Fingerprint. The tool is a result of years of
research by our KLAS analysts around which key factors drive provider success and vendor retention. As a part their investor services, KLAS

The Viewer Is The Witness In 'Night And Fog'
How the Viewer is the Witness in Night and Fog Alain Resnais' "Night and Fog" is a Holocaust documentary shot in 1955 that served as a lens into
the hellish landscape of the Holocaust. It was shot with footage of the Holocaust combined with a voiceover narration that provides a detailed look into
the horrors of the Holocaust. The film proved to be a success but it struggled through censorship due to its inherent gruesome nature. This is because the
film uses various techniques in such a way that the viewer of the film feel that they themselves have become witnesses of these tragedies, as opposed to
just being a viewer of a documentary about the Holocaust, thus making the viewer experience of the film much more impactful. Traditional
documentaries use interviews and first hand witness accounts to tell the story, but Night and Fog does not. It presents everything objectively and lets
the powerful, fast paced cinematography and narration tell the story. Another technique used is the rapid juxtaposition shots from the past and present,
thus giving the film a sense of timelessness. The last technique used is toward the end when the narrator asks the harrowing question whether or not ...
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Night and Fog refrains from all of this, and accomplishes its goal of educating about the Holocaust by simply showing horror after horror after horror
of the Holocaust, giving the viewer no time to digest and process the information. Without anytime for the viewer to breathe, the fast pace makes for a
truly painful viewing experience which is precisely what the director intended. Some documentaries might refrain from the utmost revolting of content
for fear of deterring their viewers but Night and Fog never censors the unquestionable reality of the past. Even though the film is only half an hour long,
this stylization allows the film to encompass plenty of information about the

Media Bias Comes From Viewers Like You Analysis
Reader bias comes from writers that use ethos, pathos, and logos. In the article "Media Bias Comes From Viewers Like You" written by Tyler
Cowen, he talks about how the media is bias because of what the viewers want. He says that the media shows the viewers things to keep them
entertained or or titillated. Throughout his article Cowen uses pathos and ethos to make his argument about the relationship between viewers and the
media, more convincing It is addressed in the article how fickle the public is when it comes to what entertains them. News stories like "'Heroic
American fighters' was the best and most marketable story before and during the major fighting. 'Suicide bomber attacks' has proven has proven to be
a forceful story in the last

Are You A Bias Tv Viewer Analysis
The Viewer The viewer as always will watch the news to be inform and get caught up with what's going on around the world. Validation does not
mean to agree or support someone else's opinion, viewers tend to watch news that might get their attention and goes with what believe it's right. What
viewers want is just to hear what they want to hear, feel that they are doing what it s right. The news does their job to inform the people by showing
one side of the story and not the other. There are times where news confuse people because one might say one thing about the topic and then another
source says something completely different about the same topic. The news should shows the facts on both sides of the problem and make the viewer
decide which side support. And that should be by showing facts that informs the viewer and help understand the problem.... Show more content on
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During the conversation Mr.Goldberg mention "people who watch the news want their biases opinions to be validated... liberals tend to watch liberal
news where they get there biased validated". He published a book title BIAS and many people that disagree with Goldberg didn't even read the book
and that many people hate him and he was also consider a treater. Stossel mention one thing that is true in the end of their conversation with Goldberg
he finish by saying "we watch news cast that fits our assumptions." Stossel and goldberg agree that viewers watch news that validates their opinions and
that they don't go to the other news sources that aren'tВґ literals. Goldberg mention that after he wrote the book there were some people that he
consider friends stop talking to him but never told him why they disagree with him. News reporters think that they are showing the truth to the viewers
but in a way where they just say what they think the viewer needs to know in liberal

The Following Includes Course Language, Viewer Discretion...
WARNING: The following includes course language, viewer discretion is advised
Everyday from the moment we wake up, we live our lives caring what other people think of us.
We accept the status quo for what it is because everyone around us does.
We tip toe our way through life by doing things in order to please others, not because it's what we believe in. Eventually our actions, appearances, and
lives become molded by how we think other people perceive us.
Wow I can't wear this dress people are going to think I'm fat. I can't talk to so and so because everyone would get mad at me. If I did this what would
my friends think of me, what would they say?
Ahhh just saying those sentences gives me a headache. It is hard enough taking care of yourself let alone trying to impress every other person in this
world. Having to live up to society and other peoples ideals of how you should be or how you should do things, its dreadful.
Now, while not giving a fuck may seem simple on the surface, its a whole new can of beans in real life. What I'm trying to say is that we are all going
to struggle with these things on a day to day basis, we can't just read something like this and tell ourselves, "TODAY is the day I will stop giving a
fuck"...don't we wish it were that easy. The truth is sometimes we give a fuck about to many things in situations where the fucks do not deserve to be
given. We give a fuck about that cute boy from the bar not texting us back, we give a fuck about how many

Alfred Hitchcock Suspense
Throughout the film industry, Alfred Hitchcock has directed many films filled with suspense that puts the viewer in confusion on what is going to
happen next. Alfred Hitchcock is known as the 'Master of Suspense' because of his filming techniques which made his films stand out compared to
other horror films during his period. The combination of these techniques throughout the film The Birds adds confusion and throws the viewer into a
state of chaos similar to the film Psycho. This leaves the viewer lost as to what is going on and what is about to happen next. One of his scenes, where
Hitchcock used several of his techniques, is the playground scene. The shot–by–shot analysis of the playground scene is characterized by various of
camera shots, ... Show more content on Helpwriting.net ...
Mise–en–scene describes the placement of the setting and props and the way it is shown and arranged in the scene. The setting is where the scene
is filmed is at a school and the playground. The school of setting seems quite old, dark, and almost to the point of being abandoned which is quite
confusing to the viewer since a school is supposed to look clean, appealing, and maintained. This type of setting creates mystery and confusion as
this type of school setting doesn't match how a typical school would look like and possibly foreshadows the disturbing and chaotic bird attack on
Melanie and the kids. Additionally, a school is normally a place of peace and which make the birds appear as peaceful animals, but the viewers
later find out that these birds are violent and dangerous creatures. Hitchcock uses crows as the birds attacking the people in the film since they are
bigger and more dangerous than your regular small birds. Crows are normally associated with death and an omen of bad luck. This also adds to
Hitchcock possibly foreshadowing the chaotic bird attack on Melanie and the kids. During this playground, Hitchcock told Tippi Hedren, playing as
Melanie, that the birds on the playground were going to be mechanical birds but later disclosed to her that the mechanical birds do not function, and
they will use real

The Cast And Their Performance Can Change Viewers...
The cast and their performance can change viewers experience and judgement of a film. It takes looks and strong acting from the cast to bring
characters to life, but this film made changes where actor/actresses either enhance the film or not.
Norman Bates ' appearance of Psycho by Robert Bloch is vastly different from the film Psycho directed by Alfred Hitchcock. The book provides
descriptions of Norman physical attributes such as, "the fat, bespectacled face and heard the soft, hesitant voice" (p.3) and "he had lived in this house
for all of the forty years of his life" (p.1), illustrating that Norman is a forty–year old obese person. In the film, Norman Bates played by Anthony
Perkins who is in his twenties. The first glance at Perkins ' portrayal as Norman, the viewers can tell that Norman 's age is in the twenties. He appears
as a tall man with a clean–cut look and no facial hair. Watching the film; Norman Bates affects audience 's interpretation because the viewers expect to
see Norman as overweight person like in the book yet the viewers get Perkins ' depiction instead. As viewers, this change brings mix feelings which
did not enhance the experience early on.
There was a minor change in the psychological trait of Norman Bates. The novel illustrates three split personalities of Norman Bates where the film
focuses on two split personalities. In the novel, Norman is divided into three minds. Firstly, Norman Bates as a child that is obedient and is inseparable
from his

Analysis Of The Photographer And The Viewer
2.0 LITERATURE REVIEW
The purpose of this literature review is to organise and generate a good study which helps the photojournalistic community (photographer) to serve its
viewers the way the viewer wants to see images in news material when they are published or broadcasted. Ansel Easton Adams one of America's
greatest landscape photographer and environmentalist mentioned that "There are always two people in every picture: the photographer and the viewer"
(Stocks, 2014).
2.1 BRIEF HISTORY OF PHOTOJOURNALISM
Photojournalism is a specific kind of journalism that utilises images in line to convey or relate a news story; it is the process of compiling, editing and
presenting of information in the form of news for either publishing or broadcasting.
In 1826 photography began its historical journey and can be classified into three major technological eras, according to Dennis Dunleavy an erstwhile
award–winning photojournalist.
The first era in 1826 corresponds to the invention and use of film with the help of plate, the taking and setting of a fixed image onto film. This was
done through processes known as wet plate and afterward moved on to dry plate methods.
The second era in photography which was in the 1880's saw the development and growth of the industry thanks to an American innovator and
entrepreneur George Eastman. He founded the world famous Eastman Kodak Company, introduced roll film technology which eventually epitomised
his company and brought photography to the

Example Of Ethos Pathos Logos
As long as could remember I have been taught not to smoke, from the colorful poster at school to my crazy family at home. It felt like everywhere I
turned I was getting smack by the consequences of smoking. Constantly smelling the smoke on people clothes as I walked by them irritates me. I
question if they knew how bad smoking was. Smoking is the largest cause of preventable disease and death in the U.S. The American Legacy
Foundation "The Truth," is an anti–smoking advertisement campaign. Their advertisement above is very effective because it shows the viewers a
statistic then a picture which brings their ad together. "The Truth" advertisement unitizes logos, pathos, and ethos to show that smoking is bad for your
health.
The picture above starts of by telling us straight facts about smoking. Then it goes to shows a person laying in what looks like a hospital bed cover
by a white sheet, with their feet hanging off the bed indicating that you're the one walking to your death. The person also has a tag on their toe,
which looks like a pack of cigarettes saying, "smoking kills". The background is also black giving the viewers a dramatic feel. Lastly, they provide a
cite in the corned to allow the viewers to know where to find more information. ... Show more content on Helpwriting.net ...
The creator used logos to convince the audience that their argument is true. In addition, the creator uses logos to appeal to the logic and reason of the
viewers. In using this statistic helps persuade the audience not to smoke and gives you the evidence you need to fully understand the argument. The
statistic stated above is a great example of the rhetorical appeals to logos. This goes to show the audience that smoking does kill, and teens are more

Television That Caused An Uproar From Viewers
In 2013 a Cheerios commercial aired on television that caused an uproar from viewers. Usually one would think a cereal commercial would not
receive such negative feedback. The commercial opens up with a little girl asking her mother if Cheerios are good for your heart. The mother replies
with a yes, which highlights the Cheerios branding; Cheerios are 'heart–healthy.' The little girl then proceeds to innocently take the box and wander
into the living room, where her father is sleeping. The next scene cuts to the father waking up with the Cheerios cereal in a pile on his chest, where
his heart would be. This leads the viewer to believe the daughter in the commercial was trying to look out for her father's heart health, and was done
so in a cute and quirky way. So why did this simple Cheerios commercial cause such a debate? This disturbance was due to fact that the commercial
casted a Caucasian mother, an African American father, and their daughter of mixed
–race. Most people would view the commercial and think nothing
of it, but it caused such a commotion in the general public and in the media. People had issues with the family being interracial, and saw them as less
than normal. Scholars, like Gregory Blair and Jamaica Kincaid have discussed similar issues that deal with race and sexual orientation in the family
dynamic. Today, the notion of a perfect family is a concept that is still quite ambiguous. It has less relied on the superficial characteristics of what makes

The Effects Of Mtv 's 16 And Pregnant On Teen Viewers '...
Taking Sides: 16 and Pregnant
Popular media submits many teens to sexual content and influences their views on subjects such as teenage pregnancy. The article Evaluating the
Impact of MTV's 16 and Pregnant on Teen Viewers' Attitudes About Teen Pregnancy takes a closer look at the relationship between the viewers of
the show and their attitudes towards teen pregnancy. Three major weaknesses found after the review of the study are listed as follows; The study has
several confounding variables, the sample group is rather small and taken from a single state within the US, and lastly, it makes claims without having
sufficient evidence from its own findings as well as other studies. However, the way the study was conducted is relatively very ... Show more content on
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Researchers identified several variables such as gender, ethnicity, and the sexual activity of the teens. However, upon reviewing the analysis
portion of the study, these variables were not taken into account and pose problems to the validity of the study's findings (J. Haupt, Class Lecture,
SFL 210, Fall 2017). A claim that the study makes is, "Overall, girls disagreed more strongly than boys with the notion that becoming a teen parent
would help to get their lives on track. Teen boys were less likely than the girls to believe that teen parenthood would have a negative impact on their
educational or career goals" (Evaluating the Impact 2010). There could be an error to this claim due to the fact that it did not take all the other
variables into account. Girls could have disagreed more strongly due to if the girls in the sample were more sexually active than the boys, or because
their views could have been influenced by other things such as their level of education, or religion. When studies are analyzing their findings they must
take into account all of the different aspects of the subject's sphere of influence. Taking these influences into account make would make this study more
reliable because the researchers would be able to see if the treatment was the sole factor that stimulated the resulting behavior (Haupt, Fall 2017).
Sample Size and Composure. The size of the study consisted of one–hundred and sixty–two teenagers that were selected from eighteen different

Analysis Of Angel By Sarah Mclachlan
The American Society for the Prevention of Cruelty to Animals (ASPCA) commercial, without fail, has the power to depress people in less than two
minutes. As the haunting tone of "Angel" by Sarah McLachlan begins to play, numerous viewers decide to switch the channel, mute the TV, or even
complete other tasks away from the TV to avoid feeling guilty as the images of the mistreated animals flash across the screen, which are constraints for
the ad. This heart–wrenching commercial raises awareness for animal abuse and its attempt to put a stop to it. In recent decades, more households own
pets, and the mistreatment of animals has increased. This organization is based on the ideology that animals should have a healthy, happy, and
excellent life,... Show more content on Helpwriting.net ...
Most people would be annoyed at giving an organization around $20 a month. However, when it is broken down into a daily contribution that is less
than a dollar a day, it seems feasible for people to donate the amount to aid these poor animals. The images ofthe animals for whom the assistance
came too late implies that if one more person had donated, that animal would have been saved. Therefore, the commercial implies that if they do not
donate, the animal in need of their aid will die. Their plea for donations is supported by the images of the doleful animals and the videos of the
animals who are struggling even to walk because of the injuries that they have faced. Additionally, the beginning of the commercial presents the
viewers with a statistic of 3000 animals are tortured in America every day (ASPCA). This shows how often this type of abuse occurs in America, and
how critical it is to attempt to stop the mistreatment of the animals. However, with the fiscal support of the viewers, the organization can put a stop to
this inhumane treatment of animals and thus create exceptional lives for them overall. Finally, the viewers who donate are supplied with a picture of
an animal, and a t–shirt, who they have aided in saving, thus making their donation seem tangible and less superfluous. These objects are meant to be
rewards for the people who donate, and therefore can be utilized to spread the message of the ASPCA around to other

Essay about Growth of Television Viewers in the 1950's
Growth of Television Viewers in the 1950's
During the nineteen twenties and thirties, depended on each other for entertainment. The wealthier people would go to the opera to see other people
perform or to a play. One source tells us of other activities that people used to do to amuse themselves before television became popular:
'I can recall great big picnic parties. We used to go off on our bikes. About seven or eight families would get together and ride off to the North Downs
for a picnic and rounders and cricket'.
The people who could not afford these things would settle for a more low key form of entertainment such as picnics and family outings. As time
progressed, televisions began to ... Show more content on Helpwriting.net ...
Another ten and a half million people viewed in the homes of friends and one and a half million packed into cinemas and halls to watch. Many
people who had not previously owned a television, bought a set especially to watch the coronation. One report says that over a million new television
sets were sold in the weeks leading up to the coronation. Second hand television sets were also being sold in the lead up to the coronation for which
made it easier for people to obtain a set.
Many people believe that people wanted to watch the coronation as they had more respect and interest for the royal family than we have today. In their
opinion watching the coronation was a way of getting closer to the monarchy and the television was the reason that this was possible. Others believe
that the television was simply something new to indicate how technology was advancing around the time of the coronation and people wanted to be
part of it.
However other statistics show that the rise in television viewers was increasing steadily throughout the fifties with no unusual rise around the time of
the coronation. So if the coronation wasn't responsible for the rise in television viewers, what was? Until 1950 there was only one transmitter at
Alexandra Palace in London. This meant that only those within range of the

Essay on Viewer Response
In The Graduate, the director, Mike Nichols', emphasizes the mysterious tone of the film with his overuse of lighting, camera angles, and shadows.
The uncertainty Benjamin Braddock feels can be seen right from the start as he stands on the moving sidewalk at the airport. He is positioned at the
right hand side of the screen moving forward. You can see a large area to the left where the credits appear. I think the director chose this technique for
the opening credits to symbolize how this graduate is arriving at a new destination & has much uncertainty in front of him.
Dark rooms with shadows are used heavily in this film. The director shows Benjamin's room as dark and shadowy to parallel his ... Show more content
on Helpwriting.net ...
The director places lights seemingly on the ground to cast huge shadows of the characters on the walls. This makes you feel that the director's idea is
to have the characters' deepest secrets and personalities "overshadow" the characters themselves.
The pool scene where Benjamin Braddock is in the SCUBA suit demonstrates another film technique. The director uses a shot from inside the suit
looking out towards the family. You can't hear anything. It let's you know how Benjamin feels about his current life. He is just going through the
motions of life. Then, when Benjamin is under water sitting perfectly still, the director goes from a close–up and fades out until you can't see him
anymore. This makes you think that the character is sick of it all and that he is about to change.
Over–the–shoulder shots, odd angles, and shadows are all used in the hotel scenes. Benjamin doesn't want anyone to see him there. The director
conveys this message with a shot that puts the large podium between the clerk and Benjamin; an "over–the–podium" shot.
After the first affair with Mrs. Robinson. Nichols uses bright light on Benjamin and puts him in a bright white shirt to symbolize a "new man" that now
has something to look forward to. The affair seems to consume his thoughts, as seen in the shot where he flings himself onto the raft and the shot
switches to a shot of him on top

How Social Work Affects The Social Services And Viewers Essay
Social Work in the News
The article I have selected is; 'Baby P and Victoria Climbie tragedies synonymous with reforms to system'. The reason I have selected this article is
because I found these two stories very interesting with the fact these two names have been reported about so many times across the media with
the horrific child abuse they incurred. I also like the fact that after these two tragedies occurred there has been many reforms to the system to
ensure fewer tragedies like these can occur in the future for example, social workers are making more frequent visits to children who may be at
risk of any child abuse. I will structure my essay with beginning to explain the complexities and rewards for social workers then refer to the two
children; baby P and Victoria on their backrounds. Afterwards, I will analyse references and how their impact effects the social services and viewers
also. Finally, I will link all my findings together and I will discuss how my understanding of social work has changed as a result of undertaking this
essay. Throughout my assignment the aspects I will focus on are how the media has reflected social services in these two cases of baby P and
Victoria and how this effects viewer's perspectives and the social work dilemmas and ethical issues raised by The Telegraph article.
There are many social work complexities today that social workers must deal with on a daily basis. For example, the diversity of tasks they undertake,
the diversity of

How Art Has Changed On The Viewer Rather Than Art Made
FINAL EXAM–
Does Art made in 1400–1900 put greater Demands on the Viewer rather than Art made after 1900?
Art is the creative field of study where people use their talents and imaginations to produce visual work of someone or something. Artists usually
indicate emotions and special techniques to create harmony and balance within their artwork. Indeed, art has been evolving since the beginning of
humanity. But the first visual records can be traced back to the Paleolithic Period that is also known as the Old Stone Age. During the course of history,
the meaning of art has shifted immensely. There have been times in history where artists have approached new ways and techniques. Also, new
discoveries were made about the importance and true ... Show more content on Helpwriting.net ...
Firstly, the "Mona Lisa" (1503–1506) portrays Lisa di Antonio Maria
Gherardini.1 Furthermore, "Mona" is the short form of "Madonna" which means "Lady". The painting is very unusual since the woman in it is not
wearing any jewellery which was signifying wealth at that time. She seems to be a special woman who emphasizes a serene assurance to engage the
viewers. Also, her blank facial expression is known as "enigmatic".1 The emotions on her face are not very well represented as her character and
thoughts appear to be hidden instead of being exposed. There is a lack of kindness in her eyes. Leonardo da Vinci shifted her eyes to the right side so
that they look straight at the viewers. This creates a mental density. The woman is shown in the form of a "Renaissance Pyramid". Many of the
characteristics in the painting are similar to the ones in the Renaissance. Secondly, "The Last Supper" (1495–1498) was painted on the walls of the St.
Maria delle Grazie church in Milan.1 The artist painted a captured scene where Jesus tells his guests during Seder that he will be betrayed by one
of them.1 All of them appear to be very shocked about what Jesus was telling them. In other words, this painting is a symbolic depiction of Jesus.
He appears to be right at the center of the painting and is shown in a pyramidal form. His guests, who are all males, appear in groups of three. There
are four groups of three which appear on either side

American Sports Viewer
The New American Sports Viewer
Bridget Fieler
According to Jim Morrison, "Whoever controls the media, controls the mind." In sports, today, that means that ESPN and other sports channels control
which sports and teams you see on TV.
And you won't even realize what you're missing out on.
The past two FIFA World Cups prove that there is a viewership for soccer in America, yet ESPN, Fox Sports 1, and NBC Sports Network still chose to
broadcast English Premier League games over the stateside Major League Soccer.
The notion that soccer is not an American sport is outdated. According to Nielsen ratings, a record U.S. audience of 24.7 million people watched the
United States take on Portugal in last years match versus 18 million that were watching the NBA final at the same time. And with baseballs
viewership dropping even lower to 14.9 million in the World Series, it really becomes apparent that we are being told what sports are "American"
enough for us to watch. ... Show more content on Helpwriting.net ...
Because of the massive amounts of money backing the English league. The English Premier League is also known as the Barclays Premier League, as
in Barclays British multinational banking and financial services company. With the banks total asset worth of ВЈ1.358 trillion, or 2.110 trillion USD, I
can see how they have the money to take this British soccer invasion global. But based off the fact that the league is ranked only second in Union of
European Football Association, I question why we don't see more of the Spanish and German games, let alone our own leagues

Film Techniques Used in Shrek to Ensure the Broadest...
Film Techniques Used in Shrek to Ensure the Broadest Possible Appeal To Viewers
The animators of 'Shrek' use many film techniques to make certain of the broadest possible appeal to viewers. For example, its constant references to
popular culture, its new style of animation, its wide range of characters and most of all its humour.
'Shrek' was an award winning film in 2000, receiving an Oscar for 'Best Animated Film'. The popularity, both on the big screen and DVD/VHS, is due
to its wide audience appeal and the use of the latest ground–breaking animation techniques.
One way the animators have ensured a broad audience appeal is through the films characterisation. The four main characters; ... Show more content on
Helpwriting.net ...
Shrek would like for people to like him, but cannot expect miracles, and won't change to suit anybody but him.
Shrek provides a lot of the film's humour, mostly without even trying. His whole character is a jokey, funny one and he is always looking for
something to make a joke out of. He burps and farts openly quite a lot and doesn't care if anyone hears him. He makes a lot of jokes about Donkey.
For example, "I'm going to save my ass!" Here he is referring to Donkey needing help. Shrek has a lot of charm and this works on viewers as they like
his humour, easiness at being himself and the morals he upholds.
Shrek comes across as being very thick–skinned most of the time and nothing seems to hurt him, but during various conversations between Shrek and
Donkey, and even Shrek and Princess Fiona, we see the real side of Shrek as he tries to explain himself to Donkey and how he's a real person with
real feelings. At one point he says 'Ogres are like onions, they have layers." This is one of the key phrases in the film. He wants people to accept
him and understand him but most of the time this isn't possible. Shrek is a real person and the people of Duloc do not realise this, but viewers can
relate to him. For example, whilst sliding down a banister at the same time as

Joint Legacy Viewer (JLV): Feasibility Study
Feasibility Study SCQC Environment: Joint Legacy Viewer (JLV) 2 June 2015 Prepared By: Valytics LLC 10758 Riverscape Run Great Falls, VA
22066 Version tested: JLV v2.3.0.9 Hardware requirements (memory, HD space)?
===================================================================================== Begin template http:/
/www.projectmanagementdocs.com/project–initiation–templates/feasibility–study.html#ixzz3eYfxjQy6
===================================================================================== 1. Executive Summary The Joint
Legacy Viewer (JLV )is a patient–centric, web presentation system that pulls information from disparate health–care systems in real time for
presentation in a browser design.... Show more content on Helpwriting.net ...
It is widely used to transmit arbitrarily structured data in mixed client/server environments. XML and HTML are compatible members of a family
of markup languages called Standard Generalized Markup Language (SGML). HTML is an SGML language with a specific Document Object
Model (DOM) focused on describing hypertext documents. Document Object Model (DOM) is a dictionary and grammar for interpreting HTML. A
DOM describes HTML elements and their attributes and properties and how they are used to create web pages. JavaScript Object Notation (JSON) is
a language–independent system for representing data objects, although it is based on JavaScript. It is simpler than XML and is often used as an
alternative to XML in Ajax applications to transfer data objects between a server and a script running in a user's browser. Ext JS is a JavaScript UI
library that uses HTML and CSS to build its UI controls and widgets. Ext JS has a complete suite of layout management tools that allow full control
over organizing and manipulating the UI as requirements dictate. Dynamic Content Creation (CGI) Utilizing all of the above components, the web
content can reload without a complete page refresh for updated data received. It generates html for new text, hyperlinks and tables rows. It does not
create any additional scripting. 5.2 Server–side

Michael Buckley's Witness: How Does Steinbeck Create...
How does Buckley's Witness create viewer sympathy? In societies, both past and present, individuals with mental illnesses are judged and stigmatized
for their differences. The Australian filmmaker, Michael Buckley explores this aspect of society through his short biographical film Witness portraying
the life of John Harrowell and his suffering due to being institutionalized at such a young age. The text runs for a brief period of time, however, there
are a variety of filmic techniques utilised to create an emotional impact on the viewer. Through the use of three prominent filmic techniques;
symbolism, characterisation and monologue, Buckley effectively portrays the tragic life of John Harrowell and successfully creates viewer sympathy.
Michael... Show more content on Helpwriting.net ...
This is accentuated by effective characterization, symbolism and filming techniques. Through the utilization of these techniques, Buckley is able to
effectively portray the life of John Harrowell and create an evocative film that moves the audience and spreads the awareness of the stigmatization and
mistreatments mentally ill individuals receive within the isolated walls of the mental

Dulce Candy: Video Analysis
Contemporary marketing has changed the way it persuades viewers to purchase products. As Web 3.0 continues to develop, this personalized system of
obtaining information makes the internet the most efficient tool for advertising. People avidly search online for honest reviews of products given by
average people. Although the media platform Youtube forms a seemingly close relationship between the reviewer and audience, where these Youtubers
can express their honest opinions on the quality of a product, this system has become a method for companies to market their products through
Youtubers. This monetarily endorsed relationship is most noticeable in the Youtube beauty community, where young self
–proclaimed beauty gurus
give biased advice to Youtube... Show more content on Helpwriting.net ...
While celebrities in commercials have less than two minutes to recite their lines, Youtubers have the ability to dedicate lengthy videos to describe why
each product worked and why their audience should buy it – this unlimited amount of broadcasting time gives Youtubers the opportunity to share
personal anecdotes to gain the trust of their viewers. Dulce Candy welcomes her viewers to trust her opinion by discussing her oral issues, as well the
insecurities she faced going through adolescence with braces. In Jack Solomon's essay "Masters of Desire: The Culture of American Advertising," he
asserts that the effectiveness of advertising can transform products into symbols of belonging and inclusiveness (Solomon 545). Although Solomon's
essay does not use Youtube as a lens to describe this method ofmarketing, Youtubers exemplify this tactic in many videos. When Dulce Candy shares
her personal struggles with her viewers, she is acting as an inclusive friend, making her audience feel as if they belong on her channel. This
inclusiveness that Solomon describes is what makes Youtube a successful marketing platform, because viewers have the opportunity to familiarize
themselves with these Youtubers and feel as if they are truly connecting with the reviewers in a real relationship. In terms of marketing effectiveness,
when Dulce Candy discusses how the

Viewers Perceptions of On-Air Cursing Essay
This study used a 2 x 2 x 2 design to examine the effects of warning labels, bleeping, and gender on viewers' perceptions and enjoyment of a
docu–drama. We also examined the individual difference variable of verbal aggressiveness to test for possible interactions. Overall, the warning labels
increased enjoyment of the program containing profanity among college students. Bleeping had no effect on either program liking or perceptions of
realism; however, bleeping decreased perceptions of the program's offensiveness, and increased viewers' perceptions of profanity frequently estimates.
Lastly, verbally aggressive participants perceived the program as more realistic, and the language as less offensive
**********
The Telecommunications Act... Show more content on Helpwriting.net ...
Another airing of the same program self–censored (or "bleeped") the profanity. Therefore, although program ratings have allowed viewers
greater opportunity to filter their viewing, lowered norms of self–censorship have perhaps broadened the material available to them. These less
restrictive norms, on one hand, and more frequent labeling of material, on the other, lead us to ask how labels and self–censoring affect the enjoyment
and perceptions of program content by viewers. Therefore, the current study uses an experimental design to examine the effects of program labels and
self–censoring on the perceptions and enjoyment of viewers. First, we will discuss the possible effects of warnings and self–censoring (bleeping) on
viewers' enjoyment and perceptions of the content. Next, we will consider possible individual differences in viewers' responses to the manipulations.
The Effects of Program Ratings and Warning Labels
Although few studies on program warnings had been conducted prior to the 1990s (see, however, Austin, 1980; Herman & Leyens, 1977; Wurtzel
& Surlin, 1978), the current use of program warnings and ratings by the networks, combined with the increase in parental concern about
problematic media content (Cantor, Stutman & Duran, 1996), has created an environment in which research into this issue has become more
prevalent. A majority of these studies is grounded in reactance theory (Brehm, 1981). Reactance

The Effects Of Media On The Media Influences Viewers
Racial Bias in the Media Influences Viewers
Television reaches more consumers for more time than any other source of media. Its use for entertainment or news is overly influential, persuasive,
and authoritative. Through these characteristics, any type of information or message influences its massive audience. Because of this, what Americans
see – or fail to see– has a powerful impact on how they view other races. Young children are especially vulnerable to the information they are
exposed to. TV is a vehicle to provide experiences and information not otherwise available to them. Older audiences, however, are also vulnerable to
the information. Consistent messages about traits and stereotypes of other races reinforce specific ideas to the adult viewer. Viewers aren't limited to
racial bias when other races are on the screen, but are also susceptible when races aren't included. As a strong and influential tool, television uses both
obvious and subtle racial bias to influence its viewers.
Television is a strong and influential tool. To first understand why television has a strong influence on its viewer's, it is important to know some basic
facts. According to Nielsen's National Television Household Universe Estimates, there are 116.4 million TV homes in the U.S. prior to the start of the
2014–15 TV season. The number of persons age 2 and older in U.S. TV Households is estimated to be 296 million (Nielsen, 2014). This stat shows the
enormous audience that TV and its messages

The Television Experience: The Glass is Half Full Essay
The content of television shows today ranges from the highly probable to the highly bizarre. Characters are often put into scenarios that are either
extremely realistic or totally outlandish. But no matter what the content there is something for everyone and the public keeps watching. In this day, a
viewer can instantly switch from watching an hour long quasi–reality show that studies the lives of promiscuous 20–somethings on the Jersey shore to a
30 minute mockumentary that focuses on the not–so–monotonous life in the office to an hour long account of plane crash survivors and an island full
of mystery. With so much to choose from, it is easy to worry about what kind of content you are feeding your brain. On the surface,television ... Show
more content on Helpwriting.net ...
New Jersey native and Italian–American writer Jonathan Pigno writes, "The program should be perceived and evaluated as a fusion of circumstances
that depict an aspect of life in our neck of the woods (Pigno)". A viewer might be surprised to realize that the 20–somethings of Jersey Shore are
depicting the true to life struggles of Italian–Americans growing up in "uncertain times" (Pigno). Ultimately, episodes of Jersey Shore chronicle a
sub–culture situation that Americans should be more aware of.
Not only does television enlighten the public to certain burgeoning social situations, it also works to answer some of life's tougher questions. Each
show is viewed differently by each individual viewer and each viewer has a different experience inasmuch as where one viewer might watch ABC's
Lost and almost viscerally feel "a sense of directionless entrapment" (Silverman, Rader. 28), another might identify with the fear and complexity of
relationships between the characters of Lost. These relationships between the viewer and the show itself are important to be aware of as they might
offer insight into personal problems or help view the world from a more critical perspective. In addition to giving it's viewers much to chew on, Lost
and shows like this one feature enormous casts with a variety of personalities and racial or social identities. These types of shows are increasingly

Voice Over In Frank Darabont's Shawshank Redemption
The use of voice over in film is typically harshly criticized because the typical mantra is "show, don't tell." Most films begin with a voice–over to
establish context, but then focus on action to keep the viewer's attention. While sometimes a film with a lot of voice over can get boring, Frank
Darabont's adaptation of Stephen King's Shawshank Redemption uses voice over in a way that enhances the film and leaves viewers satisfied. The use
of voice over in Shawshank Redemption creates a personal feel for the entire movie. In the first part of the movie, Red's narration includes the
line, "I'm the guy who can get it for you." This line transports the viewer into Red's world and connects the viewer in a way action cannot.
Throughout the entire movie when voice over is used, the viewer is treated as if he or she is in Shawshank with Red and Andy. The use of "you"
and "your" in this movie creates a dynamic unlike other movies. Voice over is also used to give the viewer an instant impression of Red. Since Red
includes the viewer when talking, the viewer has a positive outlook on Red's personality. This view on Red's personality is vital in transporting the
viewer into the Shawshank prison for the remainder of the movie. ... Show more content on Helpwriting.net ...
In Shawshank Redemption the voice over is paired with action to create a seamless flow. If one were to take the voice over out of the movie, a
viewer would still be able to understand what was happening because none of the voice over gives the viewer crucial information that isn't shown
visually. One example is when Red tells the audience that Boggs will never walk again, as they see him being wheeled into an ambulance. The
audience doesn't need Red to tell them anything about what happened to Boggs, but it adds another dynamic to the

Stereotypes Affecting The Perception Of The Mainstream Media
The mainstream media focuses on the viewers and what the viewers would like to know. Most people watch the news to obtain information about
what is going on in the world. If the topic that is brought up on the news sounds interesting or sounds like it will affect the viewer will watch to see
what is happening. Appealing to the emotions of the viewer will make the person want to know more and see what will happen. The consumers of
the information tend to believe what they see or hear. Viewers tend to believes these sources because a news network may be based on the same
political views as the viewer. Some people will not watch certain news networks because of what is put out there about the political aspect of the
world. Although that is one of the reasons viewers watch the news, the views may just be watching this one news network because it may be the only
network available to the person. Viewers care about can be seen with the eyes, since not everything a person... Show more content on Helpwriting.net ...
Now working for fox news he gets tons of viewers that are willing to watch him and see what he has to say. He tries to appeal to every view point
for each of the different peoples views. People who think alike are more likely to believe the same things. The viewers who know who have the same
views as someone else will take their word on something to watch on the news that may have caught the interest of the person. What the viewer
watches is very important so that the person is aware of what is happening as long as it is from something that the person believes in. Rather than just
watching anything the viewer wants his or her opinion to matter. Just because the news network says something viewers will not just believe anything
because of is brought up in the person

Examples Of Rhetorical Appeals In Advertising
Have you ever tried to persuade someone to see something in a specific way? If so, you may have utilized the three rhetorical appeals, logos, ethos,
and pathos. Rhetorical appeal or rhetoric is something students learn about in an English or Writing class. Rhetoric is a subtle way to make writing
appear cohesive and engaging. According to Lynn Troyka and Douglas Hesse, there are "three central principles ofrhetoric– the persuasive
appeals"(18). The use of rhetoric in advertising is used to help the advertisers to appear more professional to consumers, and compel viewers to
comply with the goals of the advertisers. Two other tools advertisers use to entice viewers are the design and color of an advertisement. The "Charity
Water: Imagine" ad uses advertising tools such as rhetoric, design, and color to achieve a desired response from consumers.
The Charity: Water Campaign, the creators of this ad, utilize the three rhetorical appeals to promote donations for clean water. Pathos is the first
rhetorical appeal the audience will see in the "Charity Water: Imagine" ad. Pathos is used to appeal to readers', or in this case viewers', emotions.
There are many emotions the creators of this ad could manipulate but the main two seen here are compassion and fear. By asking the viewer to
imagine themselves in a certain situation the creators of this ad are asking viewers to empathize with others. The clever use of pathos in this ad, is
what will make viewers feel compassion and

Alcohol Television Commercials are Misleading Viewers Essay
Alcohol Television Commercials are Misleading Viewers
At any given time a person can turn on their television and find a commercial of some sort. Their main purpose is for them to throw information about
their product to anyone who will listen. It is also common for this form of advertisement to be promoting an alcoholic beverage. Whether it's a catchy
song with the chorus chanting "This Bud's for you!" or three frogs belching "Bud–Wei–Ser!", viewers learn the slogans and use them in their own lives.
Needless to say, alcohol companies have mastered the art of grabbing the attention of their audience by imbedding their images and words through
commercial advertising. Although clever, these advertisements can be misleading... Show more content on Helpwriting.net ...
Usually there is very little about the actual product at all and few statements about the specific characteristics of the brand. They do provide, however,
information on where the product can be found and an exaggeration of its effects on the audience's lives. Additionally, "the more highly valued the
image, the more persuasive the ad is expected to be" (Covell, 1992, p.3), and since our culture encourages alcohol consumption in order to have a good
time, alcohol commercials play–off that information as much as they can. For example, children look up to their parents and stereotype them positively,
and since alcohol is considered an adult activity, they also tend to stereotype alcoholic consumption positively. Along with the association of alcohol
and adulthood, advertisements are to blame for the misleading assumptions that drinking is also associated with athleticism, strength, beauty, fun, and
sophistication. This most definitely leads to premature drinking because adolescents are always striving for these values.
If people are constantly exposed to alcohol commercials, then why is it that we don't warn the audience about their misleading advertising? In the
article, "Effects

Television Watching Patterns Of Viewers Essay
A Study on the television watching patterns of viewers in Chennai Ashima Jose 1 S. Baratwaj 2
1. Assistant Professor, Nehru School of Architecture, NGI, Kuniamuthur, Coimbatore, TN, E
–mail: ashimamaria@gmail.com / 8754264707
2.Doctoral Research Scholar, Dept. of Journalism & Mass Communication, Periyar University, Salem, TN, India– 636 011, E–mail:
baratwazamj@gmail.com / 9790339949
Abstract
Television in India started through the SITE experiment which was collaborated jointly by NASA and ISRO as a test measure to gauge about the
prospects of Cable television in India in 1975. Television then became synonymous with the people at large thanks to the central governments '
initiative of telecasting agricultural and educational programs. The programs were a success and then people began to have a fondness for
Television. The effectiveness and impact of the program led to tremendous growth of TV sets and the increase in popularity of Television in India.
As years progressed, there were various categories of programs that were introduced. After around two decades of the state ownership, the private
players came into existence of TV shows and greatly increased the reach and popularity of various shows of varied genre among the masses. This
research study aims to explore the television shows preferred by the users and to find out the popularity of various TV programs. The study will also
seek answers in finding out about the preference of users in watching TV and TV

The Bark Side, By Volkswagen
"Hump Day" quickly caught fire in America with its witty and comical hump backed camel asking coworkers what day it is (Meet The Logans, 2013).
The imaginative and unconventional scene of a talking camel in an office setting attracts the immediate attention of viewers, who then stick around to
learn why the camel is there, which is when they uncover that this ad was sponsored by an insurance company.
Another ad featuring an unconventional opening scene was "The Bark Side" by Volkswagen, which opened with eleven different breeds of dogs
barking in harmony (Volkswagenargoficial, 2012). The entire video is of this "song" that this k–9 a cappella group has learned. It is not until the very
last scene, of course, when the car manufacturer who funded the video is revealed.
"Uncle Drew" is a nearly five minute video of a disguised Kyrie Irving playing basketball with random people in the park (Pepsi, 2012). Unbeknownst
to them, they were playing a professional athlete and not an elderly man. This original video attracts users through its novelty, celebrity appeal, and
action of the sport, not through its sound arguments as to why Pepsi MAX should be your first beverage choice.
Crafting videos that have no relevance to the physical product is a common tactic amongst successful YouTubead creators because the product they are
attempting to sell may not have many differentiating factors to base a strong argument on and because advertisers aim to engage viewers within 15
seconds,

For The Price Of An Apricot Analysis
Art 100.001
What is Beauty?
When discussing works of art, beauty can be defined by a variety of elements. These elements include but are not limited to line, shape and mass, light,
color, space, texture and pattern, and time. Jim Germaux uses these elements throughout his paintings to evoke the beauty that is in all works of art. One
painting in particular, in which Germaux painted, is For the Price Of An Apricot. Viewers see this painting's beauty through Germaux's use ofcolor,
shape, and lines. Germaux uses an abstract style to express the beauty in the painting through both compositional elements and nature.
The viewer sees in the experience of observing the paintings beauty through Germaux's use of elements with an experience with nature. One element
widely used in this work of art is Germaux use of shapes. Throughout the work of art, Germaux use the technique of actual and implied shapes to help
move the viewers eye around the artwork. These techniques give the viewer a sense of structure and helps the painter provoke the emotions behind
the artwork. In Germaux artwork, he uses shapes such as squares and rectangles to move the viewers eyes around the outer parts of the work of art.
Also Germaux uses the shapes to draw the viewer from the outer square to the inner grey rectangle. ... Show more content on Helpwriting.net ...
Throughout the work of art Germaux uses multiply oranges, reds, greys, greens and blues. These colors help the viewer feel a sense of nature and
warmth in the vibrant, earthy way. This helps the viewer feel the emotions that Germaux wants to express incorporated with his emotions on apricots.
Germaux shows with the bright, neutral colors how visiting a farmers' market and getting apricots leaves him with a happy feeling. Germaux also
uses the use of color of the grey to help draw the viewer from the outer, ground like area, to the inner part of the person like

Subjectivity In The Film Charles
The biggest and most important aspect of this film is the use of subjectivity. Subjectivity gives the illusion that the viewer is the character, the
viewer sees what John sees. For example, when Charles is introduced in the film you notice that John is confused to have a roommate at Princeton
and we only really see Charles when John is stressed or by himself. This is odd behavior because when John goes out with his friends to the bar,
Charles isn't there. Then we don't hear anything about Charles when John leaves Princeton. Then later on when asked about Charles and why he
hasn't be around John has all these excuses hat Charles is out of town or busy. He seems like a real person to the viewer because the viewer is inside
Johns mind so if John

Film/Viewer Interaction in Apocalypse Now Essay
"The horror... the horror..."– Colonel Kurtz are the last lines of Apocalypse Now, the Francis Ford Coppola directed war–film masterpiece, which truly
explores horror. Typical war films, like Kubrick's Full Metal Jacket or Boulle's The Bridge on the River Kwai, follow the camaraderie of a protagonist
and his unit and their struggles that build up to a violent and climactic confrontation where both sides sustain losses to illustrate the tragedy of war.
Apocalypse Now is different; there are only two moments of brief violence that the main character participates in and he rarely talks with anyone else.
The real conflict of the movie is in the mind of the viewer and not on the screen. Apocalypse Now succeeds in its goal of bringing the ... Show more
content on Helpwriting.net ...
When was the last time you looked at a person upside–down? This further suggests an altered state of mind–as if we are upside–down and not Sheen,
standing on our heads. Naturally, the superimposition cannot be reality–that kind of image, one of a giant face over a napalm–ignited forest, simply
cannot exist in the real world–so the viewer has no choice but to relate the images in a different and non–spatial way. The face, staring at the audience,
seems to suggest that Willard is thinking about the napalm, which is conveniently already presented in dreamlike fashion. We associate what we are
seeing with what the man sees; what we think with how he thinks. Our mind parallels his (or perhaps his parallels ours; we cannot tell). When the
scene fades to the ceiling of the man's room, with fan rotors spinning to the sound of helicopter blades, we question whether he is in touch with reality
because we can no longer tell what is really there and what is not. Is there a helicopter or a fan? Perhaps both? The disjoint between cinematography
and sound not only creates an unreliable narrator but convinces us that we, too, are unreliable. It creates an unreliable viewer. This is incredibly
important in exploring the idea of madness throughout the film in a non–demonstrative fashion. The audience must now see the rest of the film in a
different light than they would an average movie because they must question

Manipulating and Deceiving Viewers with Sound Bites and...
Manipulating and Deceiving Viewers with Sound Bites and Images In Duguid and Brown's article 'The Social Life of Documents', the authors make
mention of how documents usually tend to raise more debate than suppress it. This is true, as there can be an innumerable amount of possible
interpretations for one document alone. However, while there is no 'right' interpretation of a document, there has to be a set of standards to abide by
to judge all of these competing ideologies. This is where the use of sound bites and images used in news media tend to be a source of debate. First of
all, sound bites are defined as 'film segments within a news story that show someone speak without interruption', while image bites are defined as 'film
... Show more content on Helpwriting.net ...
In so many words, the image can be influential in delivering a subconscious message. Another problem that occurs with the use of images in the
media, is the disagreement that occurs when 'textual crawls on the bottom of the screen are unconnected to the captions, images, and audio
narrative' they are shown in conjunction with (Wojcieszak, 10). This results in audience distraction, as the work required to comprehend the
contradictory messages is similar to reading two newspapers at once (Esser, 4). Now for some specific examples of the juxtaposition of words and
images in the media. In the aftermath of both 9/11 and Hurricane Katrina, CNN, Fox News and MSNBC, repeatedly used onscreen and audio
messages during their broadcasts to add to the gravity of the already dramatic footage. In one case, CNN used images of military trucks and armed,
uniformed men because they conveyed a sense of emergency and also because of their association with wars and danger (see Appendix A). This idea
was further encouraged by combining this footage with the captions, "The Day After" and "America Under Attack." Also repeatedly using the words
"victims" and "soldiers," Green 4 upheld the drama of this iconic–linguistic combination (Wojcieszak, 10). After the 9/11 attacks, the Palestinian rights
activist Hanan Ashrawi was interviewed on CNN. She was trying to convince the American public of the unrepresentative nature of the celebrations that

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