3. Plug Mast head Selling line Feature article photo Headline Kickers/ cover lines
4. Headline Mast head Selling line Menu strip Feature article photo Date line
5. This I the mast head, which is ‘ELLE’ the way it is wrote in bold, bright, eye catching text draws the readers attention, also as it I at the top in the middle of the page it can be seen easily. This is the main feature article photo of the magazine, which is Emma Watson. Thought has been put towards the way the photo is portrayed by the way her hair has been styled, her makeup, the fitted designer clothes and overall produces a seductive theme for the magazine. Here is the plug, which is a form of advertisement and encourages the reader to buy the magazine for the supplement or offer which is enclosed. By choosing to use the same bold pink as in the mast head it allows the readers eye to follow down the page. Date line Price These are kickers or cover lines. Which are articles that take a smaller focus of the magazine but are still in bold pink on that draw attention to the side articles. This is a menu strip which states you can style for less at imnotobsessed.com. They have used a good use colours and fonts as they draw attention but do not take focus of the main feature and article on the font cover. This is the headline, which is the main focus of the magazine. By choosing to write ‘ELLE exclusive’ above her name ‘EMMA WATSON’ is makes the customer want to read on and buy the magazine as it has said to be exclusive.