Business Model Canvas Key Resources

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Business Model Canvas Key Resources

  1. 1. The Business Model Canvas Key Resources
  2. 2. The Business Model Canvas Key Partners Key Activities Key Resources Cost Structure Designed for: Designed by: Value Propositions Customer Relationships Date: Version: Customer Segments Channels Revenue Streams designed by: Business Model Foundry GmbH, Switzerland www.businessmodelgeneration.com This work is licensed under the Creative Commons Attribution-Share Alike 3.0 Unported License. To view a copy of this license, visit: http://creativecommons.org/licenses/by-sa/3.0/ or send a letter to Creative Commons, 171 Second Street, Suite 300, San Francisco, California, 94105, USA. strategyzer.com
  3. 3. The Business Model Canvas Key Partners Key Activities Key Resources Cost Structure Designed for: Designed by: Value Propositions Customer Relationships Date: Version: Customer Segments Channels Revenue Streams designed by: Business Model Foundry GmbH, Switzerland www.businessmodelgeneration.com This work is licensed under the Creative Commons Attribution-Share Alike 3.0 Unported License. To view a copy of this license, visit: http://creativecommons.org/licenses/by-sa/3.0/ or send a letter to Creative Commons, 171 Second Street, Suite 300, San Francisco, California, 94105, USA. strategyzer.com
  4. 4. The Business Model Canvas Key Partners Key Activities Key Resources Cost Structure Designed for: Designed by: Value Propositions Customer Relationships Date: Version: Customer Segments Channels Revenue Streams designed by: Business Model Foundry GmbH, Switzerland www.businessmodelgeneration.com This work is licensed under the Creative Commons Attribution-Share Alike 3.0 Unported License. To view a copy of this license, visit: http://creativecommons.org/licenses/by-sa/3.0/ or send a letter to Creative Commons, 171 Second Street, Suite 300, San Francisco, California, 94105, USA. strategyzer.com
  5. 5. def. key resources (pro·to·typ·ing) * most important things you need to have for your business model to work
  6. 6. business models are based on a number of essential tangible and/or intangible resources
  7. 7. Tangible Resources
  8. 8. physical
  9. 9. Intel Semiconductor Plants
  10. 10. Intel Semiconductor Plants chip company without adequate infra = R.I.P
  11. 11. human
  12. 12. UBS Wealth Management Bankers
  13. 13. UBS Wealth Management private banking without great bankers = R.I.P Bankers
  14. 14. financial
  15. 15. China Life Insurance ver Capital to Co ims Insurance Cla
  16. 16. China Life Insurance insurance without sufficient capital = R.I.P ver Capital to Co ims Insurance Cla
  17. 17. Intangible Resources
  18. 18. intellectual property, trademarks, etc.
  19. 19. Google (Mobile Space) Patent Portfolio
  20. 20. Google (Mobile Space) tech company without patents = R.I.P Patent Portfolio
  21. 21. brand (value)
  22. 22. Sony Playstation 4 Sony Playstation Brand
  23. 23. Sony Playstation 4 consumer electronics without brand = R.I.P Sony Playstation Brand
  24. 24. traffic
  25. 25. Facebook d # of users an traffic on FB content
  26. 26. Facebook ad business without traffic = R.I.P d # of users an traffic on FB content
  27. 27. user base
  28. 28. iOS and # of iOS usersing their spend power
  29. 29. iOS platform business without user base = R.I.P and # of iOS usersing their spend power
  30. 30. trust
  31. 31. Credit Suisse Wealth Management ts Trust of Clien
  32. 32. Credit Suisse Wealth Management banking without trust = R.I.P ts Trust of Clien
  33. 33. Frequently Observed Mistake
  34. 34. ! make sure stay strategic and don’t get too granular!
  35. 35. The Business Model Canvas Key Partners Key Activities Key Resources Cost Structure Designed for: Designed by: Value Propositions Customer Relationships Date: Version: Customer Segments Channels Revenue Streams designed by: Business Model Foundry GmbH, Switzerland www.businessmodelgeneration.com This work is licensed under the Creative Commons Attribution-Share Alike 3.0 Unported License. To view a copy of this license, visit: http://creativecommons.org/licenses/by-sa/3.0/ or send a letter to Creative Commons, 171 Second Street, Suite 300, San Francisco, California, 94105, USA. strategyzer.com
  36. 36. The Business Model Canvas Key Partners Designed for: Key Activities Value Propositions Key Resources t Projec er Manag Designed by: Customer Relationships Date: Version: Customer Segments Channels Compan y Cars IT Staff Cost Structure Revenue Streams designed by: Business Model Foundry GmbH, Switzerland www.businessmodelgeneration.com This work is licensed under the Creative Commons Attribution-Share Alike 3.0 Unported License. To view a copy of this license, visit: http://creativecommons.org/licenses/by-sa/3.0/ or send a letter to Creative Commons, 171 Second Street, Suite 300, San Francisco, California, 94105, USA. strategyzer.com
  37. 37. The Business Model Canvas Key Partners ask what’s essential to your model? Designed for: Key Activities Value Propositions Key Resources t Projec er Manag Designed by: Customer Relationships Date: Version: Customer Segments Channels Compan y Cars IT Staff Cost Structure Revenue Streams designed by: Business Model Foundry GmbH, Switzerland www.businessmodelgeneration.com This work is licensed under the Creative Commons Attribution-Share Alike 3.0 Unported License. To view a copy of this license, visit: http://creativecommons.org/licenses/by-sa/3.0/ or send a letter to Creative Commons, 171 Second Street, Suite 300, San Francisco, California, 94105, USA. strategyzer.com
  38. 38. Great people are essential for every business, but not necessarily a key building block of every business
  39. 39. Great people are essential for every business, but not necessarily a key building block of every business
  40. 40. Sometimes Key Resources Need to Be Challenged
  41. 41. Bharti Airtel
  42. 42. Bharti Airtel
  43. 43. Bharti Airtel Network Infrastructure IT Infrastructure
  44. 44. Bharti Airtel what if we didn’t have to own these ourselves? Network Infrastructure IT Infrastructure
  45. 45. Bharti Airtel ners Network Part IT Partners Vendor Contra cts (3-5 yrs.)
  46. 46. Bharti Airtel ners Network Part we could focus on building and leveraging our brand! IT Partners Airtel Brand Vendor Contra cts (3-5 yrs.)
  47. 47. Make sure you understand which key resources really drive your business! CLASS DISMISSED 30

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