Who uses facebook
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Learn how to use these facts to your advantage in business at our Facebook Workshop http://inventiveworkshops.com/events/how-facebook-works-in-business-workshop/
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Who uses facebook
- 2. Confess Hands up who uses Facebook?
- 3. 800+ Million users worldwide http://www.facebook.com/press/info.php?statistics
- 5. 29 Million users in UK http://www.clicky.co.uk/2011/03/uk-facebook-statistics-for-march-2011/
- 6. 44% Mobile users worldwide Based on worldwide users http://www.facebook.com/press/info.php?statistics
- 7. 58% users are female Based on worldwide users http://smedio.com/2011/06/22/women-are-taking-over-the-social-web/
- 11. Are your customers using Facebook?
- 12. Female Aged 20 - 29 Uses Facebook to: - be in touch with clothing trends - find places to visit - arrange days out
- 13. Male Aged 40 - 49 Uses Facebook to: - keep in touch with children - share holiday photos - catch up with old school friends
- 14. How can I use Facebook in business
- 15. Advertising
- 17. Business page
- 19. Get talking
- 20. Thank you InventiveWorkshops.com Follow me @BenKinnaird
Editor's Notes
- Hello Ben from Rather In... Types of people How to use this info
- How Personal or business?
- Interesting 50% log on every day
- Slight older data FB has quantity does it have quality? Facebook more consumer focussed?
- Same for MySpace 57% Twitter 64% LinkedIn male dopminated 63%
- Huge amounts Recognise any investors?
- After Valentines understandable Before Christmas - Harsh! Useful for counsellors and dating agencies?
- Users 60% under 30 30% 30-50
- ASK: Who knows this Do you interact with them Any success stories Depends who they are
- If your audience is... Chances are they're on Facebook Potential audience 6.5M
- Smaller audience 1.2M Even less when you get specific
- So much for stats how can I use it in business
- Highly targeted Low engagement
- Develop a community Must be interesting Talk with you customers Makes it easy for them to tell others about you
- Route for B2B Getting in touch with retail consumer based companies
- Interested in learning more...