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Social media era

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Some data about different social media and their users.

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Social media era

  1. 1. Social Media Era The Art of Social Media (https://www.flickr.com/photos/mkhmarketing/8468788107 ) BY: mkhmarketing (CC BY 2.0)
  2. 2. Data from: Perrin 2015, p.4 • ~ 65% American adults use social networking sites - 68% Female, - 62% Male
  3. 3. Pew Internet Project’s research in September 2014 0% 10% 20% 30% 40% 50% 60% 70% 80% Facebook Twitter Instagram Pinterest linkedIn The Social Media of Online Adults use Online Adults Data From:Pew Research Center 2013 Facebook favicon logo (https://commons.wikimedia.org/wiki/Category :Facebook#/media/File:F_icon.svg By: FaceBook (Public Domain) Twitter Logo (https://pixabay.com/zh/twitter-%E6%8E%A8-twitter- %E7%9A%84%E9%B8%9F-%E7%A4%BE%E4%BA%A4%E7%BD%91%E7%BB%9C- %E4%BA%92%E8%81%94%E7%BD%91-%E9%80%9A%E8%AE%AF-312464/) By Twitter (Public Domain) Instagram-logo (https://www.flickr.com/photos/jamoutinho/7448717958) By Instagram (CC BY 2.0) Pinterest Shiny Icon (https://commons.wikimedia.org/wiki/File:Pinterest_Shiny_Icon.svg) By: Pinterest (CC0 1.0) LinkedIn icon https://www.google.com.au/search?site=imghp&tbm=isch&q=LinkedIn&tbs=sur:f mc&gws_rd=cr&ei=tskYV8XTLIuojwPk8paIDg#gws_rd=cr&imgrc=Q8oxZ2UeXtxIbM %3A ) By: LinkedIn (CCCC BY 2.0)
  4. 4. Facebook users • Trusting > others • > close relationships • The most support • Politically engaged > most people • revives “dormant” relationships “40% of Facebook users in our sample made a friend request, but 63% received at least one request Users in our sample pressed the like button next to friends’ content an average of 14 times, but had their content “liked” an average of 20 times Users sent 9 personal messages, but received 12 12% of users tagged a friend in a photo, but 35% were themselves tagged in a photo” Research Center 2013
  5. 5. Reference List • Perrin, A 2015, ‘Social Media Usage: 2005-2015 65% of adults now use social networking sites – a nearly tenfold jump in the past decade’ Reading Online, p.4, retrieved 20 April 2016, http://www.pewinternet.org/files/2015/10/PI_2015-10- 08_Social-Networking-Usage-2005-2015_FINAL.pdf • Pew Research Center 2013, ‘Social Networking Face Sheet’, Pew Research Center , retrieved 20 April 2016, http://www.pewinternet.org/fact-sheets/social-networking-fact- sheet/

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