The document discusses how the media product, a film, uses and develops conventions of real films. It begins with a chase scene to grab attention, similar to Casino Royale and Scream. While it has a basic chase scene like these films, it aims for more realistic stunts compared to Casino Royale. The victim in the chase is less desperate than in Scream since the chaser hasn't shown murderous intent yet. The film sticks to some conventions, like having a female victim and male kidnapper, and using a chase scene to create tension, while also maintaining some mystery in the shots for future plot details.