Dollar General (A)

Dollar General (A)
9–607–140 REV: APRIL 28, 2009 WILLY SHIH STEPHEN KAUFMAN REBECCA
MCKILLICAN Dollar General (A) Ironically, small–box retailers like Dollar General owe their
growth to the success of our big–box rivals. The dominance of big–box retail fuels the demand for a
convenient alternative. – David Perdue, Chairman and CEO, Dollar General Walking through the
home cleaning aisle of a Dollar General store in Nashville, Tennessee, David Perdue, CEO of Dollar
General, reflected on the significant progress the dollar store industry, and Dollar General in
particular, had made in the United States over the past decade. Many consumers in the U.S. still
believed that the large dollar store retailers focused on low–priced knick–knacks. In 2007, ... Show
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Dollar General had achieved significant organic growth with 537 new stores added in 2006, 734
new stores in 2005, and 722 new stores in 2004 (see Table A). Selling square footage had grown an
average of 7% per year over the past five years, representing one to two new Dollar General store
openings per day. Table A Dollar General from 2002 to 2006 2006 Revenue ($ millions) Net Income
($ millions) Total Stores Same–store sales growth Source: 2005 2004 2003 2002 9,170 138 8,260
3.3% 8,582 350 7,929 2.0% 7,661 344 7,320 3.2% 6,872 299 6,700 4.0% 6,100 262 6,113 5.7%
Company annual reports. Retail in the United States The dollar store concept originated with the
five–and–dime model pioneered by Woolworth's, which was founded in 1878 in Utica, New York.
Other five–and–dime pioneers included W.T. Grant, J.J. Newbury's, McCory's, Kresge, McClellan's,
and Ben Franklin stores. These stores were usually situated in the downtown area of cities and towns
throughout the United States and offered merchandise at two price points: a nickel or a dime.
Inflation eventually took its toll, and stores were no longer able to sell any items for five or ten
cents, so they became known as "variety stores." Given 2 Dollar General (A) 607–140 that $0.05
in 1913, adjusted for inflation, was $1.01 in 2006 dollars, the five–and–dime retailing concept had
shown remarkable strength over the years.3 Woolworth's
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Walmart, Dollar General, And Family Dollar
From my own experience, the three companies that could learn lessons from this case study are
Walmart, Dollar General, and Family Dollar. To me, these three companies could all use a lot of
help when it comes to product placement and meeting their customer needs (O'Brien & Marakas,
2011, p. 419–420). This brings me to the lessons to be learned from this case study. The use of the
simulation technology of the virtual store environments is a brilliant concept. It is fast becoming a
common practice among consumer product manufacturers and retailers (Breen, 2017). It is faster
and more cost efficient than the traditional in–store product testing. It also allows a company to get a
more accurate feel of the total shopping experience, just as if they were the ... Show more content on
Helpwriting.net ...
If I owned those stores and I walked in them and took a look around, I would fire every district
manager I had for letting the employees get away with the mess those stores stay in. I would not fire
the store employees because I would have to shut all of the stores down. However, the district
managers should have been making them do their jobs. I have never in my life seen such a mess.
The store organization is awful, you do not have to worry about product placement because it is
usually on the floor or still in the boxes or who knows where. The executives of that company really
could learn a lot from the store simulators I believe. I personally do not know how some of their
stores keep their doors open. We have one in particular here in Lexington, that should have shut its
doors years ago. They never have enough help, there is never anything on the shelves, and the store
is always nasty. If the executives of these two companies could open the doors to the store simulator
built by the Kimberly–Clark Corp I Truly believe they would make many changes in management
within their

Dollar General
Dollar General (DG): Brand of Choice for Low–Income Households / Dollar General (DG) and the
Bifurcation of American Households Low–end retailers serve an important function in American
society. Having been around for as long as people have lived in cities, low–end retailers provide an
affordable option for cash–strapped consumers looking to make ends meet. Today, low–end retail is
a highly competitive, multi–billion dollar industry that is serving the needs of low–income
households across the United States. Dollar General (DG) is America's largest low–end retailer.
Founded in 1939 and headquartered in Goodlettsville, Tennessee, Dollar General operates over
11,000 stores in 40 US states. The company tends to serve smaller communities where ... Show
The company's size has given it numerous competitive advantages, including the ability to offer a
large selection of name brand and off–brand goods. The company will play a bigger role in the
discount market, as it expands into new territory and adds to its existing in–store selection.
America's economic recovery has generated mixed signals. On the one hand, US employers have
added an average of 230,000 jobs per month in 2014, as the unemployment rate has fallen to a more
than six–year low. On the other hand, overall wage growth has run stagnant and workforce
participation is at multi–decade lows. This likely means demand for discount goods will remain
steady for the foreseeable future as the economy returns to full–capacity. The company's ambitious
plans for expansion reflect its good standing and high–growth potential. Earlier this year Dollar
General announced plans to expand into three new US states. Expanding its operations into Rhode
Island, Maine and Oregon would give the company presence in 43 states.

Dollar General
Dollar General Case 1. Consider the $13.4 million of freight costs. What is the correct (GAAP)
method of accounting for these? How did Dollar General in fact originally account for these costs?
(Include in your answer a table of the effects on income in any years affected, both before and after
tax, of the correct accounting and the accounting they originally used. The correct GAAP method to
account for freight costs is as an expense of Cost of Goods Sold (COGS) that occur at the time
services are performed and completed. This is a cost of conducting on–going operations (in–bound
supplies, distribution and re–distribution). The freight costs should be expensed as occurred which
will be at the time invoice is received and ... Show more content on Helpwriting.net ...
I believe that this item was a "secondary effect" of the restatement. Had the management not tried to
defer expenses into 2002 to make 2001 EPS meet analysts expectations and their own predictions
and gotten caught, then there would have been no litigation. The litigation was the "direct effect" of
the restatement and the pre–tax charge was a result of the litigation and thus a "secondary effect". 3.
Firm 's executives: The SEC alleged that Sanderson told one of his accounting managers to expense
$4 million in the next fiscal year on a monthly basis. Of the remaining $9.4 million, Sanderson
allegedly told his accountant to move $1.3 million to the company 's Miscellaneous Accrued
Liabilities, or "rainy day," account and $2.7 million to corporate bank clearing accounts. Turner
settled for a $1 disgorgement charge and a $1 million civil penalty. Carpenter settled for a total of
$143,455 comprising $33,000 disgorgement, $10,455 prejudgment interest, and a civil penalty of
$100,000. Sanderson settled for a total of $270,595 comprised of $150,000 disgorgement, $45,595
prejudgment interest, and a civil penalty of $75,000. Burr finally settled on April 12, 2006, for over
$1.2 million in penalties. All officers lost their jobs. Since Turner, Carpenter, and Sanderson all
settled immediately, without admitting or denying the

Dollar General Essay
Date: April 30th 2013
Dollar General Business Proposal
Executive Summary
Our group performed an analysis of Dollar General's external and internal environment, which
included a Porters Five Forces breakdown. Those findings as well as analysis on the company's
financial statements formed the basis for our recommendations. We considered several alternative
growth strategies for Dollar General to implement. Those strategies are, international expansion,
continued domestic expansion, internal improvements, extending services, and taking the company
private. We concluded that the most beneficial direction for the company is to go private thereby
relieving pressure to meet short–term objectives. We also believe that Dollar General can ... Show
In order to keep this price point Dollar General is at a disadvantage when 10% inflation happens
because Wal–Mart can just raise their prices and they cannot. Although these potential threats exist,
Dollar General has an arsenal of potential opportunities for the future.
Porters five forces
Bargaining Power of Suppliers
With 30% of Dollar General's inventory being made up from nationally known brands and the other
70% consisting of Private label brands, Dollar General does not face a large threat from the
bargaining power of suppliers. While the national brands are on par, or sometimes below, big box
stores such as Wal–Mart's prices. Dollar General's focus is supplying consumers with quality
products at the lowest price possible. Since the majority of their products are created internally the
power of supplies to control prices or production is very low.
Bargaining Power of Consumers
While there may be low bargaining power of suppliers, the bargaining power of consumers is
extremely high. The rise of the Internet has led to an unprecedented transparency of prices within
retail. It is now significantly easier to find the different prices offered at the various discount stores
in the U.S. Thus in order to keep customers from the other 23,000 discount retailers in the united
states, Dollar General must appease their customers at all costs in order to remain successful.
Threat of New

Dollar General Corporation Mission Statement
I have decided to analyze the mission Statement of Dollar General Corporation today. I am one of
the suppliers to them and as such, I would say that I have a fair knowledge into their business
practices. Mission Statement Serving Others For Customers A Better Life For Shareholders A
Superior Return For Employees Respect and Opportunity. About Dollar General Corporation Dollar
General Corporation has been delivering value to shoppers for over 75 years. With more than 12,000
stores in 43 states, Dollar General is America's largest small–box discount retailer by sales. In
addition to high quality private brands, Dollar General sells products from America's most–trusted
manufacturers such as Clorox, Energizer, Procter & Gamble, Hanes, Coca–Cola, ... Show more
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Employees – Regular employees are not that well paid but they are Ok. Since most of their stores
are located in rural areas, they are able to have employees for cheaper wages. 4. Respect – In a way,
people in rural areas do not have the experience of buying higher quality products. Most of those
Brands being sold by them are either lesser known ones or, specially made with discounted prices by
cutting corners. For example– if I buy a 'Brut' Deodorant for a $ 1.00, it's quality wouldn't be the
same as the one that I would buy from Maycees. Same goes with other products. In terms of
Respect, they need to respect the intelligence of the customer. So, those Brands mentioned in their
website is an eyewash and is of inferior quality. 5. Opportunity – Certainly there is a good
opportunity for buying cheaper products. Most goods are bought in large volumes and factories in
poorer countries are compelled to offer cheaper prices to keep their factories running with that kind
of bulk buying. DG does not require a factory to be Audited and certified for quality standards and
social compliance. Their products are sourced from the lowest priced, low standard small factories
based in rural areas that usually employ child labour. These factories are able to produce cheap items
because they do not have to add additional costs of being a compliant factory. This results in cheaper
items coming to their shelves and being passed onto an unsuspecting customer. Their introduction
does not reflect their mission statement for the above given reasons in terms of : Respect, a better
life for customers, superior returns for

Dollar General Vs Public Storage
The two stocks which dropped in price are Dollar General and Public Storage. For Dollar General
the reason could be competitive retail environment contributing to slow down of growth. This
doesn't seem to be permanent, as per the Investor Place contributor Dana Blankenhorn "Dollar
General's stock was a bargain as a result of its double–digit decline in price. He makes some
compelling arguments why, including the fact DG is more of a department store than a dollar store
serving rural communities lacking in alternatives." As far as Public Storage is concerned which was
certainly listed in buy category when I chose it for my initial portfolio and still is listed in same
category, this share seems to be held longer to make profit, company has

Dollar General Analysis Essay example
Valuation and Analysis of Dollar General
Table of Contents
Executive Summary............................................................1 Overview of Dollar
General................................................6 Five Forces Model.........................................................9
Rivalry among Existing Firms................................9
Industry Growth.................................................10 Concentration.....................................................10
Differentiation and Switching costs........................13 Scale Economies and Fixed/Variable
Costs..............13 Excess Capacity and Exit Barriers...........................14
Threat of New Entrants............................................15
Economies of Scale..............................................15 Channels of Distribution and
Relationships..............16 Legal Barriers......................................................17
Threat of Substitute products..................................17
Buyer's willingness to ... Show more content on Helpwriting.net ...
Trailing P/E Forward P/E PEG P/B DG 9.53 7.62 .065 11.8 2011 .50 DLTR 22.19 17.78 1.27 3.87
2012 .55 FDO 22.75 18.98 1.61 3.95
Valuation Estimates: Actual Price (6/1/07): $21.63 Trailing P/E $9.57 Forward P/E $7.80 PEG $2.92
P/B $54.00 P/EBITDA $28.24 P/FCF $123.39 EV/EBITDA $3.54 Intrinsic Valuations Discounted
Dividend Free Cash Residual Income LR ROE AEG Actual $18.40 $29.71 $3.22 $7.21 $8.79
Revised Z–Score 2007: 2.847
6
Recommendation: Sell–Overvalued
Industry Analysis
Dollar General was founded in Scottsville, Kentucky in 1939 and was originally called J.L. Turner
and Son Wholesale, then Turner's Department Store, and then in 1955 it was converted to Dollar
General and did not sell any item over $1. Dollar General was the originator of the dollar store
concept and in 1968 it became a publicly traded company. "Dollar General is a Fortune 500®
company and the leader in the dollar store segment, with more than 8,000 stores and $9.2 billion in

fiscal 2006 sales" (www.dollargeneral.com). Dollar General is in the discount retail store industry
and focuses on cost leadership. Its direct competitors are Family Dollar Stores, Fred's Inc., and
Dollar Tree. In this industry, maintaining low costs are crucial to generating profits, since the
merchandise is already being sold at a discount and there is such high

The Case Involving Bmw And Dollar General
I have already talked about the case involving BMW and Dollar General, presenting Equal
Employment Opportunity Commission's revised guidance regarding usage of conviction records in
hiring decisions. And this shed some light on discussed issues, but in order to attain wide, broad
standpoint, other cases should be examined.
In their article Callier, Huss and Juengst present this controversial case revolving around the
problem of criminal records and hiring. Recently, University of Akron enacted the policy that
"would require blanket criminal background checks for all prospective UA employees, excluding
student employees." The mere fact that this policy was set should already interest and alert a
thoughtful reader; however, this is not the ... Show more content on Helpwriting.net ...
I believe there two main interconnected problems: the issue of ethicality and legality. It is acceptable
to collect genetic DNA samples. To put it bluntly, is it okay to do so? The answer is no. Here is the
explanation why.
Equal Employment Opportunity Commission (EEOP) insists that when it comes to issue of getting
genetic information, aim to discriminate is insignificant and it does not matter whether or not one
intended to discriminate. I agree that such practice is not right, especially from an ethical standpoint.
But it seems wrong even from legal viewpoint. The commission argues "An employer who asks for
information and then acquires genetic information as a result of that request, runs in violation of
GINA". Therefore, it is unlawful thing to do. This is legal issue. What about ethical side?
Although I grant that there is no obligation that an employer receives an information to discriminate
or there is no such a rule that the employer obtains information to have genetic information, I still
maintain that this is not right thing to do, because it may entail amplification of discrimination.
EEOP supports my disagreement: "the fact that they're acquiring genetic information to begin with
violates the rule itself". Again, it is confirmed that University's policy go against GINA and now
ethical aspect is present. The problem here is that by collecting DNA samples, University of Akron
creates basis for

Dollar Tree Analysis
Dollar Tree Analysis Name: Date: Analyze the business–level strategies
The sluggish economy has created a perfect storm in favor of the retail business. Dollar Tree, Wal–
Mart, and Dollar General have generated significant profits as a result of the sluggish economy.
These firms have embraced the financial opportunity amid consumer pessimism.
This evaluation will disgust the business level–strategy practiced by Dollar Tree. We will discuss its
strength, weakness, opportunity, and threats. The organization strength has made it possible to
respond to realistic opportunities. The firm's decision makers thrive to ... Show more content on
Helpwriting.net ...
This is important because it gives them price differentiation. Dollar General and Family Dollar
prices vary according to the product. Similarly, Wal–Mart conveniently operates with low prices to
cater its demographic, but it cannot operate in as many locations. . "If a firm has lower costs than its
rivals, other things being equal, it will outperform them" (Satterwhite, 2006).
Logically, Dollar Tree business model enriches the customer experience. Its stores are strategically
located near low income neighborhood and are conveniently open to cater its customers.
Competitors such as Dollar General and Family Dollar have similar stores, but they do not have
price differentiation and market power.
Nonetheless, Dollar Tree acknowledges its market power; its competitors, Wal–Mart, Dollar
General, and Family Dollar have an uphill battle to reach Dollar Tree business model. Moreover,
Dollar Tree product differentiation gives them an additional leverage over their competitors. As
mention earlier, Dollar Tree sells its entire product for $1 or less. They accomplish this by
purchasing a variety of products from private vendors at wholesale prices. In contrast, its
competitors purchase brand name products at higher prices, thus making it difficult to compete with
Dollar Tree prices. These are the way Dollar Tree utilized to map, scan,

Dollar General Industry and Competitive Analysis
Dollar General Industry and Competitive Analysis
INDUSTRY
The first step to understanding a company is to examine its industry. There are four main areas to
consider when analyzing an industry. These include:
• Competitors
There are several different types of stores within the discount retail industry, and for comparison's
sake, the industry is further broken into many segments. DG is in the market segment known as the
dollar store category. As a result, competitors such as Wal–Mart are in the same industry but not the
same peer group. Comparisons will be made throughout this report to Wal–Mart and other big firms
because they tend draw some of the same customers.
• Customers
Retail merchandise stores attract many different ... Show more content on Helpwriting.net ...
It is not sustainable due to:
• rivals' similar competitive strategies
• low barriers of entry into the market
• the absence of a differentiation strategy
When examining competitive advantage, it is also important to consider the market and take into
account the existing competition against larger firms.
Small firms often find it difficult to compete with larger firms. Though there are some disadvantages
DG will never be able to overcome due to its size, small firms have advantages over their larger
counterparts.
Advantages
• convenience
• absence of long lines

• customer service
Disadvantages
• low purchasing power
• smaller pool of resources to allocate
• less extensive market
Improving the store internally with more resourceful employees, better lighting and displays, and
more organized floor plans will start to change the image of Dollar General that the average public
holds. A more respectable store will lead to an increase in customers. Dollar General will then begin
developing a system of a more sustainable competitive advantage among the small and large firms
of the similar industry.
DG has a current competitive advantage within its industry that is maintains through a unique cost–
efficient approach. This low–cost structure is apparent through low inventories, low advertising
costs, and location of stores in rural areas. Though profitable in the short–run, DG's current
advantage is not

U.s. Dollar Generals ( Dgs )
Views from the DG Dollar Generals (DGs) are popping up left and right. DGs are now in our
backwards challenging all of our local businesses. Working at the DGs is not a hard job once the
store is stocked and ready for business. I used to see DGs as where "sorry people" worked because
overtime, people get lazy and let the DGs go and make it look almost impossible to get it back
looking nice again. But that was until my buddies and I started working at the new DG in Ino. We
are all there to make money to have for gas, keep girlfriends happy (which seems almost impossible
to do), and other expenses. We are determined to keep our DG up and running great with no dirty
isles, no items stuck behind others, and no rude employees. Dollar General is the place to shop
because it has a good trained staff, a friendly–clean environment, and cheaper products to bring in
more business. A store's staff is like columns, holding up the stores foundation from mayhem. To be
part of a staff anywhere you have to be determined for whatever before you walk into the doors of
that particular business to work for. If you have a store with employees working for you and they are
not trained, they won't have a clue what tasks they are there to complete. Trained employees is a key
to success in a business. The manager of the DG is in control of hiring workers who she sees will be
a good worker for the business. It's not hard to comprehend the basic needs of a good employee. A
good employee help's a

Dollar General Case
Be that as it may, developing an ideal healthcare system will call for requisite transformational
changes in authenticating the ideological construct of both the primary care and primary medical. In
view of the previous studies and comments posted by profound scholars in the nursing mainstream,
primary care and primary medical has been in the forefront in championing for transformational
changes towards ensuring capacity building and boosting the lifestyle of the humanity. In a strong
sense, establishing an extensive healthcare system would ensure that there is an excellent
relationship between the medics and the patients. This perception would ensure that the two parties
in question develops a connection through a system of shared values and common objectives.
Hence, restructuring the primary care and primary medical would enhance quality of the services
offered in the healthcare sector and also boost the reward performance for most health care
professionals. Based on the country's health care system, establishing an exclusive transformational
change would guarantee the social notion of affordability and also sensitize the essentiality of a
shared system of responsibility in the nursing mainstream. However, the paper presents a
comprehensive concept of primary care and primary medical in ensuring an extensive
transformational change ... Show more content on Helpwriting.net ...
This has not quite come easy and to understand the reasons behind the success of Dollar General,
this analysis will delve into the internal and external environment that has led to this phenomenal
accomplishment. As early as 1983, the company had been renowned as the leading retailer dealing
with consumer products, which raises the need to understand the company's history to evaluate the
foundation of its success (Noggle,

Dollar General/Family Dollar Case Study
Kelli Moore
Retailing (MG 181)
Dollar General/Family Dollar
Case Study
4/6/16
Walmart is the largest retailer in the world and is the second largest retailer, behind Amazon, in the
United States. The majority of households in America shop at Walmart on a regular basis. However,
Dollar General and Family Dollar have increasingly gained market–share over the years. Both stores
are considered extreme value retailers. By definition, extreme value retailers are small, full–line
discount stores that offer a limited merchandise assortment at very low prices.
In 2005, Goodlettsville, Tennessee–based Dollar General had over 7,500 stores in 30 states and
more than $7 billion in sales. The company has grown more than 20% each year for ... Show more
Dollar General and Family Dollar stores are typically much smaller than other discount retailers like
Walmart and Kmart, averaging 6,000 to 8,000 square feet in size. This allows the retailers to easily
find good locations in almost any market they choose to enter. Most of their stores are located in
small towns in the Southeast where the companies are headquartered. However, more recently they
are opening stores in suburban area strip shopping centers in retail spaces abandoned by drugstores
that have moved to stand–alone locations. In the past, Dollar General and Family Dollar stores were
typically only found in low–income communities or in areas that were too small to support a large
discount store like Walmart or Kmart. The residents of these communities appreciated the
convenience they offered.
While both retailers still advertise using sales circulars, they have reduced their overall advertising
expenses in recent years. This has allowed both companies to make significant money–saving
investments in point–of–sale terminals, store–level inventory tracking systems, automated
distribution centers, space allocation software and replenishment systems to reduce stockouts and
increase inventory turnover.
DISCUSSION QUESTIONS
1.) The target market for extreme value retailers is really anyone who wants to save money but
historically their main target is rural and urban shoppers, low–to–middle income young families,
ethnic groups and

What Is Dollar General?
than 9 percent of merchandise sold". Such has been able to check on the power of suppliers and
absolute size, an aspect that assists Dollar General to maintain economies of scale for its merits
(Teece pp. 33–44).
Reduced Input Costs Since Dollar General is a retailer, it has no typical inputs of manufacturing
company. Rather than raw materials, Dollar General has lesser conventional inputs that encompass
the firm's value chain. In general, inputs part of variety store industry takes the focus of frugal
promotions, wages and property purchase, and renovations. Dollar General has been leasing the
majority of its store locations, which is opposed to purchasing them out (Gauri, Minakshi, and
Dhruv pp. 267). The firm has been able to allow few ... Show more content on Helpwriting.net ...
The big box, in this case, submits to discounted retailers with a store that exceeds 50,000 square feet
while others have 200,000 square feet (Teece pp. 40). The big box in the US has implemented a
limited number of store designs within the markets and strives for profits via large volumes and low
markups. These stores frontage tends to be standardized with large windowless single story
buildings. They offer ample parking, but customers are expected to walk some distance for them to
enter the store (Sorescu, Alina, et al. S. 7).
Store traffic program tends to dictate the success of this big box, mainly in the United States. In the
last decade, consumers who make trips to shopping malls have been reduced. As well, there is
increased number of American youths who have access to credit cards. Youths are in a position of
making more purchase decisions and shop more in big box and online retailers. The big box that
operates mainly in focused markets, which are sometimes known as "category killer" for companies
such as Best Buy, Walmart, Lowe's, and Home Depot (Teece pp. 42).

Swot Analysis Dollar General
In many states and towns across the United States Dollar General is a household name. The first
Dollar General store opened in Springfield, Ky. on June 1, 1955, as a wholesale business in
Kentucky, to dispose of a large quantity of lingerie. Their concept was simple no item in the store
would cost more than one dollar. The idea became a huge success for J.L. Turner and his son Cal
Turner Sr., other stores were quickly converted. By 1957, annual sales of Dollar General's 29 stores
were $5 million. J.L. passed away in 1964. Dollar General History (n.d.). Four years later, the
company Cal Turner Jr. co–founded went public as Dollar General Corporation, posting annual sales
of more than $40 million and net income in excess of $1.5 million. In 1977, Cal Turner Jr., the third
generation Turner, succeeded his father as president of Dollar General. Cal Turner Jr. directed the
company until his retirement in 2002. Today Dollar General is a leading discount retailer now have
13,000 stores in 43 states. The company remains true to their humble ethic of hard work and friendly
customer service exemplified by the founding family. The Dollar General Corporation chief
executive officer Todd Vasos, and his team has hired the Davis Firm to conduct a SWOT Analysis
on the Dollar General Corporation. We will assess the need for SWOT Analysis for the Dollar
General Corporation. Examines and identifies key information and issues about "Dollar General
Corporation" for business

Dollar General Executive Summary
Dollar General currently operates 11,789 discount merchandise retail stores throughout 43 United
States. The majority of its merchandise is priced under $10 dollars and its stores are located in low
cost real–estate areas. While reviewing the performance of Dollar Generals financial and strategic
position my analysis shows your company has a winning strategy due to the improvements of its
performance from 2005 to 2015 by, increasing its profit with shareholder investments, decreasing
the number of day's inventory is held, increasing its liquidity, and sustaining its profit margins. All
evidence below can be found in the 2005, 2012, and 2014 Annual reports. In 2005 Dollar Generals
inventory turnover ratio was at 3.92 days however, it rose

Dollar General Store: Business Analysis
When discussing business with friends and family, the knowledge expressed concerning how
businesses succeed can be surprising. People are often on the outside looking in and do not realize
how practices have changed over the years. From the 1960's, businesses have begun to analyze
competition in markets, strategic leadership, along with the social responsibility of the corporation
(Guerras–Martin, Madhok, & Montoro–Sanchez, 2014). In addition, the incorporation of web–sites
and computer interaction has also greatly influenced business practices. Strategic management can
be described as the actions demonstrated by top management to evaluate internal and external
environments of an organization in order to set goals and oversee them (Parnell, 2008). Businesses
of today must exemplify the ability to be competitive in addition to realizing inner strengths and
weaknesses. In addition, this writer would continue the conversation, describing the importance of a
plan, ... Show more content on Helpwriting.net ...
Evaluating the businesses expanding throughout towns and communities, The Dollar General Store
is being opened in many areas. The expectation would be that a great strategic management team is
working to evaluate locations, along with expanding on strengths and targeting weaknesses in order
to have continued success. Importance would be placed on formalizing the entire process of the
strategic management plan (Radomska, 2013). Writing down a plan is not enough. Processes have to
be organized and implemented in order to confirm that all actions are followed through. Since The
Dollar General Store is a familiar name to most, Jane Doe should have no problem understanding
that someone, or a team, is behind the expansion, constantly reviewing the increased growth in order
to justify the continued opening of

Why Do Dollar Companies Increase Discretionary Goods?
Final Exam
Article 1
Plans to expand their lineup of discretionary goods
Dollar stores have been a bright spot almost continuously since the recession
We are part of what I consider in this economic environment the most attractive sector in retail
Dollar stores are smaller and located in neighborhood closer to homes
Shares of Dollar Tree rose nearly 13% , trading Thursday to 8$8.37it biggest percentage since 2002
Dollar Generals stock also hit an all time high 4.6% to $88.01
While there is always weather and different phenomenon that happen we capitalize on whatever
those phenomenon are
Same store sales at Dollar General rose 2.2% helped by increasing both customer traffic and average
transaction amount. P
Profit rose ... Show more content on Helpwriting.net ...
Ecommerce is a complement to a physical store presence
Ecommerce is actually bolstering in store sales
Owners and operators of shopping centers need to adapt by tracking visitors through the chip
embedded in their smart phones
Shopping centers need to make themselves more inviting more like town centers
Store associates refuse to take back an item that had been ordered online because accepting it would
mess up the inventory you can't takes that attitude you lose business.
Based on what I learned I agree that shopping malls should adapt to the ecommerce sector. It's much
easier for customers to press the buy button on their phones or anywhere. I think that shopping malls
should begin to integrate the ecommerce shopping mall experience. Yes customers want to have that
shopping experience in person but they should also allow and provide the ecommerce feel as well.
People may shop online and see something but hope to see it in store, rather than making that
product exclusive online they should allow it in stores at that given store.
Article 5
Online retailers shares as much as 15% in after

Dollar General Industry Analysis
MEMORANDUM To: From: Date: Re: Dollar General Industry Analysis Executive Summary:
Dollar General is the sixth largest mass merchandiser, and the fourth largest discount store in the
U.S. However, significant growth opportunities remain for extreme–value retailers such as Dollar
General. Dollar General's strategic objective is sustainable and profitable long–term growth. The
company has opportunities for growth by expanding in the United States to areas that lack an
extreme–value retail presence. Continuing to serve low–, middle–, and fixed–income families in
small communities will prevent Dollar General from competing directly against mass retailers such
as Wal–Mart and Target. Dollar General's strength ... Show more content on Helpwriting.net ...
The dollar store industry caters to low–, middle–, and fixed–income buyers who are price sensitive.
Regarding consumables, buyers are looking for the best bargain for an item that they will need to
purchase again in the near future. The high threat of customer buying power drives profitability
down. In contrast to buyer power, supplier power is low. This is due to the large number of suppliers
that offer price–competitive, undifferentiated products. Suppliers must rely on the retail industry to
sell their product, so forward integration is unlikely. The low threat of supplier power increases
profitability. The threat of substitutes is medium. Since extreme–value retailers offer a focused
assortment of goods in a small–box format, mass retailers such as Wal–Mart and Target are
substitutes rather than competitors. On one hand, mass retailers have a larger assortment of branded
goods, economies of scale, and are highly price competitive with extreme–value retailers. On the
other hand, extreme–value retailers are more convenient due to the small–box format, allowing a
customer to get in and out quickly. The products being sold are undifferentiated so price–
performance tradeoff is low. The threat of new entrants into the industry is medium. There are areas
of the U.S. with no extreme–retail presence, making it easier for a new entrant to open and capture
market share. On the demand side,

Dollar General Market Analysis
Dollar General Analysis
Ricky Rich
MGT/521
10 Nov 2014
Dr. Bridges
Dollar General Corporation is a premier low–cost retailer organization in the United States. It is
amongst the biggest retailers with over 11,500 stores that provide quality commodities made by
American manufacturers. One of the Dollar General's main objectives is to create an atmosphere
that enables access to everyday items worry–free, rather it is a simple bar of soap or a box of
detergent. This objective is achieved by offering a detailed variety of recognized labels at affordable
prices in well–located and accessible locations (Dollar General Corporation, 2014). Multiple
strategic and operational company goals were identified in the SWOT ... Show more content on
Helpwriting.net ...
(Dollar General Corporation Analysis, 2014). As a large corporation, this places Dollar General in
an exceptional position to contribute to the environment and provide a significant influence on
customers by offering environmentally safe and friendly product selections to encourage a green
environment. An aggressive recycling program is in place to avert waste from going to landfills at
substantial levels. The collection and processing of cardboard waste alone for recycling saves an
estimated equivalency of nearly 2.4 million forest trees a year (Dollar General Corporation, 2014).
Outdated computer processors, worn store equipment, and consumable paper and plastic are also
among the many recyclable by–products Dollar General keeps out of landfills with its forward
leaning recycling programs. Also Dollar General's choice to implement the use of energy efficient
lighting systems and programmed central air/heat pumps conserves energy as well as keep operating
cost low for greater profits for stakeholders and low cost savings for customers (Dollar General
Corporation, 2014). Furthermore, shoppers are engaged routinely on environmental awareness and
informed on the variety of "green" choices available. This is achieved by offering a mixture of eco–
friendly items such as reusable carryout bags and environmentally safe cleaning products. Making
green choices is good for

Memo of Dollar General
Relevant Economic Trends With the exception of supercenters such as Costco and BJ's, the fastest–
growing portion of the overall retail industry in the United States during the past decade has been in
the dollar store segment. From 2000–2005 dollar stores had a compound annual growth rate
(CAGR) of 10.2% which was nearly double the 5.6% CAGR in the retail industry as a whole. Sales
from these discount stores were $24.7 billion in 2000 and were expected to more than double to
$51.1 billion in 2009 (Exhibit 8). Two main drivers fueled this growth trend. The first was a cultural
shift in consumers towards a bargain–based mentality. This was spurred by an increased presence of
retailers with a low cost strategy including Wal–Mart, ... Show more content on Helpwriting.net ...
They emphasize the use of even–dollar prices on most items to conveniently make it easy for
customers to track how much they are spending before they get to the checkout line. This coupled
with their focused assortment of quality goods allows easy in and out shopping and saves the
customer time. DG competes against big–box retailers such as Wal–Mart through price and
convenience rather than price and selection. The average DG store is 6,900 square feet with about
4,900 stock–keeping units (SKUs) serving customers who live within five miles of the store. The
average Wal–Mart on the other hand is over 100,000 square feet containing more than 75,000 SKUs
and serves many customers living more than five miles away. Strategically limiting the number of
brands and sizes as well as purchasing fast–turning SKUs gives DG the leverage to negotiate low
purchase prices when bargaining with suppliers based on the higher volume of individual SKUs
being purchased. This allows them to offer competitive prices while achieving price parity with big–
box retailers selling the same items and on occasion even beating these competitor's prices.
Focusing on both price and convenience also allows DG to compete and differentiate themselves
from other small convenience, discount, and drugstore retailers who typically focus on either price
or convenience but

Dollar General: Exploring Color Red In China
For 69¢ at Dollar General, I was able to buy the large red poster board. Why did I choose red, you
may ask? I chose red because the color is very prominent in China. Many movies depict the color
red as love, hatred, or violence. But in China, the traditional color represents good luck and
happiness.
Luck is a very important quality that people must have in China. During Chinese New Year for
instance, the color red is scattered all over the place, whether by red small envelopes or red floating
lanterns. This is a metaphor to the citizens of China, representing good luck dissipating all over the
country. As a result, it can give hope to people that they will live prosperous and tranquil lives. This
was much needed for women in China during the

Describe Dollar General According To Differenters
Describe Dollar General according to the different types of retailers. Dollar General is a small retail
store that sells name most brand products for less. Dollar general is a store that have respect for the
customer dollar. "Most products in this store are under $10 (Armstrong)." In this store this company
caters to the daily needs of its customers. As a retail brand, assess the Dollar General strategy with
respect to segmentation, targeting, differentiation, and positioning. Dollar General segmentation is
to help consumers "Save time and money every day (Armstrong)." The consumers is Dollar General
target point. To ensure that the consumer is taking care of at all times, Dollar General companies are
located in neighborhoods to ensure easy

Dollar General Mission Statement Analysis
The website www.missionstatements.com lists the mission of Dollar General as "Serving Others.
For Customers, A Better Life. For Shareholders, A Superior Return. For Employees, Respect and
Opportunity." On their website, http://www2.dollargeneral.com/About–Us/pages/mission–
profile.aspx, Dollar General shortens that to just "Serving Others," however, navigating the website
shows that Dollar General does work to incorporate the full mission statement into their day to day
operations. In fact, each section of the mission statement is addressed in the about us page. First,
let's look at "For Customers, A Better Life." Dollar General doesn't try to carry everything. They
narrow their product selection down to include only the most common necessities. ... Show more
Dollar General is very active in the communities in which it operates specifically with its literacy
programs. While www.dgliteracy.org is the charitable focus that Dollar General puts its name on,
they also have partnerships with other nationwide charitable organizations. The About Us page on
www.dollargeneral.com aligns quite well with their stated mission. In many ways, it is simply an
elaboration of their mission statement. The Dollar General website is an example of the correct way
to align a company's mission with the website. It appears to be an organization where the mission
and vision permeate the entire workforce. From leadership on down, it appears that Dollar General
is truly living their mission

Dollar Tree : An American Chain Of Discounted Items
Dollar Tree is an American chain of discounted items in many varieties that sells for$1 or less. They
are the largest single priced retailer. Dollar Tree carries items that are used as consumable, variety
categories and seasonal. You can shop at any Dollar Tree and find items such as health and beauty
care, household consumables, home decor, office and school supplies, party supplies, toys, floral
supplies, kitchenware and cutlery, and seasonal merchandise, paper products and chemicals
products, candy, food and frozen and refrigerated foods, and soft lines. Dollar Tree has everything
you need for every day, every holiday, and every occasion. Dollar Tree is so large that they have a
total of 4,992 stores in the 48 States and has 10 distribution centers across the US. There is probably
a Dollar Tree right down the road from where you stay. Dollar Tree is very considerate of their
customers. They want to make sure that when the customers come into the store to shop that they are
having fun while doing so. They understand about placing their customers' and shareholders needs
and want first to better position themselves in the future and to keep ahead of their competitors.
Dollar Tree has a strong market position because it is the largest single priced retailer that makes as
strong as they are, and with the integration of the Family Dollars stores, Dollar Tree future is
looking mighty bright. Dollar Tree wants to continue to improve in their sales year after year. After
the

Dollar General Case Study Essay examples
Q1: Describe Dollar General's business strategy. What has the company been so successful?
A1: Dollar General's main business strategy is to focus on being the leading distributors of
consumable basics, with 30% of the merchandise at $1.00 or less. Dollar General believes in
maintaining an assortment of consumable merchandise and making shopping for everyday items
hassle free and simplistic. Deriving most of their customer basis from Low, Middle and fixed
income earners. With under–serviced rural and urban neighbourhoods being the bench mark of their
locations.
The company's success can only be derived from its current ability to keep costs to a low, employing
minimum staff to operate each store as one point. Another would be ... Show more content on
Helpwriting.net ...
Q2: Describe the role of management, organization, and technology in Dollar General's business
strategy.
A2: Managements role in Dollar General is to successfully maintain low costs and high profits and
to enable consistent customer satisfaction.
Dollar general have a certain chain of management starting at the top in the headquarters department
located in Goodlettsville Tennessee.
When a new store is about to be opened Management in headquarters appoints store merchandiser's
(setters) who's key roles are to coordinate the store opening process by managing the staff, installing
the IBM point of sale terminals, building shelves and stocking them with products. They are also
there to test the software and link up connections with headquarters. They are also used to close or
reorganize a store if need be.
Once this process is finished it is then up to the store manager to maintain general control. They
must then oversee stock when it arrives, handle communications with headquarters and they must
use a paper and clipboard system to track employee contact information, cash deposit logs and the
arrival of goods.
Organization is a key role in Dollar Generals operations they have set guidelines on how stock must
be placed on shelves and how set ups must be controlled. This way management is more easily able
to keep an eye on stock and general running of the

Dollar General Case Analysis
Intuitively one might assume that Dollar General, the well–known extreme–value retailer, has an
established competitive advantage versus other consumer goods retailers with respect to price. It
would then follow that cost would be a defining characteristic of the company, and a cost analysis an
appropriate analytical tool. However, the four distinct types of retailers within the dollar store retail
segment (original dollar stores, close–out retailers, limited assortment grocers, and extreme–value
retailers) all compete on price. Dollar General is very competitive in this regard, but this alone has
not rendered the company successful; price is not Dollar General's competitive advantage amongst
its competitors. Therefore, a ... Show more content on Helpwriting.net ...
I would suggest the company to carry out the following actions. First, the company should seek
limited expansion within the continental United States (US extreme–value industry still growing at
$1.5 billion/year), namely into California. However, expansion should be limited to this state only.
Whereas development within the US had been the company's growth engine for years, the company
is now closing and remodeling stores with equal returns. As such, the company's growth aims should
be moved abroad (Europe), where extreme–value markets are well received, and stores with limited
SKU's fair better than larger discount outlets. Secondly, store merchandise productivity could be
enhanced by eliminating seasonal items (costumes, summer toys) and adding more strategic grocery
items. Research suggests that same–store growth could be spurred by a heavier emphasis on fresh
grocery items, and Dollar General appears to have the delivery capabilities to keep a fair supply of
perishables on hand. A slightly larger store size for new shops might be necessary for this sort of
development, as Dollar General seems to have slightly underestimated the 'sweet–spot' for its store
size with the current store model. The stores would remain small enough to facilitate accelerated
shopping, but large enough to hold a proper number of SKU's, still in the

Memo To: Management From: Date: [ 11/10/2010 ] Re: Competitive strategy Confidential Over the
last several years Dollar General has seen great success with the strategies currently in place. With
potential changes in the economy and some situations presently in the company Dollar General must
plan for the future. This memo was put together to identify our strengths and weakness, analysis the
external factors of the company, and find options for the future. The options of where to invest our
time and effort are; Geographic expansion within the U.S, Improve Merchandising Productivity, and
Expand into Services. The recommendation chosen for the Dollar General was to pull back slightly
on the current plan of expanding through building ... Show more content on Helpwriting.net ...
Another strength of Dollar General is rooted down in our mission statement. "To serve others: to
provide customers a better life, shareholders a chance for a superior return, and employees respect
and opportunity" The respect and care Dollar General gives to the customers and employees comes
back to benefit them in their revenue. Dollar General gives the customer a cheap reliable product
and distributes it through stores that are local and convenient; convenience and price is where they
win. At Dollar General they research and battle daily to provide the cheapest prices in the business
at our stores. Not only are the prices cheap, but they are made easy for the customers when
shopping. Customers can find the prices of all the products in even increments. This makes it easy
for the customers when adding up totals and figuring out taxes. Another convenient aspect of our
stores is the size. On average a Dollar General store will be about 6,900 square feet. This allows the
customer to get in and out of the store as quickly possible and get on with their day. In fact the
average shopper at Dollar General will have completed their shopping, paid, and out the store within
10–20 minutes. This can be compared to a customer going into Wal–Mart shopping for the same
goods would spend around 55 minutes in the store. Our last strength would be the products. Dollar
General is designed

Case Study: Dollar General
Case Study – Dollar General Institutional Affiliation Mission statement The Dollar General is an
American wholesale company that was first initiated in Scottsville, Tennessee by Turner and Cal
Turner. Its headquarters are located in Goodlettsville, Tennessee. The mission statement of the
Dollar General is "Serving Others." This mission statement helps to bring out the innate requests
and intentions of the company in the United States of America and other countries in the world. The
company has a vision that describes how it manages to cater for four different types of people.
These four groups of people include the customers, the community, employees, and shareholders.
Within these categories of people, Dollar General aspires to serve others through deliver of price
quality and terrific prices for customers, opportunity, and respect for employees, a superior return
for shareholders and a better life for the communities. Vision statement The Dollar General has the
vision of believing in a number of activities that it seeks to deliver to the people. For instance, the
Dollar General believes in respecting the personality and rights of its employees whatever their
differences. The company believes in using decisions and actions that are direct from them.
Moreover, the company likes being happy for the successes achieved, working hard in order to
deliver goods and services to all its clients, and providing growth and development opportunities for
employees in a

Dollar General
Running Head: DOLLAR GENERAL 1Dollar General StrategiesGlenda ReeseManagerial
Marketing BUS 620Professor Mary WrightJuly 8, 2012
DOLLAR GENERAL 2
Dollar General Strategies
Two important strategy concepts that need to be implemented for successful marketing within a
business are market segmentation and a generic marketing strategy. Market segmentation is defined
by Mullins & Walker, Jr. (2010), as the process by which a market is divided into distinct
subsets of customers with similar needs and characteristics that lead them to respond in similar ways
to a particular product offering and marketing program (p.180). Generic market strategy is based on
three strategies, one of which applies dominantly more than the other two in a ... Show more content
on Helpwriting.net ...
These price comparisons depend on which region the customer is from, but these prices are very
close to the situation at Imboden Arkansas (¶2). Alexander's list covers more price comparisons, but
these three items alone show a savings of $3.09 to the customer.
Customers
The customers of Dollar General come in all ages and both sexes, but the majority entering
Imboden's facility are women. Approximately 80–85 percent is female. The income level for the
customers at this facility is from low–, middle, and fixed incomes. This was determined from
observation and knowledge of the people entering the store. Most of the customers observed lived
within a three to five mile radius of the store. Almost half, about 40–45 percent, of the visitors were
over the age of 55 years. Furthermore, the United States Securities and Exchange Commission
(2011) says approximately one–fourth of the customer save a less than $20,000 per year income.
Location
The Imboden store is located on the West side of the small town. This places the facility about five
miles from the next town if one is traveling west, about eight if going east, and about25 if going
north or south. The stores location makes it a very convenient place for people to access for items
used on a frequent basis. The

Dollar General Case Essay
There can be a number of reasons for a company to go public or private. There are benefits, as well
as disadvantages that go along with either course of action (Exhibit 1 for details). When firms decide
to go private, they are no longer listed on any stock exchange market. The pressure of keeping
accounting regularity and reporting to the public is no longer an issue. Instead, firms can be more
flexible to reorganize the business profile as well as the management team. In many cases,
shareholders and board members receive very rewarding financial benefits from this transaction.
However, in some situations, public firms do not have a choice in the matter, as is the case in a
"hostile takeover".
In assessing Dollar General's performance, ... Show more content on Helpwriting.net ...
| Company may cease to exist, if the new owner bankrupts it and uses the assets.No more prestige of
being listed on the stock exchangeDifferent financial and investment algorithms. | For the
comparison a reversed process is given | Private company going public | Stocks are a liquid asset,
easy to buy and sell. High profits it stocks go up | Higher wages and bonuses, Prestige of running a
public company. | Growth potential, ability to attract public funds. Access to the public funds | Risks,
the stock price may go down | More "paperwork" and responsibilities, business processes could be
subject to more control and adjustment. | The risks of becoming a victim of hostile acquisition and
stocks speculations, causing problems with financing. |
Exhibit 2
The following markers could be used to measure DG performance: Profit margin, ROA, ROE,
EBIDTA. To tackle company's specific problems and estimate proposed solutions: inventory
turnover, days in inventory and Sales/Employee.
The most important is Enterprise value/EBIDTA. Helps to estimate the offer of KKR, inc and gives
the answer to Question N4. (See the following table)
DG experienced difficulties with inventories and real estate portfolio, due to its size and nature of
business, however it recognized the problem, implemented the effective and adequate steps towards
it resolution (some of these steps are made the results better than of competitors, see days

Dollar General Target Market
Dollar General Corporation Dollar General has placed stores in community where there are low
income individuals and offer a product line of general merchandise that includes many products.
Dollar General specially focused on customer service. They provide food to customers with little,
medium, and stable income. The mainstream of Dollar General Stores are placed in either shopping
center of freestanding buildings and with a handful housed in underserved rural and urban
structures. The company is conscious to fill the role of a neighborhood store and has kept away from
the large box supercenter store, (Lechner, 2014). The company believes that the role of neighbor is a
big part of its achievement. When opening a store, they select to pinpoint them with communities,
often targeting cities that are home to less than 20,000 residents. Dollar General continues to
strength its position as a consumer driven distributor of consumable basic. They carry out the
mission of serving others by making value and convenience the trademarks of its business strategy.
Thirty percent of their merchandise is priced at a dollar or less. With their stores averaging 6,800
square feet, they feature a focused variety of highly unpreserved merchandise, making shopping for
basic necessities simple and hassle free. On the ... Show more content on Helpwriting.net ...
Wal–Mart has opened Neighborhood Stores in several communities and the prices are higher than
Dollar General and the regular Wal–Mart stores. Sometimes bigger is not better. You get what you
pay for and convenience is the main product for me. Unless I am looking to purchase a high dollar
item or a major appliance, Dollar General Store in the first place that cross my mind. I cannot
remember what item I last purchased at Wal–Mart or

Dollar General Financial Analysis Essay
This analysis contains references to years 2010 and 2009 for Dollar General Corporation, which
represent fiscal years ended January 28, 2011 and January 29, 2010 respectively. The main issues
which the company is concerned about are its ability to increase sales and profitability and reduce
costs in the current economic situation; another issue is an ability to repay an extensive amount of
long–term debt which increases its risks. Analysis of profitability The rate of return on assets for
Dollar General for 2010 was 6.8% thus for each dollar the company used it earned $0.068. For 2009
ROA was 3.8%, so ROA increased between 2009 and 2010 fiscal years. Profit Margin for ROA is
4.8% for 2010 and for 2009 is 2.9%. We can see an increase ... Show more content on
Helpwriting.net ...
It decreased by 20 percent over a year which means that the company successfully paid a part of its
long–term loans. Cash flow from operations to total liabilities ratio for 2010 is 15.1% and for 2009
is 11.7%. Financially healthy company has cash flow from operations to total liabilities ratio of 20%
or more. Dollar General has a high long–term liquidity risk. Interest coverage Ratio for 2010 is 3.6
and for 2009 is 1.6. A high fluctuation makes the company risky, although it exceeded a 3.0
benchmark in 2010 it should show this stability over time. In conclusion, financial statements of
Dollar General present the increase in company's profitability and sales over the last two years, they
reduced their expenses as well. The only information that the statements do not disclose is which
brands of merchandise increased their sales, and what was the cost of goods sold compared to the
profit they made. Since the company was concerned about promotion of their private brand it would
be helpful to know what percent of sales does their private brand make comparison to other brands.
Nevertheless, the long–term liquidity risk does not look as safe. The company will have to show the
stability in its ratios overtime to insure investors that it has low risk and is able to repay its debt in a
long run as well as maintain stable

The Current Position and Debt Management Issues of Dollar...
Abstract This paper highlights the current position of Dollar General Corporation, a multibillion–
discount retail giant located in Goodlettsville, Tennessee. The paper also outlines the current debt
management issues of the corporation. It further outlines the current problems facing the corporation
and general issues on the debt and inventory management issues facing the company. Finally, the
paper focuses on the dollar general corporation position in the market and possible solutions to the
debt crisis facing the company. Dollar General Corporation Position The company began operations
in 1939 as J.L. Tuner and Sons, Inc. in Scottsville Kentucky and in 1968 after the death of J.L.
Tuner, the company's name was changed to Dollar General. Cal Tuner who joined the firm in 1965
became the president until his retirement in 2002. The company grew to more than 6000 stores and
with over 5 billion in sales. The stores were later acquired by Kohlberg Kravis in 2007 and in 2009
were listed as a public company. It is America's largest discount retailer now headquartered in
Goodlettsville Tennessee. The corporation offers popular goods at affordable prices by using
everyday low prices in selected branches. According to Dollar General, the company is the largest
retailer of superior products made by American manufacturers' Unilever, Kimberly Klark and
Proctor & Gamble. It offers name brand, generic merchandise, off brand goods and closeouts of
name brands. Most of the goods in

Dollar General Operations Management
Dollar General (NYSE: DG) is a public company is an American chain of variety stores and they are
headquartered out of Goodlettsville, Tennessee. They offer name brand and generic items. Some
history about Dollar General is that they were founded in Scottsville, Kentucky by the company J.L.
Turner & Son, Inc. They stuck to the idea that their items that they were selling were going to be no
more than one dollar. The idea became a success, and other stores owned by J.L. Turner and his son
Cal Turner were quickly converted. By 1957, annual sales of Dollar General's 29 stores were $5
million. The Turners did not reach this level of success without obstacles. James Luther (J.L.)
Turner's father died in an accident in 1902 when J.L. was only 11. ... Show more content on
Helpwriting.net ...
This project helped their company grow tremendously and their numbers can show it. Dollar
General is committed to four key operating priorities: 1) driving productive sales growth, 2)
increasing gross margin, 3) leveraging process improvements and information technology to reduce
costs and 4) expanding our culture to serve others. In 2011, they recorded record sales, operating
profit, net income, and cash flows from operations (Dollar General, 2012). Looking at the analysis
and their overall numbers, Dollar General had a great year and I believe this is from their 2011
expansion plan. Their net sales was up to $14.8 B in 2011 from $13 B in 2010. They had a same–
store sales growth of 6% in 2011 from 4.9% in 2010. Their ending store count in 2011 ended up at
9,937 compared to what they had in 2010 with 9,372 stores. They actually surpassed their goal of
550 stores with adding an extra 15 stores. Another fact is they had a sales per square feet at $213
compared to 2010 which was $201 (Dollar General, 2012). For the actual results, I believe that they
accomplished their 2011 expansion project. They set their goals of adding more stores, which they
even made extra stores, renovating those older stores that needed work and they added employees.
Enduring all these costs, Dollar General made a profit from this whole project and I believe it will
help towards their future plans. Dollar General is a great example if someone or an organization is
trying to expand their business. Dollar General molded the steps it takes to implement the process,
put the right programs in place, view the budget and make sure they are within their budget, take the
necessary steps to make sure the whole procedure goes smoothly and evaluate their performance to
make sure that they are keeping the company

Case Study Of Dollar General
DOLLAR GENERAL Dollar General has become the go to place when in need of small items and
groceries without having to enter a supermarket. Dollar General, like most other companies send
their stores inventory each week to replenish supply. But unlike some of those other companies after
working for Dollar General I realized that the way they handled stock supply and inventory
shipment wasn't very efficient compared to some of those other companies using inventory
technologies.
PROBELEM
I feel as if that Dollar General has the right idea by keeping their stores well stocked with supplies
but if customers can't even get around to "shop" the items due to those items blocking aisle then the
purpose of the entire supply is pointless. After doing some research I discovered what I think is
actually occurring at Dollar General stores when it comes to shipment of inventory. The line chart
below provided by ScienceDirect (Quansheng, 2015), shows how inventory replenishment
effectiveness rates impact retailer's cost. I think that Dollar General is experiencing a destroyed rate,
as shown on the chart as the top line. Which is leading them to suffer a large impact on their internal
costs. They have flooded their stores with inventory and continue to each week when stacks of
inventory from the last shipment haven't even been up ... Show more content on Helpwriting.net ...
Not once did I use any type of handheld device and scan inventory before or while putting it away.
They should incorporate a whole inventory system at each store using RFID tags, barcodes, and
handheld scanners. Dollar General could start by including RFID tags on the shipping trolleys and
containers. ScienceDirect states (Quansheng, 2015), RFID technologies provide a real–time
communication with numerous objects, reported after using RFID tags, Procter & Gamble and Wal–
Mart reduced inventory levels by 70%, and improved service levels from 96% to

Family Dollar and Dollar General Essays
Family Dollar was established in Charlotte, North Carolina in 1959 by a 21 year old entrepreneur
named Leon Levine. He was interested in operating a low–overhead, self–service retail store.
Levine's main goal was to offer a variety of high quality merchandise to customers for under $2.00
(Family Dollar: History). If everything in the store wasn't a dollar to begin with why did he name
the store Family DOLLAR? The fact is that any person can be influenced in a different way just by
the way someone words a sentence or phrase. A prime example of this is a Family Dollar store. The
problem is that Family Dollar doesn't sale everything in their store for a dollar, like a Dollar Tree
does. Dollar Tree is seen to be one of the very few true ... Show more content on Helpwriting.net ...
The usage of words in the title of a store could cause customers to go into a state thinking that
something is possible but it is not. Most stores lean towards the usage of cognitive grammar to bait
their customers in to make a business. A prime example of cognitive grammar is Family Dollar,
which would make customers think that everything in the store is a dollar. Cognitive grammar is
used to make people think what you want them to think. If a person says, "Don't think of a nice car",
what are you going to think about? Everyone is going to think about different types of nice cars,
even though the person said not to.
Dollar General and Family Dollar are not what they claim to be in the view of their customers. As
for some items in Dollar General and Family Dollar are seen to be marked up more compared to the
same item of better quality at a Walmart Store. If the items bought at a "dollar" store are a dollar
there is more likely of a chance that the item will be of low value in the first place, but not all the
time. In the true dollar stores like Dollar Tree, there are a lot of "here and there" items that are very
well worth a dollar to many people, others not so good of a deal. The same "here and there" items at
a Family Dollar or Dollar General are usually known to not be a dollar, but the items are still sold to
customers that

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