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The Art & Science of SEO Site Audits - Adam Audette - SMX Advanced 2009

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Adam Audette
Adam Audette

The Art and Science of SEO Site Audits includes approaches, deliverables, tools and MacGyver.

TechnologyDesign
1 of 39
The Art & Science of Site Audits Adam Audette SEO with Many Hats
[object Object],[object Object],[object Object],[object Object],[object Object]
I’m the SEO with many hats (and they’re all white)
Brief Background ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Part Art... ,[object Object],[object Object],[object Object],[object Object]
Part Science... ,[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],A Framework for SEO Audits
[object Object],[object Object],[object Object],[object Object],[object Object],A Framework for SEO Audits
The Big 4 Factors ,[object Object],[object Object],[object Object],[object Object]
What about Deliverables? ,[object Object],[object Object],[object Object],[object Object],[object Object]
SIZZLE!
Documenting Issues ,[object Object],[object Object],[object Object]
Some Cool Tools ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
More Cool Tools ,[object Object],[object Object],[object Object],[object Object]
http://www.audettemedia.com/blog/seo-diagnostics-tool
SEO for Information Architecture http://www.audettemedia.com/blog/seo-guide-information-architecture
Thank you! Adam Audette @audette www.audettemedia.com

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