1. TASK 9 FORMAL PROPOSAL Will Dann
Title of magazine
I have not yet confirmed what the name of my indie rock magazine will be, although I have a couple of ideas. Riff is one of
them as it is short and catchy and also relates to a guitar which links in with the genre of my music magazine. Another idea
for the name of my magazine is RNI which stands for rock and indie. This also links the genre of my magazine as well as
being catchy and short
Choice of genre
The genre of my magazine I have chosen is indie rock, as I already have background knowledge with this particular genre;
also it is my favorite type of music. This is since I have always been influenced by indie rock, as it reflects my personality
and style. Therefore I would know what to expect in an indie rock magazine. Even though I do not buy any music magazines
I do like the look of the NME which is also an indie rock genre.
My Target audience
Indie rock music is usually aimed at mainly males but also can be aimed at females. However my magazine will just be based
on males between the ages of 16-21. Because of my young target audience I will make my magazine affordable for them and
also have fresh content and include bands and artists that will attract my target audience into purchasing my magazine.
Initial ideas for Front Cover
For my front cover, I am planning to use a medium shot of an indie rock artist, who is dressed very individually which
makes them stands out and makes him fit in with the genre of my magazine. I have also come to conclusion that the colour of
my title will be navy blue so my target audience instantly recognizes that my magazine is aimed at young males.
Furthermore for the sell lines, I would like it to be related to the artist on the front cover, and include exclusive interviews,
gig dates, competitions and include an indie fashion page.
Initial ideas for My Contents page
For my contents page, the masthead will be large at the top of the page so that it stands out to the reader. I will also place all
the features along the side which will be categorized. Whilst on the other side, there will be one dominant image of the cover
artist, followed by a few smaller images, to show other features in the magazine. I will also be adding an editor’s note to my
target readers.
Initial ideas for my article
For my double mage spread, I intend to do an interview with the artist on the front cover of my magazine(but I’ll make sure
he looks very different to the cover image… clothes, background, shot type etc.) and the interview will be about what bands
influenced him to get into music. It will be mainly dominated by a main image but also backed up by some text. The
interview will be very informal and relaxed so he can be more open to the readers and try and inspire them. I will also have
several other images of the artist to make the article interesting to look at.
Initial ideas for photographs
The front cover photography, I have decided to use a medium shot of a male indie rock artist. For the contents I will use the
dominant image of an MCU shot of the artist. However I have also chosen 3 other images, which will be close ups of
different features of the magazine, I will use a mixture of males to show the magazine that this is specifically aimed at young
males. Lastly for the double page spread, I want to use 4 different camera shots, to express the artist in the interview, I have
chosen to use a close up to reveal facial expressions, a long shot to show his whole indie rock image, a medium close up shot
to focus the attention on him. And lastly a medium long shot to also reflect what his style is like. Furthermore I have used
these shot types, as they are mostly common found within indie rock magazines, however I have not yet decided to have a
group shot to tell the readers that they are a band. I will most likely go with a plain background- maybe navy blue and red?
For the cover, but would like a rock independent feel for the background in the article with some essential indie rock props
such as a guitar, amps etc. Below are the ideas and inspiration that I would like to use in my magazine. For example the
picture of the artist with a guitar as my target audience will instantly know that it is a rock indie magazine. I would also like
my design of my magazine to be like the NME (the image below)