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The Classical School Of Management
2. Explain and discuss which management philosophy would likely be most suited to the company,
Alphabet: The Classical School of Management or the Behavioural School of management. (Pick
only one and support your answer with examples from the article).
The management philosophy suitable for the company Alphabet is the Behavioural School of
management. The Behavioural school of management focuses "...on the nature of the employee and
on what factors encourage employees to minimize their efforts ". This management theory follows
the philosophies of three philosophers. Firstly, Mary Parker Follett a social philosopher, who
discusses the importance of three elements: coordination, self–management and collaboration . In
the article the author highlights the work environment at Google and how the employees are treated.
For instance, "Google promotes less managerial oversight and more employee freedom...A product
manager's job is to work together with the people...Google has tried to keep the same structure with
a team–based approach...Google gives their employees plenty of freedom and uses communications
as a tool to keep everyone moving forward in the same direction" . This quote from the article
demonstrated the elements coordination, self–management and collaboration as the founders of
Alphabet believe in creating a work environment that give the employee the freedom to work as
they please, manage themselves and collaborate with other employees as a team; share ideas to
achieve
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Larry Page Major Accomplishments
Larry Page, the cofounder of google, has developed and created many different things, along with
gaining many accomplishments. Larry Page has created many things like: google plus, google drive,
google glass, etc. His net worth is about $32.7 billion, so he is very rich, Goggles net worth is about
$33.3 billion. His creation changed the internet forever. "If we were motivated by money, we would
have sold the company a long time ago and ended up on a beach." –Larry Page First at the
beginning of his life is where it all started, Page's childhood had a big impact on his many
accomplishments and job. He was born in Michigan, and his parents, Carl and Gloria Page, were
computer science professors. His house was full of computers, technology, science books, and
science magazines, which increased his interest in technology at a very young age. At the age of 12
he realized he wanted to start a company, but he didn't think it was going to be google at the time.
He graduated high school from East Lansing High School in 1991, He went to the University of
Michigan to earn a bachelor's degree in computer engineering, he enrolled for his Master of Science
in computer science from Stanford University. ... Show more content on Helpwriting.net ...
Another one of his accomplishments is: The World Economic Forum named Larry Page a Global
Leader for Tomorrow (2002). Those are just a few of the many accomplishments he has received.
He has become one of the world's most successful people, just because of an insignificant idea, that
turned out to change the
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Homestyle Advertising Campaign
As Nielsen Digital Landscape latest report (The Nielsen Company 2016) and Helix Personas
research demonstrate (Helix Personas 2016), our target audience is highly engaged with digital
media for constant news and social media updates and regular online shopping.
Therefore, the digital strategy main objectives are the Homestyle website achievement of a high
ranking in Google search engine, which has the 90% of active reach in Australia, and the
engagement of the audience in the principal social media, in particular Facebook, because is where
Australians spend the most of their time online (The Nielsen Company 2016).
As both online and in–store consumer first stages of purchase decision–making process are need of
recognition and information ... Show more content on Helpwriting.net ...
Furthermore, engaging the audience by stimulating interaction and conversation allows Homestyle
to analyse the consumers' feedbacks about products and attitudes towards the brand to improve sales
and advertising strategies.
By analysing the competitors' social media strategies, including Ikea and Freedom, we elaborated a
detailed content strategy, which contemplates:
– Showing photos and inviting to come in–store to see latest products;
– Stimulating conversation and providing suggestions about season interiors trends and how–to
articles with photos of suggestive furnished houses (e.g. summer outdoor trends, how to decorate the
house for Christmas, etc.);
– Limited time offers for purchasing online and in–store with coupons or codes to redeem, similarly
to Freedom's strategy (Freedom Australia 2016);
– Asking questions to interact directly with customers and receive feedback about products and
connected lifestyle (e.g. "What's your favourite piece of furniture from us? Show us a photo in the
comments and tell us why!", "No time to take care of a plant but still don't want to renounce on
style? Check out our incredible faux botanicals collection in our online store! Which one you'd like
to have in your living room?), similarly to Ikea approach (Ikea Australia
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The Problem Of Information Retrieval Essay
Introduction: The earth lives with over seven billion people, out of whom 43% of the population
have the Internet access and is rapidly growing with a rate of 7.8% year on year (from 2014 to 2015)
[1]. This growing trend in the Internet space has led to upload and download of huge amount of data
everyday from the Internet. Here, the biggest challenge for any engineer would provide accurate
results as per the user intent. The process of information retrieval is becoming more and more
challenging as web search methods have gained popularity. Every day, there are 500 Million Tweets,
more than 4 Million Hours of content uploaded to Youtube. 3.6 Billion Instagram Likes, 4.3 Million
Facebook messages, 5.75 Billion Facebook likes, 40 Million Tweets shared and 6 Billion daily
Google Searches [2]. Hence, each day the challenge to provide accurate result increases. Every day,
Google answers billions of search queries. The results are based on different aspects of the
keywords searched. From an engineering point of view, it is important to understand the search
queries from different aspects. The query can have a textual or a contextual significance. The intent
of a user differs in both of the above cases. Hence, the results for similar keywords should be
different in different contexts. Proposing a research on how Google weighs different variables for a
particular page on a particular keyword will help the online business websites predict the ranking of
their page. This will
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Long Tail Pro Research Paper
Long Tail Pro (LTP) is extraordinary compared to other catchphrase inquire about instrument
accessible in the market.. With legitimate arranging, you can without much of a stretch procure from
$3000 – $5000 a month from Long Tail Pro. You can in truth take in a great deal about catchphrase
inquire about, profiting and finding gainful watchwords, and numerous different things in the wake
of purchasing Long Tail Pro. Much the same as each other device, even long tail ace got some
specialized issues every so often. Despite the fact that they will be settled in their next refresh, this
article is for individuals who are much dynamic and anxious to comprehend what's the matter with
their catchphrase examine instrument.
long tail professional markdown ... Show more content on Helpwriting.net ...
If not simply tap on the settings and reemerge your right adwords sign in certifications. You can
utilize this alternative while creating the catchphrases, or by tap on demonstrate watchword
organizer at base of LPT apparatus.
long tail ace not working
2) Since Google has as of late propelled their New Keyword Planner, they regularly request that you
join or concur for the new charging terms of conditions. So simply check with your Google
Adwords subsequent to signing into the record.
google watchword organizer terms3) If everything appear to be alright, at that point tap on Generate
Keywords in your LTP obviously. What's more, regardless of the possibility that you can't bring the
watchwords, at that point simply tap on indicate catchphrase organizer choice at the base of Long
Tail Pro instrument. This will demonstrate the foundation procedure of Google Adwords organizer,
and generally can settle your issues with a solitary snap.
long tail expert show keywords4) And if this doesn't work, at that point straightforward erase all
you're existing efforts and influence another one by tapping on to produce
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Why Google 's Digital Library Project Is A Violation Of...
A co–operation about digitizing the books in libraries was announced by Google and several major
libraries on December 14, 2004. In this project, all the books in these libraries will be sent to Google
for scanning and making digital copies, then they will entered into the Google search engine. At last,
all the library books will be returned to libraries unharmed. Allowing all Google' s users search the
full text the these books by using Google search engine, which is the purpose of this project, can
huge increase the assessment to the works open to public (Hanratty, 2004:1). This article will
analyze why Google' s Digital Library Project is a violation of international copyright law and
discuss the practical implications for legislature ... Show more content on Helpwriting.net ...
These rules require rigidly the users of fair use can not unjustly earn money by using these works,
then the nature of the copyrighted work that can not do harm to the copyrightholder, at the same
time the use which can decrease the value of the works in future market is also prohibited (Prasad
and Agarwala, 2008:253). Consequently, the key point of determining whether Google's project
constitute infringement is a full fair use analysis.
A.Purpose and character of the use
The first factor examines the purpose and character of the use. Whether the use was "of a
commercial nature or is for nonprofit educational purpose." (U.S.C 107, 2000 cited in Hanratty,
2005:16). should be determined. First of all, Google is a 'for–profit' company, Prasad and Agarwala
argued that although Google can not received money from books directly, it still can make profit by
the advertising space which Google sell on its digital library web page (2008:258). Moreover,
Google can improve its value of service by this project, which increase the value and the reputation
of Google, which is might not intentional. Google may can distribute the sales revenue to the
copyright holders or the libraries to create a "win–win" situation, but this action is still out of the
area of "fair
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Search Engine Optimization With Efficient Pageranking
Search Engine Optimization with Efficient PageRanking
Algorithm
Name: Gayatri Vivekrao Kapse
Roll no: 7456
Branch: CSIT, Department of Computer Science, S.G.B. Amravati University, Amravati
Abstract:
PageRank is the algorithm used by
google search to rank websites in their
search engine result. PageRank was
named after Larry Page. PageRank is a
way of measuring the importance of
website pages. This paper deals with
analysis and comparison of web
pageranking algorithms based on
various parameter to find out their
advantages and disadvantages for the
ranking of the web pages. It includes use
of PageRanking for SEO. How SEO
techniques increase website visibility.
Developing efficient model for ... Show more content on Helpwriting.net ...
PageRank is a way of
measuring the importance of website
pages. Based on search engine named
Google PageRank counts the number and
quality of links to a page to get the idea of
calculating the importance of the website.
It is hypothesis that most important
websites are gets links from another
websites. This paper deals with analysis
and comparison of web PageRanking
algorithms based on various parameters to
find out their advantages and limitations
for the ranking of the web pages. Studying
and analysing the different web
PageRanking algorithms, a comparison is
done to find out their relative strengths and
limitations to find out the further scope of
research in web PageRanking algorithm.
This Paper aim to answer what contributes
to search engine rankings? And what can
web content creators and webmasters do to
make their content and sites easier to find
by audiences using search engines?
Previous work done:
Author Hideaki Ishii et al [1] Assume
that the pages are divided into a number of
groups, based on the hosts or the domains
of the pages and interact among groups,
condition that all groups have only limited
ratios of outgoing links towards another
groups. Author Athanasios Papagelis el al
[2] had worked on the bottom–up
approach, this approach has been
characterised into a hybrid bottom–up
search engine that produces search results
based on user provided web–related data
and their sharing
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SEO Tips To Rank Your Mobile Application In Seps Case Study
SEO Tips To Rank Your Mobile Application In Serps
Irrespective of how beautiful, well designed, and stunning your mobile application or website is,
you will have issues going far or getting a better ranking if you have deficiencies in Search Engine
Optimization. The reason is that search engines such as Google, Bing, and Yahoo are very objective
when it involves things such as keywords, alt tags, and sitemaps, etc. The most important thing is
not just having a better understanding of the terminologies, but knowing how to use them to enhance
your Search Engine Optimization.
How search engine optimization works
Search Engine Optimization which is known as SEO is the process in which majority of the traffic
directed to your mobile ... Show more content on Helpwriting.net ...
If you have a website or a blog that is associated with your brand and the app profile page, this is
even better.
The higher the visibility of the profile page of your mobile application or the more listings it gets on
relevant search result regarding the keywords and category or your application, the higher the
downloads and users your application will get.
Below are some Search Engine Optimization tips to help mobile app development company and app
developers increase the search engine ranking of their mobile application:
The Title of Your App's Profile or Landing Page
One great way to increase the search engine ranking of your mobile app is via the title of your app's
landing or profile page. Search engines use title tags to display pages in search results. The title is
page description your browsers displays at the top of a webpage. These title tags let search users and
spiders know what your page is all about. Search engines have a limit on the number of characters
they display, Google display only fifty to sixty characters of your page's title tag. This means you
have only 60 characters for the description of your app's landing page. So you have to keep the
description short, relevant and compelling.
The Keywords of Your App's Profile or Landing Page
One very important Search Engine Optimization tactic that will help increase the ranking of your
app's landing page is the way you place the keywords
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Ten Essential Seo Tips That Can You Rock With Seo !
Ten Essential SEO Tips that Every Webmaster Should Know SEO is a constantly moving industry
where Google changes its algorithm like every playboy changes his girlfriend. This is why many
people along with numerous webmasters have failed at succeeding with SEO. But then again, if
there is a will, there is a way. So, here are your ten essential SEO tips that would make you rock
with SEO! 1. Always monitor your website Primarily, you will have to monitor your website
regularly to know where your website stands (in terms of search rankings). You have to keep an eye
on the page rank with different tools such as Alexa and Google Toolbar. Besides, you need to check
the referrer log on a daily basis. It will allow you to track back the source of your visitors and
identify the search terms with which the visitors are finding your website. 2. Conduct Keyword
Research When you are optimizing your website, you must ensure the content is keyword rich. But
then again, you should not overpopulate your content with the keywords, especially with the
irrelevant keywords. The best practice of using keyword is to keep them naturally in the content.
Additionally, when you use SEO tool, e.g. Google Adwords Keyword Tool, you should use it
properly to get the most relevant search results. Besides, using this kind of SEO tool will show the
keyword competition as well. In truth, it will be handy for mapping out the long–term content
strategy. 3. Focus on Link Building Link building is not
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Is Google Making Us Stupid By Nicholas Carr
What is google? Google is a search engine, and if a person types anything into that search engine,
then that person gets millions to even billions of suggestions in under a second. In the essay "Is
Google making us stupid" by Nicholas Carr, he gives multiple examples why Google is making us
stupid. For example, he says we can't read text deep enough, and we always get distracted. But, I
disagree with the author's argument because I believe that Google is helping get information and
knowledge out in the world way easier than older techniques, Google is also making things more
straightforward and easier to understand.
What do you do when you don't know a word? Duh, you look in a dictionary or take out your handy
pocket dictionary because everyone has those, and then you look up the word. You would only use
that method if you're from the 90's. In today's age, we have the internet and google. Instead of taking
at least 30 minutes to look up a word, you can take out your phone and in less than two minutes, you
have added some new vocabulary to your knowledge. I see myself and many other people searching
up words that they don't know on their cellphones. Instead of wasting time and resources on
dictionaries, we already have this thing called Google that makes life easier and it's free. I don't
think by using Google to look up words is making us stupid. I believe that Google is helping us
increase our vocabulary and making it easier to understand people who use big words. Another
example of when Google was helpful and made things way easier was when my car was having
engine troubles. My brother and I took the car to a mechanic and asked what was wrong with it. The
mechanic told us that our sensor was broken and replacing it would cost 160 dollars. We didn't want
to pay so much. So, we bought the part we needed from the mechanic for 60 dollars and we went
home and watched YouTube videos. After two hours, we were able to install the part and save about
100 dollars. Google Makes things easier and can save you money. But, not only did it save me
money, it also gave me knowledge of my own car.
Not only does Google make things easier to look up, Google also makes information easier to read
and understand. When you search
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Google 's Uses For Creating And Linking Your Content
When it comes to backlinks, they can propel your website to the top of the Google pile, or they can
sink your website to the depths of the unknown. After creating your website and spending time as
well as effort to build your site, you don 't want to be sunk by bad backlinking practices. You want
to stay on the good side of Google. To do that, you 'll need to practice white hat strategies for
creating and linking your content.
Link Building of the Past
The days of creating thousands of terrible, non–related links from spammy sites is over. As little as a
few years ago, Google would count the number of links to see who had the most authoritative site.
Now, Google 's algorithm is more complex, and it 's smarter. It will check to see if the content is
being shared by others. It will check the quality of the content being created too.
The old spammy link building process can actually incur penalties with Google that can actually
hurt your search engine optimization.
Creating Shareable, Linkable Content
Where old strategies would allow you to create any kind of content, which would often be riddled
with typos and bad information, Google now wants you to create meaningful, detailed and accurate
content that 's focused on the reader.
You need to do more than create posts and pages of information for your website. The content
should be planned in advance. It 's helpful to create a content strategy on a spreadsheet to really
keep track of the content you 'd like to add.
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Google Answer to Filling Jobs
Introduction
Google used to look for people with straight–A report cards and double 800s on their SATs to
determine if they would be a good fit for their organization but have since moved to more drastic
measures to ensure a good match between the employee and Google's high octane organizational
culture. Google has employed personality testing to help them make decisions about hiring by
making applicants fill out an elaborate online survey that explores their attitudes, behavior,
personality and biographical details going back to high school in an attempt to ensure a good PE fit
with the organization.
Compare and Contrast
Looking at the textbook I selected for this course, Organizational Behavior 10th edition by Kreitner
and Kinicki, ... Show more content on Helpwriting.net ...
This is done in an attempt to increase productivity and reduce absenteeism and turnover. Employees
that fit better into the organization will have higher job satisfaction and commitment to their
organizations and lower intentions to quit when their personal characteristics and values match or fit
the job requirements.1 When the employee is a good fit it can help with the employees attitudes and
job stress.
Group Level of Analysis
Google was happy with the current culture and group dynamics and wanted to know how to ensure
new individuals would interact with the groups the same way. To accomplish this Google did a study
of the personality types that correspond to the leadership styles and level of results at the group level
they wanted to mimic. This was done by asking every employee who had been working at the
company for at least five months to fill out a 300–question survey. Afterwards Google created
several surveys they believe will help them find candidates in engineering, sales, finance, and
human resources. Using the personality test and comparing the results from people that already fit
well in the organization will help Google maintain or improve the group dynamics, reduce
intergroup conflict and result in better communication at the group level.
Organizational Analysis
The data from Google's survey of the employees who had been working at the company for at least
five months was
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Sepo Case Study
Why did Tiger Woods start studying SEO? To get his #1 ranking back! Learn more about SEO tools
and how those tools help thunder::tech push our clients closer to their first page goals.
SEO is a crucial part to all companies interested in website design, content strategy and page
ranking. Google ranks search engine results based on content, mobile experience, page speed,
backlinks and other various technical aspects.
At thunder::tech, our Optimization Team uses a variety of tools to find relevant keywords, problems
with page speed, and opportunities for link building to increase the search engine ranking of our
clients. Listed below are several free and paid tools used by our optimization team and the SEO
community.
Keyword Research ... Show more content on Helpwriting.net ...
Below are several tools used in link building strategies to increase potential search engine ranking:
Majestic SEO Link Index Database
Moz's Open Site Explorer
Buzzstream
SEM Rush Domain Analytics
Pagespeed Tools
In 2010, Google announced that page speed is a factor in their search ranking algorithm. How
quickly a website can respond to specific commands not only impacts user experience, but also the
technical side of the website. The optimization team works hand–in–hand with our development
team to make sure websites are technically optimized to increase page speed and overall site
performance.
GTmetrix is a great place to start when determining your websites current page speed. GTmetrix
allows optimization experts to test their sites page speed on different browsers and locations
throughout the world. Once you've determined that your site is operating slower than expected, the
next step would be to run your site through Google Pagespeed Tools. Google Pagespeed Tools is a
very important tool for discovering the technical aspects of a website that are reducing pagespeed.
Potential issues could include oversized images, broken page elements, and optimizing JavaScript
and CCS code. Listed below are some popular tools used to determine page speed along with
recommendations on ways to improve your sites current page speed:
Google
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Google 's Building Block Of The Search Engine
Google's PageRank
Kerim Ozturk
College of Charleston
4/26/2017
Google's PageRank
Introduction
Google is the most popular search engine used everywhere in the world. The significance of the
internet in globalization and digitalization of the business industry has seen Google search engine
become the most significant utility. To critically understand how Google operates its search service
to the excellent service provision platform it is, this analytical report will explore Google PageRank
as the building block of the search engine. By definition, PageRank (PR) is an algorithm that
establishes a ranking order for search results. The main objective of this report is to learn the basics
of web searching as well as the page rank ... Show more content on Helpwriting.net ...
Another factor that makes this algorithm important is how companies can potentially use it to
improve their marketing processes. Basically, an understanding of how the Google search engine
ranks websites and how this ranking system impacts the outcome of search results is essential to
strategically positioning websites for greater audience. In other words, companies strive at best to
maximize their PageRank score as a strategy for marketing itself. According to Amy and Carl
(2004), PageRank has numerous connections to areas of mathematics and computer science
including matrix theory, numerical analysis, information retrieval and graph theory. The
mathematical context of this concept is that PageRank score of a webpage masks the probability that
a random web surfer will choose to view a specific webpage. This analysis therefore sets out to
explore the application of mathematical concepts in the functionality of the algorithm through
examples. In general, a PageRank is a numerical value that represents the significance of a webpage
in the internet in relation to a specific search.
PageRank Algorithm
Following the initial conceptualization of the PageRank algorithm by Larry Page and Sergey Brin,
the PageRank algorithm can be represented as;
Where, o is the PageRank value of a webpage A o is the PageRank values of pages that are linked to
the webpage A o is the
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Use Of A Theory And Pagerank Algorithm
Mathematics in Football
The purpose of this report is to research the use of mathematics in football. In particular, we have
researched the use of network theory and PageRank algorithm. The report aims to consider which
strategies are optimal and discuss whether teams ought to adopt a more mathematical approach to
on–field play.
Introduction
Network theory is becoming more and more used within football to help teams analyse and change
their style of play. It consists of a collection of nodes, with edges joining them that are weighted
depending on how frequent a path is used. In football, the nodes represent the players of a team, the
edges will be the passes between them and the weight will be the amount of passes between them.
We will ... Show more content on Helpwriting.net ...
The PageRank algorithm gives more weight to a link if it comes from a high–ranking page. In terms
of football this means a pass from a 'popular' player is more valuable than a pass from a player who
is hardly involved in the game. Player's statistics constantly change throughout the game and the
PageRank score of a player depends on the score of his teammates so all scores must be computed at
the same time and the algorithm is only finished once the game has ended. In summary, PageRank
algorithm roughly assigns to each player the probability that he will have the ball after a reasonable
number of passes have been made. [8]
Mathematical Background
One way to analyse players position is closeness centrality, which is defined as the inverse geodesic
distance of a node in the network [1]:
(1)
Where Aij is the total amount of passes from player i to j. This formula uses incoming and outgoing
passes as equal measure. This will show how well connected the players are to each other.
Another way is betweenness centrality, which measures the extent to which a node lies on paths
between other nodes[2]:
(2)
Where is the number of geodesic paths from j to k going through i and is the total number of
geodesic paths.
The PageRank algorithm can be defined by: (3)
Where = is the total number of passes made by player , is a heuristic parameter that represents the
probability of the player keeping the
... Get more on HelpWriting.net ...
Development Of The Intelligent Agent Essay
The essay will briefly introduce the concept of the 'delegation' and think about the relationship
amongst the smart technology assemblage and people. Then, it will put more empathises on
critically analysing two primary types of the intelligent agent, which transforms our life, although it
has led to some criticisms including privacy and people are labelled as a "lesser being". At the end,
the essay will look forward to the development of the intelligent agent in the near future. SMART
TECHONOLOGY AND DELEGATION Today, Smart technology assemblage is changing the
world through transforming the way people live and work. It integrates a variety of elements of
communication technologies and information including practice, representations, experiences,
affects, human bodies, actions and passions (Slack&Wise,2015). The successful assemblage of
smart technology shows the improvement of creativity. For example, smartphone assemblage is an
articulation of software, hardware, the Internet, appearance, application, function, setting,
technology, distribution chains, retailers and more. The assemblage also can be extended to what it
will give, how users perceive the brand value, how it shapes a private space, and how users use the
phone based on previous experience. As to delegation, people can assign a task or responsibility to
smart technology to do certain jobs, enabling people because they don't have to do and think about
them anymore. That is, delegating to smart technology can
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Comparison Of Your Competitor's PPC Keywords?
If you want to position your website on Google ahead of your competitor's keywords nothing better
than knowing your strategies, and one of the most important is related to keywords (keywords).
Making a simplification say that are the phrases or words that the public uses in Google to find a
website with certain content, product or service. But if you do not have access to certain tools and
techniques used by professionals, how can you get to know this type of information? Is this
possible? Of course! Here we will show you how to find out certain confidential information about
your competitors. How can I get competitor's PPC keywords ?? Here we list some useful free tools
when it comes to researching your competitors. In many cases, it ... Show more content on
Helpwriting.net ...
The good thing is that among the results shown a small statistic is presented with the keywords that
visitors use to reach the site. Alexa collects information from users who have their navigation bar
installed, and if we install it, we can access more complete information. There is also a page offers a
ranking of websites called "Alexa Rank," based on traffic data accumulated over a period of three
months and taking into account both the number of users who visit a site, like the number of page
views. SeoQuake for Firefox Those who use the Firefox browser can install this interesting free
application. SeoQuake shows a decent SEO report on each website we visit. Hot to spy on your
competitor's ad copy details? Just go ahead and admit it. We've all had a fascination with being spies
since we were kids. That's why we go in droves to see movies like Mission Impossible and secretly
pretend that we could live such an adventurous life as Jason Bourne and James Bond. Maybe that's
why we look for marketing software that gives us the feeling we spied on our competitors. We are
not talking about industrial espionage, but there are a lot of good reasons to see what the
competition is doing. You Can: – Get inspiration for new ways to connect with customers and how
to improve customer retention. – Find out if competitors are doing something better than
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The Perils Of Information Illiteracy And Bias Results Essay
Technological Advances, Research, and Google Technological advances have undoubtedly created
new techniques for research in American society. The days of physically going into a public library
and pulling books from shelves to gather information are all but extinct. Thanks to the advent of
research databases such as Google, individuals can hand key a few words into a search bar, press
enter, and the search engine generates a seemingly endless array of information. These
advancements have certainly made researching simpler. Though information is easily accessible for
most American's, individuals should proceed with prudence when researching information through
databases. Information seekers need to think twice before depending on search results retrieved from
Google as credible sources, as well as understanding the risk of exposing their own personal
information when using America's number one search engine. Google is an astonishingly useful
search engine; however, users should be mindful of the information retrieved from them and for
them during Google searches.
The Perils of Information Illiteracy and Bias Results Researching data using Google appears
simplistic, fair, and reliable; however, certain hazards lay hidden in the results retrieved. To start
with, many users assume the information retrieved is credible, yet this is not always the case. The
internet allows almost anyone to post virtually anything at anytime. The results generated in a
Google suggests the
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America Before We Get In-Depth Analysis
In my survey of the 25 international students, a lot of them had many words that explain America
before they came here, which were, opportunity, technology, freedom and pride. Then when I asked
them to give me their word that explain America since they have been here, they said, lazy,
separated and structured. This proves that they came to the United States with a mindset which the
media only showed them. For example,one of Lakeland College foreign exchange students by the
name of Nathaniel Cooper said that the first thing he ever saw about America was New York. Well,
in America New York is one the most attractive cities in the United States, from skyscrapers, to the
colorful Time Square. Before we get in–depth with the problems of how
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Priority Code in C# with Gantt Chart, If Else Method
private void btnCompute_Click(object sender, EventArgs e) { if ((txtP1.Text == "") || (txtP2.Text ==
"") || (txtP3.Text == "") || (txtP4.Text == "") || (txtP5.Text == "") || (txt1.Text == "") || (txt2.Text ==
"") || (txt3.Text == "") || (txt4.Text == "") || (txt5.Text == "")) { MessageBox.Show("Please complete
the Burst Time/Priority", "Error!", MessageBoxButtons.OK, MessageBoxIcon.Error); } else { int[]
input = new int[5]; int sum; int P1 = System.Convert.ToInt32(txtP1.Text); int P2 =
System.Convert.ToInt32(txtP2.Text); int P3 = ... Show more content on Helpwriting.net ...
sum.ToString(); txtWait.Text = ("P1= " + txtP1.Text + ", P5= " + txtP5.Text + ", P2= " + txtP2.Text
+ ", P3= " + txtP3.Text); } } else if ((Pr1 == 1) & (Pr2 == 4) & (Pr3 == 3) & (Pr4 == 5) & (Pr5 ==
2)) { sum = (0 + P1 + P5 + P3 + P2) / 5; { txtAve.Text = sum.ToString(); txtWait.Text = ("P1= " +
txtP1.Text + ", P5= " + txtP5.Text + ", P3= " + txtP3.Text + ", P2= " + txtP2.Text); } } else if ((Pr1
== 1) & (Pr2 == 2) & (Pr3 == 3) & (Pr4 == 5) & (Pr5 == 4)) { sum = (0 + P1 + P2 + P3 + P5) / 5; {
txtAve.Text = sum.ToString(); txtWait.Text = ("P1= " + txtP1.Text + ", P2= " + txtP2.Text + ", P3= "
+ txtP3.Text + ", P5= " + txtP5.Text); } } else if ((Pr1 == 1) & (Pr2 == 3) & (Pr3 == 2) & (Pr4 == 5)
& (Pr5 == 4)) { sum = (0 + P1 + P3 + P2 + P5) / 5; { txtAve.Text = sum.ToString(); txtWait.Text =
("P1= " + txtP1.Text + ", P3= " + txtP3.Text + ", P2= " + txtP2.Text + ", P5= " +
... Get more on HelpWriting.net ...
Marketing Plan For Apple And Google
Slide 2: App Findability
This lesson focuses on making your app easier to find than those of your competitors, not app
development. You should consider app findability before you publish an app and for each new
feature update. If you're interested development, Apple and Google have excellent resources.
Slide 3: App Store Optimization
Johannes Borchardt coined the acronym ASO in 2009, referring to everything that helps your app be
visible in app stores. It's search engine optimization for the app environment. The fundamental
principles of keywords and descriptions still apply with new twists unique to the app environment.
Slide 4: ASO Is Not
Let's clarify what ASO is NOT.
1. ASO should not be separate from your overall brand or marketing strategy, rather aligned with
those.
2. ASO is not a miracle cure for a low quality or poorly featured app.
3. ASO is not one–and–done. Each new app feature or content update, should revisit keywords and
descriptions to ensure consistency with the product you're releasing.
Slide 5: Control vs Influence
Keep a balance between what you control versus what you influence. You control things like
keywords, titles, images and descriptions. Ratings and reviews are beyond your control, but are in
areas you will influence.
Slide 6: What Causes Apps to Rank Well?
What causes apps to rank well? Good content: things like the title, keywords, description, graphics,
images, and correct localization. Once those are in place, additional
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Monolingual Word Alignment Model For Retrieving
MONOLINGUAL WORD ALIGNMENT MODEL FOR RETRIEVING
OPINION WORDS AND OPINION TARGETS IN AN SIMPLE WAY
R.Vikram, Asst. Professor in CSE, GNITC, Hyderabad, A.P., India, captureratan@gmail.com
K.Vikram, Asst. Professor in CSE, GNITC, Hyderabad, A.P., India, vikramkalvala84@gmail.com
Patil ManikRao, Asst. Professor in CSE, GNITC, Hyderabad, A.P., India, manikvpatil@gmail.com
Abstract:
In a global economy, mining the opinion relations between opinion targets and opinion words was
the key to collective extraction. To this end, the most adopted techniques have been nearest–
neighbor rules and syntactic patterns. To improve the performance of these methods, we can
specially design exquisite, high–precision patterns. However, with an increase in corpus size, this
strategy is likely to miss more items and has lower recall. In this paper proposes a novel approach
based on the partially–supervised alignment model, which regards identifying opinion relations as
an alignment process. Compared to the traditional unsupervised alignment model, the proposed
model obtains better precision because of the usage of partial supervision. Compared to syntax–
based methods, our word alignment model effectively alleviates the negative effects of parsing
errors when dealing with informal online texts. The objective is to propose a method based on a
monolingual Word alignment model (WAM). An opinion target can find its corresponding modifier
through word alignment. In addition, the WAM can integrate
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Technology And The Application Of Technology In The Workplace
Current Trends Project
In everyday life we are surrounded by technology. Technology plays an integral role in everything
we do. Technology can be defined as the application of knowledge for practical use. Technology
includes not only machines such as computers and electronics but also techniques and processes that
we use in everyday life. It simplifies the way we do things in our lives. Technology is constantly
changing. Every time we turn around there is an invention or processes being simplified. Nothing is
impossible. If well applied, technology can be very beneficial to our lives.
Technology is relevant to employee development in many ways. There have been significant
changes in the workplace because of technological advances. Technology has and will continue to
accelerate the future of the workplace. There is a close correlation between technological advances
and employee development. Employers should invest in the necessary technology to ensure optimal
work. They should be sure that employees are provided the necessary tools to meet the demands that
have been placed upon them. This helps to ensure that employees can perform at peak levels.
Investing in technology can be considered not only an into the employees but also an investment
into future success of the organization. It is the employer's responsibility to ensure that their
employees are adequately equipped to deal with technological advances. Employers should ensure
that employees are well trained.
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Porter's Five Forces Framework
Porter's five forces framework Porter's five forces framework is a framework to analysis the level of
competition in an organization and business strategy development. It illustrates upon industrial
organization economics to derive 5 forces that find out the competitive intensity and therefore
attractiveness of an industry. It has been applied to a diverse range of obstacles, for helping different
types of organization increase their profitability. There are different opportunities and treats
involved. In the following paragraph, Porter's five forces framework is illustrated and briefly
provide how five forces company's profit potential. Threat of new entrants For the threats of new
entrants to Alibaba is characterized by medium barriers to entry. Nowadays, creating up a small or
niche e–commerce business is relatively easy everywhere. Even person only have very limited
information technology skills can also create their own website, such as blogger can create a website
using "Wordpress" or "Weebly". Therefore, it is really not difficult for new entrants to enter the
market for selling their own products (Sethi 2007, p. 115–116). The most difficult part for new
entrants is to gain brand recognition. In the following three points will explain three biggest
difficulties of why new e–commerce sites are relatively difficult to beat or take out some market
shares from Alibaba. i. Alibaba characteristic Compare with traditional e–commerce companies such
as Amazon and eBay,
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Jane Wojcicki Case Study
Susan Diane Wojcicki was conceived July 5, 1968 in Santa Clara, California. She is the little girl of
Esther Wojcicki, a teacher of Russian Jewish drop, and Stanley Wojcicki, a Polish American
material science educator at Stanford University. She has 2 sisters named Janet Wojcicki, and Anne
Wojcicki. She experienced childhood in the Stanford, California, zone and later examined history
and writing at Harvard University 1990, financial matters at the University of California, Santa Cruz
1993 and business at the University of California, Los Angeles 1998. She was an American Tech
industry official who was CEO 2014 of the video–sharing website YouTube.
The founders of Google had picked Susan's in Menlo Park to set up their office in the year 1998
when the establishment of Google was made. The soonest advertising of Google and the opening of
Google doodles were driven by Susan. The credit of YouTube goes to her since she saw Google
Video and set forward the suggestion that Google should work with YouTube. YouTube used to be a
sprouting startup around ... Show more content on Helpwriting.net ...
It was her plan to create AdSense that empowers individuals and also Google to produce revenue.
She beforehand was the senior VP responsible for advertising at YouTube's parent organization;
Google Inc. Google's publicizing income additionally has been affected bigly under Wojcicki's
authority having developed to an amazing $43 billion starting year of 2012.In the year 2013, Susan
got the main position on Adweek 50 list. In the year 2015, Vanity Fair's New Establishment gave her
the 27th rank.It was an accomplishment for Susan to make it to the best 100 most persuasive
individuals in 2015. She was additionally portrayed as the most intense lady on the Internet. Forbes
likewise gave her the ninth place in the rundown of Power Women and the 46th place in the midst of
America's Self–Made Women. These rankings say a lot about Susan's
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My Awkward Week On Google Glass
Brandon Remedios
Professor Dr. Brock
ENGL102–92546 Critical Reasoning
March 11, 2017
Google Glass Evaluation Essay "My awkward Week in Google Glass" by Hayley T¬sukayama is an
evaluation on the product of Google Glass. This report basically goes through her experience
wearing Google Glass. She describes through her writing how she felt during this period of time.
She was a part of a beta or demo program for Google Glass so Google can receive her feedback on
the product and also to receive feedback for improvements. Throughout the writing she speaks about
how us readers can receive a behind the scenes look at what it is like to walk in society and
experience the product of Google Glass. It made us feel as if we were a part of the ... Show more
content on Helpwriting.net ...
Most expectations would be somewhat glamorous due to the fact that there was so much rave about
a product such as Google Glass where technology is now jam–packed into something as simple as
glasses. It seems to close the gap that was missing for most people, some may say even fulfill the
need of consumers, of wanting a device that consumers could constantly plugged into technology.
This leads to the next point where Tsukayama goes on to state, "I shouldn 't feel this way. I like new
technology –– I 've been a tech reporter at The Washington Post for more than three years. And I
admire the vision of technology that Google promises Glass can offer: a device that lets you keep
track of e–mails, texts and other messages in a seamless way –– all through a screen that 's perched
just over your right eye." (Tsukayama 1) This statement ties into the previous commentary which
was someone like a technology reporter would be so dissatisfied with a product like this that it is
surprising. It was definitely a shock to find out that someone such as the author found this product
so distasteful. However, this goes into the next topic which relates to the standard of accepted
criteria.
As a statement of standard this report was very clear on the outcome of the experience of walking
life with Google Glass and as for accepted criteria, there is many examples on which this judgment
is based. For example, "What I wasn 't
... Get more on HelpWriting.net ...
Mammoth Digital Marketing Case Study
Hello, we are Mammoth Digital Marketing and we would love to take your business to the next
level and generate more traffic and revenue to your website by ranking it on the first page of
Google.
You probably found this page looking for a Montreal SEO on Google. This is the power of search
engine optimization (SEO). As a matter of fact, Montreal is the second largest city in Canada.
Mammoth Digital Marketing is the best Montreal SEO Agency you will find, period. We are more
than just a search engine optimization firm. We are a search engine marketing firm.
We are the #1 Montreal SEO firm, as well as one of the top firms in Quebec. We will give you the
same blueprint that we've used to help hundreds of businesses achieve online success and revenue.
Begin by filling out our Discovery Form and get free consultation that is about 45 to 60 minutes.
During this phone call, we will determine what we will be working on exactly and what you can
expect from our SEO services.
Why SEO?
One of the most important factors determining the ranking of a website on search engine platforms
such as Google is search engine optimization (SEO). Not being visible is costing your company a lot
of money, both in terms of advertising costs that are not necessarily generating the amount of return
that you expected, and in terms ... Show more content on Helpwriting.net ...
It can be done from online platforms such as review sites and message boards, or through referrals
from your friends. Unfortunately, there are many people who mess around in SEO and don't have
the background and expertise to successfully rank your site. In fact, non–experts can affect your
website more than you think. Instead of just being unable to rank your site, they can actually do
harm to your site. If they perform practices that are not up to professional code, your site may
actually be penalized. Consequently, your site can end up becoming unsearchable in popular search
... Get more on HelpWriting.net ...
Is Google A Good Business Model? Essay
More Ways to Grow Your Blog Traffics Without Google Search (Level Up)
Google traffic is lucrative – there's no doubt about that. Often, the most effective way to attract
targeted traffic is to make sure your site is optimized for Google searches. As you may have already
learned, winning that targeted traffic is one of the top strategies for making money on the web.
However (and this is a big however), depending solely on Google organic search is not a good
business model. Google frequently issues algorithm updates. This can lead to webmasters/bloggers
losing all their traffic overnight. You need to diversify the ways that you draw online users to your
site. Sure, Google search is a big part of that process – but it isn't the only way to do it. You can still
rely on organic search, but don't make yourself vulnerable to another algorithm update before you
have time to optimize for it.
In fact, Google just released another Penguin update on September 23rd. Penguin 4.0 is supposed to
be the final update of its kind. That's because the algorithm will now run in real time, which means
it will actually be updating on a continuous basis. How this may affect websites across the board
remains to be seen, but one thing is certain: Business owners need to grow without being entirely
reliant on the traffic from Google search. This is the perfect time to revisit my previous post and
explore more ways to grow without Google traffic.
What Happened to Me
I know firsthand how a
... Get more on HelpWriting.net ...
Study Report : Effective Indexing And The Rank Of A Web
Study Report: Effective Indexing and the Page Rank of a Web Page
Jithendra K Lagisetti (853155104)
Department of Computer Science
Southern Illinois University, Carbondale, 62901, Illinois jklagisetti@siu.edu Abstract
These days, a large number of the individuals search for numerous things on the web. There has
been a rapid increase in individuals using web search for looking their queries. So the web search
tool ought to display the results what they are looking for or even the related information. Day by
day the number of websites on different niches online is increased. In the already proposed
algorithms, preference is given for the old web pages so there might be irrelevant search results for
the keyword searched by the user. As these irrelevant search results displayed on front page, the user
may be confused and click the web page link which has different niche information on it. Even new
web pages may have useful information required by the user. But the already proposed algorithms
mainly concentrate on the number of reference links the page having and the number of pages the
page is referencing. PageRank algorithm and HITS algorithm are mainly based link analysis of the
web. Sometimes the users may get the irrelevant search results for their queries. In this paper I
demonstrate that it would be the improved algorithm if it satisfies the following. At first the query
should be compared to category of results to which it belongs. After that, it should check for the
... Get more on HelpWriting.net ...
The Size Of Multimedia Is Increasing And The Need For Its...
Introduction 1.1 BigData In today's world, the size of multimedia is increasing and the need for its
fast retrieval. Nowadays there are lot of social networking like Facebook, Google+, LinkedIn which
upgrade and generate huge volume of data. BigData has three Characteristics Volume For example
Facebook alone generates 10 Tb of data (each day), twitter generates 7 Tb which is very huge
volume of data being generated and upgraded. Previously the data was maximum considered in
gigabytes but nowadays data is generated in Terabytes to Petabytes and sometime in future it will
reach to Zettabytes which huge volume of data if we consider social industry and if take other
industry like finance where the data makes a big difference like the stock market which is globally
hundreds of stock exchanges there are other data like company's fundamental data, this is also
generating GB/TB of data in volume which is collectively in TB/PB. Variety Other than volume if
we consider there is another characteristic with the BigData which is variety that is the data
generated is structured, semi structured and unstructured. Structured data is any data which can be
stored, accessed and processed in fixed format like tables etc. UnStructured Data is any data with
unknown form or structure like audio files, video files and images etc. Processing of this
unstructured data is difficult. Semi Structured Data is that contains both the forms of data like blogs,
emails. Velocity Velocity defines how fast
... Get more on HelpWriting.net ...
Essays50025
ESSAYS50025 – How To Create SEO Strategy for Your Website
Businesses need an SEO (Search Engine Optimization) strategy because otherwise it takes a long
time to rank up the Google (and other) search engine results pages. If you maintain your website
well, and you drive people to it, then your ranking will climb very slowly. However, since most
businesses need traffic from search engines, an SEO strategy is required.
Define Your Audience
Your aim is to attract as many potential customers as possible. Figure out who they are and what
they use the Internet for. Link from the websites that typically attract your target consumer. Create
page keywords that your typical customer/viewer types in to the Google search engine. For example,
if ... Show more content on Helpwriting.net ...
The truth is that relevant keywords change on a daily basis depending upon what is popular. Today,
the keyword "High School Musical" is popular because of a movie, and tomorrow it is popular
because an angry Muslim extremist shot up a college student's High School musical production.
Link Up Your Website Good And Proper
Having your website correctly linked up helps rank your website up the Google search engine
results because it improves the usability of your website. It makes navigating your website easier,
and it helps the Google search engine crawlers get around your website more efficiently.
Sign Up With Google+
The developers of Google+ originally said that people who sign up for their social media network
will not receive extra SEO benefits from being a member. They said it because they didn't want to
appear to play favorites over Facebook and Twitter. Nevertheless, if you have dabbled with Google+
recently, you will notice several benefits. For example, have a few people share your new web page
on Google+, and it suddenly appears on the Google search engine results within fewer than 24 hours
in many cases.
Keep Your Website And Content Useful
Google has its own set of rules and guidelines, but the primary aim of the search engine is to give its
search engine users a few relevant and useful links. If your website has a use, if your target audience
need what is has, then Google has plenty of reason to
... Get more on HelpWriting.net ...
What Is Pagerank Is An Algorithm Developed By Sergey Brin...
Abstract:
PageRank is an algorithm developed by Sergey Brin and Lawrence Page which uses subset of
network analysis to understand associations between nodes in a linked database. The algorithm uses
multitude of parameters to assign PageRank to various pages and is the backbone to Google search
functionality. Rank assigned to a webpage is calculated based on the ranks of the webpage citing it.
This algorithm was developed as part of the research project supported by National Science
Foundation grant provided to Stanford University. The patent was filed by Stanford University in
1998 and is still owned by Stanford University, however Google has exclusive rights to use the
patent. PageRank is trademark of Google Inc. and Google pays royalties to Stanford University for
using the patent in Google search.
With the advent of computer technology in 1990's the need to search large databases was
increasingly becoming vital. The search engines prior to PageRank had limitations, the then most
widely used algorithm used text based indexes to provide search results on World Wide Web
however had limitations of improper search results as the logic used by the search engines looked at
the number of occurrences of the search word in webpage which sometimes resulted in improper
search results. Another technique used during the time was based on variations of standard vector
space model – i.e. search based on how recent the webpage was updated and/or how close the search
terms are to the
... Get more on HelpWriting.net ...
Google 's Article On Online Marketing Essay
Google Page One In 30 Days Google is now one of the unique industry leaders when it comes to
search engines. So the question of how to get onto the FIRST page of Google has interested me for
years. I keep my eyes open for fresh SEO and new website promotion techniques that evolve from
time to time in the amazing, continuously changing world of online marketing. The whole thing is
about getting your website onto the first page of Google search results for your search terms or
keywords as fast as possible, in a Google–friendly way – so your target customers CAN FIND
YOU. Recently I have been using a strategy that costs me little and usually bring me to google page
one in few weeks may be a month for low competitive keywords and two to three months for highly
competitive words. This strategy involves on site optimization, social bookmarking and high pr
links and social network signals . The beauty of my strategy that it brings me to google page one
every time I use it and in a very short period of time. It is a very legitimate way that my sites stay on
page one for a long time. I think my strategy succeeds every time because I learned to think like
google in every step of my promotion.
2
Google Page One In 30 Days Yasser, The SEO Pirate
I do not want to waste your time and let me take you to a quick review of how I do it. Step One
:Keyword Selection For me, when selecting a keyword, I do select words with 1500 to 12,000 exact
match search volume and I do not care about
... Get more on HelpWriting.net ...
Research Report on Google Glass Essay
Introduction Technologies are getting more and more advanced day by day, as if we would never
know what technologies will become by the next day morning, it grow fast and it keeps on
changing. We could not deny that today's technology changes our world and our way of living, most
of the new devices that are invented are replacing the old ones, just as those phones with a physical
keypad design are replaced with our new touch screen smart phone today, these changes occur
rapidly. In this technology leading world, have you ever wondered, what are the next incredible
devices will be invent? In this research report, I am going to introduce you, a brand new technology
that were recently invented by Google, a device which is yet ... Show more content on
Helpwriting.net ...
Google Glass has been described as "a personal assistant whereby it allows users to direct connect to
the Web via WiFi, or tethers to a 3G or 4G mobile devices via Bluetooth. Its weight is less than a
pair of sunglasses ( approximately nine pounds ) and it basically operated by touch and voice."
(Tuffley,2013) Since Google Glass comes with the Bluetooth and Wi–Fi connectivity, you could
connect your Google Glass with your mobile devices such a smart phone, via Bluetooth. Google
Glass also able to translate your speech to text, with it connected to your mobile devices, you can
now chat instantly with your friends on Chat Room or Instant Messaging without looking down on
your smart phones, instead, you just have to "talk" to them. Google Glass is said to be an almost
"hands free device", the propose of it is to create a more active lifestyle with our advanced
technology, it is enough for us seeing people meeting up in a café, meanwhile all they do is just
looking down on their smart phones instead of talking to each other, and they could call that a
"gathering", yet it is actually just a group of people sitting together looking at their smart phones
separately. The Google Glass is currently still on it's "Trial and Error" journey, where Google make
the Google Glass available for developers, the price stated in the meantime was $1,500. A few lucky
developers
... Get more on HelpWriting.net ...
Why Google Is Unjust
How strong are you addicted to Google? Google is not at fault for people constantly being on the
internet. People use technology so often and it's been blamed onto one site like Google. In reality,
how often is that user on the internet. Also, many other sites are just as used as Google is. Does that
make those websites also unjust? The word unjust is defined as "lacking in justice or fairness,"
which, in reference to the proposed question suggests that Google is being held to a legal or moral
standard. In reality Google simply provides a means to gather and research information and does not
set the rules. It is at the discretion of the users how the acquired information will be interpreted and
used.
It is in hands of the user on how to use Google. We have all heard that with great power comes great
responsibility. ... Show more content on Helpwriting.net ...
One just has to type in their desired information into the search bar. Next, the user scrolls through
the results until one sparks the searcher's interest. After clicking on the link, the user weeds through
the site to see if this information can be beneficial to their desired goal. Once finding the
information that was sought after, the user can then implement that information in whatever fashion
they desire. This information can be used for an educational assignment or just for simple
knowledge. The most crucial step in this whole process is going through the plethora of information
that Google puts in front of you. Some of this information may be truthful, and others can be viewed
as false information. The user must keep a cautious approach to avoid sources that may have this
false information. A user can avoid this problem by using credible sources and creating a more
comprehensive search. Once this information is in the hands of the user, it is out of the hands of
Google and therefore no longer their
... Get more on HelpWriting.net ...
Google Case Studies- Hrm
Human Resource Management
Individual Report
January 2013
Introduction
Managing Human Resources effectively has become vital to organizations within the modern and
fast paced business environment. Today's market demands knowledge innovation and trust more
than mere comparative analysis of sales/services and market share, and the hierarchy of the centre
and periphery model is evolving into a different paradigm.
Human Resources specialists are more important in business strategies today as there's a change in
market dynamics; more so in the present economic situation of a global recession and downturn
across industries as economies around the world are globally connected and interdependent. An
organization with performance ... Show more content on Helpwriting.net ...
Hiring the right people is a key HR philosophy at Google and it has created the phenomenon in
recruiting by developing the world's first "recruiting culture" (from top to down level employees)
that is completely different from everyone else.
Getting the job is no easy task as they only take the incredibly talented workers from all over the
globe, preferring ability over experience. Former Google CEO, Eric Schmidt, said Google has
brought in candidates as many as 16 times before ultimately letting them in. Schmidt provided a
little more insight about recruiting tools used by Google. (As shown below)
Recruiting tools of Google Employee referral | Google's referral program is without any industry
leading features, but the company's strong brand coupled with its highly enthusiastic workforce
makes up for weaknesses in the program. | College recruitment | Google hires a large number of
PhDs on the premise that they enjoy exploring areas that no one else has explored. To accomplish
this, they have developed a network of direct relationships with over 350 professors at major
schools. In addition, Google has an outstanding internship program that has a very high conversion
rate to permanent hires. | Professional networking | Google also effectively uses networking groups
like Linkedin and other live professional events to recruit top performers. | Recruiter training |
... Get more on HelpWriting.net ...
Growing Rave Marketing
Designing websites and logos, performing keyword research and SEO, and creating effective
marketing has been a learning experience like no other. Growing Rave Marketing Agency has taken
me down a path of constant learning and self discovery – and my journey is just beginning. Almost
all of my leads are generated through fiverr.com, a freelancing website. Unlike my competitors, I
offer free 24 hour deliveries on basic orders. Not only that, I also ask each customer that invests in
one of my services to join me on a Skype call, allowing me to ask them tons of questions about
exactly what they want delivered. By doing so, I have been able to consistently deliver services that
I confidently stand behind. I learned everything I know about search ... Show more content on
Helpwriting.net ...
I also wanted to fine–tune my entrepreneurial vision before I started my higher education, which I
knew would be a pivotal part of my journey. I heard about Dan Pena though Matt Pocius, who had
attended the seminar three times between the ages of 15 and 18. Dan Pena, regarded as the 50
Billion Dollar Man, has helped created over 50 billion dollars in company value for his various
mentees (of which I am one), including Rick Scott, Governor of Florida, and Klaus Kleinfeld, CEO
of Alcoa. Based off my accomplishments, I was accepted to attend out of the 100+ applicants for the
20 spots available. On July 20, I arrived at the
... Get more on HelpWriting.net ...
The General Search Engine Architecture
Different search engines such as Google are complex, sophisticated, distributed systems. Below we
reproduce the general search engine architecture discussed in "Searching the Web", Arvind Arasu,
Junghoo Cho, Hector Garcia–Molina, Andreas Paepcke, Sriram Raghavan (Stanford University).
ACM Transactions on Internet Technology (TOIT), Volume 1, Issue 1 (August 2001).
The main components include, parallel crawlers/ and crawler control (when and where to crawl),
page repository, indexer, analysis, collection of data structures (index tables, structure, utility), and
query engine and ranking module. Such a general architecture would take a significant amount of
time to code. In this course, we implement stripped down versions of the main ... Show more
content on Helpwriting.net ...
Besides that, there are also other difficulties as well. There might be too many relevant pages for a
simple query. Also, it is difficult to compare two search engines, because of their continuous
improvement. There are three ranking algorithm that are proposed by Yuwono and Lee. They are
Boolean spread, vector spread, and most–cited. The first two are the normal ranking algorithms of
the Boolean and vector model extended to include pages pointed to by a page in the answer or pages
that point to a page in the answer. The third, most–cited, is based only on the terms included in
pages having a link to pages in the answer.(Yuwono, 1996)
There are also other approaches as well. WebQuery allows visual browsing of the
Web pages. Their ranking algorithm is based on how connected each Web page is. The
Page Rank algorithm uses the equation defined below here a is the page that we want to rank PR(a)
is page rank of page a; q is the probability of the page being accessed; p1 to pn is the pages that
point to page a. C(a) is the number of out– going link in page a. Google search engine uses the Page
Rank algorithm as well. It simulates users using the search engine and applies the equation to rank
the Web pages. It uses a citation graph. The graph contains 518 million links. It allows rapid
calculation. 26 million Web pages can be computed in a few hours. The page has high ranking when
many other pages point to it or if some other high–ranking pages point to it. (Brin, 1998)
... Get more on HelpWriting.net ...
Identifying A Google Penalty Essay
Identifying a Google penalty
A Google penalty can be the stuff that nightmares are made of. It can quite literally stop your
website in its tracks, but there's something that can sometimes feel worse than having a Google
penalty slammed onto your website and that's actually having to identify your Google penalty. The
first step you need to take, before you actively do something is to find out just where you stand.
Look at your sales and your traffic and ask yourself if either have dropped suddenly. If they have
then you need to start looking for reasons why. Could it be that your search rankings have dropped?
Do you know for sure that they haven't due to your rather diligent tracking of your keyword
rankings? If you've discovered that perhaps you weren't so on top of your website metrics then it's
about time you got some clarity. You may feel like you're in panic mode but you need to step out of
this frame of mind for a moment. It's never too late to get on top of your data and after you've read
this, you'll realise that actually, it's never been easier.
Avoid a Google penalty by tracking your keywords
For the vast majority, it simply isn't feasible to scroll through fifty odd pages of Google to see where
you're ranking every single day and nor would you want to. Fortunately however, there are a number
of ways to track your search visibility that aren't so time consuming:
Google Analytics – of all the software that's available to you for your SEO strategy, Google
... Get more on HelpWriting.net ...

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Behavioural School Management Suited For Alphabet

  • 1. The Classical School Of Management 2. Explain and discuss which management philosophy would likely be most suited to the company, Alphabet: The Classical School of Management or the Behavioural School of management. (Pick only one and support your answer with examples from the article). The management philosophy suitable for the company Alphabet is the Behavioural School of management. The Behavioural school of management focuses "...on the nature of the employee and on what factors encourage employees to minimize their efforts ". This management theory follows the philosophies of three philosophers. Firstly, Mary Parker Follett a social philosopher, who discusses the importance of three elements: coordination, self–management and collaboration . In the article the author highlights the work environment at Google and how the employees are treated. For instance, "Google promotes less managerial oversight and more employee freedom...A product manager's job is to work together with the people...Google has tried to keep the same structure with a team–based approach...Google gives their employees plenty of freedom and uses communications as a tool to keep everyone moving forward in the same direction" . This quote from the article demonstrated the elements coordination, self–management and collaboration as the founders of Alphabet believe in creating a work environment that give the employee the freedom to work as they please, manage themselves and collaborate with other employees as a team; share ideas to achieve ... Get more on HelpWriting.net ...
  • 2.
  • 3. Larry Page Major Accomplishments Larry Page, the cofounder of google, has developed and created many different things, along with gaining many accomplishments. Larry Page has created many things like: google plus, google drive, google glass, etc. His net worth is about $32.7 billion, so he is very rich, Goggles net worth is about $33.3 billion. His creation changed the internet forever. "If we were motivated by money, we would have sold the company a long time ago and ended up on a beach." –Larry Page First at the beginning of his life is where it all started, Page's childhood had a big impact on his many accomplishments and job. He was born in Michigan, and his parents, Carl and Gloria Page, were computer science professors. His house was full of computers, technology, science books, and science magazines, which increased his interest in technology at a very young age. At the age of 12 he realized he wanted to start a company, but he didn't think it was going to be google at the time. He graduated high school from East Lansing High School in 1991, He went to the University of Michigan to earn a bachelor's degree in computer engineering, he enrolled for his Master of Science in computer science from Stanford University. ... Show more content on Helpwriting.net ... Another one of his accomplishments is: The World Economic Forum named Larry Page a Global Leader for Tomorrow (2002). Those are just a few of the many accomplishments he has received. He has become one of the world's most successful people, just because of an insignificant idea, that turned out to change the ... Get more on HelpWriting.net ...
  • 4.
  • 5. Homestyle Advertising Campaign As Nielsen Digital Landscape latest report (The Nielsen Company 2016) and Helix Personas research demonstrate (Helix Personas 2016), our target audience is highly engaged with digital media for constant news and social media updates and regular online shopping. Therefore, the digital strategy main objectives are the Homestyle website achievement of a high ranking in Google search engine, which has the 90% of active reach in Australia, and the engagement of the audience in the principal social media, in particular Facebook, because is where Australians spend the most of their time online (The Nielsen Company 2016). As both online and in–store consumer first stages of purchase decision–making process are need of recognition and information ... Show more content on Helpwriting.net ... Furthermore, engaging the audience by stimulating interaction and conversation allows Homestyle to analyse the consumers' feedbacks about products and attitudes towards the brand to improve sales and advertising strategies. By analysing the competitors' social media strategies, including Ikea and Freedom, we elaborated a detailed content strategy, which contemplates: – Showing photos and inviting to come in–store to see latest products; – Stimulating conversation and providing suggestions about season interiors trends and how–to articles with photos of suggestive furnished houses (e.g. summer outdoor trends, how to decorate the house for Christmas, etc.); – Limited time offers for purchasing online and in–store with coupons or codes to redeem, similarly to Freedom's strategy (Freedom Australia 2016); – Asking questions to interact directly with customers and receive feedback about products and connected lifestyle (e.g. "What's your favourite piece of furniture from us? Show us a photo in the comments and tell us why!", "No time to take care of a plant but still don't want to renounce on style? Check out our incredible faux botanicals collection in our online store! Which one you'd like to have in your living room?), similarly to Ikea approach (Ikea Australia ... Get more on HelpWriting.net ...
  • 6.
  • 7. The Problem Of Information Retrieval Essay Introduction: The earth lives with over seven billion people, out of whom 43% of the population have the Internet access and is rapidly growing with a rate of 7.8% year on year (from 2014 to 2015) [1]. This growing trend in the Internet space has led to upload and download of huge amount of data everyday from the Internet. Here, the biggest challenge for any engineer would provide accurate results as per the user intent. The process of information retrieval is becoming more and more challenging as web search methods have gained popularity. Every day, there are 500 Million Tweets, more than 4 Million Hours of content uploaded to Youtube. 3.6 Billion Instagram Likes, 4.3 Million Facebook messages, 5.75 Billion Facebook likes, 40 Million Tweets shared and 6 Billion daily Google Searches [2]. Hence, each day the challenge to provide accurate result increases. Every day, Google answers billions of search queries. The results are based on different aspects of the keywords searched. From an engineering point of view, it is important to understand the search queries from different aspects. The query can have a textual or a contextual significance. The intent of a user differs in both of the above cases. Hence, the results for similar keywords should be different in different contexts. Proposing a research on how Google weighs different variables for a particular page on a particular keyword will help the online business websites predict the ranking of their page. This will ... Get more on HelpWriting.net ...
  • 8.
  • 9. Long Tail Pro Research Paper Long Tail Pro (LTP) is extraordinary compared to other catchphrase inquire about instrument accessible in the market.. With legitimate arranging, you can without much of a stretch procure from $3000 – $5000 a month from Long Tail Pro. You can in truth take in a great deal about catchphrase inquire about, profiting and finding gainful watchwords, and numerous different things in the wake of purchasing Long Tail Pro. Much the same as each other device, even long tail ace got some specialized issues every so often. Despite the fact that they will be settled in their next refresh, this article is for individuals who are much dynamic and anxious to comprehend what's the matter with their catchphrase examine instrument. long tail professional markdown ... Show more content on Helpwriting.net ... If not simply tap on the settings and reemerge your right adwords sign in certifications. You can utilize this alternative while creating the catchphrases, or by tap on demonstrate watchword organizer at base of LPT apparatus. long tail ace not working 2) Since Google has as of late propelled their New Keyword Planner, they regularly request that you join or concur for the new charging terms of conditions. So simply check with your Google Adwords subsequent to signing into the record. google watchword organizer terms3) If everything appear to be alright, at that point tap on Generate Keywords in your LTP obviously. What's more, regardless of the possibility that you can't bring the watchwords, at that point simply tap on indicate catchphrase organizer choice at the base of Long Tail Pro instrument. This will demonstrate the foundation procedure of Google Adwords organizer, and generally can settle your issues with a solitary snap. long tail expert show keywords4) And if this doesn't work, at that point straightforward erase all you're existing efforts and influence another one by tapping on to produce ... Get more on HelpWriting.net ...
  • 10.
  • 11. Why Google 's Digital Library Project Is A Violation Of... A co–operation about digitizing the books in libraries was announced by Google and several major libraries on December 14, 2004. In this project, all the books in these libraries will be sent to Google for scanning and making digital copies, then they will entered into the Google search engine. At last, all the library books will be returned to libraries unharmed. Allowing all Google' s users search the full text the these books by using Google search engine, which is the purpose of this project, can huge increase the assessment to the works open to public (Hanratty, 2004:1). This article will analyze why Google' s Digital Library Project is a violation of international copyright law and discuss the practical implications for legislature ... Show more content on Helpwriting.net ... These rules require rigidly the users of fair use can not unjustly earn money by using these works, then the nature of the copyrighted work that can not do harm to the copyrightholder, at the same time the use which can decrease the value of the works in future market is also prohibited (Prasad and Agarwala, 2008:253). Consequently, the key point of determining whether Google's project constitute infringement is a full fair use analysis. A.Purpose and character of the use The first factor examines the purpose and character of the use. Whether the use was "of a commercial nature or is for nonprofit educational purpose." (U.S.C 107, 2000 cited in Hanratty, 2005:16). should be determined. First of all, Google is a 'for–profit' company, Prasad and Agarwala argued that although Google can not received money from books directly, it still can make profit by the advertising space which Google sell on its digital library web page (2008:258). Moreover, Google can improve its value of service by this project, which increase the value and the reputation of Google, which is might not intentional. Google may can distribute the sales revenue to the copyright holders or the libraries to create a "win–win" situation, but this action is still out of the area of "fair ... Get more on HelpWriting.net ...
  • 12.
  • 13. Search Engine Optimization With Efficient Pageranking Search Engine Optimization with Efficient PageRanking Algorithm Name: Gayatri Vivekrao Kapse Roll no: 7456 Branch: CSIT, Department of Computer Science, S.G.B. Amravati University, Amravati Abstract: PageRank is the algorithm used by google search to rank websites in their search engine result. PageRank was named after Larry Page. PageRank is a way of measuring the importance of website pages. This paper deals with analysis and comparison of web pageranking algorithms based on various parameter to find out their advantages and disadvantages for the ranking of the web pages. It includes use of PageRanking for SEO. How SEO
  • 14. techniques increase website visibility. Developing efficient model for ... Show more content on Helpwriting.net ... PageRank is a way of measuring the importance of website pages. Based on search engine named Google PageRank counts the number and quality of links to a page to get the idea of calculating the importance of the website. It is hypothesis that most important websites are gets links from another websites. This paper deals with analysis and comparison of web PageRanking algorithms based on various parameters to find out their advantages and limitations for the ranking of the web pages. Studying and analysing the different web PageRanking algorithms, a comparison is done to find out their relative strengths and limitations to find out the further scope of research in web PageRanking algorithm. This Paper aim to answer what contributes to search engine rankings? And what can web content creators and webmasters do to
  • 15. make their content and sites easier to find by audiences using search engines? Previous work done: Author Hideaki Ishii et al [1] Assume that the pages are divided into a number of groups, based on the hosts or the domains of the pages and interact among groups, condition that all groups have only limited ratios of outgoing links towards another groups. Author Athanasios Papagelis el al [2] had worked on the bottom–up approach, this approach has been characterised into a hybrid bottom–up search engine that produces search results based on user provided web–related data and their sharing ... Get more on HelpWriting.net ...
  • 16.
  • 17. SEO Tips To Rank Your Mobile Application In Seps Case Study SEO Tips To Rank Your Mobile Application In Serps Irrespective of how beautiful, well designed, and stunning your mobile application or website is, you will have issues going far or getting a better ranking if you have deficiencies in Search Engine Optimization. The reason is that search engines such as Google, Bing, and Yahoo are very objective when it involves things such as keywords, alt tags, and sitemaps, etc. The most important thing is not just having a better understanding of the terminologies, but knowing how to use them to enhance your Search Engine Optimization. How search engine optimization works Search Engine Optimization which is known as SEO is the process in which majority of the traffic directed to your mobile ... Show more content on Helpwriting.net ... If you have a website or a blog that is associated with your brand and the app profile page, this is even better. The higher the visibility of the profile page of your mobile application or the more listings it gets on relevant search result regarding the keywords and category or your application, the higher the downloads and users your application will get. Below are some Search Engine Optimization tips to help mobile app development company and app developers increase the search engine ranking of their mobile application: The Title of Your App's Profile or Landing Page One great way to increase the search engine ranking of your mobile app is via the title of your app's landing or profile page. Search engines use title tags to display pages in search results. The title is page description your browsers displays at the top of a webpage. These title tags let search users and spiders know what your page is all about. Search engines have a limit on the number of characters they display, Google display only fifty to sixty characters of your page's title tag. This means you have only 60 characters for the description of your app's landing page. So you have to keep the description short, relevant and compelling. The Keywords of Your App's Profile or Landing Page
  • 18. One very important Search Engine Optimization tactic that will help increase the ranking of your app's landing page is the way you place the keywords ... Get more on HelpWriting.net ...
  • 19.
  • 20. Ten Essential Seo Tips That Can You Rock With Seo ! Ten Essential SEO Tips that Every Webmaster Should Know SEO is a constantly moving industry where Google changes its algorithm like every playboy changes his girlfriend. This is why many people along with numerous webmasters have failed at succeeding with SEO. But then again, if there is a will, there is a way. So, here are your ten essential SEO tips that would make you rock with SEO! 1. Always monitor your website Primarily, you will have to monitor your website regularly to know where your website stands (in terms of search rankings). You have to keep an eye on the page rank with different tools such as Alexa and Google Toolbar. Besides, you need to check the referrer log on a daily basis. It will allow you to track back the source of your visitors and identify the search terms with which the visitors are finding your website. 2. Conduct Keyword Research When you are optimizing your website, you must ensure the content is keyword rich. But then again, you should not overpopulate your content with the keywords, especially with the irrelevant keywords. The best practice of using keyword is to keep them naturally in the content. Additionally, when you use SEO tool, e.g. Google Adwords Keyword Tool, you should use it properly to get the most relevant search results. Besides, using this kind of SEO tool will show the keyword competition as well. In truth, it will be handy for mapping out the long–term content strategy. 3. Focus on Link Building Link building is not ... Get more on HelpWriting.net ...
  • 21.
  • 22. Is Google Making Us Stupid By Nicholas Carr What is google? Google is a search engine, and if a person types anything into that search engine, then that person gets millions to even billions of suggestions in under a second. In the essay "Is Google making us stupid" by Nicholas Carr, he gives multiple examples why Google is making us stupid. For example, he says we can't read text deep enough, and we always get distracted. But, I disagree with the author's argument because I believe that Google is helping get information and knowledge out in the world way easier than older techniques, Google is also making things more straightforward and easier to understand. What do you do when you don't know a word? Duh, you look in a dictionary or take out your handy pocket dictionary because everyone has those, and then you look up the word. You would only use that method if you're from the 90's. In today's age, we have the internet and google. Instead of taking at least 30 minutes to look up a word, you can take out your phone and in less than two minutes, you have added some new vocabulary to your knowledge. I see myself and many other people searching up words that they don't know on their cellphones. Instead of wasting time and resources on dictionaries, we already have this thing called Google that makes life easier and it's free. I don't think by using Google to look up words is making us stupid. I believe that Google is helping us increase our vocabulary and making it easier to understand people who use big words. Another example of when Google was helpful and made things way easier was when my car was having engine troubles. My brother and I took the car to a mechanic and asked what was wrong with it. The mechanic told us that our sensor was broken and replacing it would cost 160 dollars. We didn't want to pay so much. So, we bought the part we needed from the mechanic for 60 dollars and we went home and watched YouTube videos. After two hours, we were able to install the part and save about 100 dollars. Google Makes things easier and can save you money. But, not only did it save me money, it also gave me knowledge of my own car. Not only does Google make things easier to look up, Google also makes information easier to read and understand. When you search ... Get more on HelpWriting.net ...
  • 23.
  • 24. Google 's Uses For Creating And Linking Your Content When it comes to backlinks, they can propel your website to the top of the Google pile, or they can sink your website to the depths of the unknown. After creating your website and spending time as well as effort to build your site, you don 't want to be sunk by bad backlinking practices. You want to stay on the good side of Google. To do that, you 'll need to practice white hat strategies for creating and linking your content. Link Building of the Past The days of creating thousands of terrible, non–related links from spammy sites is over. As little as a few years ago, Google would count the number of links to see who had the most authoritative site. Now, Google 's algorithm is more complex, and it 's smarter. It will check to see if the content is being shared by others. It will check the quality of the content being created too. The old spammy link building process can actually incur penalties with Google that can actually hurt your search engine optimization. Creating Shareable, Linkable Content Where old strategies would allow you to create any kind of content, which would often be riddled with typos and bad information, Google now wants you to create meaningful, detailed and accurate content that 's focused on the reader. You need to do more than create posts and pages of information for your website. The content should be planned in advance. It 's helpful to create a content strategy on a spreadsheet to really keep track of the content you 'd like to add. ... Get more on HelpWriting.net ...
  • 25.
  • 26. Google Answer to Filling Jobs Introduction Google used to look for people with straight–A report cards and double 800s on their SATs to determine if they would be a good fit for their organization but have since moved to more drastic measures to ensure a good match between the employee and Google's high octane organizational culture. Google has employed personality testing to help them make decisions about hiring by making applicants fill out an elaborate online survey that explores their attitudes, behavior, personality and biographical details going back to high school in an attempt to ensure a good PE fit with the organization. Compare and Contrast Looking at the textbook I selected for this course, Organizational Behavior 10th edition by Kreitner and Kinicki, ... Show more content on Helpwriting.net ... This is done in an attempt to increase productivity and reduce absenteeism and turnover. Employees that fit better into the organization will have higher job satisfaction and commitment to their organizations and lower intentions to quit when their personal characteristics and values match or fit the job requirements.1 When the employee is a good fit it can help with the employees attitudes and job stress. Group Level of Analysis Google was happy with the current culture and group dynamics and wanted to know how to ensure new individuals would interact with the groups the same way. To accomplish this Google did a study of the personality types that correspond to the leadership styles and level of results at the group level they wanted to mimic. This was done by asking every employee who had been working at the company for at least five months to fill out a 300–question survey. Afterwards Google created several surveys they believe will help them find candidates in engineering, sales, finance, and human resources. Using the personality test and comparing the results from people that already fit well in the organization will help Google maintain or improve the group dynamics, reduce intergroup conflict and result in better communication at the group level. Organizational Analysis The data from Google's survey of the employees who had been working at the company for at least five months was ... Get more on HelpWriting.net ...
  • 27.
  • 28. Sepo Case Study Why did Tiger Woods start studying SEO? To get his #1 ranking back! Learn more about SEO tools and how those tools help thunder::tech push our clients closer to their first page goals. SEO is a crucial part to all companies interested in website design, content strategy and page ranking. Google ranks search engine results based on content, mobile experience, page speed, backlinks and other various technical aspects. At thunder::tech, our Optimization Team uses a variety of tools to find relevant keywords, problems with page speed, and opportunities for link building to increase the search engine ranking of our clients. Listed below are several free and paid tools used by our optimization team and the SEO community. Keyword Research ... Show more content on Helpwriting.net ... Below are several tools used in link building strategies to increase potential search engine ranking: Majestic SEO Link Index Database Moz's Open Site Explorer Buzzstream SEM Rush Domain Analytics Pagespeed Tools In 2010, Google announced that page speed is a factor in their search ranking algorithm. How quickly a website can respond to specific commands not only impacts user experience, but also the technical side of the website. The optimization team works hand–in–hand with our development team to make sure websites are technically optimized to increase page speed and overall site performance. GTmetrix is a great place to start when determining your websites current page speed. GTmetrix allows optimization experts to test their sites page speed on different browsers and locations throughout the world. Once you've determined that your site is operating slower than expected, the next step would be to run your site through Google Pagespeed Tools. Google Pagespeed Tools is a very important tool for discovering the technical aspects of a website that are reducing pagespeed. Potential issues could include oversized images, broken page elements, and optimizing JavaScript and CCS code. Listed below are some popular tools used to determine page speed along with recommendations on ways to improve your sites current page speed: Google ... Get more on HelpWriting.net ...
  • 29.
  • 30. Google 's Building Block Of The Search Engine Google's PageRank Kerim Ozturk College of Charleston 4/26/2017 Google's PageRank Introduction Google is the most popular search engine used everywhere in the world. The significance of the internet in globalization and digitalization of the business industry has seen Google search engine become the most significant utility. To critically understand how Google operates its search service to the excellent service provision platform it is, this analytical report will explore Google PageRank as the building block of the search engine. By definition, PageRank (PR) is an algorithm that establishes a ranking order for search results. The main objective of this report is to learn the basics of web searching as well as the page rank ... Show more content on Helpwriting.net ... Another factor that makes this algorithm important is how companies can potentially use it to improve their marketing processes. Basically, an understanding of how the Google search engine ranks websites and how this ranking system impacts the outcome of search results is essential to strategically positioning websites for greater audience. In other words, companies strive at best to maximize their PageRank score as a strategy for marketing itself. According to Amy and Carl (2004), PageRank has numerous connections to areas of mathematics and computer science including matrix theory, numerical analysis, information retrieval and graph theory. The mathematical context of this concept is that PageRank score of a webpage masks the probability that a random web surfer will choose to view a specific webpage. This analysis therefore sets out to explore the application of mathematical concepts in the functionality of the algorithm through examples. In general, a PageRank is a numerical value that represents the significance of a webpage in the internet in relation to a specific search. PageRank Algorithm Following the initial conceptualization of the PageRank algorithm by Larry Page and Sergey Brin, the PageRank algorithm can be represented as; Where, o is the PageRank value of a webpage A o is the PageRank values of pages that are linked to the webpage A o is the ... Get more on HelpWriting.net ...
  • 31.
  • 32. Use Of A Theory And Pagerank Algorithm Mathematics in Football The purpose of this report is to research the use of mathematics in football. In particular, we have researched the use of network theory and PageRank algorithm. The report aims to consider which strategies are optimal and discuss whether teams ought to adopt a more mathematical approach to on–field play. Introduction Network theory is becoming more and more used within football to help teams analyse and change their style of play. It consists of a collection of nodes, with edges joining them that are weighted depending on how frequent a path is used. In football, the nodes represent the players of a team, the edges will be the passes between them and the weight will be the amount of passes between them. We will ... Show more content on Helpwriting.net ... The PageRank algorithm gives more weight to a link if it comes from a high–ranking page. In terms of football this means a pass from a 'popular' player is more valuable than a pass from a player who is hardly involved in the game. Player's statistics constantly change throughout the game and the PageRank score of a player depends on the score of his teammates so all scores must be computed at the same time and the algorithm is only finished once the game has ended. In summary, PageRank algorithm roughly assigns to each player the probability that he will have the ball after a reasonable number of passes have been made. [8] Mathematical Background One way to analyse players position is closeness centrality, which is defined as the inverse geodesic distance of a node in the network [1]: (1) Where Aij is the total amount of passes from player i to j. This formula uses incoming and outgoing passes as equal measure. This will show how well connected the players are to each other. Another way is betweenness centrality, which measures the extent to which a node lies on paths between other nodes[2]: (2) Where is the number of geodesic paths from j to k going through i and is the total number of geodesic paths. The PageRank algorithm can be defined by: (3)
  • 33. Where = is the total number of passes made by player , is a heuristic parameter that represents the probability of the player keeping the ... Get more on HelpWriting.net ...
  • 34.
  • 35. Development Of The Intelligent Agent Essay The essay will briefly introduce the concept of the 'delegation' and think about the relationship amongst the smart technology assemblage and people. Then, it will put more empathises on critically analysing two primary types of the intelligent agent, which transforms our life, although it has led to some criticisms including privacy and people are labelled as a "lesser being". At the end, the essay will look forward to the development of the intelligent agent in the near future. SMART TECHONOLOGY AND DELEGATION Today, Smart technology assemblage is changing the world through transforming the way people live and work. It integrates a variety of elements of communication technologies and information including practice, representations, experiences, affects, human bodies, actions and passions (Slack&Wise,2015). The successful assemblage of smart technology shows the improvement of creativity. For example, smartphone assemblage is an articulation of software, hardware, the Internet, appearance, application, function, setting, technology, distribution chains, retailers and more. The assemblage also can be extended to what it will give, how users perceive the brand value, how it shapes a private space, and how users use the phone based on previous experience. As to delegation, people can assign a task or responsibility to smart technology to do certain jobs, enabling people because they don't have to do and think about them anymore. That is, delegating to smart technology can ... Get more on HelpWriting.net ...
  • 36.
  • 37. Comparison Of Your Competitor's PPC Keywords? If you want to position your website on Google ahead of your competitor's keywords nothing better than knowing your strategies, and one of the most important is related to keywords (keywords). Making a simplification say that are the phrases or words that the public uses in Google to find a website with certain content, product or service. But if you do not have access to certain tools and techniques used by professionals, how can you get to know this type of information? Is this possible? Of course! Here we will show you how to find out certain confidential information about your competitors. How can I get competitor's PPC keywords ?? Here we list some useful free tools when it comes to researching your competitors. In many cases, it ... Show more content on Helpwriting.net ... The good thing is that among the results shown a small statistic is presented with the keywords that visitors use to reach the site. Alexa collects information from users who have their navigation bar installed, and if we install it, we can access more complete information. There is also a page offers a ranking of websites called "Alexa Rank," based on traffic data accumulated over a period of three months and taking into account both the number of users who visit a site, like the number of page views. SeoQuake for Firefox Those who use the Firefox browser can install this interesting free application. SeoQuake shows a decent SEO report on each website we visit. Hot to spy on your competitor's ad copy details? Just go ahead and admit it. We've all had a fascination with being spies since we were kids. That's why we go in droves to see movies like Mission Impossible and secretly pretend that we could live such an adventurous life as Jason Bourne and James Bond. Maybe that's why we look for marketing software that gives us the feeling we spied on our competitors. We are not talking about industrial espionage, but there are a lot of good reasons to see what the competition is doing. You Can: – Get inspiration for new ways to connect with customers and how to improve customer retention. – Find out if competitors are doing something better than ... Get more on HelpWriting.net ...
  • 38.
  • 39. The Perils Of Information Illiteracy And Bias Results Essay Technological Advances, Research, and Google Technological advances have undoubtedly created new techniques for research in American society. The days of physically going into a public library and pulling books from shelves to gather information are all but extinct. Thanks to the advent of research databases such as Google, individuals can hand key a few words into a search bar, press enter, and the search engine generates a seemingly endless array of information. These advancements have certainly made researching simpler. Though information is easily accessible for most American's, individuals should proceed with prudence when researching information through databases. Information seekers need to think twice before depending on search results retrieved from Google as credible sources, as well as understanding the risk of exposing their own personal information when using America's number one search engine. Google is an astonishingly useful search engine; however, users should be mindful of the information retrieved from them and for them during Google searches. The Perils of Information Illiteracy and Bias Results Researching data using Google appears simplistic, fair, and reliable; however, certain hazards lay hidden in the results retrieved. To start with, many users assume the information retrieved is credible, yet this is not always the case. The internet allows almost anyone to post virtually anything at anytime. The results generated in a Google suggests the ... Get more on HelpWriting.net ...
  • 40.
  • 41. America Before We Get In-Depth Analysis In my survey of the 25 international students, a lot of them had many words that explain America before they came here, which were, opportunity, technology, freedom and pride. Then when I asked them to give me their word that explain America since they have been here, they said, lazy, separated and structured. This proves that they came to the United States with a mindset which the media only showed them. For example,one of Lakeland College foreign exchange students by the name of Nathaniel Cooper said that the first thing he ever saw about America was New York. Well, in America New York is one the most attractive cities in the United States, from skyscrapers, to the colorful Time Square. Before we get in–depth with the problems of how ... Get more on HelpWriting.net ...
  • 42.
  • 43. Priority Code in C# with Gantt Chart, If Else Method private void btnCompute_Click(object sender, EventArgs e) { if ((txtP1.Text == "") || (txtP2.Text == "") || (txtP3.Text == "") || (txtP4.Text == "") || (txtP5.Text == "") || (txt1.Text == "") || (txt2.Text == "") || (txt3.Text == "") || (txt4.Text == "") || (txt5.Text == "")) { MessageBox.Show("Please complete the Burst Time/Priority", "Error!", MessageBoxButtons.OK, MessageBoxIcon.Error); } else { int[] input = new int[5]; int sum; int P1 = System.Convert.ToInt32(txtP1.Text); int P2 = System.Convert.ToInt32(txtP2.Text); int P3 = ... Show more content on Helpwriting.net ... sum.ToString(); txtWait.Text = ("P1= " + txtP1.Text + ", P5= " + txtP5.Text + ", P2= " + txtP2.Text + ", P3= " + txtP3.Text); } } else if ((Pr1 == 1) & (Pr2 == 4) & (Pr3 == 3) & (Pr4 == 5) & (Pr5 == 2)) { sum = (0 + P1 + P5 + P3 + P2) / 5; { txtAve.Text = sum.ToString(); txtWait.Text = ("P1= " + txtP1.Text + ", P5= " + txtP5.Text + ", P3= " + txtP3.Text + ", P2= " + txtP2.Text); } } else if ((Pr1 == 1) & (Pr2 == 2) & (Pr3 == 3) & (Pr4 == 5) & (Pr5 == 4)) { sum = (0 + P1 + P2 + P3 + P5) / 5; { txtAve.Text = sum.ToString(); txtWait.Text = ("P1= " + txtP1.Text + ", P2= " + txtP2.Text + ", P3= " + txtP3.Text + ", P5= " + txtP5.Text); } } else if ((Pr1 == 1) & (Pr2 == 3) & (Pr3 == 2) & (Pr4 == 5) & (Pr5 == 4)) { sum = (0 + P1 + P3 + P2 + P5) / 5; { txtAve.Text = sum.ToString(); txtWait.Text = ("P1= " + txtP1.Text + ", P3= " + txtP3.Text + ", P2= " + txtP2.Text + ", P5= " + ... Get more on HelpWriting.net ...
  • 44.
  • 45. Marketing Plan For Apple And Google Slide 2: App Findability This lesson focuses on making your app easier to find than those of your competitors, not app development. You should consider app findability before you publish an app and for each new feature update. If you're interested development, Apple and Google have excellent resources. Slide 3: App Store Optimization Johannes Borchardt coined the acronym ASO in 2009, referring to everything that helps your app be visible in app stores. It's search engine optimization for the app environment. The fundamental principles of keywords and descriptions still apply with new twists unique to the app environment. Slide 4: ASO Is Not Let's clarify what ASO is NOT. 1. ASO should not be separate from your overall brand or marketing strategy, rather aligned with those. 2. ASO is not a miracle cure for a low quality or poorly featured app. 3. ASO is not one–and–done. Each new app feature or content update, should revisit keywords and descriptions to ensure consistency with the product you're releasing. Slide 5: Control vs Influence Keep a balance between what you control versus what you influence. You control things like keywords, titles, images and descriptions. Ratings and reviews are beyond your control, but are in areas you will influence. Slide 6: What Causes Apps to Rank Well? What causes apps to rank well? Good content: things like the title, keywords, description, graphics, images, and correct localization. Once those are in place, additional ... Get more on HelpWriting.net ...
  • 46.
  • 47. Monolingual Word Alignment Model For Retrieving MONOLINGUAL WORD ALIGNMENT MODEL FOR RETRIEVING OPINION WORDS AND OPINION TARGETS IN AN SIMPLE WAY R.Vikram, Asst. Professor in CSE, GNITC, Hyderabad, A.P., India, captureratan@gmail.com K.Vikram, Asst. Professor in CSE, GNITC, Hyderabad, A.P., India, vikramkalvala84@gmail.com Patil ManikRao, Asst. Professor in CSE, GNITC, Hyderabad, A.P., India, manikvpatil@gmail.com Abstract: In a global economy, mining the opinion relations between opinion targets and opinion words was the key to collective extraction. To this end, the most adopted techniques have been nearest– neighbor rules and syntactic patterns. To improve the performance of these methods, we can specially design exquisite, high–precision patterns. However, with an increase in corpus size, this strategy is likely to miss more items and has lower recall. In this paper proposes a novel approach based on the partially–supervised alignment model, which regards identifying opinion relations as an alignment process. Compared to the traditional unsupervised alignment model, the proposed model obtains better precision because of the usage of partial supervision. Compared to syntax– based methods, our word alignment model effectively alleviates the negative effects of parsing errors when dealing with informal online texts. The objective is to propose a method based on a monolingual Word alignment model (WAM). An opinion target can find its corresponding modifier through word alignment. In addition, the WAM can integrate ... Get more on HelpWriting.net ...
  • 48.
  • 49. Technology And The Application Of Technology In The Workplace Current Trends Project In everyday life we are surrounded by technology. Technology plays an integral role in everything we do. Technology can be defined as the application of knowledge for practical use. Technology includes not only machines such as computers and electronics but also techniques and processes that we use in everyday life. It simplifies the way we do things in our lives. Technology is constantly changing. Every time we turn around there is an invention or processes being simplified. Nothing is impossible. If well applied, technology can be very beneficial to our lives. Technology is relevant to employee development in many ways. There have been significant changes in the workplace because of technological advances. Technology has and will continue to accelerate the future of the workplace. There is a close correlation between technological advances and employee development. Employers should invest in the necessary technology to ensure optimal work. They should be sure that employees are provided the necessary tools to meet the demands that have been placed upon them. This helps to ensure that employees can perform at peak levels. Investing in technology can be considered not only an into the employees but also an investment into future success of the organization. It is the employer's responsibility to ensure that their employees are adequately equipped to deal with technological advances. Employers should ensure that employees are well trained. ... Get more on HelpWriting.net ...
  • 50.
  • 51. Porter's Five Forces Framework Porter's five forces framework Porter's five forces framework is a framework to analysis the level of competition in an organization and business strategy development. It illustrates upon industrial organization economics to derive 5 forces that find out the competitive intensity and therefore attractiveness of an industry. It has been applied to a diverse range of obstacles, for helping different types of organization increase their profitability. There are different opportunities and treats involved. In the following paragraph, Porter's five forces framework is illustrated and briefly provide how five forces company's profit potential. Threat of new entrants For the threats of new entrants to Alibaba is characterized by medium barriers to entry. Nowadays, creating up a small or niche e–commerce business is relatively easy everywhere. Even person only have very limited information technology skills can also create their own website, such as blogger can create a website using "Wordpress" or "Weebly". Therefore, it is really not difficult for new entrants to enter the market for selling their own products (Sethi 2007, p. 115–116). The most difficult part for new entrants is to gain brand recognition. In the following three points will explain three biggest difficulties of why new e–commerce sites are relatively difficult to beat or take out some market shares from Alibaba. i. Alibaba characteristic Compare with traditional e–commerce companies such as Amazon and eBay, ... Get more on HelpWriting.net ...
  • 52.
  • 53. Jane Wojcicki Case Study Susan Diane Wojcicki was conceived July 5, 1968 in Santa Clara, California. She is the little girl of Esther Wojcicki, a teacher of Russian Jewish drop, and Stanley Wojcicki, a Polish American material science educator at Stanford University. She has 2 sisters named Janet Wojcicki, and Anne Wojcicki. She experienced childhood in the Stanford, California, zone and later examined history and writing at Harvard University 1990, financial matters at the University of California, Santa Cruz 1993 and business at the University of California, Los Angeles 1998. She was an American Tech industry official who was CEO 2014 of the video–sharing website YouTube. The founders of Google had picked Susan's in Menlo Park to set up their office in the year 1998 when the establishment of Google was made. The soonest advertising of Google and the opening of Google doodles were driven by Susan. The credit of YouTube goes to her since she saw Google Video and set forward the suggestion that Google should work with YouTube. YouTube used to be a sprouting startup around ... Show more content on Helpwriting.net ... It was her plan to create AdSense that empowers individuals and also Google to produce revenue. She beforehand was the senior VP responsible for advertising at YouTube's parent organization; Google Inc. Google's publicizing income additionally has been affected bigly under Wojcicki's authority having developed to an amazing $43 billion starting year of 2012.In the year 2013, Susan got the main position on Adweek 50 list. In the year 2015, Vanity Fair's New Establishment gave her the 27th rank.It was an accomplishment for Susan to make it to the best 100 most persuasive individuals in 2015. She was additionally portrayed as the most intense lady on the Internet. Forbes likewise gave her the ninth place in the rundown of Power Women and the 46th place in the midst of America's Self–Made Women. These rankings say a lot about Susan's ... Get more on HelpWriting.net ...
  • 54.
  • 55. My Awkward Week On Google Glass Brandon Remedios Professor Dr. Brock ENGL102–92546 Critical Reasoning March 11, 2017 Google Glass Evaluation Essay "My awkward Week in Google Glass" by Hayley T¬sukayama is an evaluation on the product of Google Glass. This report basically goes through her experience wearing Google Glass. She describes through her writing how she felt during this period of time. She was a part of a beta or demo program for Google Glass so Google can receive her feedback on the product and also to receive feedback for improvements. Throughout the writing she speaks about how us readers can receive a behind the scenes look at what it is like to walk in society and experience the product of Google Glass. It made us feel as if we were a part of the ... Show more content on Helpwriting.net ... Most expectations would be somewhat glamorous due to the fact that there was so much rave about a product such as Google Glass where technology is now jam–packed into something as simple as glasses. It seems to close the gap that was missing for most people, some may say even fulfill the need of consumers, of wanting a device that consumers could constantly plugged into technology. This leads to the next point where Tsukayama goes on to state, "I shouldn 't feel this way. I like new technology –– I 've been a tech reporter at The Washington Post for more than three years. And I admire the vision of technology that Google promises Glass can offer: a device that lets you keep track of e–mails, texts and other messages in a seamless way –– all through a screen that 's perched just over your right eye." (Tsukayama 1) This statement ties into the previous commentary which was someone like a technology reporter would be so dissatisfied with a product like this that it is surprising. It was definitely a shock to find out that someone such as the author found this product so distasteful. However, this goes into the next topic which relates to the standard of accepted criteria. As a statement of standard this report was very clear on the outcome of the experience of walking life with Google Glass and as for accepted criteria, there is many examples on which this judgment is based. For example, "What I wasn 't ... Get more on HelpWriting.net ...
  • 56.
  • 57. Mammoth Digital Marketing Case Study Hello, we are Mammoth Digital Marketing and we would love to take your business to the next level and generate more traffic and revenue to your website by ranking it on the first page of Google. You probably found this page looking for a Montreal SEO on Google. This is the power of search engine optimization (SEO). As a matter of fact, Montreal is the second largest city in Canada. Mammoth Digital Marketing is the best Montreal SEO Agency you will find, period. We are more than just a search engine optimization firm. We are a search engine marketing firm. We are the #1 Montreal SEO firm, as well as one of the top firms in Quebec. We will give you the same blueprint that we've used to help hundreds of businesses achieve online success and revenue. Begin by filling out our Discovery Form and get free consultation that is about 45 to 60 minutes. During this phone call, we will determine what we will be working on exactly and what you can expect from our SEO services. Why SEO? One of the most important factors determining the ranking of a website on search engine platforms such as Google is search engine optimization (SEO). Not being visible is costing your company a lot of money, both in terms of advertising costs that are not necessarily generating the amount of return that you expected, and in terms ... Show more content on Helpwriting.net ... It can be done from online platforms such as review sites and message boards, or through referrals from your friends. Unfortunately, there are many people who mess around in SEO and don't have the background and expertise to successfully rank your site. In fact, non–experts can affect your website more than you think. Instead of just being unable to rank your site, they can actually do harm to your site. If they perform practices that are not up to professional code, your site may actually be penalized. Consequently, your site can end up becoming unsearchable in popular search ... Get more on HelpWriting.net ...
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  • 59. Is Google A Good Business Model? Essay More Ways to Grow Your Blog Traffics Without Google Search (Level Up) Google traffic is lucrative – there's no doubt about that. Often, the most effective way to attract targeted traffic is to make sure your site is optimized for Google searches. As you may have already learned, winning that targeted traffic is one of the top strategies for making money on the web. However (and this is a big however), depending solely on Google organic search is not a good business model. Google frequently issues algorithm updates. This can lead to webmasters/bloggers losing all their traffic overnight. You need to diversify the ways that you draw online users to your site. Sure, Google search is a big part of that process – but it isn't the only way to do it. You can still rely on organic search, but don't make yourself vulnerable to another algorithm update before you have time to optimize for it. In fact, Google just released another Penguin update on September 23rd. Penguin 4.0 is supposed to be the final update of its kind. That's because the algorithm will now run in real time, which means it will actually be updating on a continuous basis. How this may affect websites across the board remains to be seen, but one thing is certain: Business owners need to grow without being entirely reliant on the traffic from Google search. This is the perfect time to revisit my previous post and explore more ways to grow without Google traffic. What Happened to Me I know firsthand how a ... Get more on HelpWriting.net ...
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  • 61. Study Report : Effective Indexing And The Rank Of A Web Study Report: Effective Indexing and the Page Rank of a Web Page Jithendra K Lagisetti (853155104) Department of Computer Science Southern Illinois University, Carbondale, 62901, Illinois jklagisetti@siu.edu Abstract These days, a large number of the individuals search for numerous things on the web. There has been a rapid increase in individuals using web search for looking their queries. So the web search tool ought to display the results what they are looking for or even the related information. Day by day the number of websites on different niches online is increased. In the already proposed algorithms, preference is given for the old web pages so there might be irrelevant search results for the keyword searched by the user. As these irrelevant search results displayed on front page, the user may be confused and click the web page link which has different niche information on it. Even new web pages may have useful information required by the user. But the already proposed algorithms mainly concentrate on the number of reference links the page having and the number of pages the page is referencing. PageRank algorithm and HITS algorithm are mainly based link analysis of the web. Sometimes the users may get the irrelevant search results for their queries. In this paper I demonstrate that it would be the improved algorithm if it satisfies the following. At first the query should be compared to category of results to which it belongs. After that, it should check for the ... Get more on HelpWriting.net ...
  • 62.
  • 63. The Size Of Multimedia Is Increasing And The Need For Its... Introduction 1.1 BigData In today's world, the size of multimedia is increasing and the need for its fast retrieval. Nowadays there are lot of social networking like Facebook, Google+, LinkedIn which upgrade and generate huge volume of data. BigData has three Characteristics Volume For example Facebook alone generates 10 Tb of data (each day), twitter generates 7 Tb which is very huge volume of data being generated and upgraded. Previously the data was maximum considered in gigabytes but nowadays data is generated in Terabytes to Petabytes and sometime in future it will reach to Zettabytes which huge volume of data if we consider social industry and if take other industry like finance where the data makes a big difference like the stock market which is globally hundreds of stock exchanges there are other data like company's fundamental data, this is also generating GB/TB of data in volume which is collectively in TB/PB. Variety Other than volume if we consider there is another characteristic with the BigData which is variety that is the data generated is structured, semi structured and unstructured. Structured data is any data which can be stored, accessed and processed in fixed format like tables etc. UnStructured Data is any data with unknown form or structure like audio files, video files and images etc. Processing of this unstructured data is difficult. Semi Structured Data is that contains both the forms of data like blogs, emails. Velocity Velocity defines how fast ... Get more on HelpWriting.net ...
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  • 65. Essays50025 ESSAYS50025 – How To Create SEO Strategy for Your Website Businesses need an SEO (Search Engine Optimization) strategy because otherwise it takes a long time to rank up the Google (and other) search engine results pages. If you maintain your website well, and you drive people to it, then your ranking will climb very slowly. However, since most businesses need traffic from search engines, an SEO strategy is required. Define Your Audience Your aim is to attract as many potential customers as possible. Figure out who they are and what they use the Internet for. Link from the websites that typically attract your target consumer. Create page keywords that your typical customer/viewer types in to the Google search engine. For example, if ... Show more content on Helpwriting.net ... The truth is that relevant keywords change on a daily basis depending upon what is popular. Today, the keyword "High School Musical" is popular because of a movie, and tomorrow it is popular because an angry Muslim extremist shot up a college student's High School musical production. Link Up Your Website Good And Proper Having your website correctly linked up helps rank your website up the Google search engine results because it improves the usability of your website. It makes navigating your website easier, and it helps the Google search engine crawlers get around your website more efficiently. Sign Up With Google+ The developers of Google+ originally said that people who sign up for their social media network will not receive extra SEO benefits from being a member. They said it because they didn't want to appear to play favorites over Facebook and Twitter. Nevertheless, if you have dabbled with Google+ recently, you will notice several benefits. For example, have a few people share your new web page on Google+, and it suddenly appears on the Google search engine results within fewer than 24 hours in many cases. Keep Your Website And Content Useful Google has its own set of rules and guidelines, but the primary aim of the search engine is to give its
  • 66. search engine users a few relevant and useful links. If your website has a use, if your target audience need what is has, then Google has plenty of reason to ... Get more on HelpWriting.net ...
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  • 68. What Is Pagerank Is An Algorithm Developed By Sergey Brin... Abstract: PageRank is an algorithm developed by Sergey Brin and Lawrence Page which uses subset of network analysis to understand associations between nodes in a linked database. The algorithm uses multitude of parameters to assign PageRank to various pages and is the backbone to Google search functionality. Rank assigned to a webpage is calculated based on the ranks of the webpage citing it. This algorithm was developed as part of the research project supported by National Science Foundation grant provided to Stanford University. The patent was filed by Stanford University in 1998 and is still owned by Stanford University, however Google has exclusive rights to use the patent. PageRank is trademark of Google Inc. and Google pays royalties to Stanford University for using the patent in Google search. With the advent of computer technology in 1990's the need to search large databases was increasingly becoming vital. The search engines prior to PageRank had limitations, the then most widely used algorithm used text based indexes to provide search results on World Wide Web however had limitations of improper search results as the logic used by the search engines looked at the number of occurrences of the search word in webpage which sometimes resulted in improper search results. Another technique used during the time was based on variations of standard vector space model – i.e. search based on how recent the webpage was updated and/or how close the search terms are to the ... Get more on HelpWriting.net ...
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  • 70. Google 's Article On Online Marketing Essay Google Page One In 30 Days Google is now one of the unique industry leaders when it comes to search engines. So the question of how to get onto the FIRST page of Google has interested me for years. I keep my eyes open for fresh SEO and new website promotion techniques that evolve from time to time in the amazing, continuously changing world of online marketing. The whole thing is about getting your website onto the first page of Google search results for your search terms or keywords as fast as possible, in a Google–friendly way – so your target customers CAN FIND YOU. Recently I have been using a strategy that costs me little and usually bring me to google page one in few weeks may be a month for low competitive keywords and two to three months for highly competitive words. This strategy involves on site optimization, social bookmarking and high pr links and social network signals . The beauty of my strategy that it brings me to google page one every time I use it and in a very short period of time. It is a very legitimate way that my sites stay on page one for a long time. I think my strategy succeeds every time because I learned to think like google in every step of my promotion. 2 Google Page One In 30 Days Yasser, The SEO Pirate I do not want to waste your time and let me take you to a quick review of how I do it. Step One :Keyword Selection For me, when selecting a keyword, I do select words with 1500 to 12,000 exact match search volume and I do not care about ... Get more on HelpWriting.net ...
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  • 72. Research Report on Google Glass Essay Introduction Technologies are getting more and more advanced day by day, as if we would never know what technologies will become by the next day morning, it grow fast and it keeps on changing. We could not deny that today's technology changes our world and our way of living, most of the new devices that are invented are replacing the old ones, just as those phones with a physical keypad design are replaced with our new touch screen smart phone today, these changes occur rapidly. In this technology leading world, have you ever wondered, what are the next incredible devices will be invent? In this research report, I am going to introduce you, a brand new technology that were recently invented by Google, a device which is yet ... Show more content on Helpwriting.net ... Google Glass has been described as "a personal assistant whereby it allows users to direct connect to the Web via WiFi, or tethers to a 3G or 4G mobile devices via Bluetooth. Its weight is less than a pair of sunglasses ( approximately nine pounds ) and it basically operated by touch and voice." (Tuffley,2013) Since Google Glass comes with the Bluetooth and Wi–Fi connectivity, you could connect your Google Glass with your mobile devices such a smart phone, via Bluetooth. Google Glass also able to translate your speech to text, with it connected to your mobile devices, you can now chat instantly with your friends on Chat Room or Instant Messaging without looking down on your smart phones, instead, you just have to "talk" to them. Google Glass is said to be an almost "hands free device", the propose of it is to create a more active lifestyle with our advanced technology, it is enough for us seeing people meeting up in a café, meanwhile all they do is just looking down on their smart phones instead of talking to each other, and they could call that a "gathering", yet it is actually just a group of people sitting together looking at their smart phones separately. The Google Glass is currently still on it's "Trial and Error" journey, where Google make the Google Glass available for developers, the price stated in the meantime was $1,500. A few lucky developers ... Get more on HelpWriting.net ...
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  • 74. Why Google Is Unjust How strong are you addicted to Google? Google is not at fault for people constantly being on the internet. People use technology so often and it's been blamed onto one site like Google. In reality, how often is that user on the internet. Also, many other sites are just as used as Google is. Does that make those websites also unjust? The word unjust is defined as "lacking in justice or fairness," which, in reference to the proposed question suggests that Google is being held to a legal or moral standard. In reality Google simply provides a means to gather and research information and does not set the rules. It is at the discretion of the users how the acquired information will be interpreted and used. It is in hands of the user on how to use Google. We have all heard that with great power comes great responsibility. ... Show more content on Helpwriting.net ... One just has to type in their desired information into the search bar. Next, the user scrolls through the results until one sparks the searcher's interest. After clicking on the link, the user weeds through the site to see if this information can be beneficial to their desired goal. Once finding the information that was sought after, the user can then implement that information in whatever fashion they desire. This information can be used for an educational assignment or just for simple knowledge. The most crucial step in this whole process is going through the plethora of information that Google puts in front of you. Some of this information may be truthful, and others can be viewed as false information. The user must keep a cautious approach to avoid sources that may have this false information. A user can avoid this problem by using credible sources and creating a more comprehensive search. Once this information is in the hands of the user, it is out of the hands of Google and therefore no longer their ... Get more on HelpWriting.net ...
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  • 76. Google Case Studies- Hrm Human Resource Management Individual Report January 2013 Introduction Managing Human Resources effectively has become vital to organizations within the modern and fast paced business environment. Today's market demands knowledge innovation and trust more than mere comparative analysis of sales/services and market share, and the hierarchy of the centre and periphery model is evolving into a different paradigm. Human Resources specialists are more important in business strategies today as there's a change in market dynamics; more so in the present economic situation of a global recession and downturn across industries as economies around the world are globally connected and interdependent. An organization with performance ... Show more content on Helpwriting.net ... Hiring the right people is a key HR philosophy at Google and it has created the phenomenon in recruiting by developing the world's first "recruiting culture" (from top to down level employees) that is completely different from everyone else. Getting the job is no easy task as they only take the incredibly talented workers from all over the globe, preferring ability over experience. Former Google CEO, Eric Schmidt, said Google has brought in candidates as many as 16 times before ultimately letting them in. Schmidt provided a little more insight about recruiting tools used by Google. (As shown below) Recruiting tools of Google Employee referral | Google's referral program is without any industry leading features, but the company's strong brand coupled with its highly enthusiastic workforce makes up for weaknesses in the program. | College recruitment | Google hires a large number of PhDs on the premise that they enjoy exploring areas that no one else has explored. To accomplish this, they have developed a network of direct relationships with over 350 professors at major schools. In addition, Google has an outstanding internship program that has a very high conversion rate to permanent hires. | Professional networking | Google also effectively uses networking groups like Linkedin and other live professional events to recruit top performers. | Recruiter training | ... Get more on HelpWriting.net ...
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  • 78. Growing Rave Marketing Designing websites and logos, performing keyword research and SEO, and creating effective marketing has been a learning experience like no other. Growing Rave Marketing Agency has taken me down a path of constant learning and self discovery – and my journey is just beginning. Almost all of my leads are generated through fiverr.com, a freelancing website. Unlike my competitors, I offer free 24 hour deliveries on basic orders. Not only that, I also ask each customer that invests in one of my services to join me on a Skype call, allowing me to ask them tons of questions about exactly what they want delivered. By doing so, I have been able to consistently deliver services that I confidently stand behind. I learned everything I know about search ... Show more content on Helpwriting.net ... I also wanted to fine–tune my entrepreneurial vision before I started my higher education, which I knew would be a pivotal part of my journey. I heard about Dan Pena though Matt Pocius, who had attended the seminar three times between the ages of 15 and 18. Dan Pena, regarded as the 50 Billion Dollar Man, has helped created over 50 billion dollars in company value for his various mentees (of which I am one), including Rick Scott, Governor of Florida, and Klaus Kleinfeld, CEO of Alcoa. Based off my accomplishments, I was accepted to attend out of the 100+ applicants for the 20 spots available. On July 20, I arrived at the ... Get more on HelpWriting.net ...
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  • 80. The General Search Engine Architecture Different search engines such as Google are complex, sophisticated, distributed systems. Below we reproduce the general search engine architecture discussed in "Searching the Web", Arvind Arasu, Junghoo Cho, Hector Garcia–Molina, Andreas Paepcke, Sriram Raghavan (Stanford University). ACM Transactions on Internet Technology (TOIT), Volume 1, Issue 1 (August 2001). The main components include, parallel crawlers/ and crawler control (when and where to crawl), page repository, indexer, analysis, collection of data structures (index tables, structure, utility), and query engine and ranking module. Such a general architecture would take a significant amount of time to code. In this course, we implement stripped down versions of the main ... Show more content on Helpwriting.net ... Besides that, there are also other difficulties as well. There might be too many relevant pages for a simple query. Also, it is difficult to compare two search engines, because of their continuous improvement. There are three ranking algorithm that are proposed by Yuwono and Lee. They are Boolean spread, vector spread, and most–cited. The first two are the normal ranking algorithms of the Boolean and vector model extended to include pages pointed to by a page in the answer or pages that point to a page in the answer. The third, most–cited, is based only on the terms included in pages having a link to pages in the answer.(Yuwono, 1996) There are also other approaches as well. WebQuery allows visual browsing of the Web pages. Their ranking algorithm is based on how connected each Web page is. The Page Rank algorithm uses the equation defined below here a is the page that we want to rank PR(a) is page rank of page a; q is the probability of the page being accessed; p1 to pn is the pages that point to page a. C(a) is the number of out– going link in page a. Google search engine uses the Page Rank algorithm as well. It simulates users using the search engine and applies the equation to rank the Web pages. It uses a citation graph. The graph contains 518 million links. It allows rapid calculation. 26 million Web pages can be computed in a few hours. The page has high ranking when many other pages point to it or if some other high–ranking pages point to it. (Brin, 1998) ... Get more on HelpWriting.net ...
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  • 82. Identifying A Google Penalty Essay Identifying a Google penalty A Google penalty can be the stuff that nightmares are made of. It can quite literally stop your website in its tracks, but there's something that can sometimes feel worse than having a Google penalty slammed onto your website and that's actually having to identify your Google penalty. The first step you need to take, before you actively do something is to find out just where you stand. Look at your sales and your traffic and ask yourself if either have dropped suddenly. If they have then you need to start looking for reasons why. Could it be that your search rankings have dropped? Do you know for sure that they haven't due to your rather diligent tracking of your keyword rankings? If you've discovered that perhaps you weren't so on top of your website metrics then it's about time you got some clarity. You may feel like you're in panic mode but you need to step out of this frame of mind for a moment. It's never too late to get on top of your data and after you've read this, you'll realise that actually, it's never been easier. Avoid a Google penalty by tracking your keywords For the vast majority, it simply isn't feasible to scroll through fifty odd pages of Google to see where you're ranking every single day and nor would you want to. Fortunately however, there are a number of ways to track your search visibility that aren't so time consuming: Google Analytics – of all the software that's available to you for your SEO strategy, Google ... Get more on HelpWriting.net ...