We plan to advertise our water product Quantic Fresh on the London Underground system which sees over 1 billion passengers annually. We want to release Quantic Fresh in convenience stores, Tesco Express, One Stop, and petrol stations across Great Britain. To compete in the water industry, we will make Quantic Fresh affordable and available in different flavors and colors. We also want Quantic Fresh to become the official water of a professional sports team to increase sales and brand awareness in the sports world.

1. Cleanse your mind

2. Where and how we plan to
advertise the product…
 We plan to advertise our product where various public
advertising opportunities present themselves. For
example we currently hope to have a positon on the
London Underground System as there is an annual
passenger number of 1.265 billion people. This would
heavily endorse the product. We intend to do this with
the financial backing of Zephyr Advertising.

3. Where could this product be found
and purchased…
We would like Quantic Fresh to be released into various
shops throughout Great Britain and hopefully expanded
further at a later date. They could be found at your
everyday convenience store, for example and Tesco
Express, One Stop and Petrol Stations all around the
nation. With the popularity of these stores, the popularity
of our product would ideally skyrocket.

4. How to deal with competition…
 We understand that the water industry is a vast and
brutal business venture to be successful in. However
we believe that the Quantic Fresh brand is adaptable
and expandable with the way beverage refreshments
are changing. We will make Quantic Fresh with
different flavours and colours to compete with the
competitors, to make Quantic Fresh affordable and
enjoyable for everyone.

5. Other possible sale methods…
 We would like to be the official water consumer for a
professional sports team. This would increase the
products productivity and income and general
knowledge of Quantic Fresh. Eventually becoming
known to the sports world, this would show our
product as extremely adaptable to different corners of
the consumer market.