1. ARTIST STYLING /
COSTUME PLANNING
Amy Myers

2. CLOTHING
My initial ideas for clothing for my artist came clear
when I first watched the music video and saw that Ellie
Goulding was dressed in very summer clothes
highlighting the summery mood to the song. However
due to the type of video I want to film I have decided to
give my artist a more vibrant and bright looking effect.
After looking at the song “big when I was little” by Eliza
Doolittle I have got inspiration to do a music video
which is similar to this. In addition this type of video
would fit very well with Ellie Goulding’s song due to the
target audience being mainly teenagers, and the time of
age being very up to date. This would mean that I
would be able to dress my model in the latest fashion
items whilst making them bright and vibrant making my
model stand out to the audience. This would also look
very effect with the locations where I will be filming
which will also be bright and colourful. The clothing
which I will be using for my model also proves the
genre of music being pop, and will give the music video

3. HAIR AND MAKE-UP
Although in my music video I have emphasised on the
bright colours to give it the summery feeling I do not
want to go too over the top on the makeup and want to
keep it looking fashionable whilst natural. For her hair I
will style it in a few different ways. One of my main
ideas is to have her hair down with some curls. I also
didn’t want to go too over the top on her makeup
therefore I will give her the right amount of foundation
to make her skin look smooth and flawless. Using the
right amount and the correct colour will ensure it does
not go orange as I do not want to give my model that
reputation. In terms of her eyes I want them to look
very girly. I will do this by putting fake eyelashes on my
model which will give volume and length to my models
eyes. I will also add a glittery eye shadow and eyeliner
which will make her eyes stand out. I will have either a
lipstick or lip gloss on my model which will fit in with
the rest of the makeup. Having this makeup on my
artist will make her look like a pop artist. I also wanted