2. Vibe is a music and entertainment magazine founded
by producer Quincy Jones. The publication
predominantly features R&B and hip-hop
music artists, actors and other entertainers. After
shutting down production in Summer 2009, Vibe was
purchased by the private equity investment
fund InterMedia Partners and is now issued everyother month with double covers, with a larger online
presence. The magazine's target demographic is
predominantly young, urban followers of hip-hop
culture. As of April 2013 Vibe is currently owned
by Spin Media. The Magazines Target demographic is
predominantly young, urban followers of hip hop
culture between the ages of 18-34.
3. Cover Page
Direct mode of Address
Mast Head
This is the trade mark logo for
this magazine. The color
scheme however is usually
different, it matches to the
rest of the contents of the
magazine.
A direct contact is made between the
viewer and the celebrity on the cover
page as a result of the celebrity looking
right into the camera lens. This is a very
persuasive way to encourage the viewer
to buy the magazine as it conveys a
message of importance to the viewer.
Left Side Third
As most of the readers read
from left to right, so all the
highlights of what a reader
may find in a magazine is
placed on the left side of the
magazine
Color Scheme
The colors of the cover are fairly simple
and basic yet their usage is in a way that
they are eye catching. This cover in
specific is highlighted made attractive by
the usage of the color of red in
combination with the color blue.
The cover line
That represents what is the
main story in the magazine
and how the image on the
cover is related.
Barcode
The barcode is in the bottom right corner
of the magazine so that it captures lesser
attraction of the viewer.
6. Contents page
The Logo
To personalize the
magazine page.
Heading
Issue number
Which can be used as a sign
of professionalism as most
magazines have them on
their contents page.
Sub Headings
Main Image
Summarized
information
To accompany the
picture and give an
insight of the contents
of the magazine under
their respective
headings.
Which is usually the same e
theme/story as the cover
page of the magazine.
9. Double page spread
Main Image
Pull Quote
Of the artist along
with her list of top 15
songs on the Billboard
ranking.
In a larger font with
multiple colors to show its
importance in the entire
text.
Text
In columns, to make
it look organized.
Consistent
Color Scheme
Caption
Synopsis
Which shows what the
article is going to be
about.
That is written in a different
color compared to the rest
of the text to show where
the picture is taken from.
