Presented at Work 2.0 Conference, Sydney - October 2016
• Competitive edge: repositioning the learning agenda around critical knowledge transfer to sustain competitive advantage
• Culture shift: transforming the business to a culture of peer to peer learning, practice sharing and collaboration
• Co-ownership: crafting sustainable, engaging and equitable learning solutions with business leaders
• Co-creation: upskilling and leveraging subject matter experts to create a continuous micro learning organization
7. One [simple*] way to define Knowledge
Knowledge
Information
Data
appreciation of
‘why’
Understanding
* [and sometimes controverted] DIKW Hierarch, Russell Ackoff
8. * [and sometimes controverted] DIKW Hierarch, Russell Ackoff
evaluated understanding,
lessons learned,
recommendations, process
improvement, innovation
Understa
nding
Knowledge
Information
Data
Wisdom
One [simple*] way to define Knowledge
9. One [insightful] way to define the value of
knowledge
Wisdom
Understand
ing
Informa
tion
Data
Source: London South Bank University, Ark 2007
Knowledge
15. the best at what we do?
What knowledge & skills make us
[competitive knowledge]
16. How good
are we at
mastering
this
competitive
knowledge?
Competitive
knowledge
strengths
Subject matter
experts, knowledge
to capitalize,
disseminate and re-
use
Business
opportunities
To seize
Competitive
knowledge
weaknesses
and experts to
acquire, develop or
purchase
Business
threats
To defend against
[knowledge audit]
17. Knowledge
Rising Stars
Future subject matter
experts to develop,
nurture and embed
in sharing culture
Knowledge
Stars
High priority to
leverage knowledge
and use as sharing
culture Champions
Knowledge
Mystery Men
Determine priority to
engage based on
criticality of
knowledge
Knowledge
Backpackers
Critical priority to
capture & transfer
their knowledge
How safe
are we at
retaining
this
competitive
knowledge?
Criticality of knowledge owned / Tenure
High level of engagement
Low level of engagement
[knowledge experts risk matrix]
18. How strong is our focus on competitive
knowledge?
L&D Competitive L&D
Generic knowledge &
skills
Process, systems,
compliance
Competitive / unique
knowledge & skills
19. How embedded is knowledge sharing in our L&D strategy?
Learning
‘Teacher’
Peer
Experience
Peer
Internal trainers and
subject matter
experts: Knowledge
‘Backpackers’ and
‘Stars’ first
External trainers
and experts
Internal
peers &
network
Return on
experience and
lessons learned
Formal
external
training &
conferences
Formal internal
training
Internal peer to
peer learning
sessions
External peer to
peer speaking
opportunities
Internal on the
job, projects
and mentoring
External job
history
projects and
mentoring
External
peers &
network
Source: Genea L&D strategy FY2012 - Alexandra Lederer & Learning Curve Team
20. How embedded is knowledge sharing in our L&D programs?
On the job coaching / mentoring
Micro
formal
training
(I)
On the
job
practice
(K+U)
Peer
to
peer
(K+W)
On the
job
practice
(K+U)
Micro
formal
training
(I)
On the
job
practice
(K+U)
Peer
to
peer
(K+W)
On the
job
practice
(K+U)
Practice
sharing
(K+W)
Best practice defined as:
1. Effective
2. Efficient
3. Business strategic
4. Collaborative
5. Recyclable
Peer to peer as:
• Knowledge Cafes
• Communities of practices
• Meetups
• Max. 1h
• Little to prepare, lots to share
Micro-learning as:
• Breakfast
boosters
• Lunch n learns
• Learning bites
• Max. 2h/w
On the job
supports as:
• Infographics
quick cards
• Max. 2 pager
21. Practice sharing: blending learning, best practices & communities
of practice – Knowledge Cafes @ Amadeus
Source: Amadeus Marketing Learning Program 2005, Alexandra Lederer & Ricky Coussins
The Marketing Knowledge Café
presents:
Time to Get Serious About Positioning
Take a 45’ minutes break and boost your marketing
knowledge!
Expresso Machine: if you
missed or forgot about the
training, the recap of what
you need to know in 8
minutes to ‘Own the space
in the heads of your
customers & prospects’ by
Ricky Coussins, Strategic
Marketing Consultant: “I
don’t care what the reality
is, I care about the
perception, and how
people perceive us.”
Practical bites : Positioning
Amadeus In the Field
First Croissant - a 10 minute
live interview with Rob from
Amadeus UK who will share
with you his experience in
segmentation and positioning
in the challenging UK market.
Pass the sugar
please! You have
something to say?
Now's the time for
your testimonials and
questions around the
table. Say it loud!
Coffee Club! Keep in
touch & exchanging
on our online
community of practice
22. Practice sharing: Focus on micro peer to peer exchange of critical
knowledge – Mini Education Breaks @ Genea
Source: Genea L&D strategy FY2012 - Alexandra Lederer & Learning Curve Team
23. Practice sharing: opting for agile micro & segmented peer to peer
learning – Learning Labs @ SiteMinder
Providing you with micro and continuous learning initiatives to support your
professional development
Join | Learn | Share
Source: SiteMinder L&D strategy FY2017 - Amanda Ngyuen & L&D Team
24. What’s in it for you [and your organisation’s
business transformation]?
Identify &
recognize
experts
Focus on
capitalizing &
transferring their
critical
competitive
knowledge
Providing them with
professional
development
opportunities, sense
of purpose & legacy
Boosting
employee
engagement
Collaborative,
lean and agile
business
practices
25. What knowledge and skills make your organisation the best at
what you do? [your competitive knowledge]
How is your L&D focusing on addressing your competitive
knowledge gaps and blending KM + L&D?