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Cognitive Psychology
Today’s Schedule
• Introduction to Perception
• Psychophysics
• Gestalt theory
• Depth perception
• Object Recognition
Introduction to Perception
Introduction
“The Matrix” (1999) with Keanu Reeves
Interesting scene (The Matrix - What is Real):
https://www.youtube.com/watch?v=VVro5wxqh4U
Is the key idea of The Matrix in principle possible?
Introduction
Definition of Perception
Perception is the process by which the cognitive system
constructs an internal representation of the outside world.
Introduction
Key issues in perception
Perception is not an accurate representation of the reality
Instead, perception is an interpretation of the sensory input
Senses may deceive us
One and the same input may be interpreted in different ways
Introduction
One and the same input may be interpreted in different ways
Introduction
Definition of Perception
Perception is the process by which the cognitive system constructs
an internal representation of the outside world.
‘constructs’
it is an active process
not like a photograph
‘representation’
it may be different to reality
A bit like an artist painting
Introduction
From Sensation to Perception
Vision as example:
Light → Eye → Retina → Rods & Cones (receptors) → neural activity → primary
visual cortex (lines and edges) → successively higher visual areas (up to “face
regions” and alike)
this is called “bottom-up” processing
Introduction
From Sensation to Perception
however, previous “high-level” knowledge can influence our
perception
Although physically identical, the middle letter is once read as “H” and
once as “A”. Knowledge of words shaped our perception.
Introduction
From Sensation to Perception
such influences must be considered in product design
Introduction
From Sensation to Perception
Influences on perception by knowledge, expectations, etc. is called
“top-down” modulation
“higher level” brain areas influence neural processing in lower level
perceptual areas
Introduction - Summary
Perception is the process by which the cognitive system constructs
an internal representation of the outside world.
Perception based on bottom-up information processing
Perception influenced by top-down processes
Previous knowledge
Dis-ambiguation
Interpretation
Introduction
Any questions?
Exercise
Form groups of 2-4 people
Think of everyday examples where knowledge of perception is
relevant
Example: Development of fonts (typography)
Psychophysics
Old psychophysical instruments
(Laboratory for Experimental Psychology,
Belgrade University)
Psychophysics
https://www.youtube.com/watch?v=xQ4mXLyyhZI
Psychophysics
Psychophysics – A merger of
Physics
and Psychology??
Psychophysics
Relationship between physical stimuli and their perception
Psychophysics
Three central questions
Absolute threshold (detection threshold)
Relative threshold (just noticeable difference)
Scaling
Psychophysics
1. Detection threshold
What is the minimum strength of a physical stimulation so that
we notice its presence?
Example: absolute auditory threshold
Psychophysics
2. Relative threshold (jnd)
smallest detectable difference between two stimuli
also called just-noticeable difference (jnd)
Psychophysics
Relative threshold (jnd)
Weber Law
Ernst Weber
1795 - 1878
∆𝐼
𝐼
= 𝑘
I = intensity stimulus 1
∆𝐼 = difference in intensity of stimulus 2
k = constant (Weber’s constant)
Weber Law: In approximation, the jnd is proportional
to the stimulus intensity. The higher the intensity, the
larger the jnd and vice versa.
Psychophysics
Application in marketing
Psychophysics
Relative threshold (jnd)
Application in product design
Are the brake lights bright enough?
Psychophysics
Scaling
How does the perceived intensity change with a change of the
physical stimulus?
or How much does the physical stimulus need to change to
perceive a doubled intensity?
It is not linear: For instance a light twice as intense does not lead
to the subjective perception of a light twice as bright
Psychophysics
Any questions?
Demonstration
Get into pairs of two people (A and B)
Play “tit-for-tat”
A slightly taps B
B aims to feel (perceive!) the exact intensity of that tap
Then B taps A with exactly the same intensity
A aims to feel (perceive!) the exact intensity of that tap
Then A taps B with exactly the same intensity
and so forth…
Do not assume that all taps have equal intensity, try to reproduce
exactly what you felt
Just in case: Don’t let it escalate 
Demonstration
What did we learn?
Perception of the sensory events of an action is different for our
own actions and those of others
“Agency” plays a role
Illustrating the interpretative nature of perception
Our own actions are felt “less intense”, because we already
expect its effects
That’s why we (usually) can’t tickle ourselves
Lack of this expectation in schizophrenics may explain why they attribute
actions to an outside agent
Science (2003)
Gestalt theory
Gestalt theory
Gestalt psychology
emerged early 20th century
Usual scientific approach: Reductionism
If something can be broken down, break it down…
…and then investigate the smallest possible parts
Gestalt psychology
“Principle of Totality”. One should investigate the whole percept, i.e. taking
into account all possible parts
“Gestalt” (German): essence or shape of an entity's complete
form
Gestalt theory
Gestalt psychology
provides a description of perceptual principles
does not explain perceptual mechanisms
Principle of “Prägnanz”
German: simplicity, pithiness, conciseness
Principle of Prägnanz means that sensory input is processed in a
way which results in a percept which is simple, stable, regular,
orderly, and/or symmetric
Laws (Principles) of Grouping
Gestalt theory
Law of Proximity
Objects close together form a group
Gestalt theory
Law of Similarity
Similar visual elements form a group
Similarity in
Color
Similarity in
Shape
Gestalt theory
Law of Closure
Objects are perceived as whole even if they are not complete
Gestalt theory
Law of Symmetry
Objects symmetrical around a centre point form a group
( ) [ ] { }
( )[ ]{ } Law of Symmetry may even override
the Law of Proximity
Gestalt theory
Law of Continuity
We tend to perceive objects as forming smooth continuous
patterns
Gestalt theory
Law of Figure-Ground segregation
We tend to structure the visual field into two parts: a figure and a
ground
Rubin Illusion (~1915)
Idaho Scenic State
Route shield
“Sky and Water I” by Escher (1938)
Bistable percepts: Stimuli
which can be perceived in
two different ways
Gestalt theory
What went wrong?
Law of proximity?
“L and I” are too close to each other
Law of closure?
“L and I” are seen as components to
form a “U”
Intended: Grouping by law of
similarity (colour, boldness)
Competing: Grouping by law of
proximity (“S” and “H” are closer
to each other than “N” and “S”,
due to the ‘)
Gestalt theory - Summary
Gestalt theory
Describes the organising principles that guide perceptual
processes
Relevant, e.g. for design
www.youtube.com/watch?v=LlzuJqZ797U
Gestalt theory - Summary
Gestalt theory – Criticism
Nicely describes the organising principles that guide perceptual
processes
But does not explain why these principles exist
Does not provide a model of perceptual processing
No reference to depth perception
Gestalt theory
Any questions?
Depth Perception
Depth Perception
Depth perception
Localising objects in a 3-dimensional world
Estimate proper distance of an
approaching car.
Orient and navigate in environment.
Depth Perception
Depth perception
The world is projected onto the eye as two-dimensional image
How can we create a three-dimensional percept by two two-
dimensional images?
By “construction” and “interpretation”
Depth Perception
Binocular cue 1: Binocular disparity
The eyes view the world from a different angle
Larger object distance → Less disparity
C
same distance
but closer objects
have larger disparity
Depth Perception
Binocular cue 2: Convergence
The closer an object, the more the eyes rotate inwards (towards
the nose) to focus the object
Eye muscles provide information on convergence
Depth Perception
Demonstration 1: Importance of binocular cues for depth
perception
How could one test this?
Compare mono- with binocular vision
Take two coins (preferably same size)
At roughly full arm’s length, make them touch each other on the edges
First try with both eyes open
Then with one eye closed
(repeat a couple of times)
Depth Perception
Is he allowed to drive a car?
Why?
But why then two eyes?
2 types of information
binocular cues (information from both eyes)
monocular cues (information from one eye)
Depth Perception
Monocular cue 1: Occlusion
An object partly hidden by another object must be behind it
Depth Perception
Monocular cue 2: Texture gradient
The texture of objects changes with distance
Depth Perception
Monocular cue 3: Motion parallax
When moving, distant objects move slower
Depth Perception
Illusions, e.g.
www.youtube.com/watch?v=TeyL0tDXQw0
Depth Perception
Any questions?
Object Recognition
Object Recognition
Object Recognition
Object Recognition is one central purpose of perception
Is the object harmful?
Is it useful?
How can it be utilised?
The identification of objects is important for selecting and
performing proper actions
Object Recognition
How does Object Recognition work?
Gestalt principles described it, but did not explain it
Recognition by component (RBC) theory (Biederman, 1987)
Irving Biederman
Object Recognition
Marr’s theory (1982)
3-dimensional model
hierarchical organisation
of surface and volumetric
primitives (allocentric)
Original Image
Full primal sketch
Identification of
contours and basic
shapes (blobs,…)
2½-D Sketch
Addition of depth
information in
egocentric
representation
David Marr
(1945-1980)
Object Recognition
Recognition by component theory
Every object can grossly be described by a combination of basic
geometrical shapes
These basic shapes are called “geons” (geometric ions)
Biederman proposed 36 primitives
Object Recognition
Recognition by component theory
How geons represent objects
Same geon used
in different
objects
Object Recognition
Recognition by component theory
Experimental evidence (e.g. Hayworth & Biederman, 2006)
Priming experiments
Object Recognition
Priming effect:
I = C > DE
I = Identical, C = Complement, DE = Different Exemplar
In all versions, all geons can be
identified. I and C have the same
geons, DE different ones
Priming effect:
I > C = DE
In all versions, different geons can be
identified. I and C have different
geons, I and DE have different ones
“Parts”
= geons
Object Recognition - Summary
Object Recognition
Is a key part of visual perception
Works in stages, from basic to complex
One stage is the identification of basic geometrical units (geons)
In the brain, this stage is localised in the LOC
Lateral occipital cortex (LOC)
Hayworth & Biederman, 2006
Object Recognition
Any questions?
Next week: Attention

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Cognitive Psychology: Introduction to Perception

  • 2. Today’s Schedule • Introduction to Perception • Psychophysics • Gestalt theory • Depth perception • Object Recognition
  • 4. Introduction “The Matrix” (1999) with Keanu Reeves Interesting scene (The Matrix - What is Real): https://www.youtube.com/watch?v=VVro5wxqh4U Is the key idea of The Matrix in principle possible?
  • 5. Introduction Definition of Perception Perception is the process by which the cognitive system constructs an internal representation of the outside world.
  • 6. Introduction Key issues in perception Perception is not an accurate representation of the reality Instead, perception is an interpretation of the sensory input Senses may deceive us One and the same input may be interpreted in different ways
  • 7. Introduction One and the same input may be interpreted in different ways
  • 8. Introduction Definition of Perception Perception is the process by which the cognitive system constructs an internal representation of the outside world. ‘constructs’ it is an active process not like a photograph ‘representation’ it may be different to reality A bit like an artist painting
  • 9. Introduction From Sensation to Perception Vision as example: Light → Eye → Retina → Rods & Cones (receptors) → neural activity → primary visual cortex (lines and edges) → successively higher visual areas (up to “face regions” and alike) this is called “bottom-up” processing
  • 10. Introduction From Sensation to Perception however, previous “high-level” knowledge can influence our perception Although physically identical, the middle letter is once read as “H” and once as “A”. Knowledge of words shaped our perception.
  • 11. Introduction From Sensation to Perception such influences must be considered in product design
  • 12. Introduction From Sensation to Perception Influences on perception by knowledge, expectations, etc. is called “top-down” modulation “higher level” brain areas influence neural processing in lower level perceptual areas
  • 13. Introduction - Summary Perception is the process by which the cognitive system constructs an internal representation of the outside world. Perception based on bottom-up information processing Perception influenced by top-down processes Previous knowledge Dis-ambiguation Interpretation
  • 15. Exercise Form groups of 2-4 people Think of everyday examples where knowledge of perception is relevant Example: Development of fonts (typography)
  • 16. Psychophysics Old psychophysical instruments (Laboratory for Experimental Psychology, Belgrade University)
  • 18. Psychophysics Psychophysics – A merger of Physics and Psychology?? Psychophysics Relationship between physical stimuli and their perception
  • 19. Psychophysics Three central questions Absolute threshold (detection threshold) Relative threshold (just noticeable difference) Scaling
  • 20. Psychophysics 1. Detection threshold What is the minimum strength of a physical stimulation so that we notice its presence? Example: absolute auditory threshold
  • 21. Psychophysics 2. Relative threshold (jnd) smallest detectable difference between two stimuli also called just-noticeable difference (jnd)
  • 22. Psychophysics Relative threshold (jnd) Weber Law Ernst Weber 1795 - 1878 ∆𝐼 𝐼 = 𝑘 I = intensity stimulus 1 ∆𝐼 = difference in intensity of stimulus 2 k = constant (Weber’s constant) Weber Law: In approximation, the jnd is proportional to the stimulus intensity. The higher the intensity, the larger the jnd and vice versa.
  • 24. Psychophysics Relative threshold (jnd) Application in product design Are the brake lights bright enough?
  • 25. Psychophysics Scaling How does the perceived intensity change with a change of the physical stimulus? or How much does the physical stimulus need to change to perceive a doubled intensity? It is not linear: For instance a light twice as intense does not lead to the subjective perception of a light twice as bright
  • 27. Demonstration Get into pairs of two people (A and B) Play “tit-for-tat” A slightly taps B B aims to feel (perceive!) the exact intensity of that tap Then B taps A with exactly the same intensity A aims to feel (perceive!) the exact intensity of that tap Then A taps B with exactly the same intensity and so forth… Do not assume that all taps have equal intensity, try to reproduce exactly what you felt Just in case: Don’t let it escalate 
  • 28. Demonstration What did we learn? Perception of the sensory events of an action is different for our own actions and those of others “Agency” plays a role Illustrating the interpretative nature of perception Our own actions are felt “less intense”, because we already expect its effects That’s why we (usually) can’t tickle ourselves Lack of this expectation in schizophrenics may explain why they attribute actions to an outside agent Science (2003)
  • 30. Gestalt theory Gestalt psychology emerged early 20th century Usual scientific approach: Reductionism If something can be broken down, break it down… …and then investigate the smallest possible parts Gestalt psychology “Principle of Totality”. One should investigate the whole percept, i.e. taking into account all possible parts “Gestalt” (German): essence or shape of an entity's complete form
  • 31. Gestalt theory Gestalt psychology provides a description of perceptual principles does not explain perceptual mechanisms Principle of “Prägnanz” German: simplicity, pithiness, conciseness Principle of Prägnanz means that sensory input is processed in a way which results in a percept which is simple, stable, regular, orderly, and/or symmetric Laws (Principles) of Grouping
  • 32. Gestalt theory Law of Proximity Objects close together form a group
  • 33. Gestalt theory Law of Similarity Similar visual elements form a group Similarity in Color Similarity in Shape
  • 34. Gestalt theory Law of Closure Objects are perceived as whole even if they are not complete
  • 35. Gestalt theory Law of Symmetry Objects symmetrical around a centre point form a group ( ) [ ] { } ( )[ ]{ } Law of Symmetry may even override the Law of Proximity
  • 36. Gestalt theory Law of Continuity We tend to perceive objects as forming smooth continuous patterns
  • 37. Gestalt theory Law of Figure-Ground segregation We tend to structure the visual field into two parts: a figure and a ground Rubin Illusion (~1915) Idaho Scenic State Route shield “Sky and Water I” by Escher (1938) Bistable percepts: Stimuli which can be perceived in two different ways
  • 38. Gestalt theory What went wrong? Law of proximity? “L and I” are too close to each other Law of closure? “L and I” are seen as components to form a “U” Intended: Grouping by law of similarity (colour, boldness) Competing: Grouping by law of proximity (“S” and “H” are closer to each other than “N” and “S”, due to the ‘)
  • 39. Gestalt theory - Summary Gestalt theory Describes the organising principles that guide perceptual processes Relevant, e.g. for design www.youtube.com/watch?v=LlzuJqZ797U
  • 40. Gestalt theory - Summary Gestalt theory – Criticism Nicely describes the organising principles that guide perceptual processes But does not explain why these principles exist Does not provide a model of perceptual processing No reference to depth perception
  • 43. Depth Perception Depth perception Localising objects in a 3-dimensional world Estimate proper distance of an approaching car. Orient and navigate in environment.
  • 44. Depth Perception Depth perception The world is projected onto the eye as two-dimensional image How can we create a three-dimensional percept by two two- dimensional images? By “construction” and “interpretation”
  • 45. Depth Perception Binocular cue 1: Binocular disparity The eyes view the world from a different angle Larger object distance → Less disparity C same distance but closer objects have larger disparity
  • 46. Depth Perception Binocular cue 2: Convergence The closer an object, the more the eyes rotate inwards (towards the nose) to focus the object Eye muscles provide information on convergence
  • 47. Depth Perception Demonstration 1: Importance of binocular cues for depth perception How could one test this? Compare mono- with binocular vision Take two coins (preferably same size) At roughly full arm’s length, make them touch each other on the edges First try with both eyes open Then with one eye closed (repeat a couple of times)
  • 48. Depth Perception Is he allowed to drive a car? Why? But why then two eyes? 2 types of information binocular cues (information from both eyes) monocular cues (information from one eye)
  • 49. Depth Perception Monocular cue 1: Occlusion An object partly hidden by another object must be behind it
  • 50. Depth Perception Monocular cue 2: Texture gradient The texture of objects changes with distance
  • 51. Depth Perception Monocular cue 3: Motion parallax When moving, distant objects move slower
  • 55. Object Recognition Object Recognition Object Recognition is one central purpose of perception Is the object harmful? Is it useful? How can it be utilised? The identification of objects is important for selecting and performing proper actions
  • 56. Object Recognition How does Object Recognition work? Gestalt principles described it, but did not explain it Recognition by component (RBC) theory (Biederman, 1987) Irving Biederman
  • 57. Object Recognition Marr’s theory (1982) 3-dimensional model hierarchical organisation of surface and volumetric primitives (allocentric) Original Image Full primal sketch Identification of contours and basic shapes (blobs,…) 2½-D Sketch Addition of depth information in egocentric representation David Marr (1945-1980)
  • 58. Object Recognition Recognition by component theory Every object can grossly be described by a combination of basic geometrical shapes These basic shapes are called “geons” (geometric ions) Biederman proposed 36 primitives
  • 59. Object Recognition Recognition by component theory How geons represent objects Same geon used in different objects
  • 60. Object Recognition Recognition by component theory Experimental evidence (e.g. Hayworth & Biederman, 2006) Priming experiments
  • 61. Object Recognition Priming effect: I = C > DE I = Identical, C = Complement, DE = Different Exemplar In all versions, all geons can be identified. I and C have the same geons, DE different ones Priming effect: I > C = DE In all versions, different geons can be identified. I and C have different geons, I and DE have different ones “Parts” = geons
  • 62. Object Recognition - Summary Object Recognition Is a key part of visual perception Works in stages, from basic to complex One stage is the identification of basic geometrical units (geons) In the brain, this stage is localised in the LOC Lateral occipital cortex (LOC) Hayworth & Biederman, 2006