This document discusses two keys to success - integrity and entrepreneurship. It claims their combined economic value to a nation or company is over $900 billion annually. It warns that lacking these qualities can cost greatly in the long run. As examples, it cites successful companies like Warren Buffett, Ferrero, and Apple that exemplify these traits. The document promotes learning more about applying common knowledge of these ideas into meaningful business actions through the consultancy firm Adimer.

1. Adimer Business Day
Two Keys
to the Success of a Nation, a Company, a Person
Integrity Entrepreneurship
Global Market
Their Economic Value
The Cost of (Yearly)
not using them
- Integrity: +100bn€
- Coming around
- Entrepreneurship: +800bn$
- Sweet Decline
- Bottom of the hole
Alternative? Non-Existent
Shining Cases
Warren Buffett, Ferrero, Apple, Brunello Cucinelli, Geox, Grom
Promised Value
- Nothing you already don't know
- Translate common knowledge into fruitful business actions
- Intensely Relaxing Ambience
- Deep-Breathing Common Knowledge
- The Swan coming out gently
To know more: www.adimer.net/consultancy
Let’s dialogue: marketing@adimer.net
Ph. +39 049 7800 974