3. Table of
CONTENTS
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1
About Us
Detail about our company
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2
Our Team
We work together for success
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3
History - Factory
Tailored for efficiency and quality
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4
Talent & Skills
Product Development
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6
Value Addition
Our Additional Services
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7
Ideas
Thinking out of the box
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5
Portfolio
Checkout our latest work
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8
Contact Us
Keep in touch!
4. About UsTogether Everyone Achieves More.
We are a product driven apparel manufacturer.
Established in 1997, we aim to provide our customers
superior level of service, and offering quality products,
at prices that are competitive.
Our experienced, progressive thinking and committed
management, along with our efficient production skills
put us in an enviable position to take full advantage of
developing trends in the global apparel market.
5. Our Stoory
We started as a garment trading company and
embarked into manufacturing in the year 2000, under
the name of “Buana Samudra Lestari”, doing American
business. In year 2007, we set foot into the European
market which changed our company’s outlook from a
manufacturer to a product driven company.
7. Teamwork - Work together for success.
Everyone who is a part of the Buana family, has a desire to create amazing user
experiences. When talented people fit well together they produce impressive
results. We always strive to put the right people with the right skills on the right
projects. Everyone here works directly with our clients, giving them the best
support. It’s fun, as it should be. We spend so much of our life working that we
best enjoy it !!
8. A successful business is made by its people, which is why we take
the pains to identify the right people with similar mindsets, the
passion for the business and the drive to work together with their
colleagues towards one common goal! Investing in the right people
is already half the job done.
Key People
90%
Experience 75%
Creative 75%
Human Resource 75%
Technical 85%
Knowledge
10. Started with 4 lines,
with a capacity of
30,000 units per
month. Located in
Cibitung, Jakarta.
Product spectrum
predominantly
includes ladies
blouses, dresses and
skirts, in a wide
variety of fabric and
finishes.
History-Factory
2000
Graduated
into 8 lines and
with a capacity
of 60,000 units
per month. We
became fully
compliant for
our US
retailers.
2002
Moved to
European
Business and
added specialized
machines in
production.
Increased the
sampling capacity
from 3 tailors to
10 tailors.
2007
90% European
clientele, we
became fully
compliant with
BSCI & SEDEX.
Also increased
the capacity in
the sampling
upto 25 tailors.
2009
Our production
capacity
increased by 20%
and also our
capacity with our
partner factories
increased by
another 100,000
units. Thus we
started sowing
the seeds for our
new factory
project in Solo.
2013
Our new factory located in Solo, is up
and running with 4 lines and we plan
to increase it to 8 lines by 2016 and 19
lines by year 2017. we are committed
to maintain high quality standard and
make it as “state of the art factory”
2015
TAILOREDTAILORED FOR EFFICIENCYFOR EFFICIENCY
AND QUALITYAND QUALITY
11. 2000 750,000 Units/Year
20031.5 Million units per year
2006 2.25 Million units per year
Turn Over
20092.5 Million units per year
2012 3 Million units per year.
Upgraded to higher value
customer
20153.5 Million units per year
The GraphThe Graph
Upgraded to European business
12. Staying connected with online trend
companies and frequent visits to leading
reputed fabric mills and global apparel
fairs, gives us foresight to upcoming
trends and fashion forecast. This
enables us to prepare collection for our
customer presentations.
TREND RESEARCH
Once we receive the trend research,
the entire design team starts
working on fabric sourcing through
our partner mills. We also develop
our own prints.
FABRICS
Translating our product
designs and research into
sketch form (cad and
manual), which is easier for
sampling to interpret.
ILLUSTRATION
Designing different artworks
on embroidery and printing
motives.
HANDMADE We lay immense pride in
translating our research and
development into good
looking samples. Thanks to
our sampling team!.
COUTURE
Through ongoing research and
development, we continue to
introduce new product range with our
existing customers and constantly
broaden our customer network.
DESIGN
Talent & Skills – (Product development)
1 2 3
5 6
15. Global ReachGlobal Reach
SOURCING NETWORKSOURCING NETWORK
With the growing demands of our customers, we are able to
provide a wide range of fabric, with a quick turnaround and
competitive price points.
This has been a result of our strong partnerships with mills in
Indonesia as well as establishing our own sourcing office in
China. For example, we are able to turn around digital printing
sampling yardages within 3 days!
Our annual visits to prestigious fabric fairs like Texworld,
Intertex Shanghai, Premier Vision etc. keeps us updated on
latest developments/ trends in fabric.
With our sourcing strengths and our aggressive timeline, we
are able to meet ‘PRODUCT DEVELOPMENT’ demands of
our customers.
16. PortfolioCheck Out Our Latest WorksCheck Out Our Latest Works
Started working on AUTUMN / WINTER 2016
19. We are specialised in
machine and manual
pleating, offering
different types of
pleating concepts.
We also do fabric
pleating.
We offer to our
clients, different type
of wash treatment
like cold pigment
dye, garment over
dye, bleach washes,
crackle wash and dip
dyes.
Indonesia is specialised
for both hand cut work
manual and automatic
laser cut works. We
have access to such
resources around our
factories.
We have excellent
sources of doing
digital printing in any
fabric ground across
any design and
fabrication. Also we
offer screen / paper
printing.
Washing Pleating Digital / Screen
Printing
Cut WorkCentral Jawa is very well
known for its hand sequince
work. The design team
works closely with these
units creating a wide range
of motifs. Mixing and
matching of embroidery /
hand sequins is well suited
for quick lead time.
We have tie ups with
partner embroidery
units doing machine
embroidery with
different techniques.
Embroidery Handwork
1
2
3
4
5
6
VALUE ADDITION
20. B a t i k & Tie Dye (Hand
Process/Wax Printing)
24. North America
South America
Middle East
China
Europe
Australia
Worldwide Supply
Chain
Indonesia
Turkey
Germany
Spain
Poland
Italy
FranceUSA
Brazil
Moscow
25. Once we receive the initial
Technical sheets from our
customers, we have an internal
review meeting with the
technical heads of the sampling
and pattern departments to
study the details and put the
style to work.
Tech
Packs
We invest a considerable
amount of time into
analyzing the customer’s
requirements in terms of
fabric options, accessories
and embellishments
alternatives if required by
them and various
suggestions on how to
improve the overall final fit
of the garment.
R & D
One of the most important
aspect of today’s business is
the cost factor which is the
major driving force for
most of our customers. In
order to be able to help
them make a commercial
decision with regard to the
styles they would like to
pursue, we advise prices to
them within 2 working days
Costing
Once the customers confirm
that they would like to sample
their styles with us, we get to
work right away on the styles
and have a reputation of being
a manufacturer with one of the
quickest sampling turnaround
times. Our initial protos are
made within 3 working days
and our Salesman samples are
made within 40 days from the
date of receipt of the initial
technical sheets.
Samplin
g
We ensure that the very day
the technical information /
fabric information is
received from our buyers, a
Time and Action calendar is
prepared both for our
internal monitoring and also
simultaneously sent to our
buyers as well in order to
keep them informed about
the schedule.
T&A
Our reputation in the
market precedes us with
regards to on time
delivery of samples, be it
protos, pre production
samples or salesman
samples. The delivery
dates committed to our
customers are most
important to us, as we
understand the
importance of their
Delivery
The Process – Pre-Production
Merchandising
26. 01 02 03 04 05 06 07
Upon an order
getting confirmed
the pre-production
team and
merchandising
sit together for a
smooth handover.
Order
Handover Finalizing FOB
with customers.
Look for
opportunities
to make savings
on the
procurement.
Costing
Styling reviewed in
detail for identifying
difficult operations and
changes if any needed to
make it easier in
production
and same proposed to
the buyer for approval.
Risk Analysis
To freeze the
delivery
dates of the piece
goods and trims.
Meticulous follow
up to ensure
committed
delivery
dates are met
T & A
Initiate
meetings with
the production
planning
department
to ensure orders
confirmed are
planned
for production.
Planning
Clear and concise
communication with
factory and with
customers to ensure
smooth execution of
orders.
Communicati
on Post shipment
profitability is
analyzed
against costing to
evaluate
performance
of each individual
order.
Cost
Analysis
The Merchandising Process
27. Essence of
Manufacturing I E
Production
Management
Machinery
Product
Safety
Quality
0
4
0
1
02
0
3
0
5
0
6
The dynamics of the apparel business demands that key
value propositions of speed to market, least cost, flexibility
and assurance of quality.
Our passion to grow needs commitment to combine a highly
effective IE practices with flexible solutions.
A highly qualified and experienced production team to
maximize productivity while maintaining high standards of
quality.
We have periodically upgraded our machine inventory to
best suit the variety and complexity of styles.
When it comes to product safety, we really care for product
safety as much as a mother cares for her baby.
Quality is the foundation for all our activities and to ensure
that we have a strong QA department and systems to deliver
right product.
Ideas
Production
28. Finance
Experienced and
efficient team
controlling our finances.
Our Bankers - HSBC &
DBS Ltd.
Our company uses Enterprise
Resource Planning System
software which controls the
Modules like PD,
Merchandising, Purchase,
Inventory, Production &
Shipping. It generates
valuable MIS reports for cost
and performance analysis.
Informati
on
Technolo
29. 01
03
04
We feel our workforce is as proud to
be with us as we are to have them. We
honor the law of the land. This has
been verified through various audits.
We are committed to practicing good
corporate governance.
HR & Social Compliance
02
We feel responsible for our people.
31. Analysis We Analyze Learn & Experiment
To make this a company from $25 million to $40 million dollar company by the year 2020.
– Kumar Ramchandani
To propose / plan and set up the 3rd
production facility which can produce earlier unexplored
product categories – Rajesh Thadhani
To increase our overall production capacity from 150,000 units in BSL to 225,000 units by
year 2016 and furthermore to 300,000 units by year 2017 – Dihan Silva
To devise strategies and plans to be cost effective in the midst of the growing global financial
challenges and to ultimately satisfy all the stakeholders involved - Thewanaden
32. Tel : +62–21– 88337531/5
+62–21– 8830610/9
Fax : +62–21–8830648
Email : godwin@buanasl.com
PT. BUANA SAMUDRA
LESTARI
Jl. Raya Bosih, Kampung Tanah
Merdeka, R.T.07/05, Desa Wanasari,
Cibitung Bekasi 17520.
Jawa Barat, Indonesia.
Contact Us
Tel : +62–21–46826645
Fax : +62–21–46825853
Email : kumar@buanalautan.com
rajesh@buanalautan.com
PT. BUANA LAUTAN NAGA
Jl. Pulo buaran, I Block M3-M4,
Kawasan Industri Pulo Gadung,
Jakarta Timur, Indonesia.
CHINA SOURCING OFFICE:
A-32I8, Wonder Plaza, Jinkeqiao Avenue,
Keqiao Shaoxing, Zhejiang.
P.R. China – 312030
Tel : +86-575-85684661/62
Fax : +86-575-85684663.
Email : valerian@sxbuanalautan.com
Tel : +62–271–7881121/22
PT. BUANA SAMUDRA LESTARI - II
Jl. Serenan – juwiring,
Desa Tlogorandu, Juwiring,
Klaten, Indonesia.
