Audience Research A2 Media Blog

1. I looked at the audience demographics of those who tend to
watch films of a drama genre

2. 42%
36%
22%
Age
13-25 26-49 50+
Statistics I have made into
a graph taken from the
information on
www.statista.com
This represents the age
range within the UK (my
primary target audience)
showing what percentage
of people, within these
ages, watch films under
the genre of ‘Drama’.

3. Statistics I have made into a
graph taken from the
information on
www.statista.com
Steryotypically women are
more intrested in drama
than men are, this chart
cements this steryotype.
37%
63%
Gender
Male Female

4. This aspect of my audience varies quite dramatically as it can
change with age, gender as well as many other factors.
The social class of my audience does not effect the way I will
create my trailer or the content I put in it but rather the way
they consume the media text.
The more socially realistic approach would involve an urban
location with gritty textures and desaturated colours –
illuminating what some of my audience may face as a reality.

5. I will focus on a UK audience (mostly white British) however these are some stats about the ethnic groups
around the world.
24%
16%
4%
56%
Ethnicity
White Latino Asian Black
Statistics I have
made into a graph
taken from the
information on
www.statista.com

6. Between 15-25yrs of age
Big interest in the ‘Drama’ genre or other sub genres like a
hybrid between romance and drama
British audience as it will be filmed in the UK which will
capture the culture even when unintentional