Power point is illustrator of marketing
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The look of your presentation elevates its content and helps to effectively deliver the story. Don't be selfish while making powerpoint decks, think about your audience. Make sure it is consice, clear and good looking.
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Power point is illustrator of marketing
- 1. POWER POINT IS ILLUSTRATOR IN MARKETING WORLD
- 2. POWER POINT VECTOR IMAGE
- 3. POWER POINT VECTOR IMAGE
- 4. POWER POINT VECTOR IMAGE
- 5. POWER POINT VECTOR IMAGE
- 6. POWER POINT VECTOR IMAGE
- 7. POWER POINT VECTOR IMAGE
- 8. POWER POINT VECTOR IMAGE
- 9. POWER POINT VECTOR IMAGE
- 10. YOU CAN GO CRAZY ALSO, WITH POWER POINT
- 12. IDEA
- 13. IDEA
- 14. SHOW IT TO THE WORLD
- 16. IDEA IN THE WORLD the rest 345678903456789456 7893456789456 failed
- 17. I HAVE A GREATEST IDEA
- 18. MY BEST IDEA
- 19. IT DOES NOT MATTER IF IT IS GREAT BUT IN [ DIFFERENT ] REALITY
- 20. SO IT DOES FOR THE AUDIENCE
- 21. AUDIENCE HAS TO GET THE IDEA FAST RIGHT& FROM THE FIRST TIME&
- 23. IN TERMS OF CONTENT LOOK&
- 24. LOOK CONTENT
- 27. STORY Only key phrases No data overload Hidden slides – ok Animation – welcome You are the hero Considerate number of slides Easy to understand Write comments over PRESENT SEND OUTOR USE CONTENT WHAT WILL YOU DO WITH IT?
- 28. CONTENT STORY BRIEF ONE SLIDE – ONE POINT But there can be hints
- 29. VIDEO WILL REPRESENT 82% OF ALL CONSUMER INTERNET TRAFFIC WITHIN THE NEXT THREE YEARS ads video presentations image EXAMPLE
- 30. NAVIGATION HELPS TO FOLLOW THE STORY Also, retain listeners’ attention NAVIGATION CONTENT
- 31. INFORMATION LEVERAGE KEY FIGURES, FORGET THE REST WHAT ARE THE THREE FAVORITE ICE CREAM FLAVORS IN THE US? 16% 13% 12% 11% 11% 9% 8% 6% 6% 7% Chocolate Cookies & cream Vanilla Cookie dough Milk chocolate chip Strawberry Butter pecan Rocky road Coffee Other CONTENT Answer what is asked
- 32. INFORMATION LEVERAGE KEY FIGURES, FORGET THE REST 12%13% Cookies & cream vanilla 16% chocolate CONTENT WHAT ARE THE THREE FAVORITE ICE CREAM FLAVORS IN THE US? Answer what is asked
- 33. Data tables make more sense in excel LINK EXTERNAL RESOURCES LINKS CONTENT $82 930 TOTAL INVESTMENT Option 1 $96 630 $71 150 Option 2 Option 3
- 34. STORY On point snap is better, than somewhat relevant hi rez IMAGES ARE CONTENT, NOT TEMPLATE IMAGES CONTENT
- 36. VISUALIZE CONCEPTS CONTENT CONCEPTS Like other smart people do
- 37. VISUALIZE CONCEPTS CONTENT CONCEPTS 26-35 36-45 45-56 18-25 TOTAL REACH 1.8 MLN TA REACH 0.4 MLN HOW MANY PEOPLE DID MEDIA CAMPAIGN REACH? As well as anything else – results, plans, timelines, ideas…
- 38. Summarize the essence of the chapter SUMMARY IS NOT REPETITION CONTENT SUMMARY STORYNOT YET EXAMPLE
- 40. COLORS LOOK COLORS There is a limit Get any color right Red is still red
- 41. FONTS Easy to read Consistent across presentation It is not Times New Roman Nothing is too big, but there is too small HELVE 24 HELVE 16 Helve 10.5 Helve 9 HEADING TITLES Body text references FONTS Calibri (Body), Arial, HelveSuggested for PPT: LOOK
- 42. 7
- 43. ALIGNMENT ALIGNMENT Guidelines & Gridlines Gridlines Objects lines LOOK
- 44. MAKE SURE LAYOUNT IS FLEXIBLE FINAL1_5.pptx – is never final COLORS LOOK
- 45. DESIGN CHARTS & GRAPHS Get intuitive 60%of book buyers are women Women Men of book buyers are women60% WHO BUYS MORE BOOKS? LOOK
- 46. CHARTS & GRAPHS Get intuitive Same color across all 57% 16% 11% 9% 7% 55% 18% 11% 9% 7% 51% 16% 17% 9% 7% Kyiv Lviv Odesa Dnipro Kharkiv 2016 2015 2016 CHARTS BUKOVEL AUDIENCE BY HOMECITIES LOOK
- 47. ANIMATION ANIMATION Present points step by step Bring attention to key points Do not make it destructive So, once again Present points step by step Bring attention LOOK
- 48. SCALE ZOOM LOOK
- 49. HINT
- 50. TAKE TIME TO POLISH outline …slides… navig-nsummary polishtemplate Content-related Design-related*assuming all needed data provided
- 51. SUMMARY TELL YOUR STORY IN CLEAR GOOD LOOKING WAY
- 53. THANK YOU