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How to use Instagram to promote your business - Tere Datinguinoo - Social Digital Ally
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A tutorial on how to use Instagram as a social media image center for promotions
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How to use Instagram to promote your business - Tere Datinguinoo - Social Digital Ally
1.
HOW TO USE
INSTAGRAM TO PROMOTE BUSINESS socialdigially.com Image courtesy of www.forbes.com
2.
Some facts about
Instagram socialdigially.com
3.
Launched in 2010
as a free mobile app socialdigially.com
4.
It is a
social networking site socialdigially.com
5.
That lets users
post photos and videos socialdigially.com
6.
And share what
have been posted socialdigially.com
7.
Instagram was acquired
by Facebook in 2012 socialdigially.com
8.
Now with over
half a million users socialdigially.com
9.
Registering a double
digit growth compared to Facebook socialdigially.com
10.
Users = 50%
Iphone owners and 50% Android owners socialdigially.com
11.
Instagram connects to other
social media accounts socialdigially.com
12.
These are Facebook, Twitter,
Tumblr, and Flickr socialdigially.com Image courtesy of www.sketchappsources.com; www.musictimes.com & www.themightcribb.com;
13.
Instagram was initially for
personal use socialdigially.com
14.
And now it’s
a powerful business tool socialdigially.com
15.
A social media
center to promote business socialdigially.com
16.
Let’s see how socialdigially.com
17.
Create an account
in your mobile device socialdigially.com
18.
In this tutorial,
we’ll use an Iphone socialdigially.com
19.
In your browser,
search for Download Instagram socialdigially.com
20.
socialdigially.com Choose this
21.
socialdigially.com Click this
22.
socialdigially.com INSTALL Install the app
23.
socialdigially.com Wait for the app to
load
24.
socialdigially.com Open the app
25.
If you already
have an account socialdigially.com
26.
socialdigially.com This appears instead
27.
You’ll be taken
to the sign- up/in screen socialdigially.com
28.
socialdigially.com Sign up thru
your Facebook account
29.
socialdigially.com Or thru your
email or phone
30.
socialdigially.com If thru email or phone, you’ll
see this
31.
socialdigially.com Let’s use our email address
32.
socialdigially.com Fill this out for
a new account
33.
socialdigially.com Once signed in, you’ll
see the homepage
34.
Let’s first look
at the profile socialdigially.com
35.
socialdigially.com This is at
the bottom of the screen
36.
socialdigially.com Click this to
go to your profile
37.
Let’s see the
account socialdigially.com
38.
In our example,
we’ll use an existing account socialdigially.com
39.
socialdigially.com Go the Settings
40.
socialdigially.com Here you can edit your user settings
41.
socialdigially.com Disable if your account is for business
42.
socialdigially.com Link your other accounts one by one
43.
socialdigially.com Let’s link the
Facebook account first
44.
socialdigially.com Log in to Facebook to authorize
45.
socialdigially.com Choose audience
46.
socialdigially.com Pick “Public” for
your business `
47.
socialdigially.com FB account is now linked!
48.
socialdigially.com You can cancel by clicking this
49.
socialdigially.com Let’s link your
Twitter account
50.
socialdigially.com Log in to Twitter
to authorize
51.
socialdigially.com Twitter account is now linked!
52.
socialdigially.com You can cancel by clicking this
53.
socialdigially.com Now let’s check
your notification settings
54.
If your account
is Public, enable “Everyone” socialdigially.com
55.
socialdigially.com
56.
socialdigially.com
57.
socialdigially.com
58.
Let’s check your
profile page before starting socialdigially.com
59.
socialdigially.com Your posts, followers and who you’re following
60.
And now let’s
learn how to “Follow” socialdigially.com
61.
socialdigially.com Go to the homepage
62.
socialdigially.com Click this
63.
socialdigially.com Choose from your FB friends
64.
socialdigially.com Or follow all Follow selectively
65.
socialdigially.com You may also pick from
your Contacts
66.
socialdigially.com Click this to allow access
to your contacts
67.
socialdigially.com Follow selectively Or follow all
68.
Search for users
to add socialdigially.com
69.
socialdigially.com Click this
70.
Do this by
typing their Instagram name socialdigially.com
71.
Or try to
search using hashtags socialdigially.com
72.
socialdigially.com Type keyword to search
73.
Identify desired topic
or audience socialdigially.com
74.
Like if you’re
targeting coffee drinkers socialdigially.com
75.
socialdigially.com Several choices appear
76.
socialdigially.com Let’s pick this
77.
You’ll see posts
with the “Coffee” hashtag socialdigially.com
78.
socialdigially.com Tap a photo of your choice
79.
socialdigially.com You’ll be taken to
the user’s page
80.
socialdigially.com Click user’s profile to see
other posts
81.
socialdigially.com User’s profile shown
82.
You can “follow”
if you like his/her posts socialdigially.com
83.
socialdigially.com Click this to “follow”
84.
Now let’s post
something for our business socialdigially.com
85.
For example, our
business is about consulting socialdigially.com
86.
We’ll first post
a relevant image socialdigially.com
87.
Then share to
our other linked accounts socialdigially.com
88.
Go back to
the homescreen socialdigially.com
89.
socialdigially.com Click this
90.
You can upload
from your library socialdigially.com
91.
Or take a
photo or video socialdigially.com
92.
socialdigially.com First, enable Instagram
to access your library
93.
socialdigially.com Enable button for Instagram
to access photos
94.
Let’s now upload
from your library socialdigially.com
95.
Go to your
Profile socialdigially.com
96.
socialdigially.com Click this
97.
socialdigially.com Choose the photo to upload
98.
socialdigially.com You may edit the photo
99.
socialdigially.com You’ll be taken to this screen
100.
socialdigially.com Type your caption
101.
socialdigially.com Share your post Caption
102.
Let’s check our
posts socialdigially.com
103.
socialdigially.com Instagram
104.
socialdigially.com Facebook
105.
socialdigially.com Twitter
106.
Now let’s take
a photo and share socialdigially.com
107.
socialdigially.com In your profile page, click this
108.
socialdigially.com Hit the shutter and shoot
109.
socialdigially.com Apply filters or not, then hit Next
110.
socialdigially.com Write a caption
111.
socialdigially.com Your caption
112.
socialdigially.com Now share your post
113.
Let’s check our
post socialdigially.com
114.
socialdigially.com Instagram
115.
socialdigially.com Facebook
116.
socialdigially.com Twitter
117.
Instagram lets you broadcast
and share socialdigially.com
118.
Increase your followers
by posting interesting images socialdigially.com
119.
And using Hashtags
to increase following socialdigially.com
120.
It can drive
traffic to your sites socialdigially.com
121.
And let your business
be known socialdigially.com
122.
Enjoy exploring its
many other features socialdigially.com
123.
I hope you
learned something today socialdigially.com
124.
Start using Instagram
now for your business socialdigially.com
125.
socialdigially.com Image courtesy
of www.forbes.com
Download now