How I Turned Autocomplete Ideas into Traffic & Ranking Results with Only 5 Hours of Effort
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This case study describes how the author was able to rank highly and generate traffic for a targeted keyword phrase with only 5 hours of effort. They uncovered the opportunity using Google's autocomplete tool and keyword planner. They created optimized content for the target phrase on a client's blog, including in the title, meta description and URL. They also found relevant forums to post helpful nofollow links. As a result, organic traffic has been building and the page ranks #2 and #3 for the keyword phrase.
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How I Turned Autocomplete Ideas into Traffic & Ranking Results with Only 5 Hours of Effort
- 1. Case Study How I Turned Autocomplete Ideas into Traffic & Ranking Results with Only 5 Hours of Effort
- 2. Opportunity was uncovered using Google’s auto suggest tool
- 3. Google keyword planner says it’s a high competition term
- 4. Advertisers are prepared to spend good money on this phrase Disclaimer: Not my wallet
- 5. Here is the page ranking #1 for target phrase Link to page here
- 6. Content is US focused because it uses gallons instead of litres
- 8. Why not create a table using metric instead of imperial measurement for our Australian audience
- 9. Built in Microsoft Word
- 10. Optimise the page for the client’s blog
- 11. Insert target phrase in page title, meta description, URL and once in content
- 13. Let’s find some link building & traffic generation opportunities
- 14. Our target phrase is a research query meaning there must be people on forums asking about it
- 15. Added non-spammy, helpful nofollow links in these forums Domain Authority 90 Domain Authority 99 Domain Authority 69 Link to thread here Link to thread here Link to thread here
- 16. OK, what about the results?
- 17. Since Dec 2014 referral traffic has been mixed
- 18. Organic traffic keeps building
- 19. Yeah, yeah, but what about ranking?
- 20. Hang on a minute!
- 21. What if we created a PDF version of our page? Could we get two results to rank?
- 22. Sitting at #2 and #3
- 23. How long did it take to plan and execute?
- 24. Content ideation, research and creation (incl. PDF version) 3 hours
- 25. Link building research and implementation 2 hours
- 26. Why not have a crack?
- 27. Need help with your online marketing? www.whitechalkroad.com.au +61 8 9361 9534