SlideShare a Scribd company logo
w w w . b l o g m i n t . c o m
Blogging and
Twitter
campaign for
Lufthansa
2
Duration: 2 months
Campaign
INDIAN KID RULES THE SKY
Lufthansa partnered with Blogmint for blogging and
twitter campaign for Lufthansa India. This campaign
witnessed amazing participation of top twitter influencers
and great bloggers. As a part of an ongoing effort to
engage with young passengers, Lufthansa launched an
exciting online competition ‘Your Announcement Contest’
in early 2016 for children who enjoy flying. A creative
entry by 8 year old Yashas Dassani made him winner of
this huge social media campaign.
3
What were the results?
Blog Views
20,000+
Reach
15 Million +
Impressions
65 Million +
4
What were the results?
Twitter
Engagement
2300+
Reach
5 lakhs
Impressions
1 Million +
5
Published Posts
w w w . b l o g m i n t . c o m https://www.blogmint.com/
Logix Techno Park, Tower B, 4th Floor
Sector - 127, Noida Uttar Pradesh, INDIA
Sales (India): +91-9999870202

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Case Study For Lufthansa

  • 1. w w w . b l o g m i n t . c o m Blogging and Twitter campaign for Lufthansa
  • 2. 2 Duration: 2 months Campaign INDIAN KID RULES THE SKY Lufthansa partnered with Blogmint for blogging and twitter campaign for Lufthansa India. This campaign witnessed amazing participation of top twitter influencers and great bloggers. As a part of an ongoing effort to engage with young passengers, Lufthansa launched an exciting online competition ‘Your Announcement Contest’ in early 2016 for children who enjoy flying. A creative entry by 8 year old Yashas Dassani made him winner of this huge social media campaign.
  • 3. 3 What were the results? Blog Views 20,000+ Reach 15 Million + Impressions 65 Million +
  • 4. 4 What were the results? Twitter Engagement 2300+ Reach 5 lakhs Impressions 1 Million +
  • 6. w w w . b l o g m i n t . c o m https://www.blogmint.com/ Logix Techno Park, Tower B, 4th Floor Sector - 127, Noida Uttar Pradesh, INDIA Sales (India): +91-9999870202

Editor's Notes

  1. Done
  2. Done
  3. Done
  4. Done
  5. done