Social Media: How To Use Rich Media to Amp Up Your LinkedIn Profile
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Make your LinkedIn presence more robust with these examples of rich media that you can easily add to your profile.
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Social Media: How To Use Rich Media to Amp Up Your LinkedIn Profile
- 1. Social Media Clinic Tuesday, June 24, 2014 How To Spruce Up Your LinkedIn Profile with Professional Portfolio Presenter: Erika L. Forsythe 1
- 2. What is Professional Portfolio? Add visual content to your LinkedIn Profile
- 3. Why Bother? Standout Profile = Prospects Take You More Seriously Standout Profile = Prospects Spend More Time on Your Page Standout Profile = Attracting More Business Opportunities Visual Content = Interactive Experience / People Can Comment
- 4. What Content Can I Add? • Photos • Video • Presentations • Audio
- 5. Approved Content Providers for Media Samples
- 6. Sample Profiles Click Here To Add Text. Click Here To Add Text. Click Here To Add Text. Click Here To Add Text. Continue text. Click Here To Add Text. Click Here To Add Text. Click Here To Add Text. Click Here To Add Text. Continue text. Click Here To Add Text. Click Here To Add Text. Click Here To Add Text. Click Here To Add Text. Continue text.
- 7. Pastry Chef
- 8. Pastry Chef – Explore Content / Photo Scroll from Within Page
- 9. Entrepreneur
- 12. SlideShare Link or Uploaded Presentation
- 13. Add Badges or Awards Book Cover or Menu Cover
- 14. Even Add a Screen Shot of a Compliment or Twitter Buzz Or You in Action
- 15. Add Links to Articles You Have Written: Autopopulate with image + clickable link vs. Upload image + enter info manually
- 16. How Do I Get Started?
- 17. Edit Profile – Follow Prompts
- 18. Add Link or Upload FIle
- 19. Include a Call to Action
- 20. Sample Web Pages Must See Profiles of 2013 Pastry Chef LinkedIn Page – Photo Scroll Entrepreneur LinkedIn Page – Canyoning in Scotland Video Entrepreneur Vizify Profile Sample - Overview & Career / Bio
- 21. Discussion What kind of content do you have to share on LinkedIn? About you? About your business? • Video of you giving a presentation • SlideShare presentation of helpful content to establish business expertise • What else?
- 22. REFERENCES Moritz, Donna. (December 2, 2013). “How to Enhance Your LinkedIn Profile With Professional Portfolio” socialmediaexaminer.com Retrieved December 18, 2013 from http://www.socialmediaexaminer.com/linkedin-professional-portfolio/ LinkedIn (November 26, 2013) “LinkedIn Must See Profiles of 2013” slideshare.net Retrieved on December 19, 2013 from http://www.slideshare.net/linkedin/must-see-linkedin-profiles-of-2013