4. The Amazing School will include…..
Nursery primary or junior school senior school.
The Montessori methodology of learning will be used in
Nursery.
Cambridge system will be used for O/A level classes.
The amazing school offer free Computer/ net courses at
least once a year.
The amazing school have laboratory, audio/
visual tutorial materials and a web library for learning
environment.
Aim of the school is quality education at an affordable
fees.
INTRODUCTION
5. VISION
“To provide quality education
at affordable prices in an
environment conducive for
learning and development of
skills”.
6. MISSION
“Our Mission is to achieve
excellence in imparting
education by striving for
excellence in all round service
& education delivery”.
7. BUSINESS MODEL
I/O MODEL
Reasons: Because this business is
based on opportunities present in
market.
8. MACRO
FACTORS
Economical fee structure having international education to students.
Sociocultural environment having opportunity for smart wages
family.
Global educational system as Cambridge level.
Technological grooming of student having distance learning.
legal approved/ accredited by higher education commission.
Demographic factors are co-education system , primary to college
level students , easy to access residency of students and parents.
EXTERNAL
FACTORS
10. INTERNAL FACTORS
FINANCE: We need an initial capital of around PKR 6.0
million. This includes a capital expenditure of PKR 1.6
million and a working capital need of around 3.1 million.
HRM: Principal: Will be responsible for all academic
activities, curriculum development, hiring, training, and
retaining of teachers.
ADMINISTTRATOR: Will be responsible for all admin,
finance & regulatory affairs.
11. INTERNAL FACTORS (cont.)
MARKETING/SALES: We will market our faculty by
use of school fliers, bulk sms advertising,
branded stationeries, advert banners,
dedicated website, Facebook, Instagram, snapchat
and other popular social sites
PROCUREMENT: The schools suppliers would be
chosen on the basis of their competencies as well as
their track record in delivering timely supplies.
OPERATION: Principal ,Administrator ,Accountant
,Senior Teachers ,Junior Teachers ,Security Guard &
Cleaner .
12. SUPPORT
ACTIVITIES
PRIMARY ACTIVITIES
HRM…..PRINCIPAL: hiring, training, and retaining of teachers.
ADMINISTTRATOR:Will be responsible for all admin, finance & regulatory affairs.
OPERATION:
Principal - 01
Administrator -01
Accountant -01
Senior Teachers –
02
Junior Teachers – 02
Security Guard - 02
Cleaner -01
MARKETING/SALE
S
school fliers, bulk
sms advertising,
branded stationeries
, advert banners,
dedicated website,
Facebook,
Instagram, snapchat
and other popular
social sites
PROCUREMENT.. The schools suppliers would be chosen on the basis of their
competencies as well as their track record in delivering timely supplies.
TECHNOLOGY DEVELOPMENT.. Arranging online classes during the current
pandemic of Coronavirus is an example of bringing new technologies to the classrooms.
INFRASTRUCTURE.. ScientificLab,library,security man, teaching staffs ,
clinic for college , college bus, competent faculty nurse , Purchase of land …..
SERVICES.
Cambridge level
education.
Quality of
education
INBOUND LOGISTICS.
transportation..
Desk..
Chairs..
White boards..
Stationaries..
Computers..
Lab equipment..
OUTBOUND
LOGISTICS…
We are not
purchasing
outbound logistics
18. free IT courses would be one month /year.
UNDP’s Human Development Report 2018,
Pakistan is ranked 150th out of 189 countries .
student campaigns / festivals as limited.
5 years required to stand with the
competitors.
The school break-even will be in its 2nd year.
SWOT
ANALYSIS
Weakness
19. Free Computer/net courses/year.
Air-conditioned environment.
special or extra classes for weak students.
BY GOAL 4”100% literacy for both boys and
girls will have achieved by 2030.
Arranging online classes during the current
pandemic of Coronavirus is an example of
bringing new technologies to the classrooms.
SWOT
ANALYSIS
Opportunities
20. Universities in Pakistan recognize and welcome
Cambridge international qualifications.
Cambridge O Levels and Cambridge IGSCE
qualifications are equated to the local Certificate
(SSC).
Cambridge International A Levels are equated to
the Higher Secondary School Certificate
(HSSC).
Purchasing of land.
SWOT
ANALYSIS
Opportunities
21. few competitors provide free IT trainings.
Limited branches as compare to competitor
having multiple branches.
Targeted gentry is middle class as compare to
competitor having elite class.
Threat
s
SWOT
ANALYSIS
25. BUSINESS KEY
FACTOR
Cambridge International AS & A Level Business.
AS and A Level Business allows learners to
take the first step towards a career in private
or public organizations or progress with
confidence to a degree in business and
management related subjects.
27. Strategies - Finance
FEE STRUCTURE:
Admission Fee: PKR 20,000
Tuition Fee per month: PKR 5,000
OTHER CHARGES:
School cardigan: PKR 1,000 - 1,500
School sports wear: PKR 1,000 - 1,500
End of year party: PKR 200 - 500
Cultural day: PKR 200 - 500
Excursion: PKR 500 - 1,000
Note: These payments will be required at actual basis.
33. Strategies - Marketing
To market our school following items will be used:
Mobile vans
School fliers – with discount coupons,
Bulk SMS advertising,
Branded stationeries, bags, etc.
Advert banners / steamers,
Dedicated website,
Digital platforms: Facebook, Instagram, Snapchat
and other popular social sites.
34. Strategies - Promotion
Endorsement from renowned faculty members and
celebrities – inviting in school events.
Use of school CRM System – capture prospective
clients data and follow up with them.
Ensure school participation in local school
competition with prizes for students who win and
financial / non-financial rewards for teachers who
mentored.
Ensure ‘positive words’ publicity.
35. Strategies - HR
An educational institute is best known by its faculty.
Well qualified and trained faculty will be hired.
They will be provided market based salary and perks.
To attract and retain best faculty apart from salary,
medical insurance and EOBI cover etc. will be
provided.
Management may introduce PF/ Gratuity after 05
years – once school could stand on its feet.
36. The Amazing School
Organization structure
Owner
Principal
Senior
Teachers
Junior
Teachers
Accountant Administrator
Security
Guards
Cleaner
37. Strategies - Admin
Admin department will be responsible for:
Safety
Security
Cleaning
Gardening
Play area
Provide potable water, uninterrupted power and
other services incidental for proper functioning of
school