Content writing tools by Henry Harvin.

1. Content Writing Tools

2. What is Content Writing??
Content writing is the process of planning, writing and editing web
content, typically for digital marketing purposes. It can include writing
blog posts and articles, scripts for videos and podcasts, as well as
content for specific platforms, such as tweetstorms on Twitter or text
posts on Reddit. In other words, content writing skills give you the
ability to write clear, consistent and relevant content that delivers an
engaging experience for your company's target audience. The use of
effective content writing directs them to visit your company's website
for more information.

3. Tools for Content Writing
There are a large number of tools to assist you in content creation and
simplify the work. It will help you polish everything you write and avoid if
any mistakes are there in every piece of your content. Here is the list of
different tools for different categories of work in content writing.
1) Brainstorming Tools
These tools help you to brainstorm ideas and topics. Some examples are:
• Portent’s Content Idea Generator :-
If you need an attractive heading, then can definitely go for this tool. If the
topic changes, It will change the way you intended to deliver your ideas at
the beginning. You can search any word related to the topic.

4. • Ideaflip :-
This tool gives you a visual, interactive environment that enables you to
write down, manage, and develop your ideas. The design of its user
interface removes visual constraints, which means you are free to do
anything that will help your ideas spring to life.
• HubSpot’s Blog Topic Generator :-
If you are in search for a new topic idea on a regular basis, then this
tool will help you out in different ways. It enables you to enter up to
three keywords, after which it will do its magic and come up with a
long list of subjects that will be ready to use right away or which will
help point you in the right direction.

5. 2 ) Writing &Editing Tools
• Grammarly:-
It is the best spelling and grammar checker tool. Apart from being able
to spot errors, it will also help you optimize your text and make it more
readable.
• StackEdit :-
It is a great tool for converting text into .html or copying it from
WordPress, Google Docs or Word without any formatting. It ha many
themes, layouts and shortcut combinations to customize your content
writing. It has a spell-checker that supports many languages, and you
can sync it with Dropbox and Google Drive.

6. • Hemingway :-
It highlights sentences and phrases that are too complex ,suggests
eliminating, excessive adverbs and turning passive voice constructions
into active voice. Furthermore, the tool has document style settings
and even shows a text’s readability score. It has a counter showing a
total number of words, characters, paragraphs, and sentences so you
can tweak a text’s structure if it lacks readability. The editor’s
standalone version is available for PC and Mac. Once you finish editing,
you can export a file in a markdown or .html format.

7. 3 ) Social Media, SEO & Promotion
• Hootsuite
This tool is used for enhancing the social media management. The
system's user interface takes the form of a dashboard, and supports
social network integrations for Twitter, Facebook, Instagram, LinkedIn
and Youtube. You have an option for scheduling your posts in advance,
not having to worry about forgetting to publish them.
• Ahrefs
It is a massive SEO toolkit you can use to propel your writings toward
the first page in search. Running the largest content index, it discovers
what other tools overlook. 5 million posts a day is its record mark no
one has surpassed yet. With a flexible filtering system, you can keep
only valuable topics on your radar. The rest can be filtered out by time,

8. traffic, shares, referring domains, word count, etc. Each post comes
with social and SEO metrics visualized on charts. It will let you track its
ups and downs over time.
• Buzzstream
It can help you in finding stuff like contact information and social media
accounts of the most influential players in the industry, which provides
you with the opportunity to establish any collaboration with them and
promote your work.
• Google Search Console
Google Search Console provides detailed analytics on the frequency of
your blog visits. They allow sorting out data by country and device and
find out what search queries your blog guests usually type in. You can

9. also choose posts that lack traffic and “beef them up” by adding links
to them from other websites.
4 )Multimedia Tools
These tools are used to create images, memes, infographics, videos, etc
to increase the engagement of the post.
• Canva
It allows you to create visual content such as presentations, posters,
infographics, and cover images for all of your social media accounts. It
has a wide variety of templates.
• Infographic Video Maker
You can easily create stunning animated infographics with the help of
Infographic Video Maker.

10. • Easel.ly
Designing an infographic to visualize certain data or an entertaining
message can be time-consuming. But infographic is also worth the
effort because this type of content has proven to be highly shareable if
done well. To simplify the process of its creation, Easel.ly offers many
pre-made templates. You can add, remove and edit each infographic
element the way you need it. The tool allows applying a grid so you can
position each object or text symmetrically. After you make all the
tweaks, you can download it as a .pdf. Should you need to change an
already published infographic, just head to your account and upgrade
it.

11. 5 ) Planning & Scheduling
To do list, calendars, workflow organizing, file sharing, all you need to keep your
editing process on track and on time. Make sure you meet all the deadlines.
• Trello
Divide your digital cards with notes into four categories: ideas, to do, doing, done.
Drag and drop them the moment their status has changed. The tool has an intuitive
user-interface and allows uploading files from Google Drive, DropBox and
OneDrive. You can also set a date and time for when a card is “due”.
• Wunderlist
To get into the habit of planning your blogging activities well ahead is crucial.
Digital organizers can help you tackle many tasks with ease. Wunderlist is among
such tools. It can keep your ideas well structured and remind you of other tasks you
need to do. Wunderlist can also transform your emails into to-do lists, move them
between folders and add notices. Share your lists with others, or print them out
with just one click.

12. About Henry Harvin
Henry Harvin® is a leading career and competency development
organization with focus on value creation. We are into the business of
training, skill development, assessment centres, content services and
higher education. Our dream is to establish 'Henry Harvin®' in line with
the vision of Mr.Henry Dunster 400 years ago which now resonates in
the form of a prestigious educational institution respected worldwide.

13. If you are interested to know more about content writing, join the
Content Writing Course by Henry Harvin®.