1. STEVEN J. CACELA
5959 Skyline Boulevard
strongcandidate@comcast.net
Oakland, California 94611 510.386.3444
SENIOR SALES MANAGEMENT
PROFILE
Successful background in new business development, target marketing, account
management and organizational improvements, as well as multiple product
introduction, customer interaction, public relations and management recruiting.
Stable professional experience in creative communications, diplomatic problem
resolution and industry networking initiatives.
 Profitable development and execution of high-impact sales programs and
business processes with a seasoned approach; ensure rapid delivery of peak
profits and high customer satisfaction levels.
 Expertise in negotiating contracts, coordinating deal financing and driving
business growth efforts at all levels of matrixed organizations.
 .
 Superior motivation of staff and management teams to achieve peak
performance, open up new markets and meet aggressive business objectives.
 Multi-tasking talents in team building, business savvy, needs analysis, market
knowledge and attention to detail in time-sensitive situations.
 Solid background as a confident team leader, creative sales manager and active
listener in interacting with senior management, professional peers and external
assets.

2. AREAS OF EXPERTISE
Strategic Planning ● Tactical Execution ● Performance Metrics ● Sales Initiatives ●
Team Leadership ● Deal Negotiations ● Executive Reporting ● Talent Management
● Creative Communications ● Compensation Planning ● Staff Development
EMPLOYMENT & ACCOMPLISHMENTS
Lexus Of Pleasanton, Pleasanton, CA 1992 – Present
Corporate Sales & Leasing Consultant
In charge of managing all aspects of sales, marketing and customer service for this
high-end luxury automotive industry leader. Acted as Department Head over a team
of 7 sales representatives. Closely interface with vendors to coordinate lead
prospecting and CRM support.
 Ranked as one of the Top Producers out of 50 sales professionals at this Auto
Mall and Top 5% nationwide, generating millions of dollars in gross revenue.
 Frequently won membership in the elite “President’s Club” for maximum profits
and productivity.
 Aggressively grew and expanded this department from selling 15 units to over
85 units each month within a year.
 Selected to mentor and coach new hires in product knowledge, sales techniques
and customer service.
 Promoted through positions of increasing impact and progressive responsibility,
including Internet Business Development Manager.
STEVEN J. CACELA Page Two
PREVIOUS EXPERIENCE

3. ▪ Held several account executive and marketing manager positions with regional
industry leaders.
▪ Hands-on knowledge of public relations, training & development, management
consulting, freight transportation and other entrepreneurial endeavors.
▪ Consistently met and exceeded performance metrics and business goals at each
organization in order to achieve maximum productivity.
▪ Gained a profitable reputation for driving successful sales efforts, launching
creative market efforts and ensuring peak customer satisfaction.
EDUCATION
California State University, Sacramento, CA
1990
B.A. Degree in Communications Studies
PROFESSIONAL TRAINING
- Finished over 50 critical seminars through Lexus University.
- Fully familiar with MS Office Suite, CRM applications and proprietary software.