Book7 DIRECT METHOD ENGLISH - SPEAK DIRECT METHOD

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Section 101.2
(a) knowledge
/ˈnɒlɪdʒ/
nowadays
/ˈnaʊəˌdeɪz/
international
/ˌɪntə(r)ˈnæʃ(ə)nəl/
to communicate
/kəˈmjuːnɪkeɪt/
a subsidiary
/səbˈsɪdiəri/
a percent
/pə(r)ˈsent/
DRIVING A CAR DOESN’T REQUIRE
ANY SPECIAL KNOWLEDGE.
>
Driving a car doesn’t require any special
knowledge.
MR. HUGHES WEARS A SUIT AND A
TIE TO THE CRICKET NOWADAYS.
>
Mr. Hughes wears a suit and a tie to the
cricket nowadays.
IT TAKES A LONG TIME TO GET A
GOOD INTERNATIONAL
REPUTATION IN FILM MAKING.
>
It takes a long time to get a good international
reputation in film making.
IF PEOPLE DON’T COMMUNICATE
WITH EACH OTHER AT WORK THE
COMPANY MAY GET INTO TROUBLE.
>
If people don’t communicate with each other
at work the company may get into trouble.
COCA-COLA’S GERMAN SUBSIDIARY
PROVIDES 8% OF THE COMPANY’S
TOTAL INCOME.
>
Coca-cola’s German subsidiary provides 8%
of the company’s total income.

Job advertisements in quality European newspapers often ask for a good
knowledge of English. Nowadays, large international companies often use
English to communicate between the main office and the subsidiaries in
different countries. 75% of all letters and emails are in English and 80% of
all the information in the world’s computer systems is in English. That is
why organizations need employees who speak good English. Europeans feel
that English sometimes helps them to get a better job.
WHAT DO JOB ADVERTISEMENTS IN
QUALITY EUROPEAN NEWSPAPERS
OFTEN ASK FOR?
>
Job advertisements in quality European
newspapers often ask for a good knowledge
of English.
WHAT LANGUAGE DO LARGE
INTERNATIONAL COMPANIES USE
TO COMMUNICATE BETWEEN THE
MAIN OFFICE AND THE
SUBSIDIARIES?
>
Large international companies use English to
communicate between the main office and the
subsidiaries.
WHY DO COMPANIES NEED THEIR
EMPLOYEES TO SPEAK GOOD
ENGLISH?
>
Companies need their employees to speak
good English because most information in the
world’s computers is in English.
IS IT TRUE THAT EUROPEANS
OFTEN FEEL THAT ENGLISH HELPS
THEM TO GET A BETTER JOB?
>
Yes, it’s true that Europeans often feel that
English helps them to get a better job.
HAVE YOU ALWAYS THOUGHT
THAT KNOWLEDGE OF FOREIGN
LANGUAGES IS VERY IMPORTANT?
>
No, I haven’t always thought that knowledge
of foreign languages is very important.
WHAT LANGUAGES DO PEOPLE IN
AMERICA SPEAK NOWADAYS?
>
People in America speak English, Spanish,
Portuguese and French nowadays.
WOULD YOU EVER CONSIDER
WORKING FOR AN INTERNATIONAL
COMPANY?
>
Yes, I would consider working for an
international company.

DO YOU OFTEN COMMUNICATE
WITH YOUR FRIENDS VIA EMAIL?
>
Yes, I often communicate with my friends via
email.
HOW MANY SUBSIDIARIES DO YOU
THINK IKEA HAS IN EUROPE?
>
I think IKEA has about … subsidiaries in
Europe.
DO YOU THINK MORE THAN 50% OF
PEOPLE IN OUR COUNTRY SPEAK A
FOREIGN LANGUAGE NOWADAYS?
>
No, I don’t think more than 50% of people in
our country speak a foreign language
nowadays but I think the number is smaller.
(the students make questions to the following answers)
I DON’T THINK MY GRANDFATHER
WILL EVER LEARN TO
COMMUNICATE WITH ME OVER
THE INTERNET.
>
Do you think your grandfather will ever learn
to communicate with you over the internet?
NO, THERE AREN’T MANY
SUBSIDIARIES OF BIG COMPANIES
IN MY CITY.
>
Are there many subsidiaries of big companies
in your city?
I DON’T KNOW IF YOU HAVE EVER
WORKED FOR A LARGE
INTERNATIONAL COMPANY.
>
Do you know if I have ever worked for a
large international company?
I THINK YOUNG PEOPLE LIKE TO
WEAR COLOURFUL CLOTHES
NOWADAYS.
>
What clothes do you think young people like
to wear nowadays?
Section 101.3
a department store
/dɪˈpɑː(r)tmənt ˈstɔː(r)/
a buyer
/ˈbaɪə(r)/
a supplier
/səˈplaɪə(r)/
exciting
/ɪkˈsaɪtɪŋ/
regularly
/ˈreɡjʊlə(r)li/
a collection
/kəˈlekʃ(ə)n/

(the teacher explains the following in the students’ native language)
We use the expression ‘to be used to’
when we are familiar with something
and it doesn’t surprise us any more.
I live alone. I’m used to it. I’m used to living alone.
Jack always gets up at 5 a.m. He is used to it.
Jack is used to getting up at 5 a.m.
The expression “to get used to”
describes the process of becoming familiar with something.
When Jenny moved to England she wasn’t used to driving on the left.
After one year Jenny got used to driving on the left.
Jill and Frank don’t have hot water at home,
so they have to wash in cold water.
They are used to it,
but I don’t think I would ever get used to washing in cold water.
REMEMBER:
the infinitive never appears after ‘be/get used to’ in this meaning

MOST DEPARTMENT STORES IN BIG
CITIES PROVIDE ALL KINDS OF
PRODUCTS AND SERVICES.
>
Most department stores in big cities provide
all kinds of products and services.
IT TAKES A LONG TIME TO GET
USED TO DRIVING ON THE LEFT
HAND SIDE OF THE ROAD.
>
It takes a long time to get used to driving on
the left hand side of the road.
SOME BUYERS SAY THAT WORKING
WITH SUPPLIERS ISN’T VERY
EXCITING.
>
Some buyers say that working with suppliers
isn’t very exciting.
SPORTSMEN HAVE TO EXERCISE
REGULARLY IF THEY WANT TO BE
THE BEST IN THEIR DISCIPLINE.
>
Sportsmen have to exercise regularly if they
want to be the best in their discipline.
I WOULD LIKE TO HAVE A LARGE
COLLECTION OF OLD AMERICAN
CARS.
>
You would like to have a large collection of
old American cars.
Alex comes from Spain and this is his third month at the department store.
‘I manage three big departments and I usually have a lot of meetings. I
often have five or six meetings with buyers in one day. In my three
departments there are fifty buyers. They visit designers and suppliers and
often travel around the world looking for exciting quality products for the
store. We meet regularly to talk about ideas for our collections – the groups
of new products for the next season.’
HOW LONG HAS ALEX WORKED AT
THE DEPARTMENT STORE?
>
Alex has worked at the department store for
three months.

HOW MANY MEETINGS DOES ALEX
HAVE WITH BUYERS IN ONE DAY?
>
Alex has five or six meetings with buyers in
one day.
WHAT KIND OF PEOPLE DO THE
BUYERS HAVE TO MEET WITH?
>
The buyers have to meet with suppliers and
designers.
WHAT DOES ALEX TALK ABOUT
WITH HIS BUYERS?
>
Alex talks about ideas for new collections
with his buyers.
HAVE YOU GOT USED TO
ANSWERING MANY QUESTIONS
DURING THE LESSON?
>
Yes, I’ve got used to answering many
questions during the lesson.
DO YOU THINK YOU’D GET USED TO
WORKING IN A DEPARTMENT
STORE AS A BUYER?
>
No, I don’t think I’d get used to working in a
department store as a buyer.
IS THE WORK OF A SUPPLIER
EXCITING ENOUGH TO MAKE A
FILM ABOUT IT?
>
No, the work of a supplier isn’t exciting
enough to make a film about it.
HAVE YOUR MOTHER EVER TOLD
YOU TO EAT AND EXERCISE
REGULARLY?
>
Yes, my mother has told me to eat and
exercise regularly.
WILL YOU EVER GET USED TO
WEARING A SUIT TO WORK?
>
Yes, one day I will get used to wearing a suit
to work.
CAN YOU TELL ME ABOUT NEW
FASHION COLLECTIONS FOR THIS
AUTUMN?
>
No, I can’t tell you about new fashion
collections for this autumn.
IS IT EASY TO GET USED TO
WAKING UP AT 5 A.M.?
>
No, it isn’t easy to get used to waking up at 5
a.m.
HOW LONG DO YOU THINK IT
TAKES TO GET USED TO THE
WEATHER IN THE NORTH OF
RUSSIA?
>
I think it takes one month / ten years to get
used to the weather in the north of Russia.
WHAT KIND OF WORK DO YOU
THINK IS THE MOST EXCITING?
>
I think the work of an actor / a doctor / an
engineer / a fashion designer is the most
exciting.

NO, I WILL NEVER GET USED TO
SLEEPING ON THE FLOOR.
Will you ever get used to sleeping on the
floor?
I THINK THERE ARE FOUR OR FIVE
DEPARTMENT STORES IN MY CITY.
How many department stores do you think
there are in your city?
YES, I THINK IT’S IMPORTANT FOR
BUYERS TO KNOW ALL THE
SUPPLIERS IN THEIR BUSINESS.
Do you think it’s important for buyers to
know all the suppliers in their business?
NO, MY SISTER DOESN’T HAVE A
COLLECTION OF OLD LAPTOPS.
Does your sister have a collection of old
laptops?
Section 104.4
all over
/ɔːl ˈəʊvə(r)/
huge
/hjuːdʒ/
a variety
/vəˈraɪəti/
to consume
/kənˈsjuːm/
at least
/ ət ˈliːst/
a population
/ˌpɒpjʊˈleɪʃ(ə)n/
PEOPLE LEARN ENGLISH ALL OVER
THE WORLD.
> People learn English all over the world.
MOST BIG SHOPS OFFER A HUGE
VARIETY OF PRODUCTS.
>
Most big shops offer a huge variety of
products.

PEOPLE NOWADAYS DON’T CARE
MUCH IF THE FOOD THEY CONSUME
IS HEALTHY.
>
People nowadays don’t care much if the food
they consume is healthy.
WE SHOULD EAT AT LEAST THREE
TIMES A DAY.
> We should eat at least three times a day.
THE POPULATION OF MOST
COUNTRIES IS STILL GROWING.
>
The population of most countries is still
growing.
Chocolate was introduced to Europe from Mexico by the Spanish in the
sixteenth century. In the next century sugar was added, and chocolate was
made into a hot drink. As it was very expensive at that time it was drunk
only by the rich nobility. The first chocolate factory was opened in
Switzerland in 1819. Since then, chocolate has been produced by factories
all over the world and a huge variety of chocolate products has been
developed. In many countries today chocolate is consumed daily. In Britain,
for example, chocolate is eaten at least once a week by 75% of the
population.
WHEN WAS CHOCOLATE
INTRODUCED TO EUROPE?
>
Chocolate was introduced to Europe in the
sixteenth century.
WHERE DID CHOCOLATE COME
FROM?
> Chocolate came from Mexico
WHAT WAS ADDED TO CHOCOLATE
BEFORE IT WAS MADE INTO A HOT
DRINK?
>
Sugar was added to chocolate before it was
made into a hot drink.

WHY DID ONLY RICH NOBILITY
DRINK HOT CHOCOLATE IN THE
PAST?
>
Only rich nobility drank hot chocolate in the
past because it was very expensive.
TELL ME SOMETHING YOU
REMEMBER ABOUT THE FIRST
CHOCOLATE FACTORY?
>
The first chocolate factory was opened in
Switzerland in 1819.
HOW MANY PEOPLE IN BRITAIN EAT
CHOCOLATE AT LEAST ONCE A
WEEK?
>
75% of the population in Britain eat
chocolate at least once a week.
ARE THERE CHOCOLATE
FACTORIES ALL OVER THE WORLD?
>
Yes, there are chocolate factories all over the
world.
WHAT’S YOUR FAVOURITE KIND OF
CHOCOLATE?
>
My favourite kind of chocolate is milk / dark
chocolate.
CAN WE SAY THAT BEARS ARE
HUGE ANIMALS?
> Yes, we can say that bears are huge animals.
DO YOU CONSUME A BIG VARIETY
OF CHOCOLATES?
>
No, I don’t consume a big variety of
chocolates.
DO YOU THINK ALL THE STUDENTS
SHOULD STUDY ENGLISH AT LEAST
THREE TIMES A WEEK?
>
Yes, I think all the students should study
English at least three times a week.
TELL ME THE NAMES OF SOME
FAMOUS CHOCOLATE BRANDS,
PLEASE?
>
Some famous brands of chocolate are: Lindt,
Cadbury’s, Milka, etc.
IS THE POPULATION IN YOUR
COUNTRY INCREASING?
>
Yes, the population in my country is
increasing.
YES, I THINK ALL PEOPLE LIKE
CHOCOLATE.
> Do you think all people like chocolate?
NO, I DON’T OFTEN DRINK HOT
CHOCOLATE.
> Do you often drink hot chocolate?
THE POPULATION OF CHINA IS
BIGGER THAN THE POPULATION OF
INDIA.
>
Which population is bigger, the population of
China or of India?
WE COME HERE AT LEAST TWICE A
WEEK.
> How often do you come here?

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