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How to Create a Killer Marketing Campaign

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Social Strand Media
Social Strand Media

9 Steps to creating a killer marketing campaign.

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How to Create a Killer Marketing Campaign ©2011 Social Strand Media
What’s Your Strategy? ©2011 Social Strand Media
Research Your Audience ©2011 Social Strand Media
Where do they hang out? ©2011 Social Strand Media
How do they consume & share content online? ©2011 Social Strand Media
Bottom line: Know Who You Are Marketing To ©2011 Social Strand Media
©2011 Social Strand Media
Define your campaign: ©2011 Social Strand Media
Set Your Budget ©2011 Social Strand Media
Set your timeline ©2011 Social Strand Media
Develop Clear Messaging ©2011 Social Strand Media
Be Conscious of Tone ©2011 Social Strand Media
Subliminal Messages ©2011 Social Strand Media
Leverage Partnerships ©2011 Social Strand Media
Select the Right Mediums ©2011 Social Strand Media
Incorporate your Social Media into your editorial calendar ©2011 Social Strand Media
Determine how you will measure your success ©2011 Social Strand Media
Allocate Resources ©2011 Social Strand Media
Monitor & Respond ©2011 Social Strand Media
Measure Your Success & Failures ©2011 Social Strand Media
Take the time to plan your marketing campaign ©2011 Social Strand Media
About the presenter Tracy Sestili is CEO and founder of Social Strand Media, a social media strategy firm. She helps companies develop strategic brand platforms and social media strategies that drive constituent engagement and business growth, with a focus on engaging in social media with minimal time, money and resources. Find her on Twitter @tracysestili Find her on Facebook at facebook.com/tracysestili Connect with her on LinkedIn at linkedin.com/in/tracysestili ©2011 Social Strand Media

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