For more course tutorials visit www.tutorialrank.com week 3 Assignment: Comparison Report. Write a 3 to 4 page report comparing the communication strategies of the Facebook pages of two of the following companies:

1. MGMT 550 Week 3 Assignment Comparison Report (2
Papers)
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week 3
Assignment:
Comparison Report. Write a 3 to 4 page report comparing the
communication strategies of the Facebook pages of two of the
following companies:
McDonald's, Burger King
J C Penney, Kohl's
Dunkin' Donuts, Krispy Kreme Doughnuts
Pepsi Max, Coca-Cola Zero

2. Target, Wal-Mart
Amazon, Barnes & Noble
Suggested Format:
This week you will write a compare and contrast report. Your paper
should discuss each of the companies and then discuss their
similarities and differences. When looking at each company's
Facebook page, use the same criteria to evaluate each of them, which
will assist with the compare and contrast evaluation. Your paper
should have at least 3 to 4 pages of body text plus the title page and
reference page.
Include the following sections:
Title Page
Introduction
Discuss the first company
Discuss the second company

3. Compare and contrast the two companies
Conclusion
References
Submit your assignment to the Dropbox located on the silver tab at
the top of this page. For instructions on how to use the Dropbox, read
thesestep-by-step instructions or watch this Dropbox Tutorial.
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MGMT 550 Week 3 Assignment Comparison Report (2
Papers)
For more course tutorials visit
www.tutorialrank.com
week 3
Assignment:

4. Comparison Report. Write a 3 to 4 page report comparing the
communication strategies of the Facebook pages of two of the
following companies:
McDonald's, Burger King
J C Penney, Kohl's
Dunkin' Donuts, Krispy Kreme Doughnuts
Pepsi Max, Coca-Cola Zero
Target, Wal-Mart
Amazon, Barnes & Noble
Suggested Format:
This week you will write a compare and contrast report. Your paper
should discuss each of the companies and then discuss their
similarities and differences. When looking at each company's
Facebook page, use the same criteria to evaluate each of them, which
will assist with the compare and contrast evaluation. Your paper

5. should have at least 3 to 4 pages of body text plus the title page and
reference page.
Include the following sections:
Title Page
Introduction
Discuss the first company
Discuss the second company
Compare and contrast the two companies
Conclusion
References
Submit your assignment to the Dropbox located on the silver tab at
the top of this page. For instructions on how to use the Dropbox, read
thesestep-by-step instructions or watch this Dropbox Tutorial.
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6. MGMT 550 Week 4 Managerial Communication Oral
Presentation (2 PPT)
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week 4
Assignment:
Oral Presentation
Please see Course Project tab under Course Home for additional
information.
Objective
For the purpose of this assignment, you are the chief information
officer for the Stone Goose Company. This is your big chance to be
the principle change agent in the Stone Goose Company and to
propose a new social media policy to executive management.
Currently, your company does not use social media for

7. communication or marketing. You have noticed that the employees,
however, are quite fond of social media.
You may use your creative imagination to determine the type of
business in which Stone Goose Company is involved. Brainstorm and
propose ideas that will help the business improve operational
efficiencies, save money, increase revenue or market share, improve
guest satisfaction, increase social responsibility, and enhance brand
image.
Expect resistance and garner enough evidence to persuade your
audience to implement your ideas. You will need to include external
research to support your claims.
Week 4's Oral Presentation should convince Stone Goose Company's
executive management that it needs a social media policy and that you
should be given this assignment.
Assignments such as this help you develop business-oriented
communication skills and give you the opportunity to practice
developing an integrated business strategy for this fictional company.
This activity will make the course come alive through the application
of the principles from the textbook, course materials, and discussions.
Guidelines

8. Persuade a business audience to accept your ideas.
Create logical, well supported arguments by linking evidence to your
claims.
Develop an organizational structure that is easy to understand and
follow.
Adapt your ideas to a specific audience and anticipate and address
their concerns.
Describe how your recommendation meets the program criteria.
Best Practices
Your oral presentation should be between 8 to 10 slides long.
The first slide should be a title slide that includes the following:
Title of your presentation
Your name

9. Course name and number
Instructor's name
Date submitted
Eash slide must have a clear and meaningful title.
All sides should abide by the 7x7 rule of content. That is, no slide
should have more than seven bullet points with seven words on each
line.
A good presenation should have an appealing and eye-catching
backgorund. Be sure to use a consistent and professional presentation
theme.
Your text must follow a logical timeline from beginning to end.
You should use no more than two different typefaces. Slides should
be consistent throughout the presentation, including format and font
size.
Adding meaningful graphics to your slides helps to keep the audience
engaged while you are presenting, but avoid using too much

10. animation or any audio clips that do not supplement your presentation
appropriately.
References should be listed on your final slide. Your presentation
should use at least three scholarly references.
All DeVry University policies are in effect, including the plagiarism
policy.
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MGMT 550 Week 5 Assignment Persuasive Memo (2 Papers)
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week 5
Assignment:
Create a Persuasive Memo With Business Improvement Suggestions

11. Go to Persuade Café using this link:
http://www.bizcominthenews.com/persuadecafe/.
Review the information in the left column of the cover page.
Review the video and presentation.
Review the "About PersuadeCafe" information in the tab at the top of
the page.
Review the "Survey Results" information in the tab at the top of the
page.
Review the "Executive Profiles" information in the tab at the top of
the page.
Assignment Instructions
Write a persuasive memo presenting your recommendations for their
business improvement program.
Determine which executive should receive the memo; understand
your target audience.

12. Gather evidence to support your recommendation (above).
Explain your idea clearly; describe what you want the reader to do.
List the benefits of taking the action.
Describe how your recommendation meets the program criteria.
Acknowledge potential costs or downsides.
Emphasize the main points.
Business people have high expectations.
Guidelines
Memo format
To:
From:
Date:
Subject

13. (Body of memo)
The body of your memo should be at least one to two pages in length.
The goal is to persuade the executive team to implement your
recommendations.
Write a clear, convincing, persuasive proposal.
The memo should be written professionally, including sentence
structure, grammar, and spelling.
Submit your assignment to the Dropbox located on the silver tab at
the top of this page. For instructions on how to use the Dropbox, read
thesestep-by-step instructions or watch this Dropbox Tutorial.
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MGMT 550 Week 6 Assignment Crisis Action and Response
(2 Papers)
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www.tutorialrank.com

14. MGMT 550 Week 6 Assignment Crisis Action and Response
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MGMT 550 Week 7 Business Proposal The Stone Goose
Company (2 Papers)
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www.tutorialrank.com
Write a Business Proposal for Management—A Social Media Policy
for Stone Goose Company. Full assignment instructions are located in
the Course Project tab under Course Home.
For the purpose of this assignment, you are the chief information
officer for the Stone Goose Company. This is your big chance to be
the principal change agent in the Stone Goose Company and to
propose a new social media policy to executive management.
Currently, your company does not use social media for
communication or marketing. You have noticed that the employees,
however, are quite fond of social media.
You may use your creative imagination to determine the type of
business in which Stone Goose Company is involved. Brainstorm and
propose ideas that will help the business improve operational
efficiencies, save money, increase revenue or market share, improve

15. guest satisfaction, increase social responsibility, and enhance brand
image.
Expect resistance and garner enough evidence to persuade your
audience to implement your ideas. You will need to include external
research to support your claims. Week 7’s Business Proposal should
present the key items that need to be included in the social media
policy and why.20
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