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1. MGMT 550 Week 2 Assignment Create an Email
Message (2 Papers)
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For this assignment, you need to create a response to each of the email
messages provided.
The purpose of this assignment is for you to apply writing principles
while responding to business email. The emails you'll receive simulate
internal and external. Assume that you are employed at the Blue Bay
Resort and Conference Center. As you might expect, the culture is fast-
paced and fairly informal, with employees relying heavily on email.
While speed is important, high value is also placed on precision: All of
your email responses should be grammatically correct and error free.
You will play the role of the catering director for the Blue Bay Resort
and Conference Center. You took this job five years ago and are busier
than you ever imagined you might be—running from meeting to meeting
every day. Your only time to respond to your email is during your short
breaks between customer meetings. As usual, you have a flood of
messages which all seem critical. Your challenge during this assignment
is to respond to all of your email and write clear responses.
When responding to each of the messages, consider all of the following:
What do you think is an appropriate response to your message?

2. What information do you think should be included?
What might be inappropriate for this type of message?
How long should an appropriate response be?
What would you consider too long?
What tone should you use for the message?
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MGMT 550 Week 3 Assignment Comparison
Report (2 Papers)
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week 3
Assignment:
Comparison Report. Write a 3 to 4 page report comparing the
communication strategies of the Facebook pages of two of the following
companies:
McDonald's, Burger King
J C Penney, Kohl's
Dunkin' Donuts, Krispy Kreme Doughnuts
Pepsi Max, Coca-Cola Zero

3. Target, Wal-Mart
Amazon, Barnes & Noble
Suggested Format:
This week you will write a compare and contrast report. Your paper
should discuss each of the companies and then discuss their similarities
and differences. When looking at each company's Facebook page, use
the same criteria to evaluate each of them, which will assist with the
compare and contrast evaluation. Your paper should have at least 3 to 4
pages of body text plus the title page and reference page.
Include the following sections:
Title Page
Introduction
Discuss the first company
Discuss the second company
Compare and contrast the two companies
Conclusion
References
Submit your assignment to the Dropbox located on the silver tab at the
top of this page. For instructions on how to use the Dropbox, read
thesestep-by-step instructions or watch this Dropbox Tutorial.
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MGMT 550 Week 4 Managerial Communication
Oral Presentation (2 PPT)
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4. This Tutorial contains 2 PPT
week 4
Assignment:
Oral Presentation
Please see Course Project tab under Course Home for additional
information.
Objective
For the purpose of this assignment, you are the chief information officer
for the Stone Goose Company. This is your big chance to be the
principle change agent in the Stone Goose Company and to propose a
new social media policy to executive management. Currently, your
company does not use social media for communication or marketing.
You have noticed that the employees, however, are quite fond of social
media.
You may use your creative imagination to determine the type of business
in which Stone Goose Company is involved. Brainstorm and propose
ideas that will help the business improve operational efficiencies, save
money, increase revenue or market share, improve guest satisfaction,
increase social responsibility, and enhance brand image.
Expect resistance and garner enough evidence to persuade your audience
to implement your ideas. You will need to include external research to
support your claims.
Week 4's Oral Presentation should convince Stone Goose Company's
executive management that it needs a social media policy and that you
should be given this assignment.
Assignments such as this help you develop business-oriented
communication skills and give you the opportunity to practice
developing an integrated business strategy for this fictional company.
This activity will make the course come alive through the application of
the principles from the textbook, course materials, and discussions.
Guidelines

5. Persuade a business audience to accept your ideas.
Create logical, well supported arguments by linking evidence to your
claims.
Develop an organizational structure that is easy to understand and
follow.
Adapt your ideas to a specific audience and anticipate and address their
concerns.
Describe how your recommendation meets the program criteria.
Best Practices
Your oral presentation should be between 8 to 10 slides long.
The first slide should be a title slide that includes the following:
Title of your presentation
Your name
Course name and number
Instructor's name
Date submitted
Eash slide must have a clear and meaningful title.
All sides should abide by the 7x7 rule of content. That is, no slide should
have more than seven bullet points with seven words on each line.
A good presenation should have an appealing and eye-catching
backgorund. Be sure to use a consistent and professional presentation
theme.
Your text must follow a logical timeline from beginning to end.
You should use no more than two different typefaces. Slides should be
consistent throughout the presentation, including format and font size.
Adding meaningful graphics to your slides helps to keep the audience
engaged while you are presenting, but avoid using too much animation
or any audio clips that do not supplement your presentation
appropriately.
References should be listed on your final slide. Your presentation should
use at least three scholarly references.
All DeVry University policies are in effect, including the plagiarism
policy.
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6. MGMT 550 Week 5 Assignment Persuasive Memo
(2 Papers)
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This Tutorial contains 2 Papers
week 5
Assignment:
Create a Persuasive Memo With Business Improvement Suggestions
Go to Persuade Café using this link:
http://www.bizcominthenews.com/persuadecafe/.
Review the information in the left column of the cover page.
Review the video and presentation.
Review the "About PersuadeCafe" information in the tab at the top of
the page.
Review the "Survey Results" information in the tab at the top of the
page.
Review the "Executive Profiles" information in the tab at the top of the
page.
Assignment Instructions
Write a persuasive memo presenting your recommendations for their
business improvement program.

7. Determine which executive should receive the memo; understand your
target audience.
Gather evidence to support your recommendation (above).
Explain your idea clearly; describe what you want the reader to do.
List the benefits of taking the action.
Describe how your recommendation meets the program criteria.
Acknowledge potential costs or downsides.
Emphasize the main points.
Business people have high expectations.
Guidelines
Memo format
To:
From:
Date:
Subject
(Body of memo)
The body of your memo should be at least one to two pages in length.
The goal is to persuade the executive team to implement your
recommendations.
Write a clear, convincing, persuasive proposal.
The memo should be written professionally, including sentence
structure, grammar, and spelling.
Submit your assignment to the Dropbox located on the silver tab at the
top of this page. For instructions on how to use the Dropbox, read
thesestep-by-step instructions or watch this Dropbox Tutorial.
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MGMT 550 Week 6 Assignment Crisis Action and
Response (2 Papers)
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MGMT 550 Week 6 Assignment Crisis Action and Response
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MGMT 550 Week 7 Business Proposal The Stone
Goose Company (2 Papers)
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Write a Business Proposal for Management—A Social Media Policy for
Stone Goose Company. Full assignment instructions are located in the
Course Project tab under Course Home.
For the purpose of this assignment, you are the chief information officer
for the Stone Goose Company. This is your big chance to be the
principal change agent in the Stone Goose Company and to propose a
new social media policy to executive management. Currently, your

9. company does not use social media for communication or marketing.
You have noticed that the employees, however, are quite fond of social
media.
You may use your creative imagination to determine the type of business
in which Stone Goose Company is involved. Brainstorm and propose
ideas that will help the business improve operational efficiencies, save
money, increase revenue or market share, improve guest satisfaction,
increase social responsibility, and enhance brand image.
Expect resistance and garner enough evidence to persuade your audience
to implement your ideas. You will need to include external research to
support your claims. Week 7’s Business Proposal should present the key
items that need to be included in the social media policy and why.20
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