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1. Project proposal – (Proposal name)
Client – (Client name)
Delivered on – (Submission date)
Submitted by – (User assigned)
Social Media Consulting
Proposal Template

2. Cover Letter for Social Media Consulting Services Proposal
2
Dear (Client_name),
Thank you for reaching out to us for social media needs. We have identified that (client_name) is
facing issues related to social media presence to survive and grow in the industry. We intend to
offer high-quality social media consulting services to improve the brand credibility and customer
engagement
We are confident that by our experience, your company will be able to achieve the goals as
mentioned below:
› Develop a long-term social media strategic plan to expand the social media presence on
different channels
› Keep the social media profiles updated with new features and current trends to achieve the
most effective results
› Create a content management calendar to organize your upcoming social media posts on
different platforms
› Add text here
We will prepare the initial design of the project to give you the appropriate look and feel of the
social media consulting services
Feel free to contact us in case of any issue
Sincerely,
(company_name)

3. Table of Contents
3
Project Context and Objectives
Statement of Work and Contract
Next Steps
Our Process
› Plan of Action
› Scope of Services
› Time frame
› Your Investment
› Multiple Packages for Social Media Consulting Services
Investment
Company Overview
› Why Us
› About Us
› Our Services
› Our Team
Our Past Experience
› Client Testimonials
› Case Study
01
02
03
04
05
06
07

4. Table of Contents
4
Project Context and Objectives
Statement of Work and Contract
Next Steps
Our Process
› Plan of Action
› Scope of Services
› Time frame
› Your Investment
› Multiple Packages for Social Media Consulting Services
Investment
Company Overview
› Why Us
› About Us
› Our Services
› Our Team
Our Past Experience
› Client Testimonials
› Case Study
01
02
03
04
05
06
07

5. Project Context and Objectives for Social Media Consulting Services Proposal
5
We have identified that (client name) is facing difficulties in managing its social media presence on different platforms. The firm is also facing issues
related to diminishing revenue as the conversion rate is not up to the mark due to the less traffic on the social media channels
Project Context
Develop a long-term social
media strategic plan
We will develop a comprehensive
strategic plan to enhance your
social media presence overtime.
Also, we will be implementing a
‘scoreboard’ system to track online
the social media performance over
multiple platforms.
Utilize social media
optimization
We will work towards keeping your
social media profiles updated with
new features and current trends
which in return would help in
increasing your followers base.
Create content management
calendar
We will focus towards ensuring that
good content is being shared on all
your social media platforms. We
will also work towards creating an
appropriate content calendar
wherein you will share sponsored
posts, offers etc.
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Project Objectives
Our Primary Focus Areas
Create engaging social
media content
Optimizing News Feed
Posting company
related updates
Add text here

6. Table of Contents
6
Project Context and Objectives
Statement of Work and Contract
Next Steps
Our Process
› Plan of Action
› Scope of Services
› Time frame
› Your Investment
› Multiple Packages for Social Media Consulting Services
Investment
Company Overview
› Why Us
› About Us
› Our Services
› Our Team
Our Past Experience
› Client Testimonials
› Case Study
01
02
03
04
05
06
07

7. Plan of Action for Social Media Consulting Services Proposal
7
› Determine social media
goals and objectives
› Create SMART
Framework.
› Add text here
Kick off
Meeting
Social Media Strategic
Plan Development
› Develop a social media
strategic plan.
› Add text here
Develop Content
Calendar
› Manage social media
accounts with respect to
creating and publishing
content.
› Add text here
Optimizing
Social Media
› Carry out a comprehensive
analysis of a firm’s current
social media performance.
› Develop social media
metrics to track
performance.
› Add text here
Create a Social Media
Channel Plan
› Create a tactical plan for
how, where and when to
reach out on social
media platforms.
› Add text here
Manage and Execute
Engagement Plan
› Develop an engagement
plan to connect with the
target audience.
› Add text here
1-3 days 3-5 days 5-10 days 10-13 days 13-15 days 15-20 days
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8. Scope for Social Media Consulting Services Proposal
8
Research
› Analyze client
prospective needs
› Detail audit of
previous social
media activities
› Set goals and
Objectives
› Add text here
Planning
› Determine social
media
management plan
› Create a
coordinated plan
to expand social
media presence
› Add text here
Posting
Schedule
› Estimate the
frequency of social
media posts
› Provide a variety
of content to build
and interact with
potential
customers
› Add text here
Channel
Selection
› Choose specific
social media
channel to create
awareness of
products and
services
› Add text here
Content
Calendar
› Ensure good
amount of content is
being shared on
recurring basis
› Keep the customers
engaged with great
offers, discounts and
promotional
campaigns
› Add text here
Customer
Engagement
› Develop strategies
to keep the
customers
engaged with
recent trends
› Add text here
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9. Timeframe for Social Media Consulting Services Proposal
9This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
Research
Planning
Posting
Schedule
Channel
Selection
Content
Calendar
Customer
Engagement
1-5 5-7 7-9 9-14 17-2014-17

10. Table of Contents
10
01
02
03
04
05
06
07
Project Context and Objectives
Statement of Work and Contract
Next Steps
Our Process
› Plan of Action
› Scope of Services
› Time frame
› Your Investment
› Multiple Packages for Social Media Consulting Services
Investment
Company Overview
› Why Us
› About Us
› Our Services
› Our Team
Our Past Experience
› Client Testimonials
› Case Study

11. Your Investment for Social Media Consulting Services Proposal (1/2)
11
Stages Price
Research $500
Planning $5000
Posting Schedule $6000
Channel Selection $2,500
Content Calendar $8000
Customer Engagement $1,200
Total (before tax) $XXX
Taxation Rate, 5% $XX
Total $XXXX
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12. Your Investment for Social Media Consulting Services Proposal (2/2)
12
(Designer_name) will perform different activities in different phases –
Research
Planning
Posting Schedule
Channel Selection
Content Calendar
Customer Engagement
Stages Activities Duration in days Estimated Cost
o Analyze client prospective needs
o Detail audit of previous social media activities
o Set goals and Objectives
o Add text here
1-5 $500
o Determine social media management plan
o Create a coordinated plan to expand social media presence
o Add text here
5-7 $5000
o Estimate the frequency of social media posts
o Provide variety of content to build and interact with potential customers
o Add text here
7-9 $6000
o Choose specific social media channel to create awareness of products and services
o Add text here
9-14 $2,500
o Ensure good amount of content is being shared on recurring basis
o Keep the customers engaged with great offers, discounts and promotional campaigns
o Add text here
14-17 $8000
o Develop strategies to keep the customers engaged with recent trends
o Add text here
17-20 $1,200
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13. Multiple Packages for Social Media Consulting Services Proposal
Offerings Silver USD 499 Gold USD 699 Platinum USD 849
Opportunity Identification through Webpage Visits
Qualified Leads from Twitter Once a week Thrice a week Five times a week
Qualified Leads from Facebook Once a week Thrice a week Five times a week
Email Marketing
Page Creation
Customer Support Tickets Once a week Thrice a week Five times a week
Marketing dashboard & Metric Reports
Social Media Auditing
Competitive Intelligence
Campaign Management
Content Creation
Advertising
Customer Community for Ideas & Feedback Contact Us for pricing
Klout Score Calculation Contact Us for pricing
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14. Table of Contents
14
Project Context and Objectives
Statement of Work and Contract
Next Steps
Our Process
› Plan of Action
› Scope of Services
› Time frame
› Your Investment
› Multiple Packages for Social Media Consulting Services
Investment
Company Overview
› Why Us
› About Us
› Our Services
› Our Team
Our Past Experience
› Client Testimonials
› Case Study
01
02
03
04
05
06
07

15. Why Us for Social Media Consulting Services Proposal
15
Strengths that will add to your firm-
We are known for being one of the largest influencer networks in the world. We have been successful in creating a
meaningful relationship between brands and customers
We create and manage the top-performing social media campaigns for businesses
Our team has expertise in managing the social media channels to enhance the brand’s image and target
audience reach
Add text here
Our Client (client_name) requires comprehensive social media consulting services to improve its social media
performance
We offer professional and highly creative social media services that will help in widening your social media presence
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16. About Us for Social Media Consulting Services Proposal
16
› We are a company that provides social media consulting services to some of the world’s
largest organizations
› We create unique and professional social media strategies to accelerate the client's business
Founded in 2005
Who We Are –
To provide social media consulting services
that increases the client’s social media
presence with relevant and appealing content
To help clients in creating a dominant
online presence and developing
meaningful relations with its
target audience
Core Values –
Commit to Excellence Act with Integrity Add text here
Vision Mission
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17. Our Services for Social Media Consulting Services Proposal
17This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
Social Media Advertising
Social Media Management
Search Engine Optimization
Email Marketing
Content Marketing
PPC Management
Web Design Services

18. Our Team for Social Media Consulting Services Proposal (1/2)
18
Katherine Reynolds
Chief Strategy Officer
Marquis Salazar
Social Media Specialist
Moray Ryan
Marketing Director
Add text here
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Add text here
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19. Our Team for Social Media Consulting Services Proposal (2/2)
19
Dexter Murphy
Content Manager
Aniyah Peters
Social Media
Strategy Manager
Add text here
Add text here
Add text here
Add text here
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20. Table of Contents
20
Project Context and Objectives
Statement of Work and Contract
Next Steps
Our Process
› Plan of Action
› Scope of Services
› Time frame
› Your Investment
› Multiple Packages for Social Media Consulting Services
Investment
Company Overview
› Why Us
› About Us
› Our Services
› Our Team
Our Past Experience
› Client Testimonials
› Case Study
01
02
03
04
05
06
07

21. › Add text here
› Add text here
Client Testimonials for Social Media Consulting Services Proposal (1/2)
21
David Schaffer
Designation
› Add text here
› Add text here
Company Name
Company Name
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James Hooper
Designation

22. Client Testimonials for Social Media Consulting Services Proposal (2/2)
22
› Add text here
› Add text here
Ben Watts
Company Name
› Add text here
› Add text here
Isabella Owen
Company Name
Dexter Turner
Company Name
› Add text here
› Add text here
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23. Case Study for Social Media Consulting Services Proposal
23
“(company_name) has done a
remarkable job in social media
consulting. It was amazing to work
with such dedicated professionals.
Our social media presence has
increased from 300 likes to 1200
likes from the previous quarter
– Joseph Fletcher
(XYZ Solutions)
Project Problem
Our Solution
Results
XYZ Solutions needed more followers and wanted to add more annual
subscriptions. They had a social media following but it was not maintained with
recent social media trends
We updated the client’s social media profiles with images, stories, content, tips and
advices at regular intervals
Also, initiated offers and discounts on the website to increase the annual subscriptions
Within 12 weeks, the Company got 1200 likes on Facebook as compared to
300 likes in the last quarter. 23 new subscriptions were also registered within
the same period
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24. Table of Contents
24
Project Context and Objectives
Statement of Work and Contract
Next Steps
Our Process
› Plan of Action
› Scope of Services
› Time frame
› Your Investment
› Multiple Packages for Social Media Consulting Services
Investment
Company Overview
› Why Us
› About Us
› Our Services
› Our Team
Our Past Experience
› Client Testimonials
› Case Study
01
02
03
04
05
06
07

25. Services Rendered
Mutual Cooperation
Terms and Termination
Statement of Work and Contract for Social Media Consulting Services Proposal
25
› 3-week opportunity to review our work and provide feedback
› Not liable to the firm and third party for damages
› We agree to put our best efforts in return we expect your cooperation in providing social media consulting services
› Fifty percent of initial fees at the point of contract signing and it will act as deposit
› Remaining 50% has to be submitted after project completion
› Right modify, reject, cancel or stop at any point processes but are imbibed to reimburse us all costs and expenses
› This agreement should commence from (date) and shall continue till termination by
either party by not less than 60 days notice given in writing
Date: {date_submitted}
Between "us", {company_name},
and "you", {client_name}
You {client_name}, located at
{client_address} are hiring
{company_name} located at
(address) to provide social media
consulting services with the
estimated total cost of $XXXX
Confidentiality
› All efforts to preserve confidentiality of information
Plans Cancellation
Terms of payment

26. Table of Contents
26
Project Context and Objectives
Statement of Work and Contract
Next Steps
Our Process
› Plan of Action
› Scope of Services
› Time frame
› Your Investment
› Multiple Packages for Social Media Consulting Services
Investment
Company Overview
› Why Us
› About Us
› Our Services
› Our Team
Our Past Experience
› Client Testimonials
› Case Study
01
02
03
04
05
06
07

27. Next Steps for Social Media Consulting Services Proposal
27
It is requested to read the contract to get the understanding of the details involved in
working with us. Everything should be fair, transparent and easily understandable at the
beginning in order to lay a solid foundation for better work relationship
We firmly believe in clarifying things and sorting out the issues in order to find the most
suitable way to work together
Signature
Proposal Lead
{user_assigned}. {user_title}
Signature
Default Contact
{client_contact_first}. {client_contact_last}
{client_name}
Discuss the desired changes
Accept the proposal
Sign and finalize the proposal
Submit an initial payment of 50% of total fee of project
Once we get the notification of your proposal acceptance, we will send you the separate copy of the signed contract
for your record
Feel free to contact
Add text here
Add text here
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28. Contact Us for Social Media Consulting Services Proposal
28
Company Name: Add text here
Company Address: Add text here
Phone Number: Add text here
Email Id and Website: Add text here
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29. Icons Slide for Social Media Consulting Services Proposal
29

30. 30
Additional Slides

31. Our Mission for Social Media Consulting Services Proposal
31
Vision
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Goal
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Mission
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32. 30 60 90 Days Plan for Social Media Consulting Services Proposal
32
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30 Days
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60 Days
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90 Days

33. Timeline for Social Media Consulting Services Proposal
33
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20162016 2017 2018 2019 2020

34. Roadmap for Social Media Consulting Services Proposal
34
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