If your company needs to submit a Content Centric Marketing Proposal PowerPoint Presentation Slides look no further. Our researchers have analyzed thousands of proposals on this topic for effectiveness and conversion. Just download our template, add your company data and submit to your client for a positive response. https://bit.ly/3hqcuNl

1. Content Centric
Marketing Proposal
Delivered On – (Date_submitted)
Submitted By – (User_assigned)
Project Proposal – (Proposal_name)
Client – (Client_name)

2. 2
Dear (client _name)
Thanks for reaching us. We know that you have seen a tremendous success as a leading
firm, but now you have decide to expand yourself in terms of growth and offerings. At
present, your firm has been engaged in several marketing efforts.
We observe that you are looking for holistic approach to your marketing efforts and we are
excited to join as inbound marketing partner in order to achieve your customer goals.
We propose a monthly revenue marketing retainer that cater different channels to raise
demand for your products and services and perform marketing automation for converting
demand into customers.
In case of any issues or concerns regarding this proposal, please feel free to contact.
Hope to get a positive response from you soon.
Sincerely,
(user_assigned)
(company_name)
Cover Letter for Content Centric Marketing Proposal

3. 3
Table of
Contents
Measure of Success04 Next Steps08
Your Investment03 Statement of Work and Contract07
01
Project Overview
o Project Context
o Project Goals
05 Company Overview
o Our Teamo About Us
02
Our Capabilities
o Our Process o Launch
o Foundation Building o Services Offered
o Report, Revise, Relauncho What we Offer 06 Our Past Experience
o Client Testimonials o Case Study

4. 4
Table of Contents
Project Overview
Project Goals
Project Context

5. The collaboration with new
customers within a year
Increment in current
visitor lead rate
On site traffic
increment
Project Context For Content Centric Marketing Proposal
Awareness
Consideration
Purchase
*TOFU – Top of the
Funnel
*MOFU – Middle of
the Funnel
*BOFU – Bottom
of the Funnel
We are able to identify campaigns to target
different personas mentioned as follows –
Attracting and engagement through campaigns
(top of the funnel)
Showing buying intent (middle of
the funnel)
Ready to buy (bottom of the funnel)
There should be a strategic plan for coping with following issues –
Your firm(client_name) has an issue regarding customer base increase by using different marketing efforts.
5

6. 6
Project Goals for Content Centric Marketing Proposal
GOALS
We are very well aware of the key objectives of your firm
Increase current visitor lead rate to 3% which is 1.5% at present
Implementing a Strategic plan
• Your current close rate is 30% and for that you need approximately 70 high quality leads per month . This concludes that
you to focus on the bottom of the funnel be sales qualified lead.
• If it is estimated that 25% of your lead went through buyer funnel then you have to generate around 280 top or middle of
the funnel leads.
Your firm prime goal is to collaborate with 250 new customers within one year with an average of 21
customers per month.
Increase on site traffic. For that the traffic should be increased by 7,000 visits per month to 9,500 visits per
month in order to get process feasible
• Leveraging social media to new traffic to website

7. 7
Table of Contents
What we offer
Our process
› Foundation Building
› Launch
› Report, Revise, Relaunch
Services offered
Our Capabilities

8. What we Offer in Content Centric Marketing Proposal
8
Adapt constantly in accordance to ever changing buying behavior
We believe in ROI driven marketing
Develop long term revenue generating campaign
We help our clients to grow at DIGITAL PLATFORM by helping your customers finding you online.
Visitors Leads Customers Promoter
s
Strangers
Keywords
Pages
Social media
Landing pages
Calls to Action
Contacts
Email
CRM Integration
Lead scoring
Smart Calls to Action
Workflows
Social media
ATTRACT CONVERT CLOSE DELIGHT
Inbound Marketing Methodology

9. At First Phase of Inbound Marketing plan we laid down a foundation of your long term goals
Our Process - Foundation Building for
Content Centric Marketing Proposal
01
02
03
04
Performing
situational analysis
• Current marketing
performance analysis
• Competitor analysis
• Keyword research
Goal Setting
• Defining goals that will keep all
team inbound efforts and
deliverables aligned
In-depth Buyer
Persona
Development
• Build ideal buyer persona
• Consumer online spending
Building strategy
• Content strategy
• Outlining of first offers
and blog posts
As the inbound marketing foundation is build. A quick win strategy will be taken into action.
This includes easy fix on websites which results in increased conversion rate 9

10. As the foundation is set and content is aligned, it is the relevant time to launch and
start nurturing the leads
10
Our Process – Launch for Content Centric
Marketing Proposal
Assets conversion
We will ensure that you are offering to your target
market with right resources
Blogging
We assure you that you will remain at forefront in
content creation and SEO optimization
Email Marketing
We will develop customize email marketing campaign
with help of marketing automation
Social Media
We guarantee you to enhance your social media
presence which will lead to more onsite traffic driving
more leads

11. Our Process – Report, Revise, Relaunch for Content Centric
Marketing Proposal
We will launch the content after foundation building and after a month we will re - strategize our offering for
performance improvement
02
03
01
Revising the strategy for
better results
Relaunch
Converting relevant insights
into actionable strategies
Report
Reporting of analytics
from marketing results
Revise
11

12. 12
Services Offered in Content Centric
Marketing Proposal
First Month
• Monitor strategies and activities
to reach lead generation goal
• Text Here
Creating 12 month Marketing plan
• Text Here
Redesign Website
Creating Buyer
Persona
• Get insights about buyer
• Text Here
Months Two
to Twelve
Keyword analysis on weekly basis
• Looking for potential opportunities
• Text Here
• Weekly 2 hr. web meeting
• Text Here
Consulting weekly and monthly
reporting
• Text Here
• Text Here
Email Marketing
On Page SEO monitoring
• Text Here
• Text Here
THESE ACTIVITIES
WILL REPEAT FOR
MONTHS 2-12

13. 13
Your Investment
Table of Contents

14. 14
Your Investment for Content Centric Marketing Proposal (1/2)
Month 1 $4,000
• Goal setting and in depth analysis of current traffic, leads and conversion ratios
• Keyword search – bottom, middle and top of funnel
• Digital competitor analysis
• Content audit
• Persona development
• Campaign and content asset development
• Website review and recommendation
• Add text here
Month 2 $5,000
• Creating digital marketing game plan
• Closed loop reporting
• Lead management plan
• Setup of social media
• Persona development
• Build workflow emails
• Paid media campaigns
• Add text here
Description Estimated Cost

15. 15
Your Investment for Content Centric Marketing Proposal (2/2)
Full Inbound Marketing Service (monthly) $4,250
Inbound Marketing Platform $1000
Platform 1 - $1000
Platform 2 - $800
Platform 3 - $600
Additional Services $500
Taxation Rate (5%) $287.5
Total $6037.5
Service Description Price

16. 16
Table of Contents
Measure Of Success

17. Indexed
page
Traffic rank Page Rank
In bound
link domains
17
Measures of Success in Content Centric Marketing Proposal
Successful setup and optimization of website and social media platforms
Accessibility to potential clients increased by improved online exposure
Successful establishment of blogging and methodology
Increase engagement with current clients that lead to increase referral
On site traffic increased for lead capturing and generation
Increase in website overall score

18. 18
Table of Contents
Our Team
About Us
Company Overview

19. 19
About Us for Content Centric Marketing Proposal
Contact
Us
Your Text Here
Your Text Here
Our
Mission
Ensure growth of customers by
delivering good work to aid like- mind
business to achieve their goals
Our Core
Values
Teamwork
Proactive
01
02
03
Your go- to
digital
marketing firm.
Founded in 2005 as
leading global digital
marketing agency

20. Our Team Content Centric Marketing Proposal (1/2)
Design Director
“ Katherine
This slide is 100% editable. Adapt it to your needs and capture your
audience's attention.
Technical Director
“ Morgan Ryan
This slide is 100% editable. Adapt it to your needs and capture your
audience's attention.
Marketing Director
“ Marquis Salazar
This slide is 100% editable. Adapt it to your needs and capture your
audience's attention. 20

21. 21This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
› Text Here
› Text Here
› Text Here
Charles Spencer
Design Director
Sam Hooper
Marketing Director
› Text Here
› Text Here
› Text Here

22. 22
Table of Contents
Our Past Experience
Client Testimonials
Case Study

23. 23
Client Testimonials For Content Centric Marketing Proposal (1/2)
Company Name
Designation
This slide is 100% editable. Adapt it to your needs and capture your
audience's attention.
Company Name
Designation
This slide is 100% editable. Adapt it to your needs and capture your
audience's attention.

24. 24
Client Testimonials For Content Centric Marketing Proposal (2/2)
“ Monika Turner
Company name
This slide is 100% editable. Adapt it to your needs and capture
your audience's attention.
“ Jenny Carter
Company name
This slide is 100% editable. Adapt it to your needs and capture your
audience's attention.
“ Isabella Owen
Company name
This slide is 100% editable. Adapt it to your needs and capture your
audience's attention.

25. 25
XYZ firm manufactures medical equipment for long- term and home care markets. They hire us(company name) for brand
management, content marketing and lead nurturing campaigns for respiratory therapy products. Their products provide aid for
chronic lung diseases like oxygen concentrator.
Project Goals
We develop innovative strategy focusing on providing content related to acknowledging and educating patients and physicians
about the disease rather than product- centric approach. Website was redesigned with landing pages featuring several buyer
personas. Several activities that were performed – customized email marketing campaign, paid advertising, social media
marketing, etc.
Our Solution
The integrated strategy efforts in addition to website was successful in attracting traffic to landing pages at faster pace. In
just 10 months, some of the statistics were improved –
› Website traffic - + 62,000
› Leads - +1,500
› Traffic increased by 42%
› Conversion rate 41%
Results
Case Study for Content Centric Marketing Proposal

26. 26
Table of Contents
Statement of Work
and Contract

27. 27
• 3 week opportunity to review our week and provide feedback
• We will meet once a month for consultation regarding analytical review and recommendations
• Not liable to the firm and third party for damages
• We will develop a content strategy for blog post
• Monitor your website performance
• We do not provide hosting
• Add text here
Services Rendered
Contract
Date: {date_submitted}
Between "us", {company_name}, and "you", {client_name}
You {client_name}, located at {client_address} are hiring {company_name} located at (address) to perform inbound
marketing services for the estimated total cost of $XXXX as outlined.
Statement of Work
Agree to put our best efforts in return we expect your cooperation in providing needed information
regarding to website
Mutual Cooperation
Statement of Work and Contract for
Content Centric Marketing Proposal

28. 28
Contract for Content Centric Marketing Proposal
› Fifty percent of initial fees at the point of contract
signing and it will act as deposit
› Remaining 50% will be billed at end of first month
› We will provide you with necessary documents
like purchase order number and invoice regarding
information
› Text Here
› Text Here
Terms of
payment
› Right modify, reject, cancel or stop at
any point processes but are imbibed to
reimburse us all costs and expenses
› Text Here
› Text Here
Plans
Cancellation
› All efforts to preserve
confidentiality of information
› Text Here
› Text Here
Confidentiality
› This agreement should commence from
(date) and shall continue till termination
by either party by not less than 60 days
notice given in writing.
› Text Here
› Text Here
Terms and
Termination

29. 29
Table of Contents
Next Steps

30. 30
Next Steps for Content Centric Marketing Proposal
Discuss the desired changes
Accept the proposal
Sign and finalize the proposal
Submit an initial payment of 50% of total fee of project
Once we get the notification of your proposal acceptance, we will send you the separate copy of the signed
contract for your record
Text Here
It is requested to read the contract to get the understanding of the details involved in working with us.
Everything should be fair, transparent and easily understandable at the beginning in order to lay a solid
foundation for better work relationship.
We firmly believe in clarifying things and sorting out the issues in order to find the most suitable way to
work together
(User Assigned)
(User Title)
Signature
(Client Name)
Signature

31. Icons Slide
for Content
Centric
Marketing
Proposal
31

32. 32
Additional
Slides

33. 33
Our Mission for Content Centric Marketing Proposal
This slide is 100% editable. Adapt it to your needs and capture
your audience's attention.
Vision
This slide is 100% editable. Adapt it to your needs and capture
your audience's attention.
Mission
This slide is 100% editable. Adapt it to your needs and capture
your audience's attention.
Goal

34. Buyer Persona for Content Centric Marketing Proposal
34
• Challenges 1
• Challenges 2
• Challenges 3
• Challenges 4
Challenges:
Adam Marshall
• Text Here
• Text Here
• Text Here
Hobbies & interest
• Gender
• Age
• Annual Income
• Text Here
Demographics
• Customer’s past experience
• Text Here
• Text Here
Background
• Text Here
• Text Here
• Text Here
• Text Here
Common Objections
• Goal 1
• Goal 2
• Goal 3
• Goal 4
Goal
• Text Here
• Text Here
• Text Here
• Text Here
Biggest Fears

35. 35
Text Here
• Text Here
• Text Here
• Text Here
• Text Here
• Text Here
• Text Here
Buyer Persona for Content Centric Marketing Proposal (2/2)
Persona Name
Identifiers
Demeanor?
Communication Preferences?
Background Job?
Career Path? Family?
Demographics
Male or Female?
Age?
Location?

36. Timeline for Content Centric Marketing Proposal
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
Start End2015
Text Here
This slide is 100% editable. Adapt
it to your needs and capture your
audience's attention.
2016
Text Here
This slide is 100% editable. Adapt
it to your needs and capture your
audience's attention.
2017
Text Here
This slide is 100% editable. Adapt
it to your needs and capture your
audience's attention.
2018
Text Here
This slide is 100% editable. Adapt
it to your needs and capture your
audience's attention.
2019
Text Here
This slide is 100% editable. Adapt
it to your needs and capture your
audience's attention.
2020
Text Here
This slide is 100% editable. Adapt
it to your needs and capture your
audience's attention.
36

37. Roadmap for Content Centric Marketing Proposal
This slide is 100% editable. Adapt it to
your needs and capture your
audience's attention.
2017
2018
2019
2020
37
This slide is 100% editable. Adapt it to
your needs and capture your
audience's attention.
This slide is 100% editable. Adapt it to
your needs and capture your
audience's attention.
This slide is 100% editable. Adapt it to
your needs and capture your
audience's attention.

38. 30 60 90 Days Plan
for Content Centric
Marketing Proposal
Text Here
This slide is 100%
editable. Adapt it to your
needs and capture your
audience's attention.
Text Here
This slide is 100%
editable. Adapt it to your
needs and capture your
audience's attention.
Days
Days
Days
Text Here
This slide is 100%
editable. Adapt it to your
needs and capture your
audience's attention.
38