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Social Media Post Planning Proposal PowerPoint Presentation Slides
1. SOCIAL MEDIA POST
PLANNING PROPOSAL
Project proposal - (Proposal Name)
Client – (Client Name)
Delivered on – (Submission Date)
Submitted by – (User Assigned)
2. Cover Letter for Social Media Post Services
2
Dear (client_name),
Thank you for reaching out to us for the social media post needs of your company. We
understand that timely posting of quality content on company’s social media platforms is
crucial to increases the online traffic for generating adequate sales queries.
We can assure you that with our proven expertise, your company will be able to accomplish
the following goals –
• Use relevant content to engage target audience efficiently
• Create social media engagement calendar for planned campaigns
• Utilize social media platforms for building online reputation of company
• Increase sales queries through multiple social media platforms
• Add text here
We will prepare the initial design phase of the project to give you the appropriate look and feel
of social media post services.
Feel free to contact us for more information.
Sincerely,
(company_name)
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3. Table of Contents
3
Project Context and Objectives
Our Process
• Plan of Action
• Scope of Services
• Time frame
• Additional Service Offerings
• Deliverables
Your Investment
Company Overview
• Why Us
• About Us
• Awards
• Our Team
Our Past Experience
• Client Testimonials
• Case Study
Statement of Work and Contract
Next Steps
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4. 4
Project Context and Objectives
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5. Project Context and Objectives for Social Media Post Services
5
Project Context
We have identified that your company’s social media posts are not generating required sales queries due to the usage of low-quality
content.
The company also needs to develop a detailed plan for engaging the target audience more consistently on multiple social media
platforms.
Project Objectives
• We will create a database of fresh and engaging content (images, videos, infographics, etc.) to grab the target audience's attention
efficiently
• We will prepare an engagement calendar for effective social media post-management
• As per current trends, we will also update the company’s profiles on multiple social media platforms to improve online brand image
• Add text here
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6. 6
Our Process
• Plan of Action
• Scope of Services
• Time frame
• Additional Service Offerings
• Deliverables
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7. Plan of Action for Social Media Post Services
7
1 2 - 3 4 – 5 6Weeks
Project Initiation
• Understanding
(client_name)’s brand
image, product offerings
etc.
• Add text here
Analyses
• Conducting audit of
(client_name)’s past
social media activities
• Finalizing ideal content
mix to post on social
media platforms
• Add text here
Development
• Restructuring old
content for reusability
• Curating fresh content
as per the ideal mix
• Preparing an
engagement calendar
detailing timeline and
type of content to post
• Add text here
Go Live
• Posting content as per
engagement calendar
on (client_name)’s
updated social media
profiles to engage the
target audience
efficiently
• Add text here
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8. Scope for Social Media Post Services
8
Research
• Comprehensive analysis of the client’s current social media presence
• Gather and review content from company’s internal sources for restructuring
and reusability
• Add text here
Content Creation
• Finalize the tone of fresh content as per the target audience
• Design and create fresh content i.e. blogs, photographs, videos for the
client’s upcoming social media posts
• Add text here
Network Selection
• Prioritize client’s social media networks based on popularity and followers for
content posting
• Update (client_name)’s social media profiles as per current trends
• Add text here
Social Media Calendar
• Prepare engagement calendar detailing type, timing and frequency of posts
• Curate unique keywords and hashtags for social media posts
• Add text here
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9. Timeframe for Social Media Post Services
9
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Research Content Creation Network Selection Social Media Calendar
1 2 – 3 4 – 5 6
Stages
Duration
(In weeks)
10. Additional Service Offerings for Social Media Post Services Proposal
10
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Analytics and Reporting
• Interactive dashboards to track the performance of social media posts
• Add text here
Theme Based Campaigns
• Dedicated social media campaigns specifically for festivals, special days
• Add text here
Social Media Influencer Tie Ups
• Hiring influencers for impactful social media posts
• Add text here
Copywriting
• Non plagiarized persuasive sales content
• Add text here
11. Deliverables for Social Media Post Services
11
Daily
• Share 1 relevant business article on LinkedIn
• Post 1 infographic about product features on Facebook
• Add text here
• Add text here
Weekly
• Post 4 engaging images of different products on Instagram
• Tweet 2 promotional discount codes on twitter
• Add text here
• Add text here
Monthly
• Share 4 videos of client testimonials on YouTube
• Post 8 blog of multiple product usage
• Add text here
• Add text here
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13. Your Investment for Social Media Post Services (1/3)
13
Stages Price
(In USD)
Research 500
Content Creation 2,500
Network Selection 750
Social Media Calendar 1,500
Total (before tax) 5,250
Taxation rate, 5% 263
Total 5,513
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14. Your Investment for Social Media Post Services (2/3)
14
Stages Activities
Duration
(In weeks)
Estimated Cost
(In USD)
Research
• Comprehensive analysis of the client’s current social
media presence
• Gather and review content from company’s internal
sources for restructuring and reusability
• Add text here
1 500
Content creation
• Finalize the tone of fresh content as per the target
audience
• Design and create fresh content i.e. blogs, photographs,
videos for the client’s upcoming social media posts
• Add text here
2 - 3 2,500
Network
selection
• Prioritize client’s social media networks based on
popularity and followers for content posting
• Update (client_name)’s social media profiles as per current
trends
• Add text here
4 – 5 750
Social media
calendar
• Prepare engagement calendar detailing type, timing and
frequency of posts
• Curate unique keywords and hashtags for social media
posts
• Add text here
6 1,500
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15. Your Investment for Social Media Post Services (3/3)
15
Additional Services Price
(In USD)
Analytics and Reporting 800
Theme Based Campaigns 1,000
Social Media Influencer Tie Ups 2,500
Copywriting 200
Total 4,500
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16. 16
Company Overview
• Why Us
• About Us
• Awards
• Our Team
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17. Why Us for Social Media Post Services
17
Social media platforms have become vital for companies to target their potential audience. Hence, consistently posting
quality content on social media platforms to engage prospective buyers is necessary to generate sales leads.
Strengths that will add to your company
• We design attention-grabbing content i.e. images, videos, and
infographics, etc. for posting on social media
• We ensure appropriate usage of keywords and hashtags to
remain trending on social media
• We curate a customized engagement calendar for timely
publishing content on multiple social media platforms
• Add text here Add text here Add text here
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Our seasoned team of experts can help you utilize social media effectively by posting the right content at the right time to generate sales leads.
18. About Us for Social Media Post Services
18
Who We Are
Founded in 2010, we are a social media agency that specialized in combing relevant
content ideas with smart targeting to help clients grow their businesses.
Vision
To enable clients in building meaningful
connections with their customers
through social media platforms
Mission
To assist clients in developing
and maintaining a persuasive
digital presence
Core Values
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Result Oriented Innovation Add text here
19. Awards for Social Media Post Services
19
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ISO
Certified
Awarded “Best in
Search” Award
AdWords
Certified
20. Rebekah Marshall
Social Media Strategist
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Nina Ewell
Social Media Analyst
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Daniella Gatewood
Manager - Content
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Our Team for Social Media Post Proposal (1/2)
20
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21. Michael Morgan
Campaign Director
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Sara Bennett
Senior Social Media Advertiser
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Our Team for Social Media Post Proposal (2/2)
21
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22. Client Testimonials for Social Media Post Proposal (1/2)
22
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Edward Spencer
Designation
Company Name
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Gloria Hooper
Designation
Company Name
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23. Client Testimonials for Social Media Post Proposal (2/2)
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Ben Watts
Company Name
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Dexter Turner
Company Name
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Isabella Owen
Company Name
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24. Case Study for Social Media Post Services
24
Solution
We curated content i.e. images, short videos, etc. relevant to services offered by ABC
company. With planned posts as per the engagement calendar on their social media
handles, we successfully engaged their target audience.
Problem
ABC company is in the niche business of aromatherapy. Despite their active social media
presence, their customer base was not growing.
Result
• Within a month of posting of updated social media content follower count increased to 7%
• Online queries for service also saw significant improvement
• Add text here
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“(company_name) truly delivered what they promised. With
customised social media content posting, our company’s
social media presence has improved and we are getting
service requests from our online channels.”
– John Edward
(Sales Manager - ABC Company)
25. 25
Statement of Work and Contract
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26. Statement of Work and Contract for Social Media Post Services
26
Date: {date_submitted}
Between "us", {company_name}, and "you",
{client_name}
You {client_name}, located at {client_address} are hiring
{company_name} located at (address) to provide social
media post services for the estimated total cost of
$XXXX.
C O N T R A C T
Cooperation
• We agree to put our best efforts in return we expect your cooperation in providing the required
information related to company products and services
Terms of Payment
• Fifty percent of initial fees at the point of contract signing and it will act as a deposit
• Remaining 50% must be submitted after project completion
Plans Cancellation
• Right modify, reject, cancel or stop at any point processes but are imbibed to reimburse us all
costs and expenses
Confidentiality
• All efforts to preserve the confidentiality of information
Terms and Termination
• This agreement should commence from (date) and shall continue till termination by either party
by not less than 60 days notice given in writing
Services Rendered
• 3-week opportunity to review our work and provide feedback
• Not liable to the company and third party for damages
27. 27
Next Steps
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28. Next Steps for Social Media Post Services
28
It is requested to read the contract to get an understanding of the details involved in working with us.
Everything should be fair, transparent and easily understandable at the beginning to lay a solid foundation for
better work relationships.
We firmly believe in clarifying things and sorting out the issues to find the most suitable way to
work together.
• Discuss the desired changes
• Accept the proposal
• Sign and finalize the proposal
• Submit an initial payment of 50% of the total fee of project
• Once we get the notification of your proposal acceptance, we will send you the separate
copy of the signed contract for your record
• Add text here
SIGNATURE
Proposal Lead
{user_assigned}. {user_titlel}
SIGNATURE
Default Contact
{Client_contact_first}.
{client_contact_last} {client_name}
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29. Address
(# Street number, city, state)
Contact Number
(0123456789)
Email Address
emailaddress123@gmail.com
Contact Us for Social Media Post Proposal
29
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32. About Us for Social Media Post Planning Proposal
32
Our Company
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audience's attention.
Values of client
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audience's attention.
Premium services
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33. Vision and Mission for Social Media Post Planning Proposal
33
Vision
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capture your audience's attention.
Mission
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capture your audience's attention.
Goal
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34. 30 60 90 Days Plan for Social Media Post Planning Proposal
34
30
DAYS
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60
DAYS
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90
DAYS
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35. Timeline for Social Media Post Planning Proposal
35
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2017 2018 2019 2020
36. Roadmap For Process Flow of Social Media Post Planning Proposal
36
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