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Pitch Deck to Raise
Funding from Equity
Crowd-investing
1
Your Company Name
Agenda for
Equity Crowd-investing
Persuade the Investors to infuse money in our business and provide funding for business growth, expansion and new acquisitions
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Cover various aspects of company (i.e. business overview, products services, financial performance, shareholding pattern and
cash flow) to give Investors a taste of our business
2
Table of Contents
Key Business Highlight of the Company02
Major Pain Points of the Customers03
Single Solution for all Your Problems04
Offerings of the Company06
Key Historical Events of the Company07
Geographical Footprint in Different Regions10
Framework of Revenue Generation09
Geographic Expansion Strategy11
Key Senior Executives12
Total Addressable Market13
Markets Size of Targeted Customers14
Operational and Financial Overview01
Problem, Solution and Outcome05
Business Model Canvas08
Segmentation of Target Audience15
Financial Summary of the Company16
Income Statement – Historical and Projection17
3
Table of Contents
Revenue Forecast for Your Business19
Balance Sheet– Historical and Projection20
Valuation of Owner's Interest in the Company21
Competitive Landscape (Product Comparison)23
Competitive Landscape (Financial Comparison)24
Funding Requirement and Investment Terms27
Identify Strengths, Weaknesses, Opportunities, and
Threats (SWOT) Related to Business
26
Primary Goals of Funding28
Allocation of Raised Funds29
Capitalization Table – Pre and Post Funding30
Shareholding Structure Graph – Pre and Post Funding31
Income Statement Projection for Four Years18
Competitive Landscape Analysis21
Recommendations and Reviews of Customers25
Future Growth Plans of the Company32
Exit Strategy for the Investors33
4
Operational and Financial Overview
The slide provides a brief overview of the company’s operations and financials along with its key partners and customers
Introduction
o An on-demand logistic company which
provides provides restaurant food
delivery services
o It connects customers with restaurants through
an on-demand food delivery application and
delivers food at their doorstep
o Add text here
2,022
3,184 3,476
4,621
6,168
19%
22% 23%
17%
19%
2% 9% 10%
6% 7%
0%
5%
10%
15%
20%
25%
0
2,000
4,000
6,000
8,000
FY 2016 FY 2017 FY 2018 FY 2019 FY 2020
Financial Highlights
Revenue ($) Operating Margin Net Margin
Mission
Vision
“empower small businesses and build out the
world’s first real-time logistics company”
“our vision is to become more of a logistics
company than a food company”
Key Partners
Food Company
Name
Hotel
Name
Pub / Bar
Name
Add text
here
Add text
here
Customers
Customer
Name 1
Customer
Name 2
Customer
Name 3
Customer
Name 4
Customer
Name 5
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30 Countries
across Five Continents
The company offers its products and services in
more than 30 countries across Europe, Asia-Pacific,
Americas, Middle East and Africa
5M monthly
Website Visitors
The company has over five million
monthly website visitors, seven million
twitter followers and 240 million page
views across its websites
60,000
Staff Members
The company employs more than 60,000
employees, including 15,000 in
marketing, 5,000 in R&D and 40,000 in
other functions
$ 450 MM
Total Sales
The company reported total sales of $450
MM and operating income of $70 MM
during the FY 2019. The total sales has
grown by 38% from $320 MM in 2018
10,000
Stores Worldwide
The company serves its customers
through 10,000 stores across the globe –
6,000 in the United States and 4,000 in
other countries
Key Business Highlights of the Company
The slide provides a key business highlights (i.e. geographic presence, number of stores, total sales, monthly website visitors, staff members etc.) of the company
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Major pain points of the Customers
The slide is to highlight the key issues which the customer face in current scenario. Since they are facing such issues, so now they need new solution which can address these problems
Business Problems Problem 1
o Lack of Options: Consumers does not have information regarding all the available restaurants
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01
Problem 2
o Busy Office Hours: Take out time and buying food from restaurant or canteen in busy
business hours was Headache for the employees
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02
Problem 3
o Bad Weather: Unable to get food from outside in bad weather (in case of rain or snow )
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03
Problem 4
o Consumers were not able to get food at late night or early morning
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04
7
Your Company Name
All Your Favorite Restaurants at Single Place
o Through mobile app customers can search any restaurant in their area and order
food from their place by accessing restaurant food menu
o Add text here
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Deliver food at Doorstep in any weather
o Once the food is ordered from the restaurant, delivery person will deliver the
food at doorstep in any weather condition
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24/7 Food Delivery
o Customers can order food at any time (late night or early morning) from the
restaurant which is available at that particular time
o Add text here
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Add Text Here
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o Add text here
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Single Solution for all your Problems
The slide provides all the solutions (for the problems faced by customers) which the company offer through its products
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Business Problem Solution Outcome
Problem, Solution and Outcome
o Lack of options, as the customers are
not aware about all the restaurants
o Difficult to get food from outside in
bad weather (rainy or snow) and Odd
hours (late night or early morning)
o Add text here
o An online app which facilitate you to order
food from any of your favorite restaurant
o Get it delivered at your doorstep
o Order at any time and in any weather
condition
o Add text here
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o Convenient Food delivery during
bad weather and odd hours
o Save customers’ time
o Add text here
o Add text here
o Add text here
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The slide provides the problem (pain point of customers), solutions (unique features and highlights of the product) and outcome (final result) for the customers
9
Offerings of the Company 1/2
The slide provides the key products and services (along with key features, price, target customers etc.) which the company offers to its customers
Food Delivery
o Deliver the food to customer’s doorstep:
• From any restaurant in the area
• Within 45 minutes
o Delivery Charges: 20% of the order value (from the restaurants)
o Add text here
o Add text here
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Other Product and Services
o Special Deals at Discounted Price on Food and Drink for Diners
o Restaurant Rating
o Add text here
o Add text here
o Add text here
Gold Membership
o A Paid membership scheme for privileged customers, that offers
special discounts of complementary food and drinks to diners
o Price: US$ 20 Per month
o Add Text here
o Add text here
o Add text here
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Offerings of the Company 2/2
The slide provides the key products and services (along with key features, price, target customers etc.) which the company offers to its customers
Service 1
› Add details such as Product Overview,
Key Features, Target customers, etc.
› Add text here
› Add Text Here
Service 2
› Add details such as Product Overview,
Key Features, Target customers, etc.
› Add text here
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Service 3
› Add details such as Product Overview,
Key Features, Target customers, etc.
› Add text here
› Add Text Here
Service 4
› Add details such as Product Overview,
Key Features, Target customers, etc.
› Add text here
› Add Text Here
Product 1
› Add details such as Product Overview,
Key Features, Target customers, etc.
› Add text here
› Add Text Here
Product 2
› Add details such as Product Overview,
Key Features, Target customers, etc.
› Add text here
› Add Text Here
Product 3
› Add details such as Product Overview,
Key Features, Target customers, etc.
› Add text here
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Product 4
› Add details such as Product Overview,
Key Features, Target customers, etc.
› Add text here
› Add Text Here
Products
Services
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Key Historical Event of the Company
The slide covers all the major historic events of the company including founding, major acquisition, new product launch, partnership, expansion etc.
Reached 10,000 staff
members and 1 MM
app users in US market
2016
Expanded into a new market
with the acquisition of
Restaurant's rating company,
XYZ
2018
Introduced ‘Gold
Membership’ product for
its privileged customers
@ US$ 20 Per month
The company started its
operations in a small
store in Palo Alto, CA
2014 2017
The company opened its
first office outside USA,
in London, United
Kingdom
2019
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Business Model Canvas
The slides covers the key points to explain the business model of the company. Key points include: Partners, major activities, value proposition, customer segment & relationship, channels, key resources, revenue & cost structure etc.
o Restaurants
o Pubs
o Bars
o Delivery Service
providers
o Grocery Stores
Key
Partners
o Signed agreement with new
restaurants and grocery
stores
o Hire more delivery partners
o Add text here
Key
Activities
o Restaurants and small
food stores
o Delivery Service providers
o Technology (Online app,
internet etc.)
Key Resources
o Doorstep delivery in any
weather
o 24/7 Food Delivery
o No minimum order
requirement
o Various payment methods
available
o Add text here
Value
Propositions
o Mobile application
o Digital marketing
o Website
Channels
o 24/7 support chat option
o Active customer support
over phone
o Complaint portal
Customer
Relationships
o People who did not
want go out for
dining and want to
deliver food online at
their doorstep
o People who want
special offer and
discounts on food
and drinks at dining
(Gold membership)
o Add text here
Customer
Segments
o Payroll expenses (employees and
delivery partners)
o R&D Cost on application and website
development
o Advertising and marketing cost
(coupon codes, offers)
o Add text here
o Add text here
Cost Structure
o 20% charges (on total amount) for
partner restaurant
o $20 Pm charges for gold
membership
o Advertising revenue from
website/app
o Add text here
o Add text here
Revenue Streams
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Framework of Revenue Generation
The slides covers the key points to explain the Revenue model of the company. Key points include: Pricing model, Estimated revenue, life time value of the customers, recurring revenue frequency, average revenue
per user etc.
1,000,000* 3 * $30 = $90,000,000
Pricing
o Food delivery from restaurants: 20% of the amount
o Gold membership charges: $20 per month
o Add text here
Estimated Yearly Revenue
o Number of Clients: 1 MM
o Number of Products sold per clients: 3
o Price of Product: $30
Recurring Revenue Frequency
o Every month (Gold membership fee)
o Daily from restaurants
o Add text here
Average revenue per User
o Number of Products sold per clients: 3
o Price of Product: $30
Life time Value of Customer
o Present value of the future cash flows
o value of business attributed to the customer during entire
relationship with the company
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90,000,000 /
1,000,000= $90
Geographical footprint in different Regions
The slides covers the all the geographic areas where the company has presence, either through physical stores or through service points. It also provides the employee split in different regions
Employees Physical Stores Service points
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20% Sales
Latin America
10% 13 1
20% Sales
Europe
48% 52 9
30% Sales
Asia & Rest of the World
19% 32 4
30% Sales
North America
23% 38 7
15
Geographic Expansion Strategy
Art of
Expanding Business
Geographic Expansions
Acquired new company in
target Geography
Established/expanded plants
in new geographies
The slides provides the key strategies (along with the actions under those strategies) which the company follows to expand its geographic reach
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The company is expanding in new markets and new
products lines to expand its geographic presence and
product line. For this, the company:
› Acquiring new companies
› Opening stores in new markets
› Signing partnerships with companies in different
geographies
To expand its operations in European market, the company
recently acquired:
› XYZ, a food supplier company with operations in France,
UK, Germany etc.
› ABC company which offers food delivery services in most of
the European companies
The company open new stores in different geographies
› 50 stores in UK and Germany
› 35 stores in Indian market
› Strengthen its food delivery services by expanding staff
strength in most of the countries
16
Executive Name
Designation
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replaced by your own image
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and capture your audience attention.
o Add Key responsibilities and background of
employee
Executive Name
Designation
o This is representative image and should be
replaced by your own image
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and capture your audience attention.
o Add Key responsibilities and background of
employee
Executive Name
Designation
o This is representative image and should be
replaced by your own image
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and capture your audience attention.
o Add Key responsibilities and background of
employee
Executive Name
Designation
o This is representative image and should be
replaced by your own image
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and capture your audience attention.
o Add Key responsibilities and background of
employee
Key Senior Executives
The slide provides the name, designation and brief biography of key senior level executives (C-level employees and head of Departments)
17
Total Addressable Market
The slide provides the market overview of the target market which includes total addressable market, serviceable available market and serviceable obtainable market
› Audience which are company’s customers and ordering food online from its website/app.
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Market Segment Opportunity
Serviceable Obtainable Market (SOM): $1 B
› A portion of TAM which can be the potential customers of the company
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Total Serviceable Market
Serviceable Available Market (SAM): $3 B
› It includes the total population in the market
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Total Market Opportunity
Total market: $50 B
› It includes the market which have access to internet and smartphones
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Total Available Market
Total addressable market (TAM): $10B
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Market size of Targeted Customers
The slide provides the market size of all the target sectors. Additionally, it provides overall market potential and highlight of target audience
$6.4 $6.3
$3
$1
0
2
4
6
8
Sector 1 Sector 2 Sector 3 Sector 4
USD
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USD
16.7 Bn
XX has a large
market potential of
USD 16.7 Bn
Segmentation of Target Audience
The slide provides the segmentation about the target customers of the company by geography (country, area, climate), Demography (Age, gender, Nationality etc.), and Psychography (Personality, values, interest etc.) and behaviour
(brand loyalty, user status, occasion etc.)
Behavioral
o Brand Loyalty - Your Text Here
o Benefits Sought - Your Text Here
o User Status - Your Text Here
o User Status - Your Text Here
o Usage Rates - Your Text Here
o Occasion - Your Text Here
o Readiness to Buy - Your Text Here
Geographic
o Region – North America
o Country – United States
o Population – 100MM
o Climate – Your text here
Demographic
o Age – 15-50
o Gender – Male and Female
o Nationality – United states
o Ethnicity – Your text here
o Occupation - Your text here
o Income - Your text here
o Family Size - Your text here
Psychographic
o Lifestyle – Work (Activities)
o Personality - Openness
o Values - Your Text Here
o Interest - Food
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Financial Summary of the Company
The slide provides the key financial highlights (revenue, operating and net income trend for last five tears; and revenue split by product categories and geography for the latest year) of the company
Revenue Trend (in $ Bn) Operating & Net Income Trend (in $ MM)
Revenue by Geographical Segment (2020)Revenue by Product and Services (2020)
9.3
10.8
12.7 12.0 12.3
7.9
9.0
10.7
9.6
0.1
0
5
10
15
2016 2017 2018 2019 2020
Operating Income Net Income
36.2 37.8 37.3 35.7 36.7
11.0 11.4 12.0 12.3 12.6
47.2 49.2 49.3 48.0 49.3
0%
20%
40%
60%
80%
100%
2014 2017 2018 2019 2020
Product Revenue Service Revenue Column1
Category 1
Category 2
Category 3
Category 4
Category 5
57%
10%
5%
2%
26%
Geography 1
Geography 2
Geography 3
59%25%
16%
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Income Statement – Historical and Projection
The slide provides the historical (last 4 years) and forecasted (coming 4 years) numbers of the company’s income statement (including revenue, gross profit, expenses, operating profit, net profit etc.)
Historical Results Forecast Period
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Income
Statement
2016 2017 2018 2019 2020 2021 2022 2023
Revenue 66,132 73,558 79,716 84,438 97,103 111,669 125,069 137,576
Cost of Goods Sold
(COGS)
26,884 27,511 29,488 31,760 40,783 45,784 50,028 55,030
Gross Profit 39,248 46,047 50,228 52,678 56,320 65,885 75,041 82,546
Expenses - - - - - - - -
Marketing, Advertising &
Promotion
12,689 13,369 12,682 14,138 15,537 17,867 20,011 22,012
General &
Administrative
5,670 5,649 6,172 6,391 7,000 7,000 7,000 7,000
Depreciation &
Amortization
10,165 9,635 9,265 9,006 4,203 4,512 4,760 4,958
Interest 1,400 840 840 840 1,344 1,344 1,344 1,344
Total Expenses 29,924 29,494 29,159 30,375 28,083 30,723 33,115 35,314
Earnings Before Tax 9,324 16,554 21,069 22,303 28,237 35,161 41,927 47,232
Taxes 4,858 8,483 10,908 11,598 9,036 11,252 13,417 15,114
Net Earnings 4,466 8,071 10,161 10,706 19,201 23,910 28,510 32,118
Income Statement Projection for four Years
The slide provides forecasted (coming 4 years) numbers of the company’s income statement (including sales, net sale, gross profit, operating expenses, net income etc.)
Revenue
1
OperatingExpenses
2
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Year 1 Year 2 Year 3 Year 4
$ 850,000 $ 7,790,000 $ 850,000 $ 7,790,000
$ 85,000 $ 779,000 $ 85,000 $ 779,000
$ 765,000 $ 7,011,000 $ 765,000 $ 7,011,000
$ 485,000 $ 4,100,000 $ 485,000 $ 4,100,000
$ 280,000 $ 2,911,000 $ 280,000 $ 2,911,000
Description
Sales (A)
Sales Returns (B) Approx 10% of Revenue
Net Sales A + B = (C)
Cost of Goods Sold (D)
Gross Profit (C - D)
Salaries (A)
Depreciation Expenses (B) (Straight Line)
Office Expenses (C)
Rent Expense
Travel Expenses
Maintenance Expenses
Advertising Expenses
Total Operating Expenses
Net Income (1 - 2)
$ 90,000 $ 980,000 $ 90,000 $ 980,000
$ 5,000 $ 60,000 $ 5,000 $ 60,000
$ 7,000 $ 78,500 $ 7,000 $ 78,500
$ 15,000 $ 180,000 $ 15,000 $ 180,000
$ 25,000 $ 280,000 $ 25,000 $ 280,000
$1,000 $ 12,000 $1,000 $ 12,000
$ 20,000 $ 265,000 $ 20,000 $ 265,000
$ 163,000 $ 1,855,500 $ 163,000 $ 1,855,500
$ 117,000 $ 1,055,500 $ 117,000 $ 1,055,500
Revenue Forecast for your Business
The slide provides the revenue forecast of the company on the basis of number of subscribers estimation, average revenue per user and churn rate
Average Revenue per User
Projected Lifetime Value (LTV)
Starting Subscribers
New Subscribers
Cancellations
Net Additions
Ending Subscribers
Churn Rate
Projected Lifetime (months)
Total Monthly Recurring Revenue
Revenue Forecast
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Year 1 Year 2 Year 3 Year 4
$ 20.00 $ 20.00 $ 20.00 -
0 490 980 -
500 500 500 -
10 10 25 -
490 490 475 -
490 980 1,455 -
NA 2.04% 2.55% -
NA 49.0 39.2 -
NA $ 980.00 $ 784.00 -
$ 10,000.00 $ 19,800.00 $ 29,600.00 -
Balance Sheet – Historical and Projection
The slide provides the historical (last 6 years) and forecasted (coming 6 years) numbers of the company’s balance sheet (current assets, fixed assets, total liabilities, current liabilities, shareholder’s equity, etc.)
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Company Name
Historical Results Forecast Period
2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025
Balance Sheet
Assets
Cash 57,971 71,210 73,715 101,069 138,550 155,474 181,573 189,511 223,399 25,248 302,250
Accounts Receivable 4,100 4,904 5,567 5,117 5,539 6,179 7,997 8,896 9,758 10,650 11,466
Inventory 7,805 8,601 9,825 10,531 11,342 15,267 19,343 24,191 26,894 29,772 31,856
Currents Assets 70,876 95,715 100,107 128,717 158,430 182,920 210,913 224,599 262,051 302,670 347,572
Property & Equipment 44,000 41,350 40,145 38,602 37,521 45,017 51,013 55,811 59,649 62,719 65,175
Goodwill
Total Assets 125,376 138,065 140,252 167,319 195,951 227,937 261,927 280,410 321,700 365,389 412,748
Liabilities
Short Term Debt
Accounts Payable 3802 4,800 4,912 5,265 5,671 7,061 7952 8951 9,951 11,016 11,787
Currents Liabilities 3,802 4,800 4,912 5,265 5,671 7,061 7,952 8,951 9,951 11,016 11,787
Long Term Debt 40,000 40,000 30,000 30,000 30,000 30,000 30,000 10,000 10,000 10000 10000
Total Liabilities 43,902 44,800 34,912 35,265 35,671 37,061 37,952 18,951 19,951 21,016 21787
Shareholder’s Equity
Equity Capital 60,000 60,000 70,000 70,000 70,000 70,000 70,000 70,000 70,000 70,000 70,000
Retained Earnings 1,474 13,265 35,340 62,053 90,280 120,876 153,974 191,459 231,749 274,373 320,961
Shareholder’s Equity 71,474 83265 105340 132053 160280 190876 223974 261459 301749 344373 390961
Total Liabilities & Shareholder's Equity 125,376 138,065 140,252 167,319 195,951 227,937 26,1927 280,410 321,700 356,389 412,748
Valuation of Owner's Interest in the Company -1/2
The slide provides the company’s valuations by calculating the current values of all the future free cash flows which the company is expected to generate in next five year
Business
Value
$ 313,000
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2018 2019 2020 2021 2022
Profit 50,000 55,000 60,000 60,000 60,000
Seller’s Discretionary Earnings (SDE) 5,000 5,000 5,000 7,000 7,000
Depreciation 2,000 2,000 2,000 2,000 2,000
Working Capital 10,000 12,000 15,000 15,000 15,000
Change in working Capital 0 2,000 3,000 0 0
Loans paid back 0 0 10,000 10,000 0
New loans taken 0 0 0 0 0
Free cash flow to Equity (FCFE) 57,000 60,000 54,000 59,000 69,000
Present Value of FCFE 49,565 45,369 35,506 33,733 34,305
Total Present Value of FCFE 198,478
Terminal Value 231,299
Present Value of Terminal Value 114,996
Cost Of Equity 15%
Valuation of Owner's Interest in the Company -2/2
The slide provides the company’s valuations by calculating the current values of all the future free cash flows which the company is expected to generate.
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Discounted Cash Flow Entry 2019 2020 2021 20022 2023 Exit Terminal Value
Date 9/302017 12/31/2019 12/312020 12/31/2021 12/31/2022 12/31/2023 12/31/2023 EV/EBITDA 597,263
Year Fraction 1.00 1.00 1.00 1.00 1.00 1.00
EBIT 48,970 53,062 56,958 60,478 65,983
Less Cash Taxes 12,243 13,265 14,240 15,120 16,496
NOPAT 36,728 39,796 42,719 45,359 49,487
Plus: D & A 9,003 10,203 11,162 11,930 12,544
EBITDA 57,974 63,264 68,121 72,408 78,526
Less: Capex 15,000 15,000 15,000 15,000 15,000
Less: Changes in NWC 4,003 4,749 2,564 2,706 2,128
Unlevered FCF 26,728 30,250 36,317 39,583 44,902 579,263
DCF Value Market Value Rate of Return
Enterprise Value 418,525 Market Cap 587,500 IRR 10%
Plus: Cash 139,550 Plus: Debit 30,000
Less: Debit 30,000 Less Cash 153,654
Equity Value 528,075 Enterprise value 463,846
Equity Value/Share 10.56 Equity Value/Share 11.75
Assumptions Tax
Rate
25% Discount
Rate
12% Perpetual
Growth Rate
4% EV/EBITDA
Multiple
8.0x
Company Name
Competitive Landscape Analysis -1/3
The slide provides the Competitive landscape of the company by mentioning its position (on the basis of product price) in Pricing Strategy Matrix
Medium PriceLow Price High Price
Your
CompanyEnterprise
Individual
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Competitive Landscape (Product Comparison) -2/3
The slide provides the Competitive landscape of the company on the basis of products’ features i.e. user friendly, privacy, keyword follow, video bookmarks etc.
Competitor 1 Competitor 2 Competitor 3 Your Company
User Friendly
Privacy
Keyword Follow
Playlist Follow
Video Bookmarks
Video Autonext
Video Shuffle
This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 29
Competitive Landscape (Financial Comparison) -3/3
The slide provides the Competitive landscape of the company on the basis of key financial information i.e. number of users, app download, revenue, employee count, operating & net income etc.
Your Company 15,000 15,000 $ 50 MM 100 $ 20 MM $ 12 MM
Competitor 1 - - - - - -
Competitor 2 - - - - - -
Competitor 3 - - - - - -
Competitor 4 - - - - - -
Competitor 5 - - - - - -
Number
of Users
Company
Name
App
Download Revenue
Employee
Count
Operating
Income
Net
Income
This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 30
Customer Name Customer Name Customer Name
Company Name
This is representative image and
should be replaced by your own
image. Just right click and replace
image. Contains written review of
customers’ personal experience with
the product or service
Company Name
This is representative image and
should be replaced by your own
image. Just right click and replace
image. Contains written review of
customers’ personal experience with
the product or service
Company Name
This is representative image and
should be replaced by your own
image. Just right click and replace
image. Contains written review of
customers’ personal experience with
the product or service
Recommendations and Reviews of Customers
The slide provides the client’s person reviews about the products and services of the company
This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 31
Identify SWOT related to Business
o 50% increased in revenue from $60
MM in 2017 to $90 MM to 2018
o The company’s innovative technology
(food ordering, tracking, payment) is a
key for the company’s success
Strengths
o Despite outstanding performance of
the company, its food rating sector
reported net loss of 3 MM in 2018.
o Overdependence on food sector
which might affect its operations in
case of downtrend in food sector
Weaknesses
o The company is expanding into new
markets where online food market is
untapped. This provides great opportunity
for the company to grow
o The company’s recent acquisitions,
patronships offering it an opportunity to
further expand its business
Opportunities
o Since the company has
operations in different
geographies, it faces threats of
Currency Fluctuations, regulation
changes, political disruption etc.
o Economic Threats
o Interest Rate Risks
Threats
The slide provides the SWOT (strengths, weakness, opportunity and threat) points to analyse the business performance of the company
This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 32
Funding Requirement and Investment Terms
The slide provides key points (capital requirement, valuation and investment terms) related to funding requirements of the company
Investment Terms
› Preferred Equity (convertible in to common) @ $10 pre money valuation
› Convertible note @ $10 valuation cap; 1.5 x premium
› Add text Here
Capital Requirement
$10 MM
Company’s Valuation
$20 MM
This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 33
Primary Goals of Funding
The slide provides major goals of funding i.e. market share growth, increase in production capacity and revenue, Hire new employees, reduce operating cost etc.
Customer Base is
projected to reach
1 MM users
Expand the presence in 30
more cities. Geographic
Diversification will help to
reduce the associated risk
Increased Cash burn, that
will help in addition of new
customers at a faster rate
10%
Market Share will
increase by
10%
Market Share will
increase by
30%
Market Share will
increase by
40%
Market Share will
increase by
Market Share will
increase by
6,000
This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 34
Allocation of Raised Funds
slide provides the details about use of funding. The company spend its funding amount on product development, marketing, and expansion (through acquisition and new hiring)
17%
18%
20%
22%
23%
Expansion
Product
Development
Marketing
New Hires
Operational Cost
Operational
Cost
100
New
Hires
110
Marketing
120
Product
Development
130
Expansion
140
This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”. 35
Capitalization Table – Pre and Post Funding
Before Funding
Value of Shares
($ MM)
After Funding
Value of Shares
($ MM)
20
The slide provides the details about before funding and after funding capitalization table/shareholder pattern of the company
30
40
50
60
20
30
40
50
60
50
Value: $ 200 MM Value: $ 250 MM
This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”. 36
30%
25%
20%
15%
10%
Crowdfunding
Investor
Investor 5
Investor 4
Investor 3
Investor 2
Investor 1
20%
24%
20%
16%
12%
8%
Shareholding Structure Graph – Pre and Post Funding
The slide provides the graph of shareholding structure at the time of founding, before crowdfunding and after crowdfunding
Company Name – Shareholding Structure
100%
60%
55%
25%
25%
15%
10%
10%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
At Founding Before Crowdfunding After Crowdfunding
Founder Seed Investors Employees CrowdFunding Investors
This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”. 37
Future Growth Plans for the Company
The slide provides the future growth timeline of the company including market penetration, market expansion, product expansion, merger & acquisition, diversification etc.
2024
Diversification
This slide is 100% editable.
Adapt it to your needs and
capture your audience's attention
2020
Market Penetration
The company is planning to expand
its market penetration and share by
selling more products to the
customers. For this, the company is
planning to offer discount coupons
and new offers
2021
Market Expansion or
Development
The company plans to expand its
presence in domestic (opening of
new stores) and international
market (through acquisition)
2023
Merger and Acquisition
The company is planning to
expand its market penetration
and share by selling more
products to the customers.
For this, the company is
planning to offer discount
coupons and new offers
2022
Product Expansion
Planning to entered new
product market i.e.
frozen food products,
ready to eat food
products etc.
38
Exit Strategy for Investors
The slide provides most profitable/feasible ways for investors to exit from their investment in the company. It includes, financials buyer, acquisition, IPO, Preference share redemption, Issuer’s Tender Offer,
Privately negotiated sales etc.
Exit Strategy
for Investors
o Name potential companies (any unique relationship with them)
o Name type/category of companies that could acquire you?
o Why would they acquire you? How do you fit in their category?
Acquisition (Most likely exit options for companies)
o Will your company generate excess cash flow that could make it
attractive to financial buyers to generate a return?
Financial Buyer
o Least likely exit for a company, but a probability. Preferred strategy
only when no buyer could afford the valuation of your company.
IPO (Most likely exit options for companies)
o Preferred stock with redemption feature
o Issuer’s Tender Offer
o Privately negotiated sales
o Sell the Securities through Broker-managed trading platform
Other Strategies
39
Pitch Deck to Raise Funding from Equity Crowd-investing Icons Slide
40
C FFEE
BREAK
Coffee is a break…
That make a chain between..
ENERGY and WORK
10:30 AM To 11:00 AM
41
Additional
Slides
42
Stacked Column
4.3
2.5
-3.5
-4.5
2.4
4.4
-1.8
-0.8
-6
-4
-2
0
2
4
6
8
Sales(inUSDmillions)
Product 01
This graph/chart is linked to excel, and
changes automatically based on data. Just
left click on it and select “Edit Data”.
Product 02
This graph/chart is linked to excel, and
changes automatically based on data. Just
left click on it and select “Edit Data”.
43
Clustered Column
Product 01
This graph/chart is linked to excel, and
changes automatically based on data.
Just left click on it and select “Edit Data”.
Product 02
This graph/chart is linked to excel, and
changes automatically based on data.
Just left click on it and select “Edit Data”.
80
50
60
30
45
78
59
40
$0
$20
$40
$60
$80
$100
2016 2018 2019 2020
Sales(inUSDmillions)
Years
44
Venn
This slide is 100%
editable. Adapt it to
your needs and
capture your
audience's attention.
This slide is 100%
editable. Adapt it to
your needs and
capture your
audience's attention.
This slide is 100%
editable. Adapt it to
your needs and
capture your
audience's attention.
This slide is 100%
editable. Adapt it to
your needs and
capture your
audience's attention.
45
Post It Notes
Text Here
This slide is 100%
editable. Adapt it to your
needs and capture your
audience's attention.
Text Here
This slide is 100%
editable. Adapt it to your
needs and capture your
audience's attention.
Text Here
This slide is 100%
editable. Adapt it to your
needs and capture your
audience's attention.
46
About Us
Values Client
This slide is 100% editable. Adapt
it to your needs and capture your
audience's attention.
Preferred by Many
This slide is 100% editable. Adapt
it to your needs and capture your
audience's attention.
Preferred by Many
This slide is 100% editable. Adapt
it to your needs and capture your
audience's attention.
47
Agenda 01
9:00am-10:00am
Agenda
02
10:00am-11:00am
Agenda
03
11:00am-12:00pm
Agenda
04
12:00pm-01:00pm
Agenda
48
Comparison
60% Male 40% Male
This graph/chart is linked to excel, and changes automatically based
on data. Just left click on it and select “Edit Data”.
This graph/chart is linked to excel, and changes automatically based
on data. Just left click on it and select “Edit Data”.
75.534
Users
54.323
Users
V/S
49
Thank You
Address
# street number, city, state
Contact Number
0123456789
Email Address
emailaddress123@gmail.com
50

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Pitch Deck To Raise Funding From Equity Crowd Investing PowerPoint Presentation Slides

  • 1. Pitch Deck to Raise Funding from Equity Crowd-investing 1 Your Company Name
  • 2. Agenda for Equity Crowd-investing Persuade the Investors to infuse money in our business and provide funding for business growth, expansion and new acquisitions This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Cover various aspects of company (i.e. business overview, products services, financial performance, shareholding pattern and cash flow) to give Investors a taste of our business 2
  • 3. Table of Contents Key Business Highlight of the Company02 Major Pain Points of the Customers03 Single Solution for all Your Problems04 Offerings of the Company06 Key Historical Events of the Company07 Geographical Footprint in Different Regions10 Framework of Revenue Generation09 Geographic Expansion Strategy11 Key Senior Executives12 Total Addressable Market13 Markets Size of Targeted Customers14 Operational and Financial Overview01 Problem, Solution and Outcome05 Business Model Canvas08 Segmentation of Target Audience15 Financial Summary of the Company16 Income Statement – Historical and Projection17 3
  • 4. Table of Contents Revenue Forecast for Your Business19 Balance Sheet– Historical and Projection20 Valuation of Owner's Interest in the Company21 Competitive Landscape (Product Comparison)23 Competitive Landscape (Financial Comparison)24 Funding Requirement and Investment Terms27 Identify Strengths, Weaknesses, Opportunities, and Threats (SWOT) Related to Business 26 Primary Goals of Funding28 Allocation of Raised Funds29 Capitalization Table – Pre and Post Funding30 Shareholding Structure Graph – Pre and Post Funding31 Income Statement Projection for Four Years18 Competitive Landscape Analysis21 Recommendations and Reviews of Customers25 Future Growth Plans of the Company32 Exit Strategy for the Investors33 4
  • 5. Operational and Financial Overview The slide provides a brief overview of the company’s operations and financials along with its key partners and customers Introduction o An on-demand logistic company which provides provides restaurant food delivery services o It connects customers with restaurants through an on-demand food delivery application and delivers food at their doorstep o Add text here 2,022 3,184 3,476 4,621 6,168 19% 22% 23% 17% 19% 2% 9% 10% 6% 7% 0% 5% 10% 15% 20% 25% 0 2,000 4,000 6,000 8,000 FY 2016 FY 2017 FY 2018 FY 2019 FY 2020 Financial Highlights Revenue ($) Operating Margin Net Margin Mission Vision “empower small businesses and build out the world’s first real-time logistics company” “our vision is to become more of a logistics company than a food company” Key Partners Food Company Name Hotel Name Pub / Bar Name Add text here Add text here Customers Customer Name 1 Customer Name 2 Customer Name 3 Customer Name 4 Customer Name 5 This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”. 5
  • 6. 30 Countries across Five Continents The company offers its products and services in more than 30 countries across Europe, Asia-Pacific, Americas, Middle East and Africa 5M monthly Website Visitors The company has over five million monthly website visitors, seven million twitter followers and 240 million page views across its websites 60,000 Staff Members The company employs more than 60,000 employees, including 15,000 in marketing, 5,000 in R&D and 40,000 in other functions $ 450 MM Total Sales The company reported total sales of $450 MM and operating income of $70 MM during the FY 2019. The total sales has grown by 38% from $320 MM in 2018 10,000 Stores Worldwide The company serves its customers through 10,000 stores across the globe – 6,000 in the United States and 4,000 in other countries Key Business Highlights of the Company The slide provides a key business highlights (i.e. geographic presence, number of stores, total sales, monthly website visitors, staff members etc.) of the company This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 6
  • 7. Major pain points of the Customers The slide is to highlight the key issues which the customer face in current scenario. Since they are facing such issues, so now they need new solution which can address these problems Business Problems Problem 1 o Lack of Options: Consumers does not have information regarding all the available restaurants o This slide is 100% editable. Adapt it to your needs and capture your audience's attention o Add Text Here o Add text Here 01 Problem 2 o Busy Office Hours: Take out time and buying food from restaurant or canteen in busy business hours was Headache for the employees o Add Text Here o Add text Here 02 Problem 3 o Bad Weather: Unable to get food from outside in bad weather (in case of rain or snow ) o This slide is 100% editable. Adapt it to your needs and capture your audience's attention o Add Text Here o Add text Here 03 Problem 4 o Consumers were not able to get food at late night or early morning o This slide is 100% editable. Adapt it to your needs and capture your audience's attention o Add Text Here 04 7
  • 8. Your Company Name All Your Favorite Restaurants at Single Place o Through mobile app customers can search any restaurant in their area and order food from their place by accessing restaurant food menu o Add text here o Add text here Deliver food at Doorstep in any weather o Once the food is ordered from the restaurant, delivery person will deliver the food at doorstep in any weather condition o Add text here o Add text here 24/7 Food Delivery o Customers can order food at any time (late night or early morning) from the restaurant which is available at that particular time o Add text here o Add text here Add Text Here o This slide is 100% editable. Adapt it to your needs and capture your audience's attention o Add text here o Add text here Single Solution for all your Problems The slide provides all the solutions (for the problems faced by customers) which the company offer through its products This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 8
  • 9. Business Problem Solution Outcome Problem, Solution and Outcome o Lack of options, as the customers are not aware about all the restaurants o Difficult to get food from outside in bad weather (rainy or snow) and Odd hours (late night or early morning) o Add text here o An online app which facilitate you to order food from any of your favorite restaurant o Get it delivered at your doorstep o Order at any time and in any weather condition o Add text here o Add text here o Convenient Food delivery during bad weather and odd hours o Save customers’ time o Add text here o Add text here o Add text here o Add text here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. The slide provides the problem (pain point of customers), solutions (unique features and highlights of the product) and outcome (final result) for the customers 9
  • 10. Offerings of the Company 1/2 The slide provides the key products and services (along with key features, price, target customers etc.) which the company offers to its customers Food Delivery o Deliver the food to customer’s doorstep: • From any restaurant in the area • Within 45 minutes o Delivery Charges: 20% of the order value (from the restaurants) o Add text here o Add text here o Add text here Other Product and Services o Special Deals at Discounted Price on Food and Drink for Diners o Restaurant Rating o Add text here o Add text here o Add text here Gold Membership o A Paid membership scheme for privileged customers, that offers special discounts of complementary food and drinks to diners o Price: US$ 20 Per month o Add Text here o Add text here o Add text here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 10
  • 11. Offerings of the Company 2/2 The slide provides the key products and services (along with key features, price, target customers etc.) which the company offers to its customers Service 1 › Add details such as Product Overview, Key Features, Target customers, etc. › Add text here › Add Text Here Service 2 › Add details such as Product Overview, Key Features, Target customers, etc. › Add text here › Add Text Here Service 3 › Add details such as Product Overview, Key Features, Target customers, etc. › Add text here › Add Text Here Service 4 › Add details such as Product Overview, Key Features, Target customers, etc. › Add text here › Add Text Here Product 1 › Add details such as Product Overview, Key Features, Target customers, etc. › Add text here › Add Text Here Product 2 › Add details such as Product Overview, Key Features, Target customers, etc. › Add text here › Add Text Here Product 3 › Add details such as Product Overview, Key Features, Target customers, etc. › Add text here › Add Text Here Product 4 › Add details such as Product Overview, Key Features, Target customers, etc. › Add text here › Add Text Here Products Services This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 11
  • 12. Key Historical Event of the Company The slide covers all the major historic events of the company including founding, major acquisition, new product launch, partnership, expansion etc. Reached 10,000 staff members and 1 MM app users in US market 2016 Expanded into a new market with the acquisition of Restaurant's rating company, XYZ 2018 Introduced ‘Gold Membership’ product for its privileged customers @ US$ 20 Per month The company started its operations in a small store in Palo Alto, CA 2014 2017 The company opened its first office outside USA, in London, United Kingdom 2019 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 12
  • 13. Business Model Canvas The slides covers the key points to explain the business model of the company. Key points include: Partners, major activities, value proposition, customer segment & relationship, channels, key resources, revenue & cost structure etc. o Restaurants o Pubs o Bars o Delivery Service providers o Grocery Stores Key Partners o Signed agreement with new restaurants and grocery stores o Hire more delivery partners o Add text here Key Activities o Restaurants and small food stores o Delivery Service providers o Technology (Online app, internet etc.) Key Resources o Doorstep delivery in any weather o 24/7 Food Delivery o No minimum order requirement o Various payment methods available o Add text here Value Propositions o Mobile application o Digital marketing o Website Channels o 24/7 support chat option o Active customer support over phone o Complaint portal Customer Relationships o People who did not want go out for dining and want to deliver food online at their doorstep o People who want special offer and discounts on food and drinks at dining (Gold membership) o Add text here Customer Segments o Payroll expenses (employees and delivery partners) o R&D Cost on application and website development o Advertising and marketing cost (coupon codes, offers) o Add text here o Add text here Cost Structure o 20% charges (on total amount) for partner restaurant o $20 Pm charges for gold membership o Advertising revenue from website/app o Add text here o Add text here Revenue Streams This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 13
  • 14. Framework of Revenue Generation The slides covers the key points to explain the Revenue model of the company. Key points include: Pricing model, Estimated revenue, life time value of the customers, recurring revenue frequency, average revenue per user etc. 1,000,000* 3 * $30 = $90,000,000 Pricing o Food delivery from restaurants: 20% of the amount o Gold membership charges: $20 per month o Add text here Estimated Yearly Revenue o Number of Clients: 1 MM o Number of Products sold per clients: 3 o Price of Product: $30 Recurring Revenue Frequency o Every month (Gold membership fee) o Daily from restaurants o Add text here Average revenue per User o Number of Products sold per clients: 3 o Price of Product: $30 Life time Value of Customer o Present value of the future cash flows o value of business attributed to the customer during entire relationship with the company This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 14 90,000,000 / 1,000,000= $90
  • 15. Geographical footprint in different Regions The slides covers the all the geographic areas where the company has presence, either through physical stores or through service points. It also provides the employee split in different regions Employees Physical Stores Service points This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 20% Sales Latin America 10% 13 1 20% Sales Europe 48% 52 9 30% Sales Asia & Rest of the World 19% 32 4 30% Sales North America 23% 38 7 15
  • 16. Geographic Expansion Strategy Art of Expanding Business Geographic Expansions Acquired new company in target Geography Established/expanded plants in new geographies The slides provides the key strategies (along with the actions under those strategies) which the company follows to expand its geographic reach This slide is 100% editable. Adapt it to your needs and capture your audience's attention. The company is expanding in new markets and new products lines to expand its geographic presence and product line. For this, the company: › Acquiring new companies › Opening stores in new markets › Signing partnerships with companies in different geographies To expand its operations in European market, the company recently acquired: › XYZ, a food supplier company with operations in France, UK, Germany etc. › ABC company which offers food delivery services in most of the European companies The company open new stores in different geographies › 50 stores in UK and Germany › 35 stores in Indian market › Strengthen its food delivery services by expanding staff strength in most of the countries 16
  • 17. Executive Name Designation o This is representative image and should be replaced by your own image o This slide is 100% editable. Adapt it your needs and capture your audience attention. o Add Key responsibilities and background of employee Executive Name Designation o This is representative image and should be replaced by your own image o This slide is 100% editable. Adapt it your needs and capture your audience attention. o Add Key responsibilities and background of employee Executive Name Designation o This is representative image and should be replaced by your own image o This slide is 100% editable. Adapt it your needs and capture your audience attention. o Add Key responsibilities and background of employee Executive Name Designation o This is representative image and should be replaced by your own image o This slide is 100% editable. Adapt it your needs and capture your audience attention. o Add Key responsibilities and background of employee Key Senior Executives The slide provides the name, designation and brief biography of key senior level executives (C-level employees and head of Departments) 17
  • 18. Total Addressable Market The slide provides the market overview of the target market which includes total addressable market, serviceable available market and serviceable obtainable market › Audience which are company’s customers and ordering food online from its website/app. › This slide is 100% editable. Adapt it your needs and capture your audience attention Market Segment Opportunity Serviceable Obtainable Market (SOM): $1 B › A portion of TAM which can be the potential customers of the company › This slide is 100% editable. Adapt it your needs and capture your audience attention Total Serviceable Market Serviceable Available Market (SAM): $3 B › It includes the total population in the market › This slide is 100% editable. Adapt it your needs and capture your audience attention Total Market Opportunity Total market: $50 B › It includes the market which have access to internet and smartphones › This slide is 100% editable. Adapt it your needs and capture your audience attention Total Available Market Total addressable market (TAM): $10B This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 18
  • 19. Market size of Targeted Customers The slide provides the market size of all the target sectors. Additionally, it provides overall market potential and highlight of target audience $6.4 $6.3 $3 $1 0 2 4 6 8 Sector 1 Sector 2 Sector 3 Sector 4 USD This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”. 19 USD 16.7 Bn XX has a large market potential of USD 16.7 Bn
  • 20. Segmentation of Target Audience The slide provides the segmentation about the target customers of the company by geography (country, area, climate), Demography (Age, gender, Nationality etc.), and Psychography (Personality, values, interest etc.) and behaviour (brand loyalty, user status, occasion etc.) Behavioral o Brand Loyalty - Your Text Here o Benefits Sought - Your Text Here o User Status - Your Text Here o User Status - Your Text Here o Usage Rates - Your Text Here o Occasion - Your Text Here o Readiness to Buy - Your Text Here Geographic o Region – North America o Country – United States o Population – 100MM o Climate – Your text here Demographic o Age – 15-50 o Gender – Male and Female o Nationality – United states o Ethnicity – Your text here o Occupation - Your text here o Income - Your text here o Family Size - Your text here Psychographic o Lifestyle – Work (Activities) o Personality - Openness o Values - Your Text Here o Interest - Food This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 20
  • 21. Financial Summary of the Company The slide provides the key financial highlights (revenue, operating and net income trend for last five tears; and revenue split by product categories and geography for the latest year) of the company Revenue Trend (in $ Bn) Operating & Net Income Trend (in $ MM) Revenue by Geographical Segment (2020)Revenue by Product and Services (2020) 9.3 10.8 12.7 12.0 12.3 7.9 9.0 10.7 9.6 0.1 0 5 10 15 2016 2017 2018 2019 2020 Operating Income Net Income 36.2 37.8 37.3 35.7 36.7 11.0 11.4 12.0 12.3 12.6 47.2 49.2 49.3 48.0 49.3 0% 20% 40% 60% 80% 100% 2014 2017 2018 2019 2020 Product Revenue Service Revenue Column1 Category 1 Category 2 Category 3 Category 4 Category 5 57% 10% 5% 2% 26% Geography 1 Geography 2 Geography 3 59%25% 16% This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”. 21
  • 22. Income Statement – Historical and Projection The slide provides the historical (last 4 years) and forecasted (coming 4 years) numbers of the company’s income statement (including revenue, gross profit, expenses, operating profit, net profit etc.) Historical Results Forecast Period This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 22 Income Statement 2016 2017 2018 2019 2020 2021 2022 2023 Revenue 66,132 73,558 79,716 84,438 97,103 111,669 125,069 137,576 Cost of Goods Sold (COGS) 26,884 27,511 29,488 31,760 40,783 45,784 50,028 55,030 Gross Profit 39,248 46,047 50,228 52,678 56,320 65,885 75,041 82,546 Expenses - - - - - - - - Marketing, Advertising & Promotion 12,689 13,369 12,682 14,138 15,537 17,867 20,011 22,012 General & Administrative 5,670 5,649 6,172 6,391 7,000 7,000 7,000 7,000 Depreciation & Amortization 10,165 9,635 9,265 9,006 4,203 4,512 4,760 4,958 Interest 1,400 840 840 840 1,344 1,344 1,344 1,344 Total Expenses 29,924 29,494 29,159 30,375 28,083 30,723 33,115 35,314 Earnings Before Tax 9,324 16,554 21,069 22,303 28,237 35,161 41,927 47,232 Taxes 4,858 8,483 10,908 11,598 9,036 11,252 13,417 15,114 Net Earnings 4,466 8,071 10,161 10,706 19,201 23,910 28,510 32,118
  • 23. Income Statement Projection for four Years The slide provides forecasted (coming 4 years) numbers of the company’s income statement (including sales, net sale, gross profit, operating expenses, net income etc.) Revenue 1 OperatingExpenses 2 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 23 Year 1 Year 2 Year 3 Year 4 $ 850,000 $ 7,790,000 $ 850,000 $ 7,790,000 $ 85,000 $ 779,000 $ 85,000 $ 779,000 $ 765,000 $ 7,011,000 $ 765,000 $ 7,011,000 $ 485,000 $ 4,100,000 $ 485,000 $ 4,100,000 $ 280,000 $ 2,911,000 $ 280,000 $ 2,911,000 Description Sales (A) Sales Returns (B) Approx 10% of Revenue Net Sales A + B = (C) Cost of Goods Sold (D) Gross Profit (C - D) Salaries (A) Depreciation Expenses (B) (Straight Line) Office Expenses (C) Rent Expense Travel Expenses Maintenance Expenses Advertising Expenses Total Operating Expenses Net Income (1 - 2) $ 90,000 $ 980,000 $ 90,000 $ 980,000 $ 5,000 $ 60,000 $ 5,000 $ 60,000 $ 7,000 $ 78,500 $ 7,000 $ 78,500 $ 15,000 $ 180,000 $ 15,000 $ 180,000 $ 25,000 $ 280,000 $ 25,000 $ 280,000 $1,000 $ 12,000 $1,000 $ 12,000 $ 20,000 $ 265,000 $ 20,000 $ 265,000 $ 163,000 $ 1,855,500 $ 163,000 $ 1,855,500 $ 117,000 $ 1,055,500 $ 117,000 $ 1,055,500
  • 24. Revenue Forecast for your Business The slide provides the revenue forecast of the company on the basis of number of subscribers estimation, average revenue per user and churn rate Average Revenue per User Projected Lifetime Value (LTV) Starting Subscribers New Subscribers Cancellations Net Additions Ending Subscribers Churn Rate Projected Lifetime (months) Total Monthly Recurring Revenue Revenue Forecast This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 24 Year 1 Year 2 Year 3 Year 4 $ 20.00 $ 20.00 $ 20.00 - 0 490 980 - 500 500 500 - 10 10 25 - 490 490 475 - 490 980 1,455 - NA 2.04% 2.55% - NA 49.0 39.2 - NA $ 980.00 $ 784.00 - $ 10,000.00 $ 19,800.00 $ 29,600.00 -
  • 25. Balance Sheet – Historical and Projection The slide provides the historical (last 6 years) and forecasted (coming 6 years) numbers of the company’s balance sheet (current assets, fixed assets, total liabilities, current liabilities, shareholder’s equity, etc.) This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 25 Company Name Historical Results Forecast Period 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 Balance Sheet Assets Cash 57,971 71,210 73,715 101,069 138,550 155,474 181,573 189,511 223,399 25,248 302,250 Accounts Receivable 4,100 4,904 5,567 5,117 5,539 6,179 7,997 8,896 9,758 10,650 11,466 Inventory 7,805 8,601 9,825 10,531 11,342 15,267 19,343 24,191 26,894 29,772 31,856 Currents Assets 70,876 95,715 100,107 128,717 158,430 182,920 210,913 224,599 262,051 302,670 347,572 Property & Equipment 44,000 41,350 40,145 38,602 37,521 45,017 51,013 55,811 59,649 62,719 65,175 Goodwill Total Assets 125,376 138,065 140,252 167,319 195,951 227,937 261,927 280,410 321,700 365,389 412,748 Liabilities Short Term Debt Accounts Payable 3802 4,800 4,912 5,265 5,671 7,061 7952 8951 9,951 11,016 11,787 Currents Liabilities 3,802 4,800 4,912 5,265 5,671 7,061 7,952 8,951 9,951 11,016 11,787 Long Term Debt 40,000 40,000 30,000 30,000 30,000 30,000 30,000 10,000 10,000 10000 10000 Total Liabilities 43,902 44,800 34,912 35,265 35,671 37,061 37,952 18,951 19,951 21,016 21787 Shareholder’s Equity Equity Capital 60,000 60,000 70,000 70,000 70,000 70,000 70,000 70,000 70,000 70,000 70,000 Retained Earnings 1,474 13,265 35,340 62,053 90,280 120,876 153,974 191,459 231,749 274,373 320,961 Shareholder’s Equity 71,474 83265 105340 132053 160280 190876 223974 261459 301749 344373 390961 Total Liabilities & Shareholder's Equity 125,376 138,065 140,252 167,319 195,951 227,937 26,1927 280,410 321,700 356,389 412,748
  • 26. Valuation of Owner's Interest in the Company -1/2 The slide provides the company’s valuations by calculating the current values of all the future free cash flows which the company is expected to generate in next five year Business Value $ 313,000 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 26 2018 2019 2020 2021 2022 Profit 50,000 55,000 60,000 60,000 60,000 Seller’s Discretionary Earnings (SDE) 5,000 5,000 5,000 7,000 7,000 Depreciation 2,000 2,000 2,000 2,000 2,000 Working Capital 10,000 12,000 15,000 15,000 15,000 Change in working Capital 0 2,000 3,000 0 0 Loans paid back 0 0 10,000 10,000 0 New loans taken 0 0 0 0 0 Free cash flow to Equity (FCFE) 57,000 60,000 54,000 59,000 69,000 Present Value of FCFE 49,565 45,369 35,506 33,733 34,305 Total Present Value of FCFE 198,478 Terminal Value 231,299 Present Value of Terminal Value 114,996 Cost Of Equity 15%
  • 27. Valuation of Owner's Interest in the Company -2/2 The slide provides the company’s valuations by calculating the current values of all the future free cash flows which the company is expected to generate. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 27 Discounted Cash Flow Entry 2019 2020 2021 20022 2023 Exit Terminal Value Date 9/302017 12/31/2019 12/312020 12/31/2021 12/31/2022 12/31/2023 12/31/2023 EV/EBITDA 597,263 Year Fraction 1.00 1.00 1.00 1.00 1.00 1.00 EBIT 48,970 53,062 56,958 60,478 65,983 Less Cash Taxes 12,243 13,265 14,240 15,120 16,496 NOPAT 36,728 39,796 42,719 45,359 49,487 Plus: D & A 9,003 10,203 11,162 11,930 12,544 EBITDA 57,974 63,264 68,121 72,408 78,526 Less: Capex 15,000 15,000 15,000 15,000 15,000 Less: Changes in NWC 4,003 4,749 2,564 2,706 2,128 Unlevered FCF 26,728 30,250 36,317 39,583 44,902 579,263 DCF Value Market Value Rate of Return Enterprise Value 418,525 Market Cap 587,500 IRR 10% Plus: Cash 139,550 Plus: Debit 30,000 Less: Debit 30,000 Less Cash 153,654 Equity Value 528,075 Enterprise value 463,846 Equity Value/Share 10.56 Equity Value/Share 11.75 Assumptions Tax Rate 25% Discount Rate 12% Perpetual Growth Rate 4% EV/EBITDA Multiple 8.0x Company Name
  • 28. Competitive Landscape Analysis -1/3 The slide provides the Competitive landscape of the company by mentioning its position (on the basis of product price) in Pricing Strategy Matrix Medium PriceLow Price High Price Your CompanyEnterprise Individual This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 28
  • 29. Competitive Landscape (Product Comparison) -2/3 The slide provides the Competitive landscape of the company on the basis of products’ features i.e. user friendly, privacy, keyword follow, video bookmarks etc. Competitor 1 Competitor 2 Competitor 3 Your Company User Friendly Privacy Keyword Follow Playlist Follow Video Bookmarks Video Autonext Video Shuffle This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 29
  • 30. Competitive Landscape (Financial Comparison) -3/3 The slide provides the Competitive landscape of the company on the basis of key financial information i.e. number of users, app download, revenue, employee count, operating & net income etc. Your Company 15,000 15,000 $ 50 MM 100 $ 20 MM $ 12 MM Competitor 1 - - - - - - Competitor 2 - - - - - - Competitor 3 - - - - - - Competitor 4 - - - - - - Competitor 5 - - - - - - Number of Users Company Name App Download Revenue Employee Count Operating Income Net Income This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 30
  • 31. Customer Name Customer Name Customer Name Company Name This is representative image and should be replaced by your own image. Just right click and replace image. Contains written review of customers’ personal experience with the product or service Company Name This is representative image and should be replaced by your own image. Just right click and replace image. Contains written review of customers’ personal experience with the product or service Company Name This is representative image and should be replaced by your own image. Just right click and replace image. Contains written review of customers’ personal experience with the product or service Recommendations and Reviews of Customers The slide provides the client’s person reviews about the products and services of the company This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 31
  • 32. Identify SWOT related to Business o 50% increased in revenue from $60 MM in 2017 to $90 MM to 2018 o The company’s innovative technology (food ordering, tracking, payment) is a key for the company’s success Strengths o Despite outstanding performance of the company, its food rating sector reported net loss of 3 MM in 2018. o Overdependence on food sector which might affect its operations in case of downtrend in food sector Weaknesses o The company is expanding into new markets where online food market is untapped. This provides great opportunity for the company to grow o The company’s recent acquisitions, patronships offering it an opportunity to further expand its business Opportunities o Since the company has operations in different geographies, it faces threats of Currency Fluctuations, regulation changes, political disruption etc. o Economic Threats o Interest Rate Risks Threats The slide provides the SWOT (strengths, weakness, opportunity and threat) points to analyse the business performance of the company This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 32
  • 33. Funding Requirement and Investment Terms The slide provides key points (capital requirement, valuation and investment terms) related to funding requirements of the company Investment Terms › Preferred Equity (convertible in to common) @ $10 pre money valuation › Convertible note @ $10 valuation cap; 1.5 x premium › Add text Here Capital Requirement $10 MM Company’s Valuation $20 MM This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 33
  • 34. Primary Goals of Funding The slide provides major goals of funding i.e. market share growth, increase in production capacity and revenue, Hire new employees, reduce operating cost etc. Customer Base is projected to reach 1 MM users Expand the presence in 30 more cities. Geographic Diversification will help to reduce the associated risk Increased Cash burn, that will help in addition of new customers at a faster rate 10% Market Share will increase by 10% Market Share will increase by 30% Market Share will increase by 40% Market Share will increase by Market Share will increase by 6,000 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 34
  • 35. Allocation of Raised Funds slide provides the details about use of funding. The company spend its funding amount on product development, marketing, and expansion (through acquisition and new hiring) 17% 18% 20% 22% 23% Expansion Product Development Marketing New Hires Operational Cost Operational Cost 100 New Hires 110 Marketing 120 Product Development 130 Expansion 140 This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”. 35
  • 36. Capitalization Table – Pre and Post Funding Before Funding Value of Shares ($ MM) After Funding Value of Shares ($ MM) 20 The slide provides the details about before funding and after funding capitalization table/shareholder pattern of the company 30 40 50 60 20 30 40 50 60 50 Value: $ 200 MM Value: $ 250 MM This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”. 36 30% 25% 20% 15% 10% Crowdfunding Investor Investor 5 Investor 4 Investor 3 Investor 2 Investor 1 20% 24% 20% 16% 12% 8%
  • 37. Shareholding Structure Graph – Pre and Post Funding The slide provides the graph of shareholding structure at the time of founding, before crowdfunding and after crowdfunding Company Name – Shareholding Structure 100% 60% 55% 25% 25% 15% 10% 10% 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% At Founding Before Crowdfunding After Crowdfunding Founder Seed Investors Employees CrowdFunding Investors This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”. 37
  • 38. Future Growth Plans for the Company The slide provides the future growth timeline of the company including market penetration, market expansion, product expansion, merger & acquisition, diversification etc. 2024 Diversification This slide is 100% editable. Adapt it to your needs and capture your audience's attention 2020 Market Penetration The company is planning to expand its market penetration and share by selling more products to the customers. For this, the company is planning to offer discount coupons and new offers 2021 Market Expansion or Development The company plans to expand its presence in domestic (opening of new stores) and international market (through acquisition) 2023 Merger and Acquisition The company is planning to expand its market penetration and share by selling more products to the customers. For this, the company is planning to offer discount coupons and new offers 2022 Product Expansion Planning to entered new product market i.e. frozen food products, ready to eat food products etc. 38
  • 39. Exit Strategy for Investors The slide provides most profitable/feasible ways for investors to exit from their investment in the company. It includes, financials buyer, acquisition, IPO, Preference share redemption, Issuer’s Tender Offer, Privately negotiated sales etc. Exit Strategy for Investors o Name potential companies (any unique relationship with them) o Name type/category of companies that could acquire you? o Why would they acquire you? How do you fit in their category? Acquisition (Most likely exit options for companies) o Will your company generate excess cash flow that could make it attractive to financial buyers to generate a return? Financial Buyer o Least likely exit for a company, but a probability. Preferred strategy only when no buyer could afford the valuation of your company. IPO (Most likely exit options for companies) o Preferred stock with redemption feature o Issuer’s Tender Offer o Privately negotiated sales o Sell the Securities through Broker-managed trading platform Other Strategies 39
  • 40. Pitch Deck to Raise Funding from Equity Crowd-investing Icons Slide 40
  • 41. C FFEE BREAK Coffee is a break… That make a chain between.. ENERGY and WORK 10:30 AM To 11:00 AM 41
  • 43. Stacked Column 4.3 2.5 -3.5 -4.5 2.4 4.4 -1.8 -0.8 -6 -4 -2 0 2 4 6 8 Sales(inUSDmillions) Product 01 This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”. Product 02 This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”. 43
  • 44. Clustered Column Product 01 This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”. Product 02 This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”. 80 50 60 30 45 78 59 40 $0 $20 $40 $60 $80 $100 2016 2018 2019 2020 Sales(inUSDmillions) Years 44
  • 45. Venn This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 45
  • 46. Post It Notes Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 46
  • 47. About Us Values Client This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Preferred by Many This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Preferred by Many This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 47
  • 49. Comparison 60% Male 40% Male This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”. This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”. 75.534 Users 54.323 Users V/S 49
  • 50. Thank You Address # street number, city, state Contact Number 0123456789 Email Address emailaddress123@gmail.com 50