Equity Pool Funding Pitch Deck Powerpoint Presentation Slides

Equity
Pool Funding
(Pitch Deck)
Your Company Name

Persuade the Potential Investors to invest money in our business and
provide funding for business growth, expansion, and new product
developments
This slide is 100% editable. Adapt it to your needs and capture your
audience's attention.
Cover various aspects of company (i.e. business overview, products
services, financial performance, shareholding pattern and valuation) to
give Investors a taste of our business
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
Agenda for Equity Pool Funding
2

01 Operational and Financial Overview
02 Key Business Highlight of the Company
03 Major Pain Points of the Customers
04 Single Solution for all Your Problems
05 Problem, Solution and Outcome
06 Offerings of the Company
07 Key Historical Events of the Company
08 Business Model Canvas
09 Framework of Revenue Generation
10 Geographical Footprint in Different Regions
11 Geographic Expansion Strategy
12 Key Senior Executives
13 Total Addressable Market
14 Markets Size of Targeted Customers
15 Segmentation of Target Audience
16 Financial Summary of the Company
Income Statement – Historical and Projection
17
Table of Content
3

Table of Content
4
18 Income Statement Projection for Four Years
19 Revenue Forecast for Your Business
20 Balance Sheet– Historical and Projection
21 Valuation of Owner's Interest in the Company
22 Competitive Landscape Analysis
23 Competitive Landscape (Product Comparison)
24 Competitive Landscape (Financial Comparison)
25 Recommendations and Reviews of Customers
26 Identify Strengths, Weaknesses, Opportunities, and
Threats (SWOT) Related to Business
27 Funding Requirement and Investment Terms
28 Primary Goals of Funding
29 Allocation of Raised Funds
30 Capitalization Table – Pre and Post Funding
31 Shareholding Structure Graph – Pre and Post Funding
32 Future Growth Plans of the Company
Exit Strategy for the Investors
33

Operational and Financial Overview
5
The slide provides a brief overview of the company’s operations and financials along with its key partners and customers
2,022
3,184 3,476
4,621
6,168
19%
22%
23%
17%
19%
2%
9%
10%
6%
7%
0%
5%
10%
15%
20%
25%
0
2,000
4,000
6,000
8,000
FY 2016 FY 2017 FY 2018 FY 2019 FY 2020
Financial Highlights
Revenue ($) Operating Margin Net Margin
o An on-demand logistic company which provides
provides restaurant food delivery services
o It connects customers with restaurants through an on-demand
food delivery application and delivers food at their doorstep
o Add text here
Mission
“empower small businesses and build out the world’s
first real-time logistics company”
Vision
“our vision is to become more of a logistics
company than a food company”
Customer
Name 1
Customer
Name 2
Customer
Name 3
Customer
Name 4
Customer
Name 5
Customers
Food Company
Name
Hotel
Name
Pub / Bar
Name
Add text
here
Add text
here
Key Partners
Introduction

Key Business Highlights of the Company
6
The slide provides key business highlights (i.e. geographic presence, number of stores, total sales, monthly website visitors, staff members etc.) of the company
The company offers its
products and services in
more than 30 countries
across Europe, Asia-
Pacific, Americas, Middle
East and Africa
30
Countries
across Five
Continents
5M Monthly
Website Visitors
The company has over five million monthly
website visitors, seven million twitter
followers and 240 million page views across
its websites
60,000
Staff Members
The company employs more than 60,000
employees, including 15,000 in
marketing, 5,000 in R&D and 40,000 in
other functions
10,000
Stores Worldwide
The company serves its customers through
10,000 stores across the globe – 6,000 in the
United States and 4,000 in other countries
$ 450 MM
Total Sales
The company reported total sales of $450
MM and operating income of $70 MM
during the FY 2019. The total sales has
grown by 38% from $320 MM in 2018

Major Pain Points of the Customers
7
The slide is to highlight the key issues which the customer face in current scenario. Since they are facing such issues, so now they need new solution which can address these problems
Problem 1
o Lack of Options: Consumers does not have information regarding all the available
restaurants
o This slide is 100% editable. Adapt it to your needs and capture your audience's
attention
o Add Text Here
o Add text Here
01
Problem 2
o Busy Office Hours: Take out time and buying food from restaurant or canteen in
busy business hours was Headache for the employees
o Add Text Here
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02
Problem 3
o Bad Weather: Unable to get food from outside in bad weather (in case of rain
or snow )
attention
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03
Problem 4
o Consumers were not able to get food at late night or early morning
attention
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04
Business Problems

Single Solution for all your Problems
8
The slide provides all the solutions (for the problems faced by customers) which the company offer through its products
Your Company Name
Deliver food at Doorstep in any weather
o Once the food is ordered from the restaurant, delivery person will deliver the
food at doorstep in any weather condition
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24/7 Food Delivery
o Customers can order food at any time (late night or early morning) from the
restaurant which is available at that particular time
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All Your Favorite Restaurants at Single Place
o Through mobile app customers can search any restaurant in their area and order
food from their place by accessing restaurant food menu
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Add Text Here
o This slide is 100% editable. Adapt it to your needs and capture your audience's attention
o Add text here
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o Lack of options, as the
customers are not aware
about all the restaurants
o Difficult to get food from
outside in bad weather (rainy
or snow) and Odd hours (late
night or early morning)
o Add text here
Business Problem
01
o An online app which facilitate
you to order food from any of
your favorite restaurant
o Get it delivered at your
doorstep
o Order at any time and in any
weather condition
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Solution
02
o Convenient Food delivery
during bad weather and odd
hours
o Save customers’ time
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Outcome
03
Problem, Solution and Outcome
9
The slide provides the problem (pain point of customers), solutions (unique features and highlights of the product) and outcome (final result) for the customers

Offerings of the Company 1/2
10
The slide provides the key products and services (along with key features, price, target customers etc.) which the company offers to its customers
Gold Membership
o A Paid membership scheme for privileged customers, that offers special discounts of
complementary food and drinks to diners
o Price: US$ 20 Per month
o Add Text here
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Food Delivery
o Deliver the food to customer’s doorstep:
• From any restaurant in the area
• Within 45 minutes
o Delivery Charges: 20% of the order value (from the restaurants)
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Other Product and Services
o Special Deals at Discounted Price on Food and Drink for Diners
o Restaurant Rating
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Product 1
o Add details such as Product Overview, Key Features,
Target customers, etc.
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Product 2
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Product 3
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Product 4
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Products
Offerings of the Company -2/2
11
Service 1
o Add text here
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Service 2
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Service 3
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Service 4
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Services
The slide provides the key products and services (along with key features, price, target customers etc.) which the company offers to its customers

Key Historical Event of the Company
12
The slide covers all the major historic events of the company including founding, major acquisition, new product launch, partnership, expansion etc.
2018
Introduced ‘Gold Membership’
product for its privileged
customers @ US$ 20 Per month
The company opened its
first office outside USA, in
London, United Kingdom
2020
The company started its
operations in a small store
in Palo Alto, CA
2016
Expanded into a new market with
the acquisition of Restaurant's rating
company, XYZ
2019
Reached 10,000 staff
members and 1 MM app
users in US market
2017

Business Model Canvas
13
The slides covers the key points to explain the business model of the company. Key points include: Partners, major activities, value proposition, customer segment & relationship, channels, key resources,
revenue & cost structure etc.
o Signed agreement with new
restaurants and grocery stores
o Hire more delivery partners
o Add text here
Key
Activities
o Restaurants and small food
stores
o Delivery Service providers
o Technology (Online app,
internet etc.)
Key Resources
o Restaurants
o Pubs
o Bars
o Delivery Service providers
o Grocery Stores
Key
Partners
o Doorstep delivery in any weather
o 24/7 Food Delivery
o No minimum order requirement
o Various payment methods
available
o Add text here
Value
Propositions
o People who did not want go
out for dining and want to
deliver food online at their
doorstep
o People who want special offer
and discounts on food and
drinks at dining (Gold
membership)
o Add text here
Customer
Segments
o 24/7 support chat option
o Active customer support over
phone
o Complaint portal
Customer
Relationships
o Mobile application
o Digital marketing
o Website
Channels
o Payroll expenses (employees and delivery partners)
o R&D Cost on application and website development
o Advertising and marketing cost (coupon codes, offers)
o Add text here
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Cost Structure
o 20% charges (on total amount) for partner restaurant
o $20 Pm charges for gold membership
o Advertising revenue from website/app
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Revenue Streams

Framework of Revenue Generation
14
1,000,000* 3 * $30 = $90,000,000
90,000,000 / 1,000,000= $90
Pricing
o Food delivery from restaurants: 20% of the amount
o Gold membership charges: $20 per month
o Add text here
Estimated Yearly Revenue
o Number of Clients: 1 MM
o Number of Products sold per clients: 3
o Price of Product: $30
Average revenue per User
o Number of Products sold per clients: 3
o Price of Product: $30
Life time Value of Customer
o Present value of the future cash flows
o value of business attributed to the customer during entire
relationship with the company
Recurring Revenue Frequency
o Every month (Gold membership fee)
o Daily from restaurants
o Add text here
The slides covers the key points to explain the Revenue model of the company. Key points include: Pricing model, Estimated revenue, life time value of the customers, recurring revenue frequency, average
revenue per user etc.

Geographical footprint in different Regions
15
The slides covers the all the geographic areas where the company has presence, either through physical stores or through service points. It also provides the employee split in different regions
48% 52 9
29% Sales
Europe
19% 32 4
30% Sales
Asia & Rest of the World
10% 13 1
11% Sales
Latin America
23% 38 7
30% Sales
North America
Employees Physical Stores Service points

Geographic Expansion Strategy
16
The slides provides the key strategies (along with the actions under those strategies) which the company follows to expand its geographic reach
Art of
Expanding Business
Geographic Expansions
The company is expanding in new markets and new products
lines to expand its geographic presence and product line. For
this, the company:
o Acquiring new companies
o Opening stores in new markets
o Signing partnerships with companies in different geographies
Acquired new company in
target Geography
To expand its operations in European market, the company
recently acquired:
o XYZ, a food supplier company with operations in France, UK,
Germany etc.
o ABC company which offers food delivery services in most of
the European companies
Established/expanded plants
in new geographies
The company open new stores in different geographies
o 50 stores in UK and Germany
o 35 stores in Indian market
o Strengthen its food delivery services by expanding staff
strength in most of the countries

Executive Name
Designation
o This is representative image and should be replaced by your
own image
o This slide is 100% editable. Adapt it your needs and capture
your audience attention.
o Add Key responsibilities and background of employee
Executive Name
Designation
own image
Executive Name
Designation
own image
Executive Name
Designation
own image
Key Senior Executives
17
The slide provides the name, designation and brief biography of key senior level executives (C-level employees and head of Departments)

Total Addressable Market
18
The slide provides the market overview of the target market which includes total addressable market, serviceable available market and serviceable obtainable market
o Audience which are company’s customers and ordering food online from its website/app.
o This slide is 100% editable. Adapt it your needs and capture your audience attention
Market Segment Opportunity
Serviceable Obtainable Market (SOM): $1 B
o A portion of TAM which can be the potential customers of the company
Total Serviceable Market
Serviceable Available Market (SAM): $3 B
o It includes the total population in the market
Total Market Opportunity
Total market: $50 B
o It includes the market which have access to internet and smartphones
Total Available Market
Total addressable market (TAM): $10B

Market size of Targeted Customers
19
The slide provides the market size of all the target sectors. Additionally, it provides overall market potential and highlight of target audience
XX has a large market
potential of
USD 16.7 Bn
USD
16.7 Bn
$6.4
$6.3
$3
$1
0 1 2 3 4 5 6 7
Sector 1
Sector 2
Sector 3
Sector 4
USD
Sector 1 Sector 2 Sector 3 Sector 4

Segmentation of Target Audience
20
The slide provides the segmentation about the target customers of the company by geography (country, area, climate), Demography (Age, gender, Nationality etc.), and Psychography (Personality, values,
interest etc.) and behaviour (brand loyalty, user status, occasion etc.)
Behavioral
o Brand Loyalty -Yes
o Benefits Sought - Your Text Here
o User Status - Your Text Here
o Usage Rates - Your Text Here
o Occasion - Your Text Here
o Readiness to Buy - Your Text Here
Demographic
o Age – 15-50
o Gender – Male and Female
o Nationality – United states
o Ethnicity – Your text here
o Occupation - Your text here
o Income - Your text here
o Family Size - Your text here
Psychographic
o Lifestyle – Work (Activities)
o Personality - Openness
o Values - Your Text Here
o Interest - Food
Geographic
o Region – North America
o Country – United States
o Population – 100MM
o Climate – Your text here

Financial Summary of the Company
21
The slide provides the key financial highlights (revenue, operating and net income trend for last five tears; and revenue split by product categories and geography for the latest year) of the company
Operating & Net Income Trend (in $ MM)
9.3
10.8
12.7 12.0 12.3
7.9
9.0
10.7
9.6
0.1
0
2
4
6
8
10
12
14
2016 2017 2018 2019 2020
Operating Income Net Income
Revenue Trend (in $ Bn)
36.2 37.8 37.3 35.7 36.7
11.0 11.4 12.0 12.3 12.6
47.2 49.2 49.3 48.0 49.3
0%
20%
40%
60%
80%
100%
2016 2017 2018 2019 2020
Product Revenue Service Revenue
Revenue by Geographical Segment (2020)
Geography 1
Geography 2
Geography 3
0.59%
0.25%
0.16%
Revenue by Product Category and Services (2020)
Category 1
Category 2
Category 3
Category 4
Category 5
57%
10%
5%
2%
26%

Income Statement – Historical and Projection
22
The slide provides the historical (last 4 years) and forecasted (coming 4 years) numbers of the company’s income statement (including revenue, gross profit, expenses, operating profit, net profit etc.)
Income Statement 2016 2017 2018 2019 2020 2021 2022 2023
Revenue 66,132 73,558 79,716 84,438 97,103 111,669 125,069 137,576
Cost of Goods Sold
(COGS)
26,884 27,511 29,488 31,760 40,783 45,784 50,028 55,030
Gross Profit 39,248 46,047 50,228 52,678 56,320 65,885 75,041 82,546
Expenses - - - - - - - -
Marketing, Advertising &
Promotion
12,689 13,369 12,682 14,138 15,537 17,867 20,011 22,012
General & Administrative 5,670 5,649 6,172 6,391 7,000 7,000 7,000 7,000
Depreciation &
Amortization
10,165 9,635 9,265 9,006 4,203 4,512 4,760 4,958
Interest 1,400 840 840 840 1,344 1,344 1,344 1,344
Total Expenses 29,924 29,494 29,159 30,375 28,083 30,723 33,115 35,314
Earnings Before Tax 9,324 16,554 21,069 22,303 28,237 35,161 41,927 47,232
Taxes 4,858 8,483 10,908 11,598 9,036 11,252 13,417 15,114
Net Earnings 4,466 8,071 10,161 10,706 19,201 23,910 28,510 32,118
Forecast Period
Historical Results

Income Statement Projection for four Years
23
The slide provides forecasted (coming 4 years) numbers of the company’s income statement (including sales, net sale, gross profit, operating expenses, net income etc.)
Year 1 Year 2 Year 3 Year 4
$ 850,000 $ 7,790,000 $ 850,000 $ 7,790,000
$ 85,000 $ 779,000 $ 85,000 $ 779,000
$ 765,000 $ 7,011,000 $ 765,000 $ 7,011,000
$ 485,000 $ 4,100,000 $ 485,000 $ 4,100,000
$ 280,000 $ 2,911,000 $ 280,000 $ 2,911,000
Description
1. Revenue
Sales (A)
Sales Returns (B) Approx 10% of Revenue
Net Sales A + B = (C)
Cost of Goods Sold (D)
Gross Profit (C - D)
2. Operating Expenses
Salaries (A)
Depreciation Expenses (B) (Straight Line)
Office Expenses (C)
Rent Expense
Travel Expenses
Maintenance Expenses
Advertising Expenses
Total Operating Expenses
Net Income (1 - 2)
$ 90,000 $ 980,000 $ 90,000 $ 980,000
$ 5,000 $ 60,000 $ 5,000 $ 60,000
$ 7,000 $ 78,500 $ 7,000 $ 78,500
$ 15,000 $ 180,000 $ 15,000 $ 180,000
$ 25,000 $ 280,000 $ 25,000 $ 280,000
$1,000 $ 12,000 $1,000 $ 12,000
$ 20,000 $ 265,000 $ 20,000 $ 265,000
$ 163,000 $ 1,855,500 $ 163,000 $ 1,855,500
$ 117,000 $ 1,055,500 $ 117,000 $ 1,055,500

Revenue Forecast for your Business
24
The slide provides the revenue forecast of the company on the basis of number of subscribers estimation, average revenue per user and churn rate
Year 1 Year 2 Year 3 Year 4
$ 20.00 $ 20.00 $ 20.00
0 490 980
500 500 500
10 10 25
490 490 475
490 980 1,455
NA 2.04% 2.55%
NA 49.0 39.2
NA $ 980.00 $ 784.00
$ 10,000.00 $ 19,800.00 $ 29,600.00
Revenue Forecast
Average Revenue per User
Projected Lifetime Value (LTV)
Starting Subscribers
New Subscribers
Cancellations
Net Additions
Ending Subscribers
Total Monthly Recurring Revenue
Churn Rate
Projected Lifetime (months)

Balance Sheet – Historical and Projection
25
The slide provides the historical (last 6 years) and forecasted (coming 6 years) numbers of the company’s balance sheet (current assets, fixed assets, total liabilities, current liabilities, shareholder’s equity,
etc.)
Company Name 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025
Balance Sheet
Assets
Cash 57,971 71,210 73,715 101,069 138,550 155,474 181,573 189,511 223,399 25,248 302,250
Accounts Receivable 4,100 4,904 5,567 5,117 5,539 6,179 7,997 8,896 9,758 10,650 11,466
Inventory 7,805 8,601 9,825 10,531 11,342 15,267 19,343 24,191 26,894 29,772 31,856
Currents Assets 70,876 95,715 100,107 128,717 158,430 182,920 210,913 224,599 262,051 302,670 347,572
Property & Equipment 44,000 41,350 40,145 38,602 37,521 45,017 51,013 55,811 59,649 62,719 65,175
Goodwill
Total Assets 125,376 138,065 140,252 167,319 195,951 227,937 261,927 280,410 321,700 365,389 412,748
Liabilities
Short Term Debt
Accounts Payable 3802 4,800 4,912 5,265 5,671 7,061 7952 8951 9,951 11,016 11,787
Currents Liabilities 3,802 4,800 4,912 5,265 5,671 7,061 7,952 8,951 9,951 11,016 11,787
Long Term Debt 40,000 40,000 30,000 30,000 30,000 30,000 30,000 10,000 10,000 10000 10000
Total Liabilities 43,902 44,800 34,912 35,265 35,671 37,061 37,952 18,951 19,951 21,016 21787
Shareholder’s Equity
Equity Capital 60,000 60,000 70,000 70,000 70,000 70,000 70,000 70,000 70,000 70,000 70,000
Retained Earnings 1,474 13,265 35,340 62,053 90,280 120,876 153,974 191,459 231,749 274,373 320,961
Shareholder’s Equity 71,474 83265 105340 132053 160280 190876 223974 261459 301749 344373 390961
Total Liabilities & Shareholder's Equity 125,376 138,065 140,252 167,319 195,951 227,937 26,1927 280,410 321,700 356,389 412,748
Historical Forecast

Valuation of Owner's Interest in the Company -1/2
26
Business
Value
$ 313,000
The slide provides the company’s valuations by calculating the current values of all the future free cash flows which the company is expected to generate in next five year
2018 2019 2020 2021 2022
Profit 50,000 55,000 60,000 60,000 60,000
Seller’s Discretionary Earnings (SDE) 5,000 5,000 5,000 7,000 7,000
Depreciation 2,000 2,000 2,000 2,000 2,000
Working Capital 10,000 12,000 15,000 15,000 15,000
Change in working Capital 0 2,000 3,000 0 0
Loans paid back 0 0 10,000 10,000 0
New loans taken 0 0 0 0 0
Free cash flow to Equity (FCFE) 57,000 60,000 54,000 59,000 69,000
Present Value of FCFE 49,565 45,369 35,506 33,733 34,305
Total Present Value of FCFE 198,478
Terminal Value 231,299
Present Value of Terminal Value 114,996
Cost Of Equity 15%
All values in $

27
The slide provides the company’s valuations by calculating the current values of all the future free cash flows which the company is expected to generate.
Company Name
Historical Results Forecast Period
2014 2015 2016 2017 2018 2019 2020 2021 2022
Discounted Cash Flow Entry 2019 2020 2021 20022 2023 Exit Terminal Value
Date 9/302017 12/31/2019 12/312020 12/31/2021 12/31/2022 12/31/2023 12/31/2023 EV/EBITDA 597,263
Year Fraction 1.00 1.00 1.00 1.00 1.00 1.00
EBIT 48,970 53,062 56,958 60,478 65,983
Less Cash Taxes 12,243 13,265 14,240 15,120 16,496
NOPAT 36,728 39,796 42,719 45,359 49,487
Plus: D & A 9,003 10,203 11,162 11,930 12,544
EBITDA 57,974 63,264 68,121 72,408 78,526
Less: Capex 15,000 15,000 15,000 15,000 15,000
Less: Changes in NWC 4,003 4,749 2,564 2,706 2,128
Unlevered FCF 26,728 30,250 36,317 39,583 44,902 579,263
DCF Value Market Value Rate of Return
Enterprise Value 418,525 Market Cap 587,500 IRR 10%
Plus: Cash 139,550 Plus: Debit 30,000
Less: Debit 30,000 Less Cash 153,654
Equity Value 528,075 Enterprise value 463,846
Equity Value/Share 10.56 Equity Value/Share 11.75
Assumptions
Tax
Rate 25%
Discount
Rate 12%
Perpetual
Growth Rate 4%
EV/EBITDA
Multiple 8.0x
All values in $

Competitive Landscape Analysis -1/3
28
The slide provides the Competitive landscape of the company by mentioning its position (on the basis of product price) in Pricing Strategy Matrix
Medium Price
Low Price High Price
Your
Company
Enterprise
Individual

29
The slide provides the Competitive landscape of the company on the basis of products’ features i.e. user friendly, privacy, keyword follow, video bookmarks etc.
Competitor 1 Competitor 2 Competitor 3 Your Company
User Friendly
Privacy
Keyword Follow
Playlist Follow
Video Bookmarks
Video Autonext
Video Shuffle

Competitive Landscape (Financial Comparison) -3/3
30
The slide provides the Competitive landscape of the company on the basis of key financial information i.e. number of users, app download, revenue, employee count, operating & net income etc.
Your Company 15,000 15,000 $ 50 MM 100 $ 20 MM $ 12 MM
Competitor 1 - - - - - -
Number
of Users
Company
Name
App
Download
Employee
Count
Operating
Income
Revenue Net
Income

Recommendations and Reviews of Customers
31
01
This is representative image
and should be replaced by your
own image. Just right click
and replace image. Contains
written review of customers’
personal experience with the
product or service
Name Here
Company Name
02
product or service
Name Here
Company Name
03
product or service
Name Here
Company Name
The slide provides the client’s person reviews about the products and services of the company

Identify Strengths, Weaknesses, Opportunities, and Threats (SWOT) Related to Business
32
The slide provides the SWOT (strengths, weakness, opportunity and threat) points to analyse the business performance of the company
Strength
Weakness
Opportunity
Threat
o 50% increased in revenue from $60 MM in 2017 to $90 MM to 2018
o The company’s innovative technology (food ordering, tracking, payment) is a key
for the company’s success
o Despite outstanding performance of the company, its food rating sector
reported net loss of 3 MM in 2018.
o Overdependence on food sector which might affect its operations in case of
downtrend in food sector
o The company is expanding into new markets where online food market is untapped.
This provides great opportunity for the company to grow
o The company’s recent acquisitions, patronships offering it an opportunity to further
expand its business
o Since the company has operations in different geographies, it faces threats of Currency
Fluctuations, regulation changes, political disruption etc.
o Economic Threats
o Interest Rate Risks

Funding Requirement and Investment Terms
33
The slide provides key points (capital requirement, valuation and investment terms) related to funding requirements of the company
Investment Terms
o Preferred Equity (convertible in to common) @ $10 pre money valuation
o Convertible note @ $10 valuation cap; 1.5 x premium
o Add text Here
Company’s Valuation
$20 MM
Capital Requirement
$10 MM

Primary Goals of Funding
34
The slide provides major goals of funding i.e. market share growth, increase in production capacity and revenue, Hire new employees, reduce operating cost etc.
Customer Base is
projected to reach 1
MM users
Expand the presence in 30 more
cities. Geographic Diversification
will help to reduce the associated
risk
Increased Cash burn, that will
help in addition of new
customers at a faster rate
Market Share will
increase by
10%
Production Capacity
will increase by
10%
Revenue
will increase by
30%
Employee Headcount
will reach
6,000
Operating Cost
will Reduce by
40%

Allocation of Raised Funds
35
The slide provides the details about use of funding. The company spend its funding amount on product development, marketing, and expansion (through acquisition and new hiring)
Operational
Cost
100
Product
Development
130
Expansion
140
Marketing
120
New
Hires
110
17%
18%
20%
22%
23%
Operational Cost
New Hires
Marketing
Expansion
Product
Development

Capitalization Table – Pre and Post Funding
36
slide provides the details about before funding and after funding capitalization table/shareholder pattern of the company
Value: $ 200 MM
Before Funding
Value of Shares
($ MM)
20
30
40
50
60
Percentage of
Shares
Value: $ 250 MM
After Funding
Value of Shares
($ MM)
20
30
40
50
60
50
Percentage of
Shares
30%
25%
20%
15%
10%
Crowdfunding
Investor
Investor 5
Investor 4
Investor 3
Investor 2
Investor 1
20%
24%
20%
16%
12%
8%

Shareholding Structure Graph – Pre and Post Funding
37
The slide provides the graph of shareholding structure at the time of founding, before crowdfunding and after crowdfunding
100%
60% 55%
25%
25%
15%
10%
10%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
At Founding Before Crowdfunding After Crowdfunding
Founder Seed Investors Employees CrowdFunding Investors
Company Name – Shareholding Structure

Future Growth Plans for the Company
38
The slide provides the future growth timeline of the company including market penetration, market expansion, product expansion, merger & acquisition, diversification etc.
2023
Merger and Acquisition
Has plans to expand its
operations in new markets
through merger and
acquisition of other companies
2024
Diversification
This slide is 100% editable. Adapt
it to your needs and capture your
audience's attention
2020
Market Penetration
The company is planning to expand
its market penetration and share by
selling more products to the
customers. For this, the company is
planning to offer discount coupons
and new offers
2022
Product Expansion
Planning to entered new
product market i.e. frozen
food products, ready to eat
food products etc.
2021
Market Expansion or
Development
The company plans to expand its
presence in domestic (opening of
new stores) and international
market (through acquisition)

Exit Strategy for Investors
39
The slide provides most profitable/feasible ways for investors to exit from their investment in the company. It includes, financials buyer, acquisition, IPO, Preference share redemption, Issuer’s Tender
Offer, Privately negotiated sales etc.
o Name potential companies (any unique relationship with them)
o Name type/category of companies that could acquire you?
o Why would they acquire you? How do you fit in their category?
Acquisition (Most likely exit options for companies)
o Will your company generate excess cash flow that could make it attractive to financial
buyers to generate a return?
Financial Buyer
o Least likely exit for a company, but a probability. Preferred strategy only when no buyer
could afford the valuation of your company.
IPO (Most likely exit options for companies)
o Preferred stock with redemption feature
o Issuer’s Tender Offer
o Privately negotiated sales
o Sell the Securities through Broker-managed trading platform
Other Strategies
Exit Strategy
for Investors

Equity Pool Funding (Pitch Deck) Icons Slide
40

41
01 Clustered Column Chart
02 Line Chart
03 Timeline
04 Idea Generation
05 Puzzle
06 Meet Our Team
07 30 60 90 Days Plan
08 Comparison
09 Post it Notes
10 Thank You for Watching..!
Additional
Slides

Clustered Column Chart
42
This graph/chart is linked to excel, and changes
automatically based on data. Just left click on it
and select “Edit Data”.
Product
01
Product
02
25
45
50
40
36
43
0
10
20
30
40
50
60
Q1 Q2 Q3
Sales
in
Percentage(%)
2020
Product
02
Product
01

Line Chart
43
Product
01
Product
02
20
15
26
34
75
35
55
25
65
45
95
80
30
20
45
40
95
50
70
40
80
65
70
90
0
10
20
30
40
50
60
70
80
90
100
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
2020

Timeline
44
Start
Finish
This slide is 100% editable. Adapt it
to your needs and capture your
2017
01
2018
02
2019
03
2020
04

Idea Generation
45
01
02
Text Here
Text Here
Text Here

Puzzle
46
01
02
03
04
Text Here
This slide is 100% editable. Adapt it to your needs
and capture your audience's attention.
Text Here
Text Here
Text Here

01
This slide is 100%
editable. Adapt it to your
needs and capture your
Name Here
Designation
This slide is 100%
Name Here
Designation
02
This slide is 100%
Name Here
Designation
03
Meet Our Team
47

30 60 90 Days Plan
48
Text Here
60
Days
Text Here
30
Days
Text Here
90
Days

Comparison
49
60%
Male User
40%
Female User
VS

Post it Notes
50
Text
Here
Text
Here
Text
Here

Thank You for Watching..!
51
# street number, city, state
Address
0123456789
Contact Number
emailaddress123@gmail.com
Email Address

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