This document discusses companies that are at war with their customers by creating anti-public relations campaigns and facing major backlash on social media from the public and their own staff. It warns that companies should not look behind them and ignore growing dissent from stakeholders on social platforms.

1. At war with your customer The general public creating anti public relations campaigns

2. Storm in a Teacup… .

4. flickr freg The Deluge Starts… .

10. And another 76 major PR sites

13. Don’t look behind you… .

17. Your staff… .. have a voice, are members of social networks and are engaged

19. At war with your customer Laurel Papworth [email_address] 0432684992