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Live-in Field Experience (LFE-201)
Venue: Friends in Village Development Bangladesh
(FIVDB)
FINAL REPORT-AUTUMN 2015
SUBMIT TO
Mr. Ahmed Shahnewaz Chowdhury
Mr. Masud Chowdhury
Ms. Nabila Rahman
SHIHAB SHARIAR MUHIB
Pair Group No: 16
11, February 2016
Mr. Ahmed Shahnewaz Chowdhury
Senior Lecturer
School of Environmental Science
Independent University Bangladesh
Subject: Letter of transmittal
Dear Sir,
With due respect and honor to draw your kind attention that I want to submit my Live-in Field
Experience (LFE) report, which was performed by my pair group (16) from 2nd
to 13th
January,
2016 at Sylhet district, jointly organized by Independent University, Bangladesh and Friends in
village development Bangladesh (FIVDB)
My area was Mokamer-gul. I performed the survey with my group member. At first, the work
was difficult to me but after some days it would be easier than before. I tried to collect the data
correctly as possible. This event helped me a lot to gain knowledge about practical research.
I therefore, pray and hope that your honor would be kind enough to grant my report and thus
oblige thereby.
Yours Sincerely,
Shihab Shariar Muhib
(Student of School of Business, IUB)
ACKNOWLEDGEMENT
At first I want to say, I am very much greatful to IUB for having a unique course LFE (Live-in
Field Experience) only offered by Independent University, Bangladesh (IUB). It is an interesting
course which gives a student to know about the rural people’s life, education, health, family
planning etc. I really appreciate the host organization and Friends in village development
Bangladesh (FIVDB) for giving us such an opportunity to explore the area and for helping and
guiding us throughout the course and to for the support of accommodation, food facilities, and
security. My special regard goes to Mr. Ahmed Shahnewaz Chowdhury (Coordinator), Mr.
Masud Chowdhury, Ms, Nabila Rahman for their support and help throughout the entire course.
My special thanks goes to the monitors Shahnur Alam (technical), Masum Billah (technical),
Sumaiya Sultana Trina (non-technical), Saud Khandaker Hussain (non-technical).They were
very much helpful, supportive and cooperative. All of them have guided us throughout the course
session to achieve our success in collecting the data.
Executive Summery
The purpose of the Live-in-field experience is to understand the rural mode of life. We gathered
Information about villagers and their life through interviewing them. They were Very good
respondents. They were co-operative and well-behaved. This field work took us closely to life,
with which we were not accustomed before. The overall condition of the village compared to the
previous state. The villagers are now concerned about waste disposal, sanitation system and
immunization of kids, with the passage of time. The people use iron and arsenic-free water for
their daily purpose. But the villagers lack proper treatment and medical help from the
government health care centers. Some of the villagers still prefer to go to Hujurs and Kabirajs for
their treatment. The change in the health and sanitation sector has largely. It Occurred due to
their self-concern and willingness. They look forward to get proper health care from the
government and hope to get more updated facilities in all aspects, which will ensure a Healthy,
disease-free generation for the future. The objectives of LFE were to get the experience of the
rural area of Bangladesh and to understand the rural development process. After completing our
visit to the village We have collected all these information through paper based questionnaire.
The village Mokamer gul is situated only at a distance of about few kilometers from the FIVDB,
Sylhet town.
Table of Content
Topic Page no
Introduction 01
Objectives 02
Limitations 02
Methodology 03
Research type 03
Data Analysis 04-05
GSP Essential 05-06
Mokamer-gul 07
Village Map 08
Positive Changes in Mokamer-
Gul
9-13
Negative Aspects in Mokamer-
Gul
14-15
Transportation facilities 15
Environmental situation 16
Micro Credit Facilities 16-18
Vaccination 18-19
Haat vs Bazzar 20-21
CHIKNAR GUL HAAT 21-22
STRATEGIC MARKETING MIX
(4ps)
23-25
Value chain process 26-27
Fake products 27-28
Findings 28
Recommendation 29
Conclusion 29
Reference 30
Introduction
We are living under the age of globalization. Because of that we rapidly were inventing new
technology. But it is a matter of great sorrow that we are forgetting the origins lies in the rural
beauty. Our beloved university, Independent University, Bangladesh (IUB) is arranging a unique
program which is only offered by IUB every year knowing the rural beauty. Independent
University, Bangladesh (IUB) is the first university in Bangladesh to arrange this program as a
mandatory course. The course has three credits. In our country, 70% of the people live in rural
areas. They are the major portion of our overall population. We are the students; the backbone of
nation must have knowledge about their income, lifestyle, economy, health, education etc. It is to
be noted that most of the village people are now suffering from many kinds of diseases; they are
in extreme poverty, lack of knowledge. But in many sectors, they are rapidly going ahead. Most
of the villagers are now conscious about education, family planning etc. Many people in my
surveyed village now send their children to school. They now realize the fact that education is
the backbone of a nation. Through this course, we have the direct encounter with the village
people. Most of the young generation has little knowledge about village, village people. So,
Independent University, Bangladesh offering this course every year to the students for giving
them the right knowledge about village people, how to interact with the strangers, rapport
building, discipline and many more. Our whole economy is based on this rural people. LFE helps
us to minimize the gap of understanding and to know the rural people. In fine, I can say that we
all are really very much grateful to IUB for offering such an interesting and practical knowledge
boosting course. This course gives us authentic knowledge about the practical data of village
people.
Objectives:
We all know the proverb that a person without an aim is like a ship without a rudder. In
LFE, we have to know about village people. So, we have decided two parts of our survey.
Household info and Adult info. We ask the village people about their household info,
their adult info and collect all the longitudinal data every year under the same household.
The overall objectives of LFE 201 are stated below.
To draw the actual rural structure of our country by selected village in Sylhet
To gather knowledge about the selected village and observe the social changes.
The common problems in the area.
To find out how people produce crops in their fields.
Present situation of the people about education.
Types of education facilities villagers are getting.
Which types of schooling they are now using like school, college, madrasa or anything.
To learn overall condition of the people.
To learn the socio economic condition and lifestyles of the people.
To explore the main problems of education.
To explore the financial condition of them for schooling.
To learn about the satisfaction level and their thoughts about education.
Limitations:
The LFE is a very short term research based course where we need to find various valuable
information’s about the society we are researching. So, the validity of the information provided
remains susceptible to errors. Lack of human resource and shortage of time does not permit full
disclosure of the information’s extracted and lack of proper guideline and condensed
questionnaire may lead to wrong information collected as verification of the collected data is
quite impossible within this time. Our survey time was in the morning. At that time most of the
males were out of their house for work and the females were not being able to provide
information properly due to lack of knowledge and were reluctant to speak with us about their
problems.
Methodology
This research work had been done on our internet based cell phone. This survey was conducted
by Real time data. We took data from household members then straight away we sent our data in
the server via Cell phone. We used unique House hold Id for every single family. To gather all
the information I also used some people as tools and self-observation and estimates of different
demographic tools and also interviewed the related persons. Simple random sampling was the
main focus. Qualitative & quantitative data were well thought-out to analyze this study. To
assemble information on community resources, education, and community development
programs, health worker, village doctor, all information we did straight way interview. Sample
notes and on spot handouts have been used to collect information all through the coursework.
Research Type
The main intention of our research is to identify the overall socio-economic condition of the
village. According to the view point of function, the research we have conducted is both
descriptive and casual research. By defining the area, we have also tried to analyze some
relationship of some major factors according to the changes of economic condition of the people.
The research is based on primary data. It is a field research as we have already visited the area
for collecting information to accomplish the research.
Data Analysis
The success of a research is depend on collection of the proper and appropriate data. From the
very beginning, we were aware of the collection of the data. In our research, we have applied
different approaches. The ways we have collected data is given below-
Method 1: Questionnaire Survey
During our research, a sample questionnaire is given to us by IUB. It helped us a lot to collect
the information of demographic, socio-economic, income, health, education situation of the
village people. Both structured and unstructured questions were used to collect information. It
was a cross sectional survey as the different segments of people was asked questions.
Method 2: PRA
Participatory Rural Appraisal (PRA), is a way of enabling local people easy to share their
information with the surveyor. It helped us a lot to collect information about different regards
specially identifying and locating the village resources.
Method 3: Personal Observation
As most of the villagers were absent during the survey, it was a helpful technique to survey. We
have used this technique to fill up some portion of questionnaire.
Method 4: Informal Discussion
We have collected lots of information through informal discussion with the villagers. The main
reason was to observe the social changes and agricultural pattern of the villages. We have
gathered a lot with the help of farmers and villagers. In the Chiknar-Gul haat we have
discussed about a lot with the buyers and sellers about the market, distribution channels etc.
Method 5: Sample Size
We have surveyed 8 families to fill up the questionnaire provided by IUB. We have interviewed
the members and had knowledge about their problems.
Method 6: Data Analysis
All the data will be useless if they are not properly analyzed. The overall data analysis technique
is given below-
 Data Conversion: We have to converse lots of data from one unit to another unit. Like
Bighas to Decimals for better understandings.
Procedure
By collecting data from the identified households.
Collecting data by using questionnaire survey from household members.
Input the collected data in the IUB internet based mobile website
Finding the inside of the social, education condition of the villagers.
Problems in Data Analysis
There is no option that we can change the ages.
Previous data was not updated
In our survey one house hold died 15 years ago that was not updated. HHID : 43064
Absence of household in morning
Some villagers Do not want to give information
GPS ESSENTIAL
When we worked on the field we track every house hold by using GPS ESSENTIAL. It was very
helpful. When we went there another day it helps us to find the household. And these apps can
help others who will go there in the next semester
MOKAMER-GUL
Mokamer Gul village is one of the nice village in Shahporan thana. It is a village where
HOZORAT SHAH SHUNDOR (RH) arrived for circulation the Islam. He was the 340 oli awlia
who came with HOZORAT SHAHJALAL (RH). The village is divided into two (2) size one is
north MOKAMER GUL another is south MOKAMER GUL. There is some information about
Mokamer Gul
Village name : Mokamer Gul
Member‟s Name: Saidur Rahaman Enam
Ward n.o : eight (8)
Post office :khadim Nagar
Union: Khadim Para
Thana/ upozilla : Shah Poran
District: Sylhet
Population: Approximately 4000
Voter : Approximately Women 700, Men : 500
No. of school & collage: 02
Electricity: Available.
Total houses : approximately 250/300 houses
Occupation: Farmer,Worker, Labor, Shopkeeper, Businessman,
Religion: Majority Muslim, Hindu.
Mosque : 02
Tample : 01
VILLAGE MAP
This village map is very important part of our work. At our first working day we draw the map of
the village which helped us to where the mosque, temple, hills, Hindu community are situated.
This map helped us and made our work easier. One of the village members help us to draw this
map. He told us where all the things are situated.
Social changes in Mokamer Gul
The term social change is used to indicate the changes that take place in human interactions and
interrelations. Society is a web of social relationships and hence social change means change in
the system of social relationships. These are understood in terms of social processes and social
interactions and social organization.
After the 90’s when evolution became the predominant model for understanding biological
change, ideas of social change took on an evolutionary cast, and, though other models have
refined modern notions of social change, evolution persists as an underlying principle.
So in the socity we look two kind of changes we see there. One is positive changes another one is
negative changes.
After 90’s whole senario of Bangladesh’s society had changed and so in Mokamer gul. There are
two chages happened in their society they are
Positive Changes in Mokamer-Gul
Society is the one of the biggest part of all human beings life. In society people live, people
communicate, share emotions and learn culture. So in the particular society has changed in many
ways. Society always changes its value and culture.
Town and village are both different. It doesn’t have same value and social norms. Villages are
belong quite different social values than town or others. The people who live there, people are
very simple, shy, and conservative also.
Mokamer-gul is one of village in the sylhet. Their society is quite different than others. In their
society we find out some changes which are positive and some negative. There are some positive
social changes in mokamer-gul which occurs after the 90’s they are
So there we discuss how these positive changes happen in mokamer gul and how it’s effecting
the rural life and living quality
Quality of life
if we consider the Mokamer-Gul people living and life style situation I s far better than the
before 90’s. Before 90’s the most of the people were unemployed especially young generation of
that time. Others people who were involved in working they actually worked as a farmer. If we
look back to the 90’s in our country unemployment rate was too high. Most of the people did not
have job in our country. Now things are better from early 90. It is 2016. The employment rate is
growing all over the country. People of Mokamer-gul are also getting employed. People are more
encoursing them to change their life style. Poepole of Mokamer-gul most of the people involve
with farming but some of the people are working outside of the village and country, some of
them are businessman, some are working as a driver day labor. So they try to changing their way
of life syle. For that in mokamer gul village PER CAPITA INCOME are growing day by day.
These things are effecting their food consumption and life style in positive way.
Development in communication
Mokamer gul is very nice and clam village in Sylhet. As our survey we found remarkable
changes in communication system. Communication is very important part of place. By depends
on that we can judge a place very perfectly. So in mokamer gul we saw the very good
communication service. Yeah that is true that it is not as too much develop than city or small
town but if we consider as village or compare to others village like KHADIM TEA GARDEN it
is much more develop that that village. If we look through the map you see a road at the middile
of the village pass. It is a pitch and concrete constructed road which was constructed at near
2003.
I observed a good thing was most of the villages houses are electrified so for that few of the
houses have television. This is considering a source of communication.
Mobile phones are become available in mokamer gul people’s hand. Almost every
telecommunications network were available there except Citicell and Taletalk. And most it
interesting thing is 3G connection available in their village. And young generation who are quite
educated they uses Facebook for connecting socially.
Development in Education
Education is the backbone of any nation. It makes good nation. We all know that before 90’s
people did not educated their children. They believed that is a waste of money. This type of
mentality we see not only in the town but in our villages also. Compared with city village people
did not want their children to be educated. But now things are changed. People of Mokamer gul
believed that only education in changes their children lives. They realized the power of
education. The parents of Mokamer gul are now very serious and conscious about their child
education. They send their children to the school for being educated. For that FIVDB made two
(2) primary school one in on the north and other one is on the south. Most interesting thing in
village is parents are not only conscious about their boy’s education. They also educate their
girls. This was very rare in our country especially in villages. Few people send their child outside
the village for higher education. Education rate is increasing very fast in mokamer-gul
Sanitation
Mokamer-gul is one of the villages where government targeted to develop to the mokaer-gul
sanitation. Almost every people are now aware of sanitation. FIVDB, government, and others
NGOs are giving knowledge and uses benefit of the sanitation. They tell them also how to use
what have to done after uses sanitation. Most of the families who are quite rich they made their
own sanitation inside of the house.
Women Empowerment
Women Empowerment refers to increasing the spiritual, political, social or economic strength of
individuals and communities. It often involves the empowered developing confidence in their
own capacities.
Mokamer gul’s people are now concern about education and ad life style. And it was not
possible without women empowerment. Women are working outside their home to help or
contribute their income to their family and their decisions are considered in the family and the
society also
Crime
Crime was a common problem not only in Mokamer gul also in our country before 90’s and after
90‘s for some time. In Mokamer gul most of the people were illiterate and unemployed. So they
committed crime for their living. Mostly they stole from others houses. Murder rate was low.
But now day’s crime is not a problem in Mokamer gul. Because people are there educated and
most of the people are employed these days and they now realize crime is the bad thing. Crime
rate is below the average.
Drink clean water
Water is a fundamental human need. Each person on Earth requires at least 20 to 50 liters of
clean, safe water a day for drinking, cooking, and simply keeping themselves clean.
Polluted water isn’t just dirty—it’s deadly.
Mokamer –gul people are conscious about their water. They use pure and clean water. The
source of the clean water is deep tube well. These tube-well are tested arsenic free and fresh
water to use in drinking and cooking.
The FIVDB people, NGO, and health worker give them the knowledge about the benefit od
using clean water and it can help us no to fall sick.
Negative Aspects in Mokamer-Gul
if there is positive side in society developing, there are also negative aspects also. There is some
negative aspect which e are find out by our survey. It’s quite a long time that it continued but in
any it could not be solved. The negative aspects are
Religious Orthodoxy
Religious orthodoxy is a common problem in village and town. In Bangladesh there are 90%
Muslim lives there. 10 % belong from other religious. In Bangladesh some people have less
knowledge about their religious and they show more concern about religious in their way.
In Mokamer gul the majority of the population is Muslim and few are Hindu. But the main thing
is they do not allow each other in their own community. They created different socity in one
village. Hindu’s are living in the north part of the Mokamer gul and they do not allow Muslim in
their area and they don’t have any relation with Muslim. Muslim does the same thing what the
Hindu’s do. Actually they do not care for each other.
Dowry
Dowry is money or property that a wife or wife's family gives to her husband when the wife and
husband marry in some cultures.
Mokamer gul people claim that they did not ever take dowry in their marriage time. But in
Mokamer gul dowry is one of the most common societal problem. They took dowry as the name
of gift which that never consider as dowry. They believe that is their right and social norms.
Early marriage
Early marriage is very common problem in our country mostly in rural area. Early marriage/
child marriage is very common thing in this village. Government takes too many steps to stop
this but it could not enough at all. Most of the child married at the age 14/15. It happens mostly
with girls who do not have any idea and do not know about true meaning of marriage.
Lack of family planning
Family planning is the biggest issue for the family and the country. We all know that people are
growing day by day in our country. People of mokamer-gul have less idea about family planning.
Most of the families there are big. When we survey or collect data we saw the most of the
families are joint family. There are 15/16 members in one joint family. People of mokamer gul
have no idea of how to control birth rate. Yeah some of the NGO and government add are
published but they were not concern about that.
Transportation facilities
Transport system has developed rapidly during the past years. However the traditional forms of
transport like bullock carts and horse carriages are not seen in the rural area of Bangladesh
Cycle rickshaw, easy bike is a much-modernized form of transport in Bangladesh Villages,
where two people can sit at the back and the driver pedals manually from the front to move the
vehicle further. In Mokamer-Gul Easy Bike has become quite famous and a large number of
people also earn their living due to this transport system. Bicycles and rickshaw have been an
integral mode of transport in Mokamer-Gul too. The cost-effective factor of this vehicle has
made it popular among all age groups in villages. Motor cycle has become prevalent form of
transportation especially to the stable family.
Environmental Situation
Our environment supports us through the air we breathe, the food we eat and the water we drink.
Our lives depend on supporting our environment in return.
Environment is a bigger issue all over the world. If we considered the environment of the village
it is far better than city. But in previous Mokamer-Gul environment was very good than before.
People of Mokamer-Gul are cutting the hills and responsible for the deforestation. They used
many types unsafe chemical in agriculture which can affect the human bodies. The biggest
dangers from farming are the continuous exposure to and the unsafe use of chemicals necessary
for agriculture. Chronic exposure to air, chemicals can have adverse health effects, which
sometimes, can be difficult to measure because of problems in isolating individual chemical
effects. While certain cause and effect relationships are not easy to identify, cumulative effects
are likely to be most critical. Cancer risk could be high from nitrate, metals, as well as pesticides;
other problems like adverse hormonal functions, liver damage could also take place.
Micro Credit Facilities
Microcredit is the extension of very small loans (microloans) to impoverished borrowers who
typically lack collateral, steady employment and a verifiable credit history. It is designed not only
to support entrepreneurship and alleviate poverty, but also in many cases to empower women and
uplift entire communities by extension. In many communities, women lack the highly stable
employment histories that traditional lenders tend to require. Many are illiterate, and therefore
unable to complete paperwork required to get conventional loans.
Micro-credit organizations
As I say the economic situation is not too good in Mokamer gul’s people. So rural people
are take loan from them. There are few organizations are there who provides the loan to
the villagers
Loan Taking System:
So for our survey we talked to women who always take loan from the Ngo name SDF. She said
us how much money she borrowed, how much money she had to paid, time limit of payment,
installment and montage. So if someone takes 30000 taka loan from SDF then
Loan : 300000
Total instalment : 48
Per instalment : 750 tk (weekly)
Monthly : 3000
MORTGAGE:
Driving licenses
land documents
Interest Rate
Vaccination
Vaccines are very important for child; it protects your child against various dreaded diseases like
tetanus, diphtheria, pertussis (whooping cough), polio, measles, hepatitis B, haemophilus
influenza type b (which causes some meningitis and pneumonia), yellow fever, tuberculosis, etc.
A health worker comes to village every month at once for giving vaccine to the children.
Name of the vaccines
MR - Rubella
BCG- Tuberculosis
PENTA- Haemophilus Influenza type B (a bacteria that causes meningitis, pneumonia and otitis),
whooping cough, tetanus, hepatitis B and diphtheria.
IPV- Against polio are the IPV (inactivated polio vaccine) IPV (inactivated polio vaccine) is given
as a shot in the arm or leg
HAM- Against ham
PCV- Against disease caused by the bacterium Streptococcus pneumoniae (the pneumococcus).
MARKET ANALYSIS of CHIKNAR GUL
HAAT
We are living in the city. So we had no idea of market of bazaar. We never see a haat in city. So
it was a great experienced for us to know about village market and haat. Mr. Ahmed Shahnewaz
Chowdhury sir gave us that opportunity to know about and analysis their market status.
Difference between Haat and Bazaar:
Haat
Haat is a trading venue for local people in rural areas mostly in villages. Haat takes places two
days in a week, where we found all the necessary products with reasonable prices compare to
market prices. Here, Bargaining powers of buyers and sellers are high, sometimes someone
negotiate the prices on behalf of buyers and sellers where both parties are satisfied about the
product prices.
Bazaar
BAZAR is the place where buyers and sellers trade on a daily basis. Bazaar takes place every
day, on the same place. Here the prices of the products are higher than Haat. In bazaar we find
only the seller and buyers, but in Haat we can find the producers, middle man etc.
Major Differences
Topic Haat Bazaar
No. of available products
and services
Higher number of products and
services
Comparatively lower number of
products and services
No. of middle man Middle men are few There are higher number of
middle man
Price Prices are low Prices are comparatively higher
Frequency Two days in a week Every day in a week
No. of buyers and sellers Higher number of buyers and sellers Lower number of buyers and
sellers
Buyers and sellers come
from
Form many distant places From nearby places
Sitting place for sellers Sitting place for sellers are not fixed Sitting place for the sellers are
always fixed
Dominator Buyers dominate the market Sellers dominate the market
CHIKNAR GUL HAAT
Chiknar gul Haat is situated in JOIENTAPUR, Sylhet.
The chikna gul Haat takes place on Thursday and Sunday in every week.
HISTORY BEHIND THE CHIKNAR GUL HAAT
The Haat had started from the British time.
There is a hill of tea garden called SHITA CHONDON PAHAR where villagers worked.
This tea Garden name is CHIKNA-GUL Tea Garden.
So, this Haat is started for those villagers and named by that.
NAMING BEHIND THE CHIKNAR GUL HAAT
STRATEGIC MARKETING MIX (4ps)
Product
There were lots of products available there. Some are the inward product some are the outward
products. The products are
OUTWARD PRODUCTS INWARD PRODUCTS
Vegetables. Snacks.
Fish. Pickle
Basket. Betel leaf.
Shitol Paati. Cosmetics.
Milk Spices.
Banana Cloths
PRICE
Products Prices in Chiknagul haat Prices in Dhaka
Pigeons Per piece: 300 bdt Per piece: 300 bdt
Radishes Per kg: 10 bdt Per kg :22 bdt
Najirshai (rice) Per kg: 50 bdt Per kg: 56 bdt
Tomatoes Per kg: 50 bdt Per kg: 80 bdt
Lemons Hali: 11 bdt Hali: 20 bdt
Miniket (rice) Per kg: 35 bdt Per kg: 52 bdt
PLCAE
Haat is the place where dealers/ retailers comes with their product and sell it to end user. There
are two types of seller comes here one is who sell their product directly to the customer another
is who buys the product from somewhere and sell to the end user they call reseller.
Mostly in this haat they use intensive distribution channel for all product. Some the products are
sells in via exclusive distribution channel. So if I consider a SHITOL PAATI DISTRIBUTION
CHANNEL they use exclusive channel of distribution. They model of distribution channel is
There are another two types of model of distribution channel. They use for this for different
types of product.
Promotion
Direct Selling: Direct selling is very common in haat. It is the most use promotional tools. Sellers
try to convince directly by word of mouth
There are some other promotional tools were available there which are
Signboard
Manufacturer Consumer
Manufacturer Whole seller Retailer Consumer
Manufacture Whole- seller Consumer
Poster
Banner
VALUE CHAIN PROCESS
Value chain is the process of showing how they made the goods and creating value. So for value
chain process we were selecting handicraft product which is Shitol Paati and basket. There is
some lacking in value chain process because manufacture did not tell us everything properly
INBOUND LOGISTIC: IT IS involve relationships with suppliers and include all the
activities required to receive, store, and disseminate inputs. So manufacturer mostly buys
their raw material from his village. They buy the bamboo and cane for this as metarial of
their goods. They have to maintain a good relationship with the suppliers. They bought
every bamboo in 120 taka and full land of cane in 5000/6000 taka
OPERATIONS: They cut the bamboo and cane in size and dry them into the sun and
make the paati and baskets. From every bamboo, 20 baskets can be produced.
OUTBOUND LOGISTIC: In that stage manufacturer come up with their finished
good. He himself works as a sales man.
MARKETING AND SALES: Manufacturer not any kind of tools for marketing tools.
They use the traditional process which they used from year and year. They use direct
selling tools for marketing.
SERVICE: manufacturer does not provide any kind of sales services like guarantee,
warranty, etc.
Fake Products
Findings
Women education: Number of school going girls have been increase last couple of years.
Unemployment problem: people are more involve with many activities ( farmer,
shopkeeper etc)
Electricity: Most of the houses have electricity.
Communication system: Most of the people now a day’s using mobile phone. Roads are
more developed than before.
Haat: there are lots fake and illegal products are available in haat.
Recommendations
As per my observation in Mokamer-Gul I noticed a lot of diversity among the people. I spoke
very responsibly with the villagers. After our survey, we have taken some recommendations for
improving the literacy situation in Mokamer-gul they are-
1. They have to make interested themselves about the education.
2. Have courage to send their children in school by realizing their own fate.
3. Not to believe the superstition about “Female Education”.
4. Stop giving or taking gift in marriage
5. They should live with each other in one community
Conclusion
Mokamer-Gul was a nice village. And FIVDB Sylhet was also an awesome place where we
stayed, surveyed. Independent University,Bangladesh (IUB) has provided us the opportunity to
know about the rural Bangladesh by the Live-in-field Experience (LFE) program. Most of us had
some basic ideas about the village and rural life which we developed by reading books, watching
TV, computers or movies. But, this LFE program has opened up a new aspect regarding rural
life. It has given us the chance to feel the rural environment practically and clarify the scenario of
the village which remains in our mind. After passing the12 days in FIVDB and in Mokamer-Gul
village we have got very close to the villagers and the rural environment. The main objective the
LFE program was to get the perfect scenario of the rural village and understand the rural
development process. We also tried to identify the rural activities and the social changes
occurring in the rural Bangladesh. Our purpose was to gain the idea of agricultural condition,
health facilities, education level, environmental pollution as well as the rural lifestyle, culture,
behavior etc.
References
MD. Rahim Ali
Profession: School Teacher
Modrish Ali Primary School
Age:32
Mala Roy
Profession: School Teacher
Modrish Ali Primary School
Age: 25
http://www.dphe.gov.bd/index.phpoption=com_content&view=article&id=71&Itemid=8
0

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LFE Report Sylhet

  • 1. Live-in Field Experience (LFE-201) Venue: Friends in Village Development Bangladesh (FIVDB) FINAL REPORT-AUTUMN 2015 SUBMIT TO Mr. Ahmed Shahnewaz Chowdhury Mr. Masud Chowdhury Ms. Nabila Rahman SHIHAB SHARIAR MUHIB Pair Group No: 16
  • 2. 11, February 2016 Mr. Ahmed Shahnewaz Chowdhury Senior Lecturer School of Environmental Science Independent University Bangladesh Subject: Letter of transmittal Dear Sir, With due respect and honor to draw your kind attention that I want to submit my Live-in Field Experience (LFE) report, which was performed by my pair group (16) from 2nd to 13th January, 2016 at Sylhet district, jointly organized by Independent University, Bangladesh and Friends in village development Bangladesh (FIVDB) My area was Mokamer-gul. I performed the survey with my group member. At first, the work was difficult to me but after some days it would be easier than before. I tried to collect the data correctly as possible. This event helped me a lot to gain knowledge about practical research. I therefore, pray and hope that your honor would be kind enough to grant my report and thus oblige thereby. Yours Sincerely, Shihab Shariar Muhib (Student of School of Business, IUB)
  • 3. ACKNOWLEDGEMENT At first I want to say, I am very much greatful to IUB for having a unique course LFE (Live-in Field Experience) only offered by Independent University, Bangladesh (IUB). It is an interesting course which gives a student to know about the rural people’s life, education, health, family planning etc. I really appreciate the host organization and Friends in village development Bangladesh (FIVDB) for giving us such an opportunity to explore the area and for helping and guiding us throughout the course and to for the support of accommodation, food facilities, and security. My special regard goes to Mr. Ahmed Shahnewaz Chowdhury (Coordinator), Mr. Masud Chowdhury, Ms, Nabila Rahman for their support and help throughout the entire course. My special thanks goes to the monitors Shahnur Alam (technical), Masum Billah (technical), Sumaiya Sultana Trina (non-technical), Saud Khandaker Hussain (non-technical).They were very much helpful, supportive and cooperative. All of them have guided us throughout the course session to achieve our success in collecting the data.
  • 4. Executive Summery The purpose of the Live-in-field experience is to understand the rural mode of life. We gathered Information about villagers and their life through interviewing them. They were Very good respondents. They were co-operative and well-behaved. This field work took us closely to life, with which we were not accustomed before. The overall condition of the village compared to the previous state. The villagers are now concerned about waste disposal, sanitation system and immunization of kids, with the passage of time. The people use iron and arsenic-free water for their daily purpose. But the villagers lack proper treatment and medical help from the government health care centers. Some of the villagers still prefer to go to Hujurs and Kabirajs for their treatment. The change in the health and sanitation sector has largely. It Occurred due to their self-concern and willingness. They look forward to get proper health care from the government and hope to get more updated facilities in all aspects, which will ensure a Healthy, disease-free generation for the future. The objectives of LFE were to get the experience of the rural area of Bangladesh and to understand the rural development process. After completing our visit to the village We have collected all these information through paper based questionnaire. The village Mokamer gul is situated only at a distance of about few kilometers from the FIVDB, Sylhet town.
  • 5. Table of Content Topic Page no Introduction 01 Objectives 02 Limitations 02 Methodology 03 Research type 03 Data Analysis 04-05 GSP Essential 05-06 Mokamer-gul 07 Village Map 08 Positive Changes in Mokamer- Gul 9-13 Negative Aspects in Mokamer- Gul 14-15
  • 6. Transportation facilities 15 Environmental situation 16 Micro Credit Facilities 16-18 Vaccination 18-19 Haat vs Bazzar 20-21 CHIKNAR GUL HAAT 21-22 STRATEGIC MARKETING MIX (4ps) 23-25 Value chain process 26-27 Fake products 27-28 Findings 28 Recommendation 29 Conclusion 29 Reference 30
  • 7. Introduction We are living under the age of globalization. Because of that we rapidly were inventing new technology. But it is a matter of great sorrow that we are forgetting the origins lies in the rural beauty. Our beloved university, Independent University, Bangladesh (IUB) is arranging a unique program which is only offered by IUB every year knowing the rural beauty. Independent University, Bangladesh (IUB) is the first university in Bangladesh to arrange this program as a mandatory course. The course has three credits. In our country, 70% of the people live in rural areas. They are the major portion of our overall population. We are the students; the backbone of nation must have knowledge about their income, lifestyle, economy, health, education etc. It is to be noted that most of the village people are now suffering from many kinds of diseases; they are in extreme poverty, lack of knowledge. But in many sectors, they are rapidly going ahead. Most of the villagers are now conscious about education, family planning etc. Many people in my surveyed village now send their children to school. They now realize the fact that education is the backbone of a nation. Through this course, we have the direct encounter with the village people. Most of the young generation has little knowledge about village, village people. So, Independent University, Bangladesh offering this course every year to the students for giving them the right knowledge about village people, how to interact with the strangers, rapport building, discipline and many more. Our whole economy is based on this rural people. LFE helps us to minimize the gap of understanding and to know the rural people. In fine, I can say that we all are really very much grateful to IUB for offering such an interesting and practical knowledge boosting course. This course gives us authentic knowledge about the practical data of village people.
  • 8. Objectives: We all know the proverb that a person without an aim is like a ship without a rudder. In LFE, we have to know about village people. So, we have decided two parts of our survey. Household info and Adult info. We ask the village people about their household info, their adult info and collect all the longitudinal data every year under the same household. The overall objectives of LFE 201 are stated below. To draw the actual rural structure of our country by selected village in Sylhet To gather knowledge about the selected village and observe the social changes. The common problems in the area. To find out how people produce crops in their fields. Present situation of the people about education. Types of education facilities villagers are getting. Which types of schooling they are now using like school, college, madrasa or anything. To learn overall condition of the people. To learn the socio economic condition and lifestyles of the people. To explore the main problems of education. To explore the financial condition of them for schooling. To learn about the satisfaction level and their thoughts about education. Limitations: The LFE is a very short term research based course where we need to find various valuable information’s about the society we are researching. So, the validity of the information provided remains susceptible to errors. Lack of human resource and shortage of time does not permit full
  • 9. disclosure of the information’s extracted and lack of proper guideline and condensed questionnaire may lead to wrong information collected as verification of the collected data is quite impossible within this time. Our survey time was in the morning. At that time most of the males were out of their house for work and the females were not being able to provide information properly due to lack of knowledge and were reluctant to speak with us about their problems. Methodology This research work had been done on our internet based cell phone. This survey was conducted by Real time data. We took data from household members then straight away we sent our data in the server via Cell phone. We used unique House hold Id for every single family. To gather all the information I also used some people as tools and self-observation and estimates of different demographic tools and also interviewed the related persons. Simple random sampling was the main focus. Qualitative & quantitative data were well thought-out to analyze this study. To assemble information on community resources, education, and community development programs, health worker, village doctor, all information we did straight way interview. Sample notes and on spot handouts have been used to collect information all through the coursework. Research Type The main intention of our research is to identify the overall socio-economic condition of the village. According to the view point of function, the research we have conducted is both descriptive and casual research. By defining the area, we have also tried to analyze some relationship of some major factors according to the changes of economic condition of the people. The research is based on primary data. It is a field research as we have already visited the area for collecting information to accomplish the research.
  • 10. Data Analysis The success of a research is depend on collection of the proper and appropriate data. From the very beginning, we were aware of the collection of the data. In our research, we have applied different approaches. The ways we have collected data is given below- Method 1: Questionnaire Survey During our research, a sample questionnaire is given to us by IUB. It helped us a lot to collect the information of demographic, socio-economic, income, health, education situation of the village people. Both structured and unstructured questions were used to collect information. It was a cross sectional survey as the different segments of people was asked questions. Method 2: PRA Participatory Rural Appraisal (PRA), is a way of enabling local people easy to share their information with the surveyor. It helped us a lot to collect information about different regards specially identifying and locating the village resources. Method 3: Personal Observation As most of the villagers were absent during the survey, it was a helpful technique to survey. We have used this technique to fill up some portion of questionnaire. Method 4: Informal Discussion We have collected lots of information through informal discussion with the villagers. The main reason was to observe the social changes and agricultural pattern of the villages. We have gathered a lot with the help of farmers and villagers. In the Chiknar-Gul haat we have discussed about a lot with the buyers and sellers about the market, distribution channels etc. Method 5: Sample Size We have surveyed 8 families to fill up the questionnaire provided by IUB. We have interviewed the members and had knowledge about their problems.
  • 11. Method 6: Data Analysis All the data will be useless if they are not properly analyzed. The overall data analysis technique is given below-  Data Conversion: We have to converse lots of data from one unit to another unit. Like Bighas to Decimals for better understandings. Procedure By collecting data from the identified households. Collecting data by using questionnaire survey from household members. Input the collected data in the IUB internet based mobile website Finding the inside of the social, education condition of the villagers. Problems in Data Analysis There is no option that we can change the ages. Previous data was not updated In our survey one house hold died 15 years ago that was not updated. HHID : 43064 Absence of household in morning Some villagers Do not want to give information GPS ESSENTIAL When we worked on the field we track every house hold by using GPS ESSENTIAL. It was very helpful. When we went there another day it helps us to find the household. And these apps can help others who will go there in the next semester
  • 12.
  • 13. MOKAMER-GUL Mokamer Gul village is one of the nice village in Shahporan thana. It is a village where HOZORAT SHAH SHUNDOR (RH) arrived for circulation the Islam. He was the 340 oli awlia who came with HOZORAT SHAHJALAL (RH). The village is divided into two (2) size one is north MOKAMER GUL another is south MOKAMER GUL. There is some information about Mokamer Gul Village name : Mokamer Gul Member‟s Name: Saidur Rahaman Enam Ward n.o : eight (8) Post office :khadim Nagar Union: Khadim Para Thana/ upozilla : Shah Poran District: Sylhet Population: Approximately 4000 Voter : Approximately Women 700, Men : 500 No. of school & collage: 02 Electricity: Available. Total houses : approximately 250/300 houses Occupation: Farmer,Worker, Labor, Shopkeeper, Businessman, Religion: Majority Muslim, Hindu. Mosque : 02 Tample : 01
  • 14. VILLAGE MAP This village map is very important part of our work. At our first working day we draw the map of the village which helped us to where the mosque, temple, hills, Hindu community are situated. This map helped us and made our work easier. One of the village members help us to draw this map. He told us where all the things are situated.
  • 15. Social changes in Mokamer Gul The term social change is used to indicate the changes that take place in human interactions and interrelations. Society is a web of social relationships and hence social change means change in the system of social relationships. These are understood in terms of social processes and social interactions and social organization. After the 90’s when evolution became the predominant model for understanding biological change, ideas of social change took on an evolutionary cast, and, though other models have refined modern notions of social change, evolution persists as an underlying principle. So in the socity we look two kind of changes we see there. One is positive changes another one is negative changes. After 90’s whole senario of Bangladesh’s society had changed and so in Mokamer gul. There are two chages happened in their society they are Positive Changes in Mokamer-Gul Society is the one of the biggest part of all human beings life. In society people live, people communicate, share emotions and learn culture. So in the particular society has changed in many ways. Society always changes its value and culture. Town and village are both different. It doesn’t have same value and social norms. Villages are belong quite different social values than town or others. The people who live there, people are very simple, shy, and conservative also. Mokamer-gul is one of village in the sylhet. Their society is quite different than others. In their society we find out some changes which are positive and some negative. There are some positive social changes in mokamer-gul which occurs after the 90’s they are
  • 16. So there we discuss how these positive changes happen in mokamer gul and how it’s effecting the rural life and living quality
  • 17. Quality of life if we consider the Mokamer-Gul people living and life style situation I s far better than the before 90’s. Before 90’s the most of the people were unemployed especially young generation of that time. Others people who were involved in working they actually worked as a farmer. If we look back to the 90’s in our country unemployment rate was too high. Most of the people did not have job in our country. Now things are better from early 90. It is 2016. The employment rate is growing all over the country. People of Mokamer-gul are also getting employed. People are more encoursing them to change their life style. Poepole of Mokamer-gul most of the people involve with farming but some of the people are working outside of the village and country, some of them are businessman, some are working as a driver day labor. So they try to changing their way of life syle. For that in mokamer gul village PER CAPITA INCOME are growing day by day. These things are effecting their food consumption and life style in positive way. Development in communication Mokamer gul is very nice and clam village in Sylhet. As our survey we found remarkable changes in communication system. Communication is very important part of place. By depends on that we can judge a place very perfectly. So in mokamer gul we saw the very good communication service. Yeah that is true that it is not as too much develop than city or small town but if we consider as village or compare to others village like KHADIM TEA GARDEN it is much more develop that that village. If we look through the map you see a road at the middile of the village pass. It is a pitch and concrete constructed road which was constructed at near 2003. I observed a good thing was most of the villages houses are electrified so for that few of the houses have television. This is considering a source of communication.
  • 18. Mobile phones are become available in mokamer gul people’s hand. Almost every telecommunications network were available there except Citicell and Taletalk. And most it interesting thing is 3G connection available in their village. And young generation who are quite educated they uses Facebook for connecting socially. Development in Education Education is the backbone of any nation. It makes good nation. We all know that before 90’s people did not educated their children. They believed that is a waste of money. This type of mentality we see not only in the town but in our villages also. Compared with city village people did not want their children to be educated. But now things are changed. People of Mokamer gul believed that only education in changes their children lives. They realized the power of education. The parents of Mokamer gul are now very serious and conscious about their child education. They send their children to the school for being educated. For that FIVDB made two (2) primary school one in on the north and other one is on the south. Most interesting thing in village is parents are not only conscious about their boy’s education. They also educate their girls. This was very rare in our country especially in villages. Few people send their child outside the village for higher education. Education rate is increasing very fast in mokamer-gul
  • 19. Sanitation Mokamer-gul is one of the villages where government targeted to develop to the mokaer-gul sanitation. Almost every people are now aware of sanitation. FIVDB, government, and others NGOs are giving knowledge and uses benefit of the sanitation. They tell them also how to use what have to done after uses sanitation. Most of the families who are quite rich they made their own sanitation inside of the house. Women Empowerment Women Empowerment refers to increasing the spiritual, political, social or economic strength of individuals and communities. It often involves the empowered developing confidence in their own capacities. Mokamer gul’s people are now concern about education and ad life style. And it was not possible without women empowerment. Women are working outside their home to help or contribute their income to their family and their decisions are considered in the family and the society also
  • 20. Crime Crime was a common problem not only in Mokamer gul also in our country before 90’s and after 90‘s for some time. In Mokamer gul most of the people were illiterate and unemployed. So they committed crime for their living. Mostly they stole from others houses. Murder rate was low. But now day’s crime is not a problem in Mokamer gul. Because people are there educated and most of the people are employed these days and they now realize crime is the bad thing. Crime rate is below the average. Drink clean water Water is a fundamental human need. Each person on Earth requires at least 20 to 50 liters of clean, safe water a day for drinking, cooking, and simply keeping themselves clean. Polluted water isn’t just dirty—it’s deadly. Mokamer –gul people are conscious about their water. They use pure and clean water. The source of the clean water is deep tube well. These tube-well are tested arsenic free and fresh water to use in drinking and cooking. The FIVDB people, NGO, and health worker give them the knowledge about the benefit od using clean water and it can help us no to fall sick.
  • 21. Negative Aspects in Mokamer-Gul if there is positive side in society developing, there are also negative aspects also. There is some negative aspect which e are find out by our survey. It’s quite a long time that it continued but in any it could not be solved. The negative aspects are Religious Orthodoxy Religious orthodoxy is a common problem in village and town. In Bangladesh there are 90% Muslim lives there. 10 % belong from other religious. In Bangladesh some people have less knowledge about their religious and they show more concern about religious in their way. In Mokamer gul the majority of the population is Muslim and few are Hindu. But the main thing is they do not allow each other in their own community. They created different socity in one village. Hindu’s are living in the north part of the Mokamer gul and they do not allow Muslim in their area and they don’t have any relation with Muslim. Muslim does the same thing what the Hindu’s do. Actually they do not care for each other. Dowry Dowry is money or property that a wife or wife's family gives to her husband when the wife and husband marry in some cultures. Mokamer gul people claim that they did not ever take dowry in their marriage time. But in Mokamer gul dowry is one of the most common societal problem. They took dowry as the name of gift which that never consider as dowry. They believe that is their right and social norms.
  • 22. Early marriage Early marriage is very common problem in our country mostly in rural area. Early marriage/ child marriage is very common thing in this village. Government takes too many steps to stop this but it could not enough at all. Most of the child married at the age 14/15. It happens mostly with girls who do not have any idea and do not know about true meaning of marriage. Lack of family planning Family planning is the biggest issue for the family and the country. We all know that people are growing day by day in our country. People of mokamer-gul have less idea about family planning. Most of the families there are big. When we survey or collect data we saw the most of the families are joint family. There are 15/16 members in one joint family. People of mokamer gul have no idea of how to control birth rate. Yeah some of the NGO and government add are published but they were not concern about that. Transportation facilities Transport system has developed rapidly during the past years. However the traditional forms of transport like bullock carts and horse carriages are not seen in the rural area of Bangladesh Cycle rickshaw, easy bike is a much-modernized form of transport in Bangladesh Villages, where two people can sit at the back and the driver pedals manually from the front to move the vehicle further. In Mokamer-Gul Easy Bike has become quite famous and a large number of people also earn their living due to this transport system. Bicycles and rickshaw have been an integral mode of transport in Mokamer-Gul too. The cost-effective factor of this vehicle has made it popular among all age groups in villages. Motor cycle has become prevalent form of transportation especially to the stable family.
  • 23. Environmental Situation Our environment supports us through the air we breathe, the food we eat and the water we drink. Our lives depend on supporting our environment in return. Environment is a bigger issue all over the world. If we considered the environment of the village it is far better than city. But in previous Mokamer-Gul environment was very good than before. People of Mokamer-Gul are cutting the hills and responsible for the deforestation. They used many types unsafe chemical in agriculture which can affect the human bodies. The biggest dangers from farming are the continuous exposure to and the unsafe use of chemicals necessary for agriculture. Chronic exposure to air, chemicals can have adverse health effects, which sometimes, can be difficult to measure because of problems in isolating individual chemical effects. While certain cause and effect relationships are not easy to identify, cumulative effects are likely to be most critical. Cancer risk could be high from nitrate, metals, as well as pesticides; other problems like adverse hormonal functions, liver damage could also take place. Micro Credit Facilities Microcredit is the extension of very small loans (microloans) to impoverished borrowers who typically lack collateral, steady employment and a verifiable credit history. It is designed not only to support entrepreneurship and alleviate poverty, but also in many cases to empower women and uplift entire communities by extension. In many communities, women lack the highly stable
  • 24. employment histories that traditional lenders tend to require. Many are illiterate, and therefore unable to complete paperwork required to get conventional loans. Micro-credit organizations As I say the economic situation is not too good in Mokamer gul’s people. So rural people are take loan from them. There are few organizations are there who provides the loan to the villagers Loan Taking System: So for our survey we talked to women who always take loan from the Ngo name SDF. She said us how much money she borrowed, how much money she had to paid, time limit of payment, installment and montage. So if someone takes 30000 taka loan from SDF then Loan : 300000 Total instalment : 48 Per instalment : 750 tk (weekly)
  • 25. Monthly : 3000 MORTGAGE: Driving licenses land documents Interest Rate Vaccination Vaccines are very important for child; it protects your child against various dreaded diseases like tetanus, diphtheria, pertussis (whooping cough), polio, measles, hepatitis B, haemophilus influenza type b (which causes some meningitis and pneumonia), yellow fever, tuberculosis, etc. A health worker comes to village every month at once for giving vaccine to the children.
  • 26. Name of the vaccines MR - Rubella BCG- Tuberculosis PENTA- Haemophilus Influenza type B (a bacteria that causes meningitis, pneumonia and otitis), whooping cough, tetanus, hepatitis B and diphtheria. IPV- Against polio are the IPV (inactivated polio vaccine) IPV (inactivated polio vaccine) is given as a shot in the arm or leg HAM- Against ham PCV- Against disease caused by the bacterium Streptococcus pneumoniae (the pneumococcus).
  • 27. MARKET ANALYSIS of CHIKNAR GUL HAAT We are living in the city. So we had no idea of market of bazaar. We never see a haat in city. So it was a great experienced for us to know about village market and haat. Mr. Ahmed Shahnewaz Chowdhury sir gave us that opportunity to know about and analysis their market status. Difference between Haat and Bazaar: Haat Haat is a trading venue for local people in rural areas mostly in villages. Haat takes places two days in a week, where we found all the necessary products with reasonable prices compare to market prices. Here, Bargaining powers of buyers and sellers are high, sometimes someone negotiate the prices on behalf of buyers and sellers where both parties are satisfied about the product prices.
  • 28. Bazaar BAZAR is the place where buyers and sellers trade on a daily basis. Bazaar takes place every day, on the same place. Here the prices of the products are higher than Haat. In bazaar we find only the seller and buyers, but in Haat we can find the producers, middle man etc. Major Differences Topic Haat Bazaar No. of available products and services Higher number of products and services Comparatively lower number of products and services No. of middle man Middle men are few There are higher number of middle man Price Prices are low Prices are comparatively higher Frequency Two days in a week Every day in a week No. of buyers and sellers Higher number of buyers and sellers Lower number of buyers and sellers Buyers and sellers come from Form many distant places From nearby places
  • 29. Sitting place for sellers Sitting place for sellers are not fixed Sitting place for the sellers are always fixed Dominator Buyers dominate the market Sellers dominate the market CHIKNAR GUL HAAT Chiknar gul Haat is situated in JOIENTAPUR, Sylhet. The chikna gul Haat takes place on Thursday and Sunday in every week. HISTORY BEHIND THE CHIKNAR GUL HAAT The Haat had started from the British time. There is a hill of tea garden called SHITA CHONDON PAHAR where villagers worked. This tea Garden name is CHIKNA-GUL Tea Garden.
  • 30. So, this Haat is started for those villagers and named by that. NAMING BEHIND THE CHIKNAR GUL HAAT STRATEGIC MARKETING MIX (4ps) Product There were lots of products available there. Some are the inward product some are the outward products. The products are OUTWARD PRODUCTS INWARD PRODUCTS Vegetables. Snacks.
  • 31. Fish. Pickle Basket. Betel leaf. Shitol Paati. Cosmetics. Milk Spices. Banana Cloths PRICE Products Prices in Chiknagul haat Prices in Dhaka Pigeons Per piece: 300 bdt Per piece: 300 bdt Radishes Per kg: 10 bdt Per kg :22 bdt Najirshai (rice) Per kg: 50 bdt Per kg: 56 bdt Tomatoes Per kg: 50 bdt Per kg: 80 bdt Lemons Hali: 11 bdt Hali: 20 bdt Miniket (rice) Per kg: 35 bdt Per kg: 52 bdt
  • 32. PLCAE Haat is the place where dealers/ retailers comes with their product and sell it to end user. There are two types of seller comes here one is who sell their product directly to the customer another is who buys the product from somewhere and sell to the end user they call reseller. Mostly in this haat they use intensive distribution channel for all product. Some the products are sells in via exclusive distribution channel. So if I consider a SHITOL PAATI DISTRIBUTION CHANNEL they use exclusive channel of distribution. They model of distribution channel is There are another two types of model of distribution channel. They use for this for different types of product. Promotion Direct Selling: Direct selling is very common in haat. It is the most use promotional tools. Sellers try to convince directly by word of mouth There are some other promotional tools were available there which are Signboard Manufacturer Consumer Manufacturer Whole seller Retailer Consumer Manufacture Whole- seller Consumer
  • 33. Poster Banner VALUE CHAIN PROCESS Value chain is the process of showing how they made the goods and creating value. So for value chain process we were selecting handicraft product which is Shitol Paati and basket. There is some lacking in value chain process because manufacture did not tell us everything properly
  • 34. INBOUND LOGISTIC: IT IS involve relationships with suppliers and include all the activities required to receive, store, and disseminate inputs. So manufacturer mostly buys their raw material from his village. They buy the bamboo and cane for this as metarial of their goods. They have to maintain a good relationship with the suppliers. They bought every bamboo in 120 taka and full land of cane in 5000/6000 taka OPERATIONS: They cut the bamboo and cane in size and dry them into the sun and make the paati and baskets. From every bamboo, 20 baskets can be produced. OUTBOUND LOGISTIC: In that stage manufacturer come up with their finished good. He himself works as a sales man. MARKETING AND SALES: Manufacturer not any kind of tools for marketing tools. They use the traditional process which they used from year and year. They use direct selling tools for marketing. SERVICE: manufacturer does not provide any kind of sales services like guarantee, warranty, etc. Fake Products
  • 35. Findings Women education: Number of school going girls have been increase last couple of years. Unemployment problem: people are more involve with many activities ( farmer, shopkeeper etc) Electricity: Most of the houses have electricity. Communication system: Most of the people now a day’s using mobile phone. Roads are more developed than before. Haat: there are lots fake and illegal products are available in haat.
  • 36. Recommendations As per my observation in Mokamer-Gul I noticed a lot of diversity among the people. I spoke very responsibly with the villagers. After our survey, we have taken some recommendations for improving the literacy situation in Mokamer-gul they are- 1. They have to make interested themselves about the education. 2. Have courage to send their children in school by realizing their own fate. 3. Not to believe the superstition about “Female Education”. 4. Stop giving or taking gift in marriage 5. They should live with each other in one community Conclusion Mokamer-Gul was a nice village. And FIVDB Sylhet was also an awesome place where we stayed, surveyed. Independent University,Bangladesh (IUB) has provided us the opportunity to know about the rural Bangladesh by the Live-in-field Experience (LFE) program. Most of us had some basic ideas about the village and rural life which we developed by reading books, watching TV, computers or movies. But, this LFE program has opened up a new aspect regarding rural life. It has given us the chance to feel the rural environment practically and clarify the scenario of the village which remains in our mind. After passing the12 days in FIVDB and in Mokamer-Gul village we have got very close to the villagers and the rural environment. The main objective the LFE program was to get the perfect scenario of the rural village and understand the rural development process. We also tried to identify the rural activities and the social changes occurring in the rural Bangladesh. Our purpose was to gain the idea of agricultural condition, health facilities, education level, environmental pollution as well as the rural lifestyle, culture, behavior etc.
  • 37. References MD. Rahim Ali Profession: School Teacher Modrish Ali Primary School Age:32 Mala Roy Profession: School Teacher Modrish Ali Primary School Age: 25 http://www.dphe.gov.bd/index.phpoption=com_content&view=article&id=71&Itemid=8 0