The document provides an overview of a marketing study project on personal computer sales by SAFE Software and Integrated Solutions Pvt Ltd in Palakkad, India. It discusses the objectives of studying the company's marketing strategies, hardware market, and customer opinions. It also provides background on the computer hardware industry and a profile of SAFE Software, including its history as a cooperative banking software developer, organizational structure, and banking software and services offered to customers.
This document provides an overview of the Indian BPO industry and Pecon Software Ltd. It discusses that India is a top destination for BPO due to low costs and skilled English-speaking professionals. It then describes the types of services offered by Indian BPO companies like customer support, technical support, and telemarketing. The document also introduces Pecon Software Ltd, an ISO certified Indian BPO company that provides IT infrastructure and software development services to global clients. It lists the board of directors and services ensured by Pecon.
This document provides an overview of the business process outsourcing (BPO) industry. It discusses the growth of the global BPO market, with India emerging as a major hub due to its large English-speaking workforce and lower costs compared to countries like the US. The document outlines the advantages that have made India and other countries like the Philippines competitive locations for BPO. It also notes some of the challenges that countries face in attracting BPO work, such as China's smaller English-speaking population.
Accenture is a global management consulting, technology services and outsourcing company with more than 249,000 employees serving clients in over 120 countries. They provide business process outsourcing services across multiple functions including finance & accounting, procurement, marketing, supply chain, HR and learning. Accenture aims to help clients achieve measurable improvements in business value through a comprehensive approach that optimizes processes across related functions toward end-to-end business performance.
The document discusses trends in the business process outsourcing (BPO) industry. It outlines the evolution of BPO since the 1960s and key business models used. It also analyzes the Indian and global BPO market sizes, competitive measures, and concerns for BPO organizations related to employee productivity, attrition rates, system performance, and the user experience of BPO applications. A survey of BPO employees found that email management systems and contact software are commonly used applications, and links often take time to open, especially during peak times. Training periods for applications ranged from 1 day to 1 month.
This webinar showcases how SmartOffice offers smart connectivity solution for businesses. SmartOffice is an innovative single box solution that gives businesses access to Voice, Data, Storage and Apps. With SmartOffice, a business no longer needs to invest in multiple devices or approach multiple service providers to setup a new office or a branch operation. This affordable, reliable, easy-to-deploy solution makes it a perfect decision for those looking to make a smart choice.
The presentation of 'Management Information System' subject of TEIT under 'University of Pune' INDIA.
Author and Teacher: Tushar B Kute
http://www.tusharkute.com
tbkute@gmail.com
Total OutSource, Inc. (TOI) is an IT services company that offers a range of software development, engineering solutions, infrastructure solutions, and business process management services. It has development centers in Chicago and Bangalore, India, allowing it to provide high-quality services to clients at a competitive cost. TOI works with major industries like automotive, aerospace, manufacturing, and healthcare.
This document provides an overview of an introductory session on information technology for management and business. The session agenda includes introductions, a course outline, assignments, theoretical foundations of IT, and a session review. Key concepts covered are data, information, and business intelligence. The document also defines information technology and its various components. It discusses the importance of understanding IT for business and provides examples of IT applications in different industries.
This document provides an overview of the Indian BPO industry and Pecon Software Ltd. It discusses that India is a top destination for BPO due to low costs and skilled English-speaking professionals. It then describes the types of services offered by Indian BPO companies like customer support, technical support, and telemarketing. The document also introduces Pecon Software Ltd, an ISO certified Indian BPO company that provides IT infrastructure and software development services to global clients. It lists the board of directors and services ensured by Pecon.
This document provides an overview of the business process outsourcing (BPO) industry. It discusses the growth of the global BPO market, with India emerging as a major hub due to its large English-speaking workforce and lower costs compared to countries like the US. The document outlines the advantages that have made India and other countries like the Philippines competitive locations for BPO. It also notes some of the challenges that countries face in attracting BPO work, such as China's smaller English-speaking population.
Accenture is a global management consulting, technology services and outsourcing company with more than 249,000 employees serving clients in over 120 countries. They provide business process outsourcing services across multiple functions including finance & accounting, procurement, marketing, supply chain, HR and learning. Accenture aims to help clients achieve measurable improvements in business value through a comprehensive approach that optimizes processes across related functions toward end-to-end business performance.
The document discusses trends in the business process outsourcing (BPO) industry. It outlines the evolution of BPO since the 1960s and key business models used. It also analyzes the Indian and global BPO market sizes, competitive measures, and concerns for BPO organizations related to employee productivity, attrition rates, system performance, and the user experience of BPO applications. A survey of BPO employees found that email management systems and contact software are commonly used applications, and links often take time to open, especially during peak times. Training periods for applications ranged from 1 day to 1 month.
This webinar showcases how SmartOffice offers smart connectivity solution for businesses. SmartOffice is an innovative single box solution that gives businesses access to Voice, Data, Storage and Apps. With SmartOffice, a business no longer needs to invest in multiple devices or approach multiple service providers to setup a new office or a branch operation. This affordable, reliable, easy-to-deploy solution makes it a perfect decision for those looking to make a smart choice.
The presentation of 'Management Information System' subject of TEIT under 'University of Pune' INDIA.
Author and Teacher: Tushar B Kute
http://www.tusharkute.com
tbkute@gmail.com
Total OutSource, Inc. (TOI) is an IT services company that offers a range of software development, engineering solutions, infrastructure solutions, and business process management services. It has development centers in Chicago and Bangalore, India, allowing it to provide high-quality services to clients at a competitive cost. TOI works with major industries like automotive, aerospace, manufacturing, and healthcare.
This document provides an overview of an introductory session on information technology for management and business. The session agenda includes introductions, a course outline, assignments, theoretical foundations of IT, and a session review. Key concepts covered are data, information, and business intelligence. The document also defines information technology and its various components. It discusses the importance of understanding IT for business and provides examples of IT applications in different industries.
Crescent BPO Services provides data entry, data processing, scanning, and other business process outsourcing services. It aims to be a leading BPO provider with a vision of producing innovative and affordable IT-enabled solutions. The company is located in Lucknow, India and has over 1200 square feet of infrastructure equipped with the latest technology. Crescent BPO Services focuses on quality, accuracy, and timely delivery to provide superior outsourcing services to its clients.
The IT sector in India has grown rapidly since the 1970s and is one of the fastest growing sectors in the economy. It is projected to have annual growth rates of over 35% and contribute over 7.5% to India's GDP by 2008. The major players in the Indian IT industry are TCS, Infosys, Wipro, and Satyam, with TCS having the largest turnover of over $9 billion. Organizational structures in the IT sector typically include roles like CEO, project managers, team leaders, and software developers. Recruitment challenges include finding candidates with the required skills and experience as well as high attrition rates in the industry.
Improving the Quality of Requirements in Middleware Requirements SpecificationsManigandan AJ
The document discusses improving the quality of requirements in middleware requirements specifications. It outlines several challenges to requirements elicitation for middleware projects, including a lack of transaction data storage, proprietary platform formats, and limited availability of stakeholders. The authors describe developing a structured methodology based on their experience to effectively elicit and document high-quality requirements. This includes defining the nature and content of interface requirements documents, best practices like different elicitation interventions, and future work automating aspects of requirements elicitation.
The document discusses the business process outsourcing (BPO) industry in India. It provides an overview of the types of BPO services offered, including customer support, technical support, telemarketing, and accounting. It also discusses the current size and growth potential of the Indian BPO industry. Some of the key challenges faced by the industry are also summarized, such as infrastructure issues and lack of skills. Overall, the Indian BPO industry has experienced significant growth and is well-positioned for continued expansion.
Cisco and HP are major technology companies that compete in several areas including networking, servers, and cloud computing. Cisco was founded in 1984 and has over 72,000 employees, generating $48.6 billion in revenue in 2012. HP was founded earlier in 1939 and is larger with over 330,000 employees and $120 billion in revenue in 2012. Both companies spend billions annually on research and development. While competitors, they have also collaborated on some projects to address joint customer needs. Their rivalry exists in areas like cloud computing and networking switches.
Knowledge process outsourcing (KPO) involves outsourcing knowledge- and information-related work to other companies. This document discusses the growth of the Indian KPO industry. It notes that the Indian KPO market is expected to reach $30 billion by 2015, growing at around 30% annually. India is a preferred location for KPO due to its large, low-cost, skilled talent pool and expertise in various domains like engineering, medicine, and management. The document outlines the types of KPO services offered in India and the benefits of outsourcing to India, such as cost savings and access to high quality professionals.
IT Career Development - An Introduction into the IndustryLawal Adekunle
It is designed to help individuals with the knowledge and information they need in order to choose the perfect IT career. It also gives a clear insight into the industry
This document discusses the business value of IT certifications for organizations and employees. It finds that organizations benefit from hiring employees with IT certifications in several ways:
1) New hires with certifications reach full productivity faster and have longer job tenures on average.
2) Certified employees are often given more responsibilities and advancement opportunities, leading to higher salaries.
3) Certified staff can complete tasks more efficiently due to their deeper technical knowledge.
4) Organizations see improved overall IT operations, such as faster application delivery and less downtime, when certified staff are involved.
Pankaj Jain is a senior manager at BA Continuum India Pvt. Ltd. with over 11 years of experience in software development and management. He has an MBA in Information Technology from IIT Roorkee and a B.Tech in Computer Science from IIT Guwahati. His areas of expertise include credit decisioning systems, rating and billing, derivatives trading applications, revenue settlements, medical imaging, and job search platforms.
Outsourcing - Outsourcing provides the companies basic level regular services to the other companies inside or outside the country firms so that company focuses on their core services.Outsourcing-all in one Solutions, Types of outsourcing , BPO-Business process , KPO-Knowledge process , LPO-Legal process outsourcing ,Top Drivers of Outsourcing , Outsourcing Destination, India Preferred Outsourcing Destination, Outsourcing Services, Outsourcing Examples, Outsourcing Case - Study, Outsourcing Benefits , Outsourcing advantages , Potential risks of Outsourcing , future trends, Outsourcing Framework ,Broadcast jobs ,Outsourcing Solutions, Outsourcing Companies , Outsourcing service providers, reverse outsourcing , BPO - business Models
Offshore, Nearshore, onshore services
Business Process Outsourcing (in India)arunmanohar
The document discusses business process outsourcing (BPO). It defines BPO and notes that it allows companies to focus on core business while outsourcing operational details. Key benefits include cost reduction, access to expertise, and increased efficiency. India is a top location for BPO due to its large English-speaking workforce and significantly lower costs compared to countries like the US. The BPO industry in India has experienced rapid growth and is expected to employ over 1 million Indians by 2008 across various business processes and sectors.
This document discusses the business process outsourcing (BPO) industry in India, specifically the Indian BPO segment. It provides an overview of BPO, describing onshore, nearshore, and offshore BPO. It outlines the types of services offered by BPO such as customer service, technical support, insurance processing, and research. The document also discusses the growth of the Indian ITES-BPO industry and analyzes factors driving its growth like cost savings, skilled workforce, and government policies supporting the industry. It notes some challenges faced, such as the effect of global recession, and measures companies are taking in response like billing rate reductions.
IRJET- Conextualization: Generalization and Empowering Content DomainIRJET Journal
This document discusses contextualization in artificial intelligence and describes several key concepts:
1. Contextualization is important for AI to understand complex user decisions and preferences based on natural language. Various algorithms will be developed to create and manage contexts using graph data structures and decision theory.
2. Natural language processing techniques like natural language understanding and natural language generation are discussed which allow AI systems to understand and generate human languages.
3. Personalization is described where systems learn individual user traits and preferences from their requests to provide customized responses and recommendations.
4. The paper concludes that a contextualization-based system will be developed using various graph algorithms to create a generalized system for decision making.
Understanding The Difference Between Ito And BpoJohn Meyerson
This document provides an overview of a presentation given by Alsbridge and ACS comparing business process outsourcing (BPO) and information technology outsourcing (ITO). Key points include:
- BPO focuses on improving business performance through outsourcing entire business functions, while ITO focuses on reducing IT costs through outsourcing well-defined IT services.
- BPO deals involve more complex processes, pricing, and transitions than ITO deals which involve lifting and shifting defined IT services.
- Challenges in BPO include developing controls for
The document summarizes business process outsourcing (BPO) in India. It discusses the history and growth of BPO in India, present scenario, future growth prospects, key competitors, availability of production factors, optimal locations, taxation policies, and opportunities in various business processes like finance, HR, and content development. India has emerged as a top location for BPO due to its large skilled workforce, English proficiency, low costs, and government support through tax holidays and special economic zones. Major Indian BPO players include Genpact, WNS, IBM Daksh and others.
The document provides an overview of business process outsourcing (BPO). It defines BPO and explains that it involves contracting out business functions like customer service, accounting, and data entry to third-party providers. The document also outlines different types of BPO services, top BPO companies in India, advantages and disadvantages of BPO, and a SWOT analysis of the BPO industry in India.
This document summarizes the IT solutions and services offered by Comprehensive IT to drive business value and success. It outlines their offerings in wired and wireless infrastructure, unified communications and collaboration, and professional, managed, and IT-as-a-service. These solutions are designed to address evolving business needs, improve IT agility, and help control costs. Case studies demonstrate how Comprehensive IT has helped customers meet their goals through customized, comprehensive IT strategies and services.
The document discusses a company called Comprehensive IT that provides IT solutions to drive business value and success. It outlines their offerings in wired and wireless infrastructure, unified communications and collaboration, and professional, managed, and IT-as-a-service. Common business challenges of evolving needs, IT agility, and cost control are addressed through their strategic approach integrating network infrastructure to support applications.
The document discusses the benefits of receiving training from Uniqua before pursuing a career in the Business Process Outsourcing (BPO) industry. It addresses common myths about getting a job in a BPO and explains how Uniqua's training program helps students acquire the necessary skills through assessments, customized curriculum, experiential learning and placement preparation support. The training is designed to maximize students' learning and ensure they secure a job in a top BPO with a starting salary of Rs. 90,000 to 1,20,000.
7 Rights newest invention on information system.Md Al Amin Raju
7 RIGHTS and which organization helps to do it. And please mention that at the University of Chittagong, Bangladesh, under the faculty of Business Administration, this 7 RIGHTS was disclosed first time in this manner and the professors as audiences agreed on it. Also, link this to the research article.
The document discusses the software industry and issues related to software project development. It provides an overview of the software industry and major companies. It also discusses challenges in project infrastructure, quality assurance, adapting to new trends, design influences, and policies in software companies. The conclusion emphasizes that the Indian software industry has emerged as a major global player through high quality solutions and by providing large scale employment.
This document provides information about ThinkNEXT Technologies Pvt. Ltd., an ISO certified software development company. It details the company's profile, services offered, management team, clients, industrial training programs, and placements assistance. ThinkNEXT provides solutions using technologies like smart cards, NFC, biometrics, SMS, Android and offers services including ERP software, web development, database solutions and training. The company aims to provide industry-ready training and 100% placement assistance to students through its Cloud Campus programs.
Crescent BPO Services provides data entry, data processing, scanning, and other business process outsourcing services. It aims to be a leading BPO provider with a vision of producing innovative and affordable IT-enabled solutions. The company is located in Lucknow, India and has over 1200 square feet of infrastructure equipped with the latest technology. Crescent BPO Services focuses on quality, accuracy, and timely delivery to provide superior outsourcing services to its clients.
The IT sector in India has grown rapidly since the 1970s and is one of the fastest growing sectors in the economy. It is projected to have annual growth rates of over 35% and contribute over 7.5% to India's GDP by 2008. The major players in the Indian IT industry are TCS, Infosys, Wipro, and Satyam, with TCS having the largest turnover of over $9 billion. Organizational structures in the IT sector typically include roles like CEO, project managers, team leaders, and software developers. Recruitment challenges include finding candidates with the required skills and experience as well as high attrition rates in the industry.
Improving the Quality of Requirements in Middleware Requirements SpecificationsManigandan AJ
The document discusses improving the quality of requirements in middleware requirements specifications. It outlines several challenges to requirements elicitation for middleware projects, including a lack of transaction data storage, proprietary platform formats, and limited availability of stakeholders. The authors describe developing a structured methodology based on their experience to effectively elicit and document high-quality requirements. This includes defining the nature and content of interface requirements documents, best practices like different elicitation interventions, and future work automating aspects of requirements elicitation.
The document discusses the business process outsourcing (BPO) industry in India. It provides an overview of the types of BPO services offered, including customer support, technical support, telemarketing, and accounting. It also discusses the current size and growth potential of the Indian BPO industry. Some of the key challenges faced by the industry are also summarized, such as infrastructure issues and lack of skills. Overall, the Indian BPO industry has experienced significant growth and is well-positioned for continued expansion.
Cisco and HP are major technology companies that compete in several areas including networking, servers, and cloud computing. Cisco was founded in 1984 and has over 72,000 employees, generating $48.6 billion in revenue in 2012. HP was founded earlier in 1939 and is larger with over 330,000 employees and $120 billion in revenue in 2012. Both companies spend billions annually on research and development. While competitors, they have also collaborated on some projects to address joint customer needs. Their rivalry exists in areas like cloud computing and networking switches.
Knowledge process outsourcing (KPO) involves outsourcing knowledge- and information-related work to other companies. This document discusses the growth of the Indian KPO industry. It notes that the Indian KPO market is expected to reach $30 billion by 2015, growing at around 30% annually. India is a preferred location for KPO due to its large, low-cost, skilled talent pool and expertise in various domains like engineering, medicine, and management. The document outlines the types of KPO services offered in India and the benefits of outsourcing to India, such as cost savings and access to high quality professionals.
IT Career Development - An Introduction into the IndustryLawal Adekunle
It is designed to help individuals with the knowledge and information they need in order to choose the perfect IT career. It also gives a clear insight into the industry
This document discusses the business value of IT certifications for organizations and employees. It finds that organizations benefit from hiring employees with IT certifications in several ways:
1) New hires with certifications reach full productivity faster and have longer job tenures on average.
2) Certified employees are often given more responsibilities and advancement opportunities, leading to higher salaries.
3) Certified staff can complete tasks more efficiently due to their deeper technical knowledge.
4) Organizations see improved overall IT operations, such as faster application delivery and less downtime, when certified staff are involved.
Pankaj Jain is a senior manager at BA Continuum India Pvt. Ltd. with over 11 years of experience in software development and management. He has an MBA in Information Technology from IIT Roorkee and a B.Tech in Computer Science from IIT Guwahati. His areas of expertise include credit decisioning systems, rating and billing, derivatives trading applications, revenue settlements, medical imaging, and job search platforms.
Outsourcing - Outsourcing provides the companies basic level regular services to the other companies inside or outside the country firms so that company focuses on their core services.Outsourcing-all in one Solutions, Types of outsourcing , BPO-Business process , KPO-Knowledge process , LPO-Legal process outsourcing ,Top Drivers of Outsourcing , Outsourcing Destination, India Preferred Outsourcing Destination, Outsourcing Services, Outsourcing Examples, Outsourcing Case - Study, Outsourcing Benefits , Outsourcing advantages , Potential risks of Outsourcing , future trends, Outsourcing Framework ,Broadcast jobs ,Outsourcing Solutions, Outsourcing Companies , Outsourcing service providers, reverse outsourcing , BPO - business Models
Offshore, Nearshore, onshore services
Business Process Outsourcing (in India)arunmanohar
The document discusses business process outsourcing (BPO). It defines BPO and notes that it allows companies to focus on core business while outsourcing operational details. Key benefits include cost reduction, access to expertise, and increased efficiency. India is a top location for BPO due to its large English-speaking workforce and significantly lower costs compared to countries like the US. The BPO industry in India has experienced rapid growth and is expected to employ over 1 million Indians by 2008 across various business processes and sectors.
This document discusses the business process outsourcing (BPO) industry in India, specifically the Indian BPO segment. It provides an overview of BPO, describing onshore, nearshore, and offshore BPO. It outlines the types of services offered by BPO such as customer service, technical support, insurance processing, and research. The document also discusses the growth of the Indian ITES-BPO industry and analyzes factors driving its growth like cost savings, skilled workforce, and government policies supporting the industry. It notes some challenges faced, such as the effect of global recession, and measures companies are taking in response like billing rate reductions.
IRJET- Conextualization: Generalization and Empowering Content DomainIRJET Journal
This document discusses contextualization in artificial intelligence and describes several key concepts:
1. Contextualization is important for AI to understand complex user decisions and preferences based on natural language. Various algorithms will be developed to create and manage contexts using graph data structures and decision theory.
2. Natural language processing techniques like natural language understanding and natural language generation are discussed which allow AI systems to understand and generate human languages.
3. Personalization is described where systems learn individual user traits and preferences from their requests to provide customized responses and recommendations.
4. The paper concludes that a contextualization-based system will be developed using various graph algorithms to create a generalized system for decision making.
Understanding The Difference Between Ito And BpoJohn Meyerson
This document provides an overview of a presentation given by Alsbridge and ACS comparing business process outsourcing (BPO) and information technology outsourcing (ITO). Key points include:
- BPO focuses on improving business performance through outsourcing entire business functions, while ITO focuses on reducing IT costs through outsourcing well-defined IT services.
- BPO deals involve more complex processes, pricing, and transitions than ITO deals which involve lifting and shifting defined IT services.
- Challenges in BPO include developing controls for
The document summarizes business process outsourcing (BPO) in India. It discusses the history and growth of BPO in India, present scenario, future growth prospects, key competitors, availability of production factors, optimal locations, taxation policies, and opportunities in various business processes like finance, HR, and content development. India has emerged as a top location for BPO due to its large skilled workforce, English proficiency, low costs, and government support through tax holidays and special economic zones. Major Indian BPO players include Genpact, WNS, IBM Daksh and others.
The document provides an overview of business process outsourcing (BPO). It defines BPO and explains that it involves contracting out business functions like customer service, accounting, and data entry to third-party providers. The document also outlines different types of BPO services, top BPO companies in India, advantages and disadvantages of BPO, and a SWOT analysis of the BPO industry in India.
This document summarizes the IT solutions and services offered by Comprehensive IT to drive business value and success. It outlines their offerings in wired and wireless infrastructure, unified communications and collaboration, and professional, managed, and IT-as-a-service. These solutions are designed to address evolving business needs, improve IT agility, and help control costs. Case studies demonstrate how Comprehensive IT has helped customers meet their goals through customized, comprehensive IT strategies and services.
The document discusses a company called Comprehensive IT that provides IT solutions to drive business value and success. It outlines their offerings in wired and wireless infrastructure, unified communications and collaboration, and professional, managed, and IT-as-a-service. Common business challenges of evolving needs, IT agility, and cost control are addressed through their strategic approach integrating network infrastructure to support applications.
The document discusses the benefits of receiving training from Uniqua before pursuing a career in the Business Process Outsourcing (BPO) industry. It addresses common myths about getting a job in a BPO and explains how Uniqua's training program helps students acquire the necessary skills through assessments, customized curriculum, experiential learning and placement preparation support. The training is designed to maximize students' learning and ensure they secure a job in a top BPO with a starting salary of Rs. 90,000 to 1,20,000.
7 Rights newest invention on information system.Md Al Amin Raju
7 RIGHTS and which organization helps to do it. And please mention that at the University of Chittagong, Bangladesh, under the faculty of Business Administration, this 7 RIGHTS was disclosed first time in this manner and the professors as audiences agreed on it. Also, link this to the research article.
The document discusses the software industry and issues related to software project development. It provides an overview of the software industry and major companies. It also discusses challenges in project infrastructure, quality assurance, adapting to new trends, design influences, and policies in software companies. The conclusion emphasizes that the Indian software industry has emerged as a major global player through high quality solutions and by providing large scale employment.
This document provides information about ThinkNEXT Technologies Pvt. Ltd., an ISO certified software development company. It details the company's profile, services offered, management team, clients, industrial training programs, and placements assistance. ThinkNEXT provides solutions using technologies like smart cards, NFC, biometrics, SMS, Android and offers services including ERP software, web development, database solutions and training. The company aims to provide industry-ready training and 100% placement assistance to students through its Cloud Campus programs.
Larsen & Toubro is a large Indian conglomerate founded in 1938 in Mumbai, India. It operates in several industries including power, refineries, cement, shipbuilding, engineering services and turnkey projects. With manufacturing facilities in 18 locations and offices in 19 cities in India, it has a global presence and provides services worldwide. The company focuses on leveraging its expertise and knowledge through various knowledge management initiatives like its intranet portal KnowNet and Knowledge City to better serve customers. It utilizes technologies like Microsoft SharePoint, Lotus Domino, and Sametime to enable collaboration and knowledge sharing.
Sanjeev Kumar is seeking a challenging career in the IT industry where he can use his creativity and knowledge. He has over 9 years of experience maintaining computer hardware and networks. He has worked for various companies including Wipro, Spice Net, and Patni Computer Systems providing technical support and hardware and network engineering services. He has qualifications including an advanced diploma in computer hardware and networking and is pursuing a CCNA.
Happiest Minds have worked extensively with Industrial and Manufacturing companies to provide customized and value rich IoT consulting and product assessment services. Our comprehensive tools and frameworks combined with our talent rich pool of IoT consultants have helped shape the IoT journeys of our customers.
The Institute of Technology Management & Research (ITMR) is a research and development division that offers various diploma and certificate programs in emerging technologies like cybersecurity, business intelligence, and big data through its partnership with Hindustan University. ITMR has trained over 200 students and developed several research tools, focusing on technologies to help working professionals advance their skills. The vision of ITMR is to become a center of excellence for offering cutting-edge vocational skills through a mix of practicing professionals and experienced faculty.
FORFIRM is a FINTECH consulting company with clients in European market answering real business challenges for our clients through innovation and deep industry knowledge.
In 2018 "European Innovation Management Academy", based on "House of Innovation" framework by A.T. Kearney " analyzed over 3000 digital companies around Europe scoring FORFIRM at the TOP in terms of Innovation strategy, Organization and culture of innovation, life cycle and Enabler factor.
The Institute of Technology Management & Research (ITMR) is a research and development division that offers various diploma and certificate programs in emerging technologies like cybersecurity, business intelligence, and big data through both online and weekend classes. ITMR has trained over 200 students and developed several research tools, focusing on technologies to help working professionals advance their skills and meet industry challenges. The vision of ITMR is to become a leading center for offering cutting-edge vocational skills through a mix of practicing professionals and experienced faculty.
KVSridhar has over 16 years of experience in program management, product development, project execution and technical roles. He is currently an Engineering Manager at Radisys India where he manages projects involving LTE, SDN and datacenter systems. Previously he has worked at Wipro, TechMahindra and Radisys in technical and management roles involving telecom protocols, switching systems and software development. He has expertise in domains like wireless, signaling, and data centers.
Premier Consulting is all about translating your dreams into a reality. It does not matter what is your background experience, expertise, strengths. All you need is a unique Idea and a strong Zeal to stand for it.
We are in Business of :
"To empower and enable people in creating extraordinary Leadership."
Sabyasachi Chanda has over 15 years of experience in business development, sales, and customer relationship management roles in the electronics and defense industries. He is currently working as a Business Development Manager at Samtel Avionics, where he is responsible for strategic accounts across India. Previously he held roles such as Branch Manager, Sales Engineer, and Consultant where he generated business, managed customer relationships, and developed marketing strategies. He has expertise in semiconductor, embedded systems, and hardware and software design products and services.
This document provides details about a project report submitted for a Masters degree in Computer Applications. It includes a certificate confirming the students developed a software called the Industrial Man Power and Resource Organizer. The report contains an acknowledgement, preface, contents, and introduction sections. The introduction provides an overview of the software which will allow users to manage employee information in a hierarchical organizational structure and help with tasks like monitoring performance, identifying vacancies, and future planning.
Digital Product-Centric Enterprise and Enterprise Architecture - Tan Eng TszeNUS-ISS
Enterprises striving to unlock value through digital products face a pivotal shift towards product-centric management, a transformation that carries its share of challenges. To navigate this journey successfully, close collaboration between Enterprise Architects and Digital Product Managers is essential. Together, they can craft the ideal strategy to deliver digital products on a grand scale. Join us in this session as we shed light on the critical interactions and activities that foster synergy between Enterprise Architects and Digital Product Managers. Discover how this collaboration paves the way for effective product-centric management, enabling enterprises to harness the full potential of their digital offerings.
Swapan Kumar Mula is seeking a position in information technology that allows him to manage IT operations and staff. He has over 8 years of experience in IT infrastructure management, software implementation and support. His career includes roles as Manager of IT at Narayan Memorial Hospital and The Nation Hospital where he oversaw HMIS software and IT systems. He holds several technical certifications and has expertise in networking, servers, databases and virtualization.
Swapan Kumar Mula is seeking a position in information technology that allows him to manage IT operations and staff. He has over 8 years of experience in IT infrastructure management, software implementation and support. His career includes roles as Manager of IT at Narayan Memorial Hospital and The Nation Hospital where he oversaw HMIS software and IT systems. He holds several technical certifications and has expertise in networking, servers, databases and virtualization.
Danish Mujawar is a mainframe professional with over 5 years of experience in applications development and support in the banking and finance domain. He has skills in COBOL, JCL, DB2, VSAM, CICS, and REXX. He is seeking a position that offers professional growth and allows him to utilize his skills to help achieve company goals. He has a B.E. in Electronics and Telecommunications and has worked on projects for Barclays and Syntel involving core banking applications, mortgage processing, and merchant backend systems.
FasterCapital Acceleration Program 2nd Round 2016FasterCapital
www.fastercapital.com | contact@fastercapital.com | UAE Landline: +971 4 2775828 | UAE Mobile: +971 5558 55663 | USA: (512) 400-025
The 2nd round of funding started on 15th of Mar, 2016 and ended on 16th of Apr, 2016.
We had 54 startups in this round.
The document discusses trends in information technology including the externalization, consumerization, and democratization of IT. It notes that IT innovation is increasingly driven by employees and customers rather than internal IT departments. Cloud computing is highlighted as an important trend, with different types of cloud services described. The transition from traditional data centers to private clouds is discussed. Key IT roles are also summarized. The document provides the perspective of Ondrej Felix on how chief information officers can be successful by governing IT through a well-defined architecture.
The Ipsos - AI - Monitor 2024 Report.pdfSocial Samosa
According to Ipsos AI Monitor's 2024 report, 65% Indians said that products and services using AI have profoundly changed their daily life in the past 3-5 years.
Learn SQL from basic queries to Advance queriesmanishkhaire30
Dive into the world of data analysis with our comprehensive guide on mastering SQL! This presentation offers a practical approach to learning SQL, focusing on real-world applications and hands-on practice. Whether you're a beginner or looking to sharpen your skills, this guide provides the tools you need to extract, analyze, and interpret data effectively.
Key Highlights:
Foundations of SQL: Understand the basics of SQL, including data retrieval, filtering, and aggregation.
Advanced Queries: Learn to craft complex queries to uncover deep insights from your data.
Data Trends and Patterns: Discover how to identify and interpret trends and patterns in your datasets.
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System project
1. CHAPTER- I
i) INTRODUCTION
The project entitled “A Study on Personal Computer Marketing
in Palakkad“is a Marketing study based project based on the Indian
industry and the company SAFE Software and Integrated Solution
Pvt Ltd, Plakkad.
The computer industry rarely stands still, and the ability to respond to a
changing environment is fundamental to survival. While change is
normally incremental, more dramatic transformations have taken place on
occasion as well, driven by new technologies such as the microprocessor,
the personal computer and the Internet, by corporate strategies such as
IBM’s decision to rely on outside suppliers for key components in its
original PC, or by the success of new business models, such as Dell’s
direct sales/build-to-order approach. The emergence of the PC and IBM’s
strategy for entering the market led to a transformation of the industry
structure from vertical integration to horizontal specialization, and to the
creation of a global production network for computer hardware. Dell’s
success is now transforming the industry from supply-driven to demand-
driven production, literally reversing the polarity of the supply chain.
Major changes in firm and industry structure have been driven mainly by
competitive pressures in the industry and strategic responses to those
pressures. However, information technology has played a vital role in
enabling many of these changes. Motivated in part by the desire to
demonstrate the capabilities of their own products, computer companies
have long been leaders in using IT to improve their own processes and to
1
2. coordinate activities within the firm. In addition, they have developed IT
networks linking suppliers, customers and business partners to improve
efficiency throughout the value chain. The Internet has been especially
important in supporting the shift to demand-driven production by making
it easier to coordinate information-intensive processes across a global
production network.
SCOPE OF THE PROJECT
a. The main aim of the project is a detailed study on the
companies’ strategy on Personal Computer Sales and the type of
services offering for customers.
b. The project analyzes the present scenario in Indian PC market.
c. The project includes the companies’ information of the
companies Computer Sales and service
d. Can go through the Indian Market share in PC assembling
Development Industry.
e. History of PC Assembling in India.
f. The company can implement new marketing ideas and
techniques.
g. Customer feed back on services and products.
ABOUT HARDWARE INDUSTRY
The first adding machine, a precursor of the digital computer was devised
in 1642 by the Blaise Pascal. In 1670s Gottfried Wilhelm improved on
this machine by devising one that could also multiply instead of just
adding and subtracting. During 1880s the American statistician Herman
Hollerith conceived the idea of using perforated cards for processing data.
2
3. Employing a system that passed punched cards over electrical contacts,
he was able to compile statistical information for the 1890 U.S. census.
In the 19th century, the British mathematician and inventor Charles
Babbage (the pioneer of digital computer - refer to Babbage’s Folly)
worked out the principles of the modern digital computer. The Analytical
Engine was designed to handle complicated mathematical problems.
3
4. ii) OBJECTIVES
PRIMARY OBJECTIVES
• To study the progress of the company in marketing and its
implementation.
• To Study the Hardware Market
• To identify the factors that affects the Market system of Safe.
• To know the Customer’s opinion about the ongoing service
support provided by the company.
• To study the type of services offered
SECONDARY OBJECTIVES
• To study products and services offered by the firm.
• To understand organizational structure of safe
4
5. iii) METHODOLOGY
The project is based on descriptive research design.
The project includes data’s from different sources from the
company, from the customers and from Internet.
For the project, data collected through two sources
• Primary data
• Secondary data
PRIMARY DATA
The primary data are those, which are collected for the first time and
thus happen to be original in character. The data’s includes
information collected through interview with President, Secretary,
managers, Hardware Engineers, consultant and staffs of the existing
customers and other PC users. Internet also guide to collect the
data’s about the information of the current trend in PC market and its
history.
SECONDARY DATA
The secondary data are those, which have already been collected by
someone else, which have been passed through statistical process.
Industry profile, company profile and product profile are some of the
secondary data, which have been used for the project.
The Data were analyzed through the application of various statistical
tools like chart, simple percentage etc.
5
6. LIMITATION OF THE STUDY
• Covering the total customers is practically difficult one so that
limited to certain numbers according to the type of customers.
• The study has restricted only to kerala. Hence the result of
the study cannot be generalized for the entire state.
• Time constraints were an important factor, which limited the
detailed study.
• Unavailability of important staffs also made difficult in
collecting valuable information
• As some information is very important for the company to
disclose, that information is not added in this project.
6
7. CHAPTER -II
COMPANY PROFILE
i) BRIEF INTRODUCTION OF THE COMPANY
SAFE SOFTWARE AND INTEGRATED SOLUTION Pvt. Ltd,
Palakkad, has been in the Co-operative Banking Computerization field
for the past 16 years. Now they are one of the leading Private Limited
companies providing Total Solution (Banking Software, system software,
computer hardware, networking, training & Consultancy) for
computerization in Co-operative Banking Sector in Kerala. Their
expertise in Software, Hardware & Networking Maintenance reach many
satisfied customer Banks in Palakkad, Eranakulam, Thiruvananthapuram,
Kasargode,Trichur, Kannur and Andaman Nicobar Island. Most of their
customer- Banks are looking for single point maintenance for their
Software, Hardware and Networking related problems. They confidently
took up this responsibility and satisfactorily provided Total Computer
Solution to all their Customers. They have full-fledged and well-equipped
computer software, hardware and network training and maintenance
facility in Palakkad town. More than 75 employees are working in this
organization. Safe’s training and maintenance centre has a group of
highly qualified and experienced personnel.
ISO CERTIFICATION
Safe is an ISO 9001:2000 company strictly following the quality
management standard product and service supports to their customers.
7
9. ii) HISTORY OF THE ORGANIZATION
SAFE an Overview
The Company being a Specialized and Complete Banking Solution
Provider has as Heads, Skilled Professionals having Experience of more
than 30 years in Banking and Auditing and more than 16 years of
Experience in Co-operative Banking Computerization and cater all the IT
requirements of Banks.
• Established in 1993 in Palakkad.
• Started as a Cooperative Banking Software Development
Company.
• Support Centers at Kochi, Thrissur, Kannur, Kahnjangad and
Kasargod.
• Full-fledged Software Development & High-end
HW/SW Maintenance Centers.
• High-end Software, Hardware and Networking Training Centers in
Palakkad.
• Leading Total Solution Providers in Co-operative Banking Sector
in Kerala.
• More Than Thirteen Years of Experience in Cooperative Banking
computerization.
• Fastest Growing Total Solution provider.
9
10. • Highly Professional and Dedicated Personnel.
• Operating in Kerala and Outside.
Total Solution Providers
They have been in the Co-operative Banking Computerization field for
the past 15 years. Now they are one of the leading Private Limited
companies providing Total Solution (Banking Software, system software,
computer hardware, networking & Consultancy) for computerization in
Co-operative Banking Sector in Kerala. Their expertise in Software,
Hardware & Networking Maintenance reach more than 200 satisfied
customer Banks in Palakkad, Trichur, Thiruvanandapuram, kasargode,
Eranakulam and Kannur. Most of their customer- Banks are looking for a
single point maintenance for their Software, Hardware and Networking
related problems. Safe confidently under took this responsibility and
satisfactorily provided Total Computer Solution to all their Customers.
They have full-fledged and well-equipped computer software, hardware
and network training and maintenance facility in Palakkad town. Their
training and maintenance centre has a group of highly qualified and
experienced personnel. Also, Safe makes available to their clientele all
standard computer hardware, peripherals and stationary items at very
competitive rates.
10
11. Banking Software
M/s Safe Software & Integrated Solutions Pvt. Ltd., Palakkad, have
exhaustive experience in computerization of District Co-Operative Bank),
Co-operative Urban Bank) and Primary Co-Operative Banks (Kannur,
Palakkad, Trichur & Ernakulam) in Kerala. Safe have more than hundred
successful installations to their credit in Kerala State. Safe have very
reliable and time-tested switching solutions for high-end retail banking.
These switching solutions are widely accepted by number of large banks
and software companies. Safe have detailed the features and
implementation plan of the software in the enclosed manual. Their
Banking Software is being made use of by a number of Co-operative
Banks in Palakkad, Trissur, Kannur and Ernakulam districts.
High-end Banking Delivery Channels
Safe implement switching solutions for high-end retail banking. This
technology is widely accepted by number of large banks and software
companies. Safe confidently propose this relatively inexpensive and
highly reliable solution to District Cooperative banks and to Urban banks
for various Retail Banking Delivery Channels like- Any Branch Banking,
ATM, Web Banking and Tele Banking
11
12. Disaster Recovery
Latest requirement in the banking sector is for a reliable and legal
DISASTER RECOVERY plan. Safe have various confirmed and time-
tested Disaster Recovery and Backup Solutions for banking sector, which
Safe provide to the end-user through authorized DIGITAL SIGNATURE
Service Providers. Safe also provide complete Data Transfer solutions for
inter-branch consolidation and other activities.
Hardware Support Center
Safe have the pleasure to introduce their newly organized Hardware
Maintenance team. A well-experienced communications engineer who
has number of years of maintenance experience in the fields of
Communications and Computer to his credit heads the team. The team
also consists of an experienced Microsoft Certified Systems Engineers.
Their maintenance engineers are innovative in their attitude and are
guided by the latest available maintenance management techniques to
achieve a high level of QOS. Safe have already undertaken Hardware &
Network Annual Maintenance Contract in many Co-operative banks in
Palakkad Dist. and have provided an impressive level of service and
reliability to the satisfaction of all Their customer banks.
12
13. COMPANIES SOFTWARE PRODUCTS
PRODUCT ANALYSIS
PRODUCTS
1. SIBS
The group has developed a Complete Banking Software Package-
SIBS (SAFE INTEGRATE BANKING SOFTWARE) using State-of-
the Art Client/Server Technology. The Product has over 20 Core
Modules and Other Add on Modules covering all the Essential
Operations of a Branch and Head Office including:-
1.1 BRANCH AUTOMATION
It cover Share Capital & Dividend , Deposit (SB,CA, Fixed ), Loans
and Advances, Gold /Jewell Loan , Investment & Borrowings ,
Suspense Accounting , Bills Collection ,Clearing Remittance , Cash
Credit, Over Draft, Locker, Kurries /Chitties, Cash Management,
Miscellaneous, Inventory /Consumer (Sales,Purchase,Stock),
Miscellaneous, Loan Recovery & Monitoring System
13
14. 1.2 HEAD OFFICE AUTOMATION
It covers HO & Consolidation, PayRoll, Investment &
Borrowing inter Branch, Basic Statistical Returns , Balance Sheet
Analysis , Branch Performance and Bank Reconciliation.
1.3 ADD ON MODULES
Performance Monitoring & Resource Management, ALM, Asset
Tracking, Contact Management, Budgeting, Extension Counter , ATM
Interface, Internet Banking, Wap Banking , Tele Banking Interface ,
Basic Statistical Returns , Balance Sheet Analysis , Branch Performance.,
Dispatching. Customer Terminal , Audit Terminal
SIBS FEATURES
• Bank’s Overall Development
• Customer Satisfaction.
• Complete M.I.S for Analyzing, Decision Making &
Administrative Purpose.
• Up gradation & Implementations of Latest Technologies to
increase the overall effectiveness of the system.
• Cost Saving through Over All Progress, Minimum
Maintenance and Increased Productivity
14
15. • The Need for a Complete Banking Software Under 3 Tier
Client/Server Architecture that would take the Bank into 21st
Century with Confidence and
• With out becoming obsolete or inflexible.
SIBS ADVANTAGES
• User Friendly
• More than 600 Reports (Accounting , MIS & Graphical)
• Screen Layout Resembles the Normal Banking Transaction
• Simple Day Begin & Day End Procedure
• Elimination of Redundant effort
• Improved Management control
• Enhanced Customer services
• Facility to monitor individual customers and accounts
• Monitoring Systems for Different Sections
• Branch MIS for Performance Analysis
• Capacity to generate Adhoc Internal reports
• Automatic generation of MIS & Statutory reports
SIBS has a Graphical user interface and uses Multi-tasking
capability of Windows. Besides these it has security features,
automated signature verification, photograph storage and retrieval.
15
16. SIBS - Total Branch Automation (TBA ) Salient Features
• Maximum parameterization
• Modular structure
• Structured design
• Multiple levels of security
• Signature – photographs storage and retrieval
• Floppy based direct debit & credit to Avoid Manual Entry
• Batch processing of back office operations
• Object Oriented programming
• Branch MIS
• Data Transfer to HO (Through Modem, Internet, RAS, Floppy)
2. SIHAS
SIHAS- SAFE Integrated Hospital Automation Software, The
Complete Co-operative Hospital Software that combines the latest
technology with the Hospital expertise of professionals who have
been with the co-operative Hospital system for the past 5 years
16
17. brought to you by SAFE, a company whose top priority is customer
Satisfaction.
SCHOLAR - Smart school Management System
“We recognize that education, knowledge, information and
communication are at the core of human progress, endeavour and well-
being“The success of this system lies in correct knowledge dissemination
process blended with smooth and efficient functioning of management
systemScholar –The Complete School Management system is specially
made for Educational Institutions for hassle free Management of the
Institution. It provides a fully automated system from admission of a
student and tracks it up to the TC. Everything in school from academic to
extra curricular and even health records of the students are constantly a
click away in this software
SAMS
Attendance Monitoring and Access control are the key factors to be
focused for the comfortable and efficient working of any establishment.
This is the area where Smart card/Biometric solutions play a significant
role. SAMS has the advantage of both these interfaces for achieving this
purpose. The Payroll section will use the data collected through the
attendance monitoring system to calculate the pay of each employee.
EASY SHOP
Easy Shop is an integrated solution for retail management with Location
wise inventory management, Purchase order generation, Reorder level
maintenance and variety of reports. Easy Shop also takes care of all Stock
maintenance on the store and accounts report based on the purchase, sales
and other expenses
17
18. SMS Solutions
In today’s work environment, daily deadlines, appointments and meetings
are predictable. And often, one is hard pressed for time. In such a
situation SMS Solution comes as a great convenience. SMS service
allows you to do transactions on your mobile phone without making a
call, using the SMS facility. It keeps you informed about the significant
transactions in your account. All one needs to do this type, out a short
text message on the mobile and send it out to a pre-designated number.
The response is sent back as an SMS message. With our SMS system, the
mobile becomes a powerful input/output device through which all kinds
of transactions can be performed with assured security and data integrity.
IVRS Solutions
Interactive Voice Response System is a runtime application in the state-
of-art communication system that facilitates 24-hours-a-day, 365-days-a-
year communication between Service Provider and its customers.
Customers can make call over a telephone line, and the Service provider
can provide information over the same telephone line. With our IVR, the
simple telephone instrument becomes a powerful input/output device
through which all kinds of transactions can be performed with assured
security and data integrity.
18
19. CHAPTER- III
ANALYSIS ABOUT HARDWARE MARKETING
About Personal Computers Sales Value Chain
The personal computer is a based on a modular architecture whose
components, peripherals, and software can be designed independently and
integrated into the final system using standard technical interfaces
(Ulrich, 1995). This product architecture, which became the dominant
design with the introduction of the IBM PC in 1981, led most PC makers
to rely on outside suppliers of most components and peripherals. The
result was a horizontally segmented industry structure in which most
firms compete in one or two segments only, making components,
subassemblies, systems or peripherals, developing software, or providing
sales, distribution, technical support and other services (Grove, 1996).
Today, all of the components needed to assemble a desktop PC are
19
20. available from a vast network of suppliers and a finished system can be
built with little more than rudimentary technical knowledge.
By the mid-1990s, the PC industry had matured into a fairly well-
established industry structure, based on specialization of functions across
the value chain (Figure 1). PCs were assembled by the major vendors
using standard assembly line production methods, with production
volumes set to meet demand forecasts. Components and sub-assemblies
were shipped by component manufacturers and contract manufacturers to
meet production schedules. Finished systems were sent to distributors,
who held inventory for sale to retailers and resellers, who also held
inventory for sale to the final customer. All of this entailed high levels of
inventory throughout the system, and many transfers and touches of the
product on the way to the customer. The biggest winner under this
industry structure was Compaq Computer, which supplanted IBM as the
number one PC vendor in the U.S. and worldwide in 1994 by combining
aggressive pricing with widespread distribution and a reputation for high
quality.
Figure 1. Indirect sales value chain
This apparently stable industry structure was disrupted by a series of
changes in the late 1990s. One factor was the rapid decline in PC prices,
which had long remained in the $2500 range. By the end of the
millennium, thanks to falling component costs, and a shift of
20
Final
Customer
Components
makers
Contract
manufacturers
PC makers Distributors Resellers/
retailers
R&D,
Manufacturing
Design, engineering,
Final assembly,
Marketing
Distribution Sales,
Configuration,
Installation, service
Manufacturing
21. manufacturing to low-cost locations, the average selling price of a PC had
been cut in half. While much of the price decline reflected lower
components costs, price wars among PC makers had driven gross margins
down as well. In addition, there was acceleration in the rate of product
cycles, driven by competition in the microprocessor market that led Intel
to speed up its introduction of new processor generations. This led to
faster depreciation of components and finished goods, putting a premium
on minimizing inventory throughout the value chain (Curry and Kenney,
1999).
Direct sales and demand-driven production
A more fundamental destabilizing force in the industry was the success of
the direct sales, build-to-order (BTO) strategy exemplified by SAFE .
Under this model, PC makers assemble systems as orders come in,
usually allowing customers to choose from a set of configurations, and
ship the product directly to the customer (Figure 2). Direct sales bypass
distributors and retailers, taking out their profit margin. Meanwhile,
business processes were fundamentally altered by the shift from supply-
driven (build-to-forecast) to demand-driven (build-to-order) production.
The direct sales/build-to-order model reduced inventory across the supply
chain, giving it a significant cost advantage. It also allowed PC makers to
achieve product differentiation through customization, in an industry
whose products were otherwise almost impossible to tell apart (Kraemer
et al., 2000; Dedrick and Kraemer, 2002).
21
22. Figure 2
Direct sales value chain
The direct model, particularly as executed by Dell, achieved superior
performance in measures such as net profit margin, return on equity and
inventory turnover, and also enabled the PC vendor to develop a close
relationship with the final customer. Indirect sellers such as Compaq,
IBM and HP worked with channel partners to develop hybrid direct
delivery processes, leading to major improvements in efficiency across
the industry. For instance, the industry average for inventory turnover
rose from 12.9 turns per year in 1998 to 53.5 turns in 2001 (Kraemer et
al., 2000; Hoovers Online, 2002).
22
Component
Makers
Contract
manufacturese PC maker
Final
customer
23. The final factor in the transformation of the industry was the widespread
adoption of the Internet by PC makers and their customers in the late
1990s. Dell and Gateway had been selling PCs directly to customers for
over a decade by 1995, when the Internet first became available for
commercial use, and had managed to capture a combined U.S. market
share of just 10%. By 2000, that share had tripled to over 30%. While the
Internet was not the only factor, it did play to the advantage of the direct
vendors, who found it easy to offer online sales using the same
infrastructure for product configuration and order fulfillment already in
place to support telephone or catalog sales. With no distributors or
resellers to contend with, there was no problem with channel conflict
when the direct vendors began to sell online. The Internet also allowed
computer makers to offer a variety of services such as customized
extranets to large customers, and online support to smaller ones.
The shift from indirect to direct selling and supply-driven to demand-
driven production has been accompanied by changes in the way that PCs
are produced and by whom. The result has been a subtle but significant
transformation of the overall industry structure and of individual firms’
supply chains.
Impacts of IT, the Internet and E-commerce on the PC
Industry
What impacts have internal IT and interfirm networks had on the PC
industry? I found that the Internet and other forms of e-commerce,
combined with internal IT applications, have enabled many of the recent
changes in the structure of the industry.
23
24. • The capabilities of tightly integrated internal IT systems have
supported the shift from supply-driven to demand-driven production
by linking the entire order fulfillment process, from order-taking to
delivery. The internal IT systems of PC makers are able to handle
large amounts of complex data and transmit necessary information to
internal units and external partners to fulfill their functions. The
internal IT systems of CMs and distributors are important resources
that enable these firms to expand their capabilities and geographic
scope. As a result these firms can offer a wider range of value chain
activities, and PC makers can outsource an entire set of processes to
them.
• Use of the Internet enables greater speed and flexibility in the supply
chain, which is especially important in demand-driven processes. The
Internet provides a common infrastructure and set of standards to all
firms, without the need for investment in expensive proprietary
network infrastructure. As a result, at least some forms of information
can be exchanged quite easily, such as product and price information,
sales and production forecasts, inventory information, and technical
documentation. This information is sufficient to support a wide
range of transactions, given the standardization of most products and
some processes.
• The Internet and EDI support the industry’s modular production and
distribution network by standardizing information sharing, and allow
for greater flexibility in designing the value chain. Direct shipment
from a contract manufacturer to the customer is simpler and faster
than having the product change hands several times, but requires
24
25. complex information flows to trigger and record physical actions and
financial transactions.
• The Internet is well-suited to direct sales, and has led to
disintermediation of the supply chain for an increasing share of PC
sales, which no longer go through distributors and resellers. The cost
advantages of the direct model would likely have caused disruption
with or without the Internet, but the Internet accelerated the shift in
market share and the urgency of other players to react. This
disintermediation has not been nearly as pronounced outside of the
U.S. market, however.
• Both internal and inter firm IT investments can lead to higher
returns on investment as transaction volumes increase. The investment in
an order management system is mostly a fixed cost, with the marginal
costs of handling additional transactions being very low. By contrast,
each time a physical good is handled, there is a marginal cost. If
information can be used to reduce the number of times a product is
handled, or to reduce the need for inventory, the cost savings can be
significant.
To summarize, the driving forces behind the changes in the PC industry
have been a combination of the direct sales model, falling prices
throughout the industry, and faster product cycles increasing the
importance of inventory costs. The use of IT, the Internet and e-
commerce have enabled many of the changes in the industry and have
helped shape the new forms of industry organization that have emerged.
Personal Computer Timeline
25
26. The industry began in 1977, when Apple, Radio Shack and Commodore
introduced the first off-the-shelf computers as consumer products. The
first machines used an 8-bit microprocessor with a maximum of 64K of
memory and floppy disks for storage. The Apple II, Atari 500, and
Commodore 64 became popular home computers, and Apple was
successful in companies after the VisiCalc spreadsheet was introduced.
However, the business world was soon dominated by the Z80 processor
and CP/M operating system, used by countless vendors in the early
1980s, such as Vector Graphic, NorthStar, Osborne and Kaypro. By
1983, hard disks began to show up, but CP/M was soon to be history.
The IBM PC - Goodbye CP/M, Hello DOS
In 1981, IBM introduced the PC, an Intel 8088-based machine, slightly
faster than the genre, but with 10 times the memory. It was floppy-based,
and its DOS operating system from Microsoft was also available for the
clone makers (MS-DOS). The 8088 was cleverly chosen so that CP/M
software vendors could easily convert their software.
Early 1980s - dBASE, Lotus and the Clones
dBASE II was introduced in 1981 bringing mainframe database functions
to the personal computer level and launching an industry of compatible
products and add-ons. Lotus 1-2-3 was introduced in 1982, and its refined
interface and combined graphics spurred sales of IBM PCs.
The IBM PC was successfully cloned by Compaq and unsuccessfully by
others. However, by the time IBM announced the PC AT in 1984,
vendors were effectively cloning the PC and, as a group, eventually
grabbed the majority of the PC market.
26
27. Mid-1980s - Apple's Lisa and Mac
In 1983, Apple introduced the Lisa, a graphics-based machine that
simulated the user's desktop. Although ahead of its time, Lisa was
abandoned for the Macintosh in 1984. The graphics-based desktop
environment caught on with the Mac, especially in desktop publishing,
and the graphical interface (GUI) worked its way to the PC world with
Microsoft Windows as well as Ventura Publisher, which ran under a
runtime version of the GEM interface.
Late 1980s - The Mac Gained Ground
In 1986, the Compaq 386 ushered in the first Intel 386-based machine. In
1987, IBM introduced the PS/2, its next generation personal computer,
which added improved graphics, 3.5" floppy disks and an incompatible
peripheral bus to fend off the cloners. In the same year, OS/2, jointly
developed by IBM and Microsoft, was introduced, and more powerful
Macintoshes, such as the Mac SE and Mac II, opened new doors for
Apple. In 1989, the PC makers introduced 486-based computers, and
Apple came out with faster Macs.
The 1990s - The Winner Is Windows
In 1990, Microsoft introduced Windows 3.0, which became a huge
success within a couple of years. Software vendors developed Windows
versions of almost everything. In 1991, Microsoft and IBM decided to go
it alone, each working on their own version of the next operating system
(IBM's OS/2 and Microsoft's Windows NT). NT gained significant
market share, but OS/2 never caught on.
Lower Prices, Faster PCs and Laptops
27
28. In the early 1990s, Gateway and other mail-order vendors began to slash
hardware prices. All the others followed, and the PC price wars began.
In 1993, Intel introduced its Pentium CPU to provide more speed for
graphical interfaces. The once text-based PC became a graphics
workstation competing with machines that cost 100 times as much only a
few years before. Within a couple of years, the home market would
explode with low-cost, high-performance PCs.
Inspired by Radio Shack's Model 100 introduced over a decade before
and ignited by companies such as Toshiba and Zenith, the laptop market
had explosive growth throughout the 1990s. More circuits were stuffed
into less space, providing computing power on the go that few would
have imagined back in 1977.
The End of the 1990s - Dot-Com Fever
In 1995, the personal computer became a window into the Internet for
global e-mail and access to the fastest growing information bank the
world has ever witnessed. Although graphical Web browsers such as
Mosaic and Netscape were the catalyst, had the personal computer not
been in place, the Web in all of its glory would have never exploded onto
the scene.
28
29. COMPANY ANALYSIS
PRODUCT ANALYSIS OF THE COMPANY
Brand Peripherals
Server Normal PC Printer Scanners Monitor UPS Modem
Wipro * * * * * *
HCL * * * *
Compaq * * * *
Ibm * * *
Cannon * *
Hykon *
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43. business group more effective. Marketing and Sales Effectiveness is
frequently seen in Technology, Pharmaceutical, Manufacturing,
Insurance, and Financial markets.
Marketing and Sales Effectiveness encompasses all activities taking place
for demand creation, such as lead generation and marketing
communications. It also includes sales readiness and productivity.
Marketing and Sales Effectiveness also requires strategic business and
sales channel alignment for optimum success.
This would manifest itself as a set of technologies, business processes,
and services which enable companies to integrate processes and systems
to achieve business goals.
Structure of Sales & Marketing Division of the Organization
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MANAGING
DIRECTOR
MARKETING
MANAGER
MARKETING
EXECUTIVES
MARKETING
EXECUTIVES
MARKETING
EXECUTIVES
MARKETING
EXECUTIVES
44. At safe there is a marketing manger who is in charge of controlling
the sales and marketing activities. He looks after the management of
the sales force. He directs, motivates, and controls the selling
activities. He is in charge of sales campaign. He is responsible for
the management of advertising and sales promotion program. The
manager has to direct and supervise the overall marketing activities.
Managing director negotiates the sales contracts. Marketing
executives convince the customers to buy their products through face
to face relationship or interpersonal interaction.
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45. MARKETING AREAS OF SAFE
The main areas of SAFE’S market and customers are from kerala.
This includes customers in banking, Societies, Hospitals, Schools,
and Web Sites etc. Out of these customers the main customers are
Banks and Societies. Support centre are offered from all district so
as to support the customer. Customer service is the main priority of
safe.
MARKETING STRATEGY
45
46. A marketing strategy is a process that can allow an organization to
concentrate its (always limited) resources on the greatest opportunities to
increase sales and achieve a sustainable competitive advantage.
Marketing strategy as a key part of the general corporate strategy
A marketing strategy is most effective when it is an integral component
of corporate strategy, defining how the organization will engage
customers, prospects and the competition in the market arena for success.
It is partially derived from broader corporate strategies, corporate
missions, and corporate goals. They should flow from the firm's mission
statement. They are also influenced by a range of micro environmental
factors.
CUSTOMER SUPPORT AND RELATIONSHIP
• Full support at Any time
• Offering cost effective solution.
• Suggesting latest available technology.
• Regular customer feed back
• Believe in long term customer relationship
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47. • Relationship to develop customer business
• Locally spread customers support centers.
CHAPTER-IV
1. FINDINGS AND RECOMMENDATIONS
Findings
47
48. 1. Customers have lack of awareness about hardware
peripherals.
2. Safe making delay to introduce new technologies.
3. Safe mainly concentrates domestic market only.
Recommendations
1. SAFE should try to deliver and Implement their hardware
without delay because some customers complained about the
delay in the implementation of the hardware.
2. SAFE should give support and give training to the customers
in hardware maintenance
3. They must concentrate more on marketing of other product
like Hospitals, Personal users etc.
4. Safe must introduce new technologies and implement it
quickly.
5. They must concentrate more on marketing outside of kerala.
2. CONCLUSIONS
The PC industry has undergone a significant shift in structure since the
mid-1990s, driven by industry-wide competitive pressures and by the
ascendance of Dell Computer to the top of the industry. IT has supported
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49. the transformation of the industry structure in several ways. Internal IT
systems enable firms to take over multiple steps in complex processes
such as configure-to-order production, and also are developed as generic
assets that can be offered to multiple partners. Inter firm IT systems
enable processes to be standardized and automated between firms. The
Internet in particular, with its open, non-proprietary standards, has
reduced asset specificity and reduced the costs associated with market
transactions, and increased firms’ flexibility in the design of individual
product value chains.
As we argued at the beginning of this paper, IT, the Internet and e-
commerce have enabled organizational restructuring, such as the shift
from supply-driven to demand-driven production and the formation of
different value chains to most effectively support demand-driven
production processes. They have also enabled changes in the structure of
the industry’s global production network. For the most part, however,
major changes were actually driven by competitive pressures in the
industry. With this growing need of sales service in IT sector a proper
planning in all department is required to reach the top level from other
competitors.
Appendix
Questionnaire
Personnel details
Name :
Company name :
49
50. 1. Which PC using in your Organization?
Wipro
Compaq
IBM
HCL
Cannon
Other PC
2. What are the Company accessories available in our organization?
Server
Normal
PC Printer Scanners Monitor UPS Modem
Name
Numbers
3. What are the advantages of adopting SAFE‘s Service?
Accuracy
Efficiency
Customer Satisfaction through speedy clearance
Automation
4. Which type of Hardware Company you prefer?
50
51. Companies from abroad
Companies in Kerala
Companies from outside of Kerala
5. Why you using Hardware companies in Kerala. ?
Very good customer service
Low cost/ Low investment
Domestic preference
Get immediate service support
6. Your Hardware purchasing decision will mostly influenced by?
Nearest Customers
Advertisement
Marketing Executives
Other Customers opinion
7. What is your opinion about Safe’s service?
Excellent
Very Good
Good
Bad
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52. 8. What Type of Service opted?
AMC
AMLC
Call Service
9. Have you used any other hardware of other companies?
YES
NO
10. How do you rate the Hardware with regard to upgrades and
implementing the latest technology?
Excellent
Very Good
Good
Bad
11. Any positive or negative aspects of your hardware noticed by
you?
P________________________________
N________________________________-
_________________________________
__________________________________
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53. i) Bibliography
MARKETING MANAGEMENT Philip Kotler
MARKETING MANAGEMENT Philip Kotler &
Gary Amstrong
FUNDAMENTALS OF MARKETING William. J. Stanton
MANAGEMENT Michael. J. Etzel
Bruce. J. Walker
RESEARCH METHODOLOGY C.R. Kothari
METHODOLOGY AND TECHNIQUES Wilkinson &
OF SOCIAL RESEARCH Bhandarkar
ESSENTIALS OF MODERN Mrityun Joy
MARKETING Banerjee
www.safenetin.net
www.google.com
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