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Leveraging Branching
Simulations in Management
Education
Welcome!
Jonathan Southgate
Program Manager, Experiential Learning
Robert H. Smith School of Business
University of Maryland, College Park
2
Agenda
◎Introduction
◎(1) What is Experiential Learning?
◎(2) What was the situation?
◎(3) What did we do?
◎Questions
3
What is Experiential
Learning (ExL)?
4
“
5
“ExL @ Smith is an integrative approach that challenges students to assess
messy, real-world business problems, deliver innovative solutions, manage
relationships, and adapt to change.”
“ExL @ Smith is an integrative approach that challenges students to assess
messy, real-world business problems, deliver innovative solutions, manage
relationships, and adapt to change.”
What was the
situation?
6
7
CONS
 The goal is to find one correct solution
 Procedure for solving case is
prescriptive
 Solutions are readily available online
 Discourages adaptive thinking
PROS
 Learning objectives are consistent
 Assessment is straightforward
 Outcomes are predictable
 Faculty can anticipate common
mistakes
Elements of a successful ExL engagement:
◎ Ambiguity
◎ Critical thinking
◎ Uncertainty
◎ Several plausible outcomes
◎ Knowledge transfer
Can a traditional business case study be considered
experiential, based on our definition?
8
Solutions?
How can we incorporate ExL principles
into traditional business cases?
9
?
10
Initiatives
Replaces
Business
Case
Company
is in the
classroom
Real World
Projects
Co-
curricular
What did we do?
11
Branching Simulations
Use branching logic and game design to
introduce…
◎ Variability
◎ Numerous Outcomes
◎ Different environments
12
All while continuing to…
◎ Maintain replicability
◎ Apply standard assessments
13
Phase 1: Vendors
16
Phase 2: Executive Case
◎ Internal development
◎ Partner with corporations
◎ Scalable and useable throughout the business school
Branching
Logic Map
17
Source:
https://community.articulate.com/disc
ons/articulate-storyline/conditional-
endings-in-a-branched-simulation
Thank You!
Any questions?
18
Resources
◎Presentation template by SlidesCarnival
◎ https://community.articulate.com/discussions/articulate-storyline/conditional-endings-in-a-
endings-in-a-branched-simulation
◎ www.moblab.com
◎ www.advantexe.com
◎ www.cesim.com
19
20

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Leveraging Branching Simulations in Management Education

Editor's Notes

  1. Mention Office of Transformational Learning What is our mandate? What do we do – internal consultants…
  2. This morning, we will explore how we came to leveraging branching
  3. We need to start with a definition of ExL What do you all think when you hear ExL? Gather some ideas
  4. I was in a classroom at the beginning of our office, before ExL was conceived Was thinking of ways to incorporate exl into the classroom In this particular class, the professor and students were working on a Harvard business review case study (click) These are ubiquitous in business schools, they have pros, but also cons
  5. Ambiguity is real world > this requires critical thinking > which necessitates uncertainty (no clear path) > because of this there are several possible answers, continuum of best not right or wrong > this leads to knowledge transfer in a new domain which is helpful for retention Ambiguity  Typically cases have a clear answer Uncertainty  The process to solve the problem is clear Critical thinking  Students must think critically, but within clear parameters Several plausible outcomes  Typically there is one or two correct answers Application of knowledge or skill learned in one setting in another setting  the case is in the class setting, so knowledge transfer is not as evident
  6. We discussed our initiatives with the prof and it turns out that they wouldn’t work We needed a new method
  7. We turned to simulations with branching logic
  8. Started with these vendors
  9. Example of qualitative case example, where decision points lead students down different paths. Over 500 possible outcomes (individual)
  10. Real time data adjustment based on other teams (for teams)