We have entered an era where our relationships are increasingly being built through technology. How are the most successful organisations of our era re-inventing themselves and building relationships through technology at scale? And why do we need to think differently about the future of digital and this exponential age we live in?

2. Chris Baldwin, PhD
The future belongs to those who hear it coming

4. 42x
42 folds

5. 50x

6. 100x

8. Exponential growth
Growth
Time

9. Exponential is the first half of a bell curve.
Growth
Time
Growth
Mature
Decay
Relevant Irrelevant

10. The ability to solve problems...
Growth
Mature
Decay
Relevant Irrelevant
Growth
Time

11. … and remain relevant… with S-Curve
Irrelevant
Relevant
Growth
Time
Reinvent
(Transform)
Lag Phase

12. From Exponential to S-curve.
Growth
Time
Disruptive
innovators
are born
Pioneers catalyse new industries
Settlers take the land
Growth
Lag
Industry takes off

13. Pioneers take the arrows… settlers take the land.

14. The best minds of our generation
are trying to figure out
how to get people
to click more ads.

15. Chris Baldwin, PhD

16. Build experiences that earn attention
Empower by solving problems
Drive value by managing expectations
4 steps to customer happiness at scale
Personalise to needs and wants
3
4
2
1
→ Give people information to choose in your favour
→ Use technology to make things exponential
Chris Baldwin, PhD

17. MODERNIZE
BUILD & LEARN
INNOVATE
Are you intelligent (and fast)?
Are you ambitious (and fast)?
Are you entrepreneurial?
3 layers to building innovation capacity
Chris Baldwin, PhD

19. The future belongs to those who hear it coming
… but owned briefly by those who build it.
Chris Baldwin, PhD